Airbnb & VRBO Performance in Utica New York.

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Utica, New York: Airbnb & VRBO Vacation Rental Market Overview

In Utica, New York, the short-term rental market is thriving, with a median occupancy rate of 54%, an average daily rate of $119, and an average annual host income of $25,000, making it a highly stable and profitable investment opportunity.

Market overview

Thriving Short-Term Rental Market in Utica, New York

Utica, New York, is experiencing a robust short-term rental market, making it an attractive destination for both hosts and travelers. With a median occupancy rate of 54%, Utica's short-term rentals are in high demand, indicating a stable and profitable investment opportunity. The average daily rate for these rentals stands at $119, contributing to an average annual host income of $25,000. This strong performance is further bolstered by lenient local regulations, which have not strictly enforced short-term rental-related rules, allowing hosts to operate with relative ease. As a result, Utica remains a promising location for those looking to capitalize on the short-term rental market.

Short Term Regulations

Short-Term Rental Regulations in Utica, New York for 2024

Zoning and Permit Requirements

  • Short-term rentals are allowed in specific zoning districts:
  • CBD (Central Business District), UMU (Urban Mixed-Use), and NMU (Neighborhood Mixed-Use) zones require a Department Review.
  • RM (Residential Mixed) zones require a Special Use Permit and Site Plan Review.
  • Short-term rentals are prohibited in R1 (Residential Single) zones.

Host Requirements

  • The host must be a permanent occupant and either the property owner or a tenant with a lease that allows subletting.
  • The host must be present during guest stays.
  • A maximum of two paying guests are allowed at a time.

Property Requirements

  • All rooms must have unobstructed access.
  • Internal doors cannot have key locks to ensure emergency egress.
  • The property must be maintained in a safe, code-compliant condition.

Application and Documentation

  • Completed application form.
  • Proof of ownership or a copy of the lease allowing subletting.
  • Floorplan showing guest rooms and means of egress.
  • Permit fee (amount not specified).

Inspection and Approval

  • The city conducts an inspection of the property before issuing the permit.
  • Hosts should apply well in advance of their intended start date.

Statewide Compliance

  • While specific to Utica, hosts must also comply with New York State laws, including the upcoming statewide short-term rental registry if signed into law, which requires registration with the Department of State every two years and reporting of rental activity.
Neighborhood Performance

Top Neighborhoods for Airbnb Revenue in Utica, New York

1. Downtown Utica

  • Appeal: Downtown Utica is highly appealing due to its central location, proximity to historic landmarks, and vibrant cultural scene. Guests can enjoy restored Prohibition Era speakeasies like Gerber's Tavern, and the area's historic charm, such as restored hardwood floors and antique tile fixtures in apartments like the "City View" apartment.
  • Revenue Potential: The high demand for rentals in this area, combined with the availability of well-reviewed and uniquely restored apartments, makes Downtown Utica a lucrative spot for Airbnb revenue.

2. South Utica

  • Appeal: South Utica is attractive for its suburban and family-friendly environment. Guests appreciate the modern, spacious apartments with high-quality amenities, such as the "The Rose Residence 3-BR Apartment" which offers views of a baseball field and easy access to shops and restaurants.
  • Revenue Potential: The area's peaceful yet convenient location, along with the availability of luxurious and well-maintained properties, contributes to its high revenue potential.

3. Cornhill

  • Appeal: Cornhill is known for its community spirit and historical architecture, making it a favorite among guests looking for a unique and culturally rich experience. The neighborhood's ongoing urban revival and community development projects add to its appeal.
  • Revenue Potential: The blend of multi-family homes, apartments, and the area's increasing popularity due to renovation and cultural preservation efforts make Cornhill an attractive and profitable area for Airbnb hosts.

4. East Utica

  • Appeal: East Utica is gaining attention for its homegrown sense of community and the influx of development funds. Guests are drawn to the area's emerging residential and commercial landscapes, as well as its proximity to key institutions like Wynn Hospital and Utica University.
  • Revenue Potential: The area's growth and development make it an up-and-coming neighborhood with significant potential for generating Airbnb revenue as more investors and travelers discover its charms.

5. West Utica

  • Appeal: West Utica offers a mix of affordability and accessibility, making it appealing for a wide range of guests. The area's residential properties, including single-family homes and townhouses, provide comfortable and convenient accommodations.
  • Revenue Potential: The affordability of properties in West Utica, combined with the area's suburban appeal, makes it a viable option for generating consistent Airbnb revenue.
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Design Tips

Creating an Inviting Airbnb in Utica, New York: Tips for Furnishing and Design

Embrace Utica's Architectural Heritage

  • Incorporate Greek Revival Elements: Utica is known for its Greek Revival architecture. Consider adding features like gable-end-oriented facades, rectangular forms, and classical details such as pilasters and pediments to your design.

Use Traditional Materials and Colors

  • Choose Historic Colors: Opt for color schemes that reflect the city's historic palette, often including earth tones, whites, and muted blues and reds.
  • Select Appropriate Materials: Use materials like wood, brick, and stone to maintain the authenticity of Utica’s architectural style.

Maintain Period-Correct Details

  • Window Styles: Incorporate multi-light sash windows with exterior shutters, reminiscent of Federal and Greek Revival styles.
  • Doorways and Entrances: Add decorative fanlights above doors and sidelights to enhance the period feel.

Furnish with Local and Period-Inspired Pieces

  • Antique Furniture: Use or replicate antique furniture pieces that align with the Federal and Greek Revival styles, such as those with clean lines, classical motifs, and minimal ornamentation.
  • Local Art and Decor: Incorporate local artwork and decorative items that reflect Utica’s history and culture.

Respect the City's Industrial Heritage

  • Textile Era Influence: Pay homage to Utica’s “Textile Era” by incorporating textiles, patterns, and colors that reflect the city’s history as the “knit goods capital of the world”.

Preserve Outdoor Spaces

  • Landscaping: Design outdoor spaces that complement the historic architecture. Consider using landscaping styles influenced by Frederick Law Olmsted Jr. and the Olmsted Brothers Firm, who have contributed to Utica’s designed landscapes.

Attention to Detail in Accessories

  • Historic Accessories: Add period-correct accessories such as vintage lighting fixtures, traditional rugs, and historic-style hardware to enhance the authenticity of the space.

Community Pride and Local Touches

  • Local History: Display local historical items, books, or publications about Utica’s history to show respect for the city’s heritage and provide guests with a deeper understanding of the area.
  • Community Engagement: Encourage guests to explore local landmarks and historical sites, such as the Mohawk Valley Psychiatric Center Old Main Building and other notable Utica landmarks.
Insider Tips

Discover Utica, New York: Local Attractions and Insider Tips

Local Attractions

Cultural and Historical Landmarks

  • Munson-Williams-Proctor Arts Institute: Features an extensive permanent collection, rotating exhibitions, and art and dance classes. Also includes the restored Italianate mansion, Fountain Elms.
  • Stanley Theatre: A 90-year-old grand movie palace hosting Broadway shows, concerts, antique shows, and food festivals. Known for its ornate staircase and Art Deco marquee.
  • Union Station: A historic Beaux Arts train station on the National Register of Historic Places, featuring impressive architecture and serving as a departure point for the Adirondack Scenic Railroad.

Parks and Outdoor Activities

  • Utica Zoo: Accredited by the Association of Zoos and Aquariums, with over 200 animals on 40 acres. Includes a new lion exhibit and various social events throughout the year.
  • Frederick Law Olmsted Designed Parks: Utica is known as "Olmsted City" with parks like Conkling Park, F.T. Proctor Park, and T.R. Proctor Park, all listed on the National Register of Historic Places.
  • Erie Canalway Trail: A scenic trail perfect for biking and exploring the area.

Food and Drink

  • Saranac Brewery: Family-owned since 1888, offering over 50 varieties of beer and non-alcoholic soft drinks. Don't miss the "Saranac Thursdays" concert series during the summer.
  • Local Cuisine: Try Utica's signature dishes such as chicken riggies, Utica greens, tomato pie, half-moon cookies, and Utica Club beer.

Entertainment and Events

  • Utica Comets and Utica City Football Club: Catch a game at the Adirondack Bank Center, home to AHL hockey and MASL soccer.
  • Utica Boilermaker Road Race: One of the largest road races in the world, held every July, with various events including a 5K walk, Kids’ Run, and more.
  • Utica Arts and Music Festival: A popular weekend festival celebrating local arts and music.

Insider Tips

Must-Try Foods

  • Tomato Pie: A local favorite, often compared to pizza but with a thicker crust and more sauce.
  • Chicken Riggies: A pasta dish with chicken, rigatoni, and a spicy tomato sauce.
  • Utica Greens: A local take on sautéed greens, often served with hot peppers and sausage.
  • Halfmoon Cookies: A classic Utica dessert, known for its black and white design.

Hidden Gems

  • Sunburst Mural: A cheerful mural in Downtown Utica, located near Liberty Bell Park.
  • Oneida County Public Market: A weekly market where farmers and artisans sell local produce and goods.
  • Utica Children’s Museum: A hands-on, interactive museum with over 60 exhibits, perfect for families.

Seasonal Activities

  • Saranac Thursdays: A summer concert series at the Saranac Brewery, featuring live music and local beers.
  • Adirondack Scenic Railroad: Offers themed excursions such as wine and beer tastings, fall foliage tours, and the Polar Express.

Local Events

  • Great American Irish Festival: A festival celebrating Utica's Irish heritage.
  • Remsen Barn Festival of the Arts: A festival showcasing local art and crafts.

By sharing these attractions and insider tips, you can help your guests have a memorable and enriching experience in Utica, New York.

Practical Tips

Practical Tips to Run a Successful Short-Term Rental Business in Utica, New York

To ensure the success and smooth operation of a short-term rental business in Utica, New York, several practical tips can be implemented. Here are some key strategies:

Noise Regulations and Guest Communication

Informing guests about quiet hours is crucial to maintain a positive relationship with neighbors and comply with local noise regulations. Clearly outline quiet hours in your house rules and include this information in both digital and physical house manuals.

Comprehensive House Manuals

Create detailed digital and physical house manuals that include essential instructions, such as Wi-Fi passwords, appliance usage, and emergency contact information. This helps guests navigate the property easily and reduces the need for frequent host interventions.

Simplified Check-in Process

Utilize smart locks to streamline the check-in process, eliminating the need for physical key exchanges. Provide guests with clear instructions on how to access the property, including photos of the entrance and any specific steps they need to follow.

Parking Instructions

Include detailed parking instructions with photos in your house manual to avoid confusion. This ensures guests know where to park and how to access the property without any issues, enhancing their overall experience.

By implementing these strategies, you can enhance guest satisfaction, reduce potential issues, and maintain a positive reputation for your short-term rental business in Utica, New York.

Local Vendors

Here are some house cleaning providers in Utica, New York:

Daigle Cleaning Systems

  • Offers tailored cleaning solutions, including deep one-time cleans and regular touch-ups.
  • Eco-friendly approach using Envirox products.
  • Services include apartment cleaning, rental property cleaning, new construction cleaning, and recurring home cleaning.
  • Holds the Cleaning Industry Management Standard (CIMS) Green Building (GB) with Honors certification.

Emily's Cleaning Service

  • Provides customized cleaning packages tailored to individual needs.
  • Services include general maintenance house cleaning, deep disinfecting, one-time cleans, spring cleaning, move-in/move-out cleaning, and more.
  • Cleaners are bonded, insured, and background-checked.
  • Offers weekly, bi-weekly, and monthly cleaning schedules.

For additional options, you can also refer to the following resources:

Care.com Housekeepers

  • A list of individual housekeepers in Utica, NY, with average rates and experience levels.

Angi's Top House Cleaners

  • A list of top-rated house cleaning services in Utica, NY, based on real reviews and ratings.
Management fees

Short-Term Rental Management Fees in Utica, New York: A Breakdown

In Utica, New York, the fees for managing short-term rentals can vary significantly, typically ranging from 10% to 30% of the rental revenue, depending on the level of service provided. Full-service management, which includes comprehensive tasks such as guest communication, marketing, and maintenance, tends to be on the higher end of this spectrum, often around 20% to 30% of the rental income.

Basic services, which may include only the essential management tasks, can be less expensive. Additionally, hosts may incur extra fees for services like cleaning, repairs, and property design. These additional costs can add up quickly, making it crucial for hosts to carefully evaluate the services and fees associated with different property management companies to ensure they align with their budget and needs.

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Why choose RedAwning

RedAwning is a tech leader in full-service short-term rental management, powered by our exclusive, unmatched tools.
Other property managers
Cost
Starting at 10%
25-40%
Guest communications
5-15 mins / 24 hours a day
1 hour+
Host communications
Dedicated phone and text line with no time on hold
Chat bots, hold lines and email threads
Insurance
Robust liability and dwelling coverage for every reservation
Spotty coverage with low claim approval rates
Contract
No cancellation fees
No contract lock-in
Just 90 days notice to cancel
Cancellation penalties
Number of Channels Your Listing is On
50+
2-4

Experience in numbers

Rest well knowing your property is managed by an experienced team powered by world-class technology.
+10-30%
in gross revenue
4.8 stars
guest rating
14+ years
managing STRs

Short Term Rental Calculator

Find out how much your property in Utica should generate as a short term rental and look at the performance of properties around yours.

35,000+ Properties
Hosts stay with RedAwning
1,000,000,00 Nights Booked
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Furnishing checklist

This comprehensive checklist ensures that your rental is guest-ready with all the essentials to create a comfortable and memorable experience in Utica.

Living Room
Seating: Sofa, armchairs, and ottomans
Coffee Table
Entertainment: Smart TV (with streaming apps) and remote control
Decor: Area rug, wall art, plants, and throw pillows
Lighting: Floor lamp or table lamps
Charging Stations: Power strips or outlets with USB ports
Bedrooms
Beds: High-quality mattress with mattress protector
Linens: At least two sets of sheets per bed
Pillows: Hypoallergenic pillows (2-4 per bed)
Blankets: Extra throw blankets or quilts
Nightstands: With lamps or charging docks
Closet or Storage: Hangers, dresser, or luggage rack
Blackout Curtains or Shades
Bathrooms
Towels: Bath towels, hand towels, washcloths (2 sets per guest)
Shower Curtain & Liner
Toiletries: Shampoo, conditioner, body wash, hand soap
Bathroom Essentials: Toilet paper, tissues, trash bin
Hairdryer
Mirror: Full-length or wall mirror
Dining Area
Dining Table: Seating for the maximum number of guests
Place Settings: Placemats or tablecloths
Centerpiece: Vase with flowers or decorative piece
Kitchen
Appliances: Refrigerator, microwave, toaster, coffee maker, kettle
Cookware: Pots, pans, baking trays
Utensils: Forks, knives, spoons, spatulas, tongs
Dinnerware: Plates, bowls, glasses, mugs (2 sets per guest)
Cutting Board & Knives
Basic Spices & Condiments: Salt, pepper, oil
Cleaning Supplies: Sponge, dish soap, paper towels, trash bags
Outdoor Space (if applicable)
Seating: Outdoor chairs, benches, or lounges
Table: For outdoor dining or drinks
Lighting: String lights or outdoor lanterns
Grill: With necessary utensils and instructions
Outdoor Trash Bin
Extras to Elevate Guest Experience
Welcome Basket: Snacks, water bottles, or wine
Guidebook: Local recommendations and house rules
Board Games or Books: Entertainment for guests
Umbrella & Flashlight
Iron & Ironing Board
Laundry: Washer, dryer, and detergent (if available)
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⇤ Airbnb Statistics for New York