Airbnb & VRBO Performance in Ukiah California.

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Ukiah, California: Airbnb & VRBO Vacation Rental Market Overview

In Ukiah, California, short-term rentals are performing well, with an average daily rate of $278, a 39% occupancy rate, and a monthly revenue of $19,752, making it a promising investment opportunity.

Market overview

Thriving Short-Term Rental Market in Ukiah, California

Ukiah, California is experiencing a robust short-term rental market, making it an attractive destination for both investors and travelers. According to recent data, short-term rentals in Ukiah boast an impressive 39% occupancy rate, indicating a steady demand for these accommodations. The average daily rate for these rentals stands at $278, contributing to a substantial monthly revenue of $19,752. This strong performance highlights Ukiah's appeal as a vacation spot and suggests a promising environment for those considering investments in the short-term rental sector.

Short Term Regulations

Short-Term Rental Regulations in Ukiah, California for 2024

Licensing and Permits

  • Short-term rental operators must obtain a business license from the City of Ukiah.
  • A permit or license from the city authorities is required, which typically involves submitting various documents including property address, proof of ownership, and contact information.

Safety and Health Regulations

  • Rental units must comply with health and safety regulations to protect guests and ensure no nuisance or noise to neighbors.
  • Safety inspections may be required to receive a permit or license.

Zoning Compliance

  • Short-term rentals must adhere to zoning regulations, ensuring they are operated in zones where residential or commercial use is permitted.

Transient Occupancy Tax (TOT)

  • Short-term rental owners must collect and remit a Transient Occupancy Tax (TOT) to the City of Ukiah. As of 2024, the TOT rate is subject to a potential increase from 10% to 13% if approved by voters in the November 2024 ballot.

Operational Standards

  • Operators must follow Good Neighbor policies and other performance standards to maintain the wellbeing of guests and local residents.
  • Compliance with quiet hours and maximum occupancy rules is mandatory.

Annual Renewal

  • Licenses and permits are typically valid for 1 year and need to be renewed prior to expiration, involving an annual renewal fee and an annual safety inspection fee.

Community Compliance

  • The city periodically monitors short-term rental sites to identify and address any unpermitted rentals.

Public Input and Regulatory Updates

  • Mendocino County, which includes Ukiah, is engaging in community input sessions to develop regulations for short-term rentals in inland areas, although Ukiah itself has its own set of regulations.
Neighborhood Performance

Neighborhoods Generating the Most Airbnb Revenue in Ukiah, California

1. Westside Neighborhood

  • Appeal: This neighborhood is highly desirable due to its quiet and serene environment. It is a short walking distance to downtown Ukiah, making it convenient for guests to access local amenities, restaurants, and shops.
  • Revenue Potential: Properties here, such as the Chic Wine Country Carriage House Cottage, are likely to generate significant revenue due to their prime location and high guest satisfaction.

2. Downtown Ukiah

  • Appeal: Being walkable to downtown Ukiah, restaurants, and parks makes this area highly attractive. Guests appreciate the ease of accessing local attractions and services without needing a car.
  • Revenue Potential: Newly renovated homes in this area, such as the Newly Renovated Home Walkable To Downtown/park, are highly rated and can command higher nightly rates due to their central location.

3. Areas Near Wineries and Redwoods

  • Appeal: The proximity to wineries and the stunning Redwood forests is a major draw for guests. This area offers a mix of natural beauty and wine country experiences, making it ideal for those looking to explore both.
  • Revenue Potential: Properties like the Newly Built One-bedroom Near Wineries And Redwoods can generate substantial revenue due to their unique location and the appeal of local wine tastings and outdoor activities.

4. Family-Friendly Neighborhoods

  • Appeal: Neighborhoods with family-friendly rentals, often featuring amenities like fully equipped kitchens, private yards, and pet-friendly accommodations, are very appealing to families and larger groups. These areas provide a comfortable and convenient stay for families.
  • Revenue Potential: Rentals such as the New 3 Bed 2 Bath Utopian Ukiah apartment and the Well-appointed Ukiah 3 Beds, 2 Baths Home are highly rated and can generate significant revenue due to their spacious layouts and family-friendly amenities.

5. Rural and Countryside Areas

  • Appeal: For guests seeking a more rural or countryside experience, areas like those offering cottages with gardens, patios, and outdoor kitchens are very appealing. These provide a peaceful and relaxing environment away from the hustle and bustle of city life.
  • Revenue Potential: Properties like the Cozy Country Cottage and La Casa Tranquilla, with their modern amenities and serene settings, can attract guests willing to pay a premium for a tranquil and well-equipped stay.
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Design Tips

Furnishing and Design Tips for an Inviting Airbnb in Ukiah, California

Define Your Aesthetic and Audience

  • Align your property's aesthetic with Ukiah's unique style, which often blends natural beauty, rustic charm, and a touch of bohemian flair. Understand your target audience, whether they are outdoor enthusiasts, wine lovers, or families, to tailor your furnishings accordingly.

Measure and Plan Your Space

  • Measure your rooms to determine the best layout. Ensure there is ample space to move around and that natural light sources are not blocked. This will make your space feel more spacious and functional.

Choose Timeless and Functional Furniture

  • Opt for sturdy, easy-to-clean furniture that reflects the local style. Consider pieces like storage beds, sofas with washable covers, and dining tables that are resistant to wear and tear. Sofa beds can increase the number of guests you can accommodate.

Incorporate Smart Storage

  • Use furniture with built-in storage, such as beds with drawers, wall hooks, pegboards in the kitchen, and stackable containers. This helps keep the space tidy and provides guests with designated spots for their personal items.

Enhance with Local Touches

  • Integrate local elements such as earthy tones, natural materials, and rustic chic designs to reflect Ukiah's natural beauty and wine country charm. Consider adding local artisan crafts and vintage decor to enhance the authenticity of the space.

Ensure Comfort and Convenience

  • Invest in comfortable beds, preferably memory foam mattresses with mattress covers, to ensure a good night's sleep for your guests. Equip your kitchen with essentials like a coffee maker, microwave, toaster, and kettle. Make sure the space is accessible and comfortable for all guests, including those with disabilities.

Use Mirrors and Lighting

  • Utilize mirrors to make your Airbnb feel bigger and brighter. Proper lighting can also enhance the ambiance and make the space feel more welcoming.

Schedule Updates Wisely

  • Plan furniture updates during the off-season or short gaps between bookings to minimize disruption. This ensures your property remains in top shape for guests.

Consider Outdoor Spaces

  • If applicable, enhance outdoor spaces with amenities like pools, hot tubs, or scenic views. These features can significantly boost the appeal of your Airbnb, especially in a location known for its natural beauty and outdoor activities.

Maintain and Clean Easily

  • Choose furniture that is easy to clean and maintain. Get input from your cleaning crew on what holds up best against wear and tear to ensure your space remains clean and inviting for all guests.
Insider Tips

Discover Ukiah, California: Local Attractions and Insider Tips

Local Attractions

Wine Country and Breweries

  • Explore over 30 wineries, vineyards, and breweries in the Ukiah area, including Jerico Estate in Hopland, Husch Vineyards Winery, and McNab Ridge Winery.

Outdoor Activities

  • Lake Mendocino: Enjoy water-skiing, sailing, jet skiing, and fishing. Bring your own boat, jet skis, and equipment.
  • Montgomery Woods State Natural Reserve: Visit the incredible old-growth redwood forest.
  • Cow Mountain: Hike through 23,000 acres of challenging trails.
  • Low Gap Park: Explore miles of green and canyon trails.
  • Mill Creek Dam: Discover 400 acres of trails, dam, and waterways.

Cultural and Historical Sites

  • Grace Hudson Museum: An art, history, and anthropology museum dedicated to the works of Grace Carpenter Hudson and her husband, Dr. John W. Hudson.
  • City of 10,000 Buddhas: The first US Buddhist monastic community and school.
  • Mendocino County Museum: Learn about the county's history in Willits.

Entertainment and Recreation

  • Coyote Valley Casino: A popular destination for gaming and entertainment.
  • Skunk Train: Take a ride through the glorious past of the railroad, established in 1925.
  • Ukiah Skate Park: A community recreational center for youth and families.
  • Ukiah Valley Golf Course: Play golf on the sloping, majestic hills since 1931.

Festivals and Events

  • Redwood Empire Fair: An annual fair with festivals, exhibits, and livestock shows.
  • Country Pumpkin Fest: Enjoy food, rides, and contests in October.
  • Sundays In The Park Free Concert Series: Free concerts during the summer months.

Insider Tips

Dining and Shopping

  • Local Restaurants: Enjoy a variety of dining options, including those near the Super 8 Ukiah hotel.
  • Ukiah Farmers Market: Visit the market every Saturday for the best of Ukiah's farm, ranch, and sea products.

Hidden Gems

  • Orr Hot Springs: Relax in the tranquil hot springs in the mountains.
  • Rubicon Adventures: Experience seasonal whitewater rafting.
  • Frisbee Golf: Play at one of the four free Ukiah Valley courses.

Community Activities

  • Ukiah Valley Athletic Club: A premier health and fitness club open daily.
  • Ukiah Boys & Girls Club: A safe and fun space for children.

Scenic Routes

  • Drive to the Coast: Take one of the three distinct scenic routes to the Pacific Ocean and coastal towns like Albion, Ft. Bragg, and Mendocino, just an hour and a half from Ukiah.

By sharing these attractions and tips, you can help your Airbnb guests make the most of their visit to Ukiah, California.

Practical Tips

Practical Tips to Run a Successful Short-Term Rental Business in Ukiah, California

To ensure the success of a short-term rental business in Ukiah, California, several practical tips are essential. First, it is crucial to comply with local regulations, particularly the strict noise ordinance. Informing guests about quiet hours through a clear and concise house manual can help manage expectations and avoid potential issues. This digital and physical house manual should also include essential instructions, Wi-Fi passwords, and other pertinent details to enhance the guest experience.

A simplified check-in process is vital for a smooth start to the guest's stay. Utilizing smart locks eliminates the need for physical key exchanges and provides a contactless entry solution. Additionally, providing detailed parking instructions accompanied by photos can help guests navigate the property easily, reducing the likelihood of confusion or complaints.

By adhering to these tips, hosts can not only ensure compliance with local regulations but also create a welcoming and hassle-free environment for their guests, leading to positive reviews and repeat bookings.

Local Vendors

Here is a brief list of house cleaning services and related providers in Ukiah, California:

House Cleaning Services

  • Ana's Housekeeping: Offers house cleaning services in Ukiah and surrounding communities within a 60-mile radius. Contact at 707-621-4655 for a free estimate.
  • Top 10 House Cleaning Services on Care.com: Lists various affordable house cleaning options in Ukiah, starting at $21.00/hr.
  • Top 10 Best House Cleaners on Angie's List: Provides reviews and ratings for house cleaners in Ukiah, CA.
  • Thumbtack House Cleaning Services: A list of house cleaning services rated by the Ukiah community.

General Maintenance and Cleaning Through Retailers

  • Walmart House Cleaning Services: Offers cleaning services for various parts of the home, available through Store 2052 in Ukiah. Contact at 833-600-0406.

These services cover a range of house cleaning needs in the Ukiah area.

Management fees

Short-Term Rental Management Fees in Ukiah, California: A Breakdown

In Ukiah, California, the fees for managing short-term rentals, such as those on Airbnb, typically range from 10% to 30% of the rental revenue, depending on the level of service provided. Full-service management, which includes comprehensive services like guest communication, marketing, property inspections, and maintenance, tends to be on the higher end of this spectrum, often ranging between 20% to 30% of the rental income.

Basic services, such as resident placement and minimal management, may incur lower fees. Additionally, property owners may face extra costs for services like cleaning, repairs, and design, which can be charged separately. For instance, some management companies charge a consumables fee to cover items like linens, toiletries, and other essentials to ensure each guest has a fresh experience. Understanding these fee structures is crucial for property owners to maximize their rental income while complying with local regulations in Ukiah.

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Why choose RedAwning

RedAwning is a tech leader in full-service short-term rental management, powered by our exclusive, unmatched tools.
Other property managers
Cost
Starting at 10%
25-40%
Guest communications
5-15 mins / 24 hours a day
1 hour+
Host communications
Dedicated phone and text line with no time on hold
Chat bots, hold lines and email threads
Insurance
Robust liability and dwelling coverage for every reservation
Spotty coverage with low claim approval rates
Contract
No cancellation fees
No contract lock-in
Just 90 days notice to cancel
Cancellation penalties
Number of Channels Your Listing is On
50+
2-4

Experience in numbers

Rest well knowing your property is managed by an experienced team powered by world-class technology.
+10-30%
in gross revenue
4.8 stars
guest rating
14+ years
managing STRs

Short Term Rental Calculator

Find out how much your property in Ukiah should generate as a short term rental and look at the performance of properties around yours.

35,000+ Properties
Hosts stay with RedAwning
1,000,000,00 Nights Booked
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Furnishing checklist

This comprehensive checklist ensures that your rental is guest-ready with all the essentials to create a comfortable and memorable experience in Ukiah.

Living Room
Seating: Sofa, armchairs, and ottomans
Coffee Table
Entertainment: Smart TV (with streaming apps) and remote control
Decor: Area rug, wall art, plants, and throw pillows
Lighting: Floor lamp or table lamps
Charging Stations: Power strips or outlets with USB ports
Bedrooms
Beds: High-quality mattress with mattress protector
Linens: At least two sets of sheets per bed
Pillows: Hypoallergenic pillows (2-4 per bed)
Blankets: Extra throw blankets or quilts
Nightstands: With lamps or charging docks
Closet or Storage: Hangers, dresser, or luggage rack
Blackout Curtains or Shades
Bathrooms
Towels: Bath towels, hand towels, washcloths (2 sets per guest)
Shower Curtain & Liner
Toiletries: Shampoo, conditioner, body wash, hand soap
Bathroom Essentials: Toilet paper, tissues, trash bin
Hairdryer
Mirror: Full-length or wall mirror
Dining Area
Dining Table: Seating for the maximum number of guests
Place Settings: Placemats or tablecloths
Centerpiece: Vase with flowers or decorative piece
Kitchen
Appliances: Refrigerator, microwave, toaster, coffee maker, kettle
Cookware: Pots, pans, baking trays
Utensils: Forks, knives, spoons, spatulas, tongs
Dinnerware: Plates, bowls, glasses, mugs (2 sets per guest)
Cutting Board & Knives
Basic Spices & Condiments: Salt, pepper, oil
Cleaning Supplies: Sponge, dish soap, paper towels, trash bags
Outdoor Space (if applicable)
Seating: Outdoor chairs, benches, or lounges
Table: For outdoor dining or drinks
Lighting: String lights or outdoor lanterns
Grill: With necessary utensils and instructions
Outdoor Trash Bin
Extras to Elevate Guest Experience
Welcome Basket: Snacks, water bottles, or wine
Guidebook: Local recommendations and house rules
Board Games or Books: Entertainment for guests
Umbrella & Flashlight
Iron & Ironing Board
Laundry: Washer, dryer, and detergent (if available)
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Schedule a call to learn more about Awning’s Short Term Rental Property Management Service.
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⇤ Airbnb Statistics for California