Airbnb & VRBO Performance in Sun Valley Idaho.

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Sun Valley, Idaho: Airbnb & VRBO Vacation Rental Market Overview

The short-term rental market in Sun Valley, Idaho is thriving, with a median occupancy rate of 46%, an average daily rate of $274, and an average annual host income of $45,000, indicating a highly stable and profitable investment opportunity.

Market overview

Thriving Short-Term Rental Market in Sun Valley, Idaho

Sun Valley, Idaho, is experiencing a robust and lucrative short-term rental market. With a median occupancy rate of 46% over the period from August 2023 to July 2024, the demand for short-term rentals remains strong.

The average daily rate for these rentals is an impressive $274, contributing to a typical host income of $45,000 per year. This indicates a highly stable and profitable investment opportunity, especially given the lenient short-term rental regulations in the area.

The market's positive trends are further highlighted by an 8.8% year-over-year revenue increase and a peak month in July, making Sun Valley an attractive destination for both investors and vacationers alike.

Short Term Regulations

Short-Term Rental Regulations in Sun Valley, Idaho for 2024

While specific, stringent regulations may not be widely enforced in Sun Valley as of 2024, here are some key points and surrounding context regarding short-term rental regulations:

Current State of Regulations

  • Lenient Enforcement: Short-term rental regulations in Sun Valley are currently lenient, with very few Airbnb listings displaying their license numbers, indicating a lack of strict enforcement by local authorities.

Nearby Municipal Regulations

  • Ketchum Ordinance: Although not directly in Sun Valley, the nearby city of Ketchum has an ordinance requiring owners of short-term rentals to obtain a special permit. This could potentially influence future regulations in Sun Valley.

State-Level Developments

  • State Legislation: There have been discussions and proposals at the state level to strictly limit short-term rental regulations. However, as of the latest updates, these have not been implemented in Sun Valley.

Key Points

  • No Strict Licensing Requirement: There is no strict requirement for short-term rental owners to display their license numbers on their listings.
  • Local Government Stance: The local government is not strictly enforcing short-term rental-related regulations.
  • Potential for Future Changes: State-level legislation and nearby municipal regulations may influence future changes in Sun Valley’s short-term rental policies.

Given the current lenient environment, it is important for potential hosts to stay informed about any upcoming changes in regulations.

Neighborhood Performance

Top Neighborhoods Generating Airbnb Revenue in Sun Valley, Idaho

1. Sun Valley Village

  • Appeal: This area is highly sought after due to its prime location near the Sun Valley Lodge, Dollar Mountain, and various amenities such as the Sun Valley Mall, outdoor ice rink, and the Sun Valley Pavilion. Guests love the walking distance to ski slopes, restaurants, and shopping, making it ideal for both winter and summer activities.

2. Ketchum

  • Appeal: Ketchum is a central hub with easy access to River Run Lodge, downtown Ketchum, and numerous restaurants and shops. The area offers year-round outdoor pools, spas, and stunning views of Bald Mountain. Its proximity to ski lifts, hiking trails, and the free Ketchum bus system adds to its appeal.

3. Elkhorn

  • Appeal: Elkhorn is popular for its quiet and cozy atmosphere while still being close to major amenities. Guests enjoy access to the Ranch Clubhouse with pools, hot tubs, gym, tennis courts, and game rooms. The area is also known for its natural beauty, with nearby national forest land and frequent sightings of elk and deer.

4. Bellevue

  • Appeal: Located just minutes away from Sun Valley Ski Resort, Bellevue offers a more laid-back atmosphere with easy access to Hailey and Ketchum. Guests appreciate the spacious homes, shaded backyards, and the convenience of being close to both ski resorts and town amenities.

5. Cottonwood

  • Appeal: Cottonwood condos are favored for their large decks overlooking creeks and aspen trees, and their proximity to the Sun Valley Resort. Guests enjoy year-round access to the Inn pool and summer swimming at the Olympic pool, along with walking distance to the Sun Valley Lodge and other local attractions.

These neighborhoods are highly appealing due to their combination of natural beauty, convenient locations, and access to a wide range of recreational activities and amenities.

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Design Tips

Creating an Inviting Airbnb in Sun Valley, Idaho: Design and Furnishing Tips

To ensure your Airbnb in Sun Valley, Idaho, stands out and appeals to the area's upscale tourism, here are some key tips for design and furnishing:

Indoor Living Spaces

  • Meticulously Maintain Indoor Areas: Regularly clean and maintain the interior to ensure guests feel at home. Upgrade finishes, technology, and furnishings to enhance the guest experience.
  • Luxury Bedding and Pillows: Offer high-quality bedding and multiple pillow options, including different fill materials, to provide comfort and luxury.
  • Lighting Control: Install lamps and dimmer switches to create a welcoming and adjustable lighting environment.
  • Cozy Textiles: Use soft blankets, plush seating, and warm color palettes to create a cozy atmosphere.
  • Functional Layout: Design the living room to evoke conversation and comfort. Include occasional tables, poufs, and swivel chairs to enhance the guest experience.

Outdoor Living and Entertainment

  • Upgrade Outdoor Spaces: Invest in professional landscaping and include features like hot tubs, shaded lounge areas, outdoor dining options, or a private pool to enhance the outdoor experience.
  • Private Patios and Balconies: Ensure outdoor spaces such as private patios or balconies are available and well-maintained to capitalize on the area's scenic views.

Neighborhood and Location Considerations

  • Choose Prime Neighborhoods: Invest in properties located in areas like Elkhorn, which offer ski-in/ski-out options, or neighborhoods close to downtown Ketchum for access to shopping, dining, and cultural experiences.
  • Proximity to Attractions: Ensure the property is close to key attractions such as ski resorts, hiking trails, and local events to maximize guest convenience.

Design Style

  • Blend Rustic and Modern Aesthetics: Combine rustic mountain elements like oak or pine furniture with modern luxury touches, such as soft textiles and local art, to reflect Sun Valley's unique style.
  • Use Local and Natural Materials: Incorporate vintage or reclaimed materials to preserve the region's nostalgic charm and create a welcoming atmosphere.

Luxury Features

  • Highlight Unique Amenities: Emphasize luxury items such as granite countertops, stainless steel appliances, high-end mattresses, quality linens, and smart technology in your property listing to attract high-paying guests.
  • Temperature and Lighting Control: Provide features like ceiling fans, blackout shades, and lamps with USB ports or wireless charging to give guests more control over their environment.

Professional Evaluation

  • Consult a Professional Designer: Have an interior designer or home stager evaluate your property to ensure it meets the standards of upscale tourism in Sun Valley and to identify areas for improvement.

By following these tips, you can create an inviting and luxurious Airbnb in Sun Valley, Idaho, that aligns with the area's unique style and appeals to discerning guests.

Insider Tips

Discover Sun Valley, Idaho: Local Attractions and Insider Tips

Attractions

Outdoor Adventures

  • Hiking: With numerous trailheads just minutes away, Sun Valley offers breathtaking hikes for all levels. Highlights include the Pioneer Cabin hike and trails on Bald Mountain.
  • Biking: Enjoy extensive bike trails, including lift-accessed trails on Bald Mountain and over 400 miles of dirt singletrack.
  • Fly Fishing: Explore rivers and streams, or visit Penny Lake for a family-friendly fishing experience. Silver Creek Outfitters is a great resource for gear and guides.
  • Skiing & Snowboarding: Ranked the 2nd Best Ski Resort by Ski Magazine, Sun Valley offers world-class skiing on Bald Mountain.
  • Nordic Skiing: Experience some of the best cross-country skiing in America with over 40 km of groomed trails.

Water Activities

  • Floating Down the Snake River: Plan a rafting trip along the Snake River for a fun and scenic experience.
  • Watersports: Enjoy boating, swimming, rafting, kayaking, tubing, or paddleboarding on the local rivers, lakes, and streams.

Unique Experiences

  • Gondola Rides: Take a gondola ride up Bald Mountain to the Roundhouse for fine dining and stunning views. Open late June to Labor Day weekend.
  • Heliskiing: For an adrenaline-packed adventure, try heliskiing for a unique skiing experience.
  • Natural Hot Springs: Discover local natural hot springs, a hidden gem in the area.

Family-Friendly Activities

  • Bowling at Sun Valley Lodge: Enjoy family-friendly bowling at one of the Northwest's oldest bowling alleys.
  • Ice Skating: Year-round ice skating at the Sun Valley Resort, both indoors and outdoors.

Cultural and Historical

  • Ernest Hemingway Sites: Explore the town of Ketchum, which has deep connections to Ernest Hemingway. Visit historic buildings and local museums.
  • Sun Valley Opera House: Catch a movie or performance at this charming venue built in 1937.

Insider Tips

Dining

  • The Kneadery: A local favorite for hearty breakfasts before or after hitting the slopes.
  • Rickshaw: Enjoy authentic Asian street-style dishes in the heart of Ketchum.
  • Enoteca: Savor refined Italian cuisine with unique flavors in downtown Ketchum.
  • Cristina’s Restaurant: Don’t miss the Sunday brunch at this charming restaurant.
  • Pioneer Cabin: A must-visit for dinner, offering delicious steaks and rainbow trout. Make reservations in advance.

Nightlife

  • Grumpy’s: A popular spot for burgers and schooners, with a lively patio and merchandise to take home.
  • Leroy’s Ice Cream: End your evening with ice cream and live music in the Ketchum Town Square.

Shopping

  • Local Boutiques: Explore unique shops in Ketchum that offer conversation pieces rather than just souvenirs.

Accommodations and Services

  • Knob Hill Inn: A quaint boutique chalet with wood-burning fireplaces and a complimentary shuttle.
  • Sun Valley Resort: Offers various accommodation options, including an inn, lodge, condos, and cottages, along with amenities like a spa and ice skating rink.

Events and Activities

  • Sun Valley Summer Ice Shows: Witness impressive ice skating performances during the summer season.
  • Trail and Wagon Rides: Experience Sun Valley’s Western heritage with trail and wagon rides at the Sun Valley Stables.
  • Fitness and Wellness: Take advantage of resort pools, fitness centers, and summer outdoor yoga sessions.

By sharing these attractions and insider tips, you can help your guests make the most of their visit to Sun Valley, Idaho.

Practical Tips

Practical Tips to Run a Successful Short-Term Rental Business in Sun Valley, Idaho

To ensure a smooth and enjoyable experience for both you and your guests in Sun Valley, Idaho, several key practices can be implemented. First, it is crucial to inform your guests about noise regulations and quiet hours to maintain a respectful environment for neighbors. This can be done through clear communication in your rental listing and a welcome message.

Creating a comprehensive digital and physical house manual is also essential. This manual should include detailed instructions on how to use appliances, Wi-Fi passwords, and other important information about the property. A simplified check-in process can be achieved by utilizing smart locks, eliminating the need for physical key exchanges and providing guests with easy access to the property.

Additionally, include detailed parking instructions accompanied by photos to help guests navigate any specific parking requirements or restrictions. By adhering to local regulations, such as obtaining the necessary permits in Ketchum, and implementing these practical tips, you can enhance the guest experience and ensure a successful short-term rental business.

Local Vendors

Here is a brief list of house cleaning, repair, and maintenance providers in Sun Valley, Idaho:

House Cleaning Services

  • Cleaning By Love: Offers house cleaning services in Hailey, Ketchum, Sun Valley, and Bellevue. They provide basic cleaning, deep cleaning, and customized cleaning plans.

Home Maintenance and Repair Services

  • Sun Valley Services: Provides a wide range of services including housekeeping, snow removal, demolition, cleanup, tree removal, and various home maintenance tasks such as drywall installation, painting, and roofing. They also offer landscaping and fencing services.
  • My Sun Valley Home: Specializes in property management, including maintenance cleaning before and after guest arrivals, small home repairs, landscaping, snow removal, and home system repairs. They also offer additional services like grocery shopping and floral arrangements.

Other Cleaning Services

  • Mountain Breeze Housekeeping: Offers housekeeping services in the Sun Valley area.
  • Monarch Property Services LLC: Provides property maintenance and cleaning services.
  • OfficeBright: Offers cleaning services, though primarily focused on commercial properties.
Management fees

Sun Valley, Idaho: Understanding Short-Term Rental Management Fees

In Sun Valley, Idaho, short-term rental management fees generally range from 10% to 30% of the rental revenue, varying based on the level of service provided. Full-service management, which includes comprehensive tasks such as guest communication, marketing, and maintenance, tends to be on the higher end of this spectrum, often between 20% to 30% of the rental income. In contrast, basic services that may only include listing and booking management might incur lower fees. Additionally, property owners may need to consider extra fees for services like cleaning, repairs, and design enhancements, which can further impact the overall cost of managing their short-term rentals.

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Why choose RedAwning

RedAwning is a tech leader in full-service short-term rental management, powered by our exclusive, unmatched tools.
Other property managers
Cost
Starting at 10%
25-40%
Guest communications
5-15 mins / 24 hours a day
1 hour+
Host communications
Dedicated phone and text line with no time on hold
Chat bots, hold lines and email threads
Insurance
Robust liability and dwelling coverage for every reservation
Spotty coverage with low claim approval rates
Contract
No cancellation fees
No contract lock-in
Just 90 days notice to cancel
Cancellation penalties
Number of Channels Your Listing is On
50+
2-4

Experience in numbers

Rest well knowing your property is managed by an experienced team powered by world-class technology.
+10-30%
in gross revenue
4.8 stars
guest rating
14+ years
managing STRs

Short Term Rental Calculator

Find out how much your property in Sun Valley should generate as a short term rental and look at the performance of properties around yours.

35,000+ Properties
Hosts stay with RedAwning
1,000,000,00 Nights Booked
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Furnishing checklist

This comprehensive checklist ensures that your rental is guest-ready with all the essentials to create a comfortable and memorable experience in Sun Valley.

Living Room
Seating: Sofa, armchairs, and ottomans
Coffee Table
Entertainment: Smart TV (with streaming apps) and remote control
Decor: Area rug, wall art, plants, and throw pillows
Lighting: Floor lamp or table lamps
Charging Stations: Power strips or outlets with USB ports
Bedrooms
Beds: High-quality mattress with mattress protector
Linens: At least two sets of sheets per bed
Pillows: Hypoallergenic pillows (2-4 per bed)
Blankets: Extra throw blankets or quilts
Nightstands: With lamps or charging docks
Closet or Storage: Hangers, dresser, or luggage rack
Blackout Curtains or Shades
Bathrooms
Towels: Bath towels, hand towels, washcloths (2 sets per guest)
Shower Curtain & Liner
Toiletries: Shampoo, conditioner, body wash, hand soap
Bathroom Essentials: Toilet paper, tissues, trash bin
Hairdryer
Mirror: Full-length or wall mirror
Dining Area
Dining Table: Seating for the maximum number of guests
Place Settings: Placemats or tablecloths
Centerpiece: Vase with flowers or decorative piece
Kitchen
Appliances: Refrigerator, microwave, toaster, coffee maker, kettle
Cookware: Pots, pans, baking trays
Utensils: Forks, knives, spoons, spatulas, tongs
Dinnerware: Plates, bowls, glasses, mugs (2 sets per guest)
Cutting Board & Knives
Basic Spices & Condiments: Salt, pepper, oil
Cleaning Supplies: Sponge, dish soap, paper towels, trash bags
Outdoor Space (if applicable)
Seating: Outdoor chairs, benches, or lounges
Table: For outdoor dining or drinks
Lighting: String lights or outdoor lanterns
Grill: With necessary utensils and instructions
Outdoor Trash Bin
Extras to Elevate Guest Experience
Welcome Basket: Snacks, water bottles, or wine
Guidebook: Local recommendations and house rules
Board Games or Books: Entertainment for guests
Umbrella & Flashlight
Iron & Ironing Board
Laundry: Washer, dryer, and detergent (if available)
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⇤ Airbnb Statistics for Idaho