Airbnb & VRBO Performance in Southwest Harbor Maine.

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Southwest Harbor, Maine: Airbnb & VRBO Vacation Rental Market Overview

Southwest Harbor, Maine, is thriving as a top market for short-term rentals, boasting a 76% occupancy rate, an average daily rate of $330, and an average annual revenue of $73,000, making it an attractive and lucrative investment opportunity.

Market overview

Thriving Short-Term Rental Market in Southwest Harbor, Maine

Southwest Harbor, Maine, continues to excel as a top destination for short-term rentals, showcasing robust performance metrics. The town boasts an impressive average occupancy rate of 75%, highlighting its enduring appeal to tourists, particularly those drawn to the natural beauty of Acadia National Park and the area's outdoor activities.

In terms of financial performance, short-term rentals in Southwest Harbor are generating significant revenue, with an average daily rate of $384. This, combined with the high occupancy rates, results in substantial monthly revenues, averaging $39,801 per property. These figures underscore the town's attractiveness as a lucrative market for short-term rental investments.

Short Term Regulations

Short-Term Rental Regulations in Mount Desert (Near Southwest Harbor), Maine for 2024

Although the specific regulations for Southwest Harbor itself are not provided in the sources, the nearby town of Mount Desert, which is often associated with the same region, had a proposed ordinance that was recently voted on. Here are the key points from the proposed ordinance, which can give insight into the types of regulations that might be considered in the area:

Proposed Regulations (Rejected by Voters)

Categories of Rentals

  • Short Term Rentals (STR): In a person’s primary residence. No cap; residents can have as many rentals on the property as they wish.
  • Seasonal Vacation Rentals: In properties that could not be used as year-round homes. No cap.
  • Vacation Rentals: In dwellings that are not a primary residence and can be used year-round. These would have been capped at 10% of the town’s total number of dwelling units and would not be transferrable.

Licensing

  • All rentals would have needed to get a license, which would have been renewable every year.
  • The first year of the program would have been 2025 with a March 1 deadline if the ordinance was voted in. There would have been no cap in the first year.

Inspections

  • Unlike neighboring Bar Harbor, there would have been no inspections required unless problems were reported.

General Considerations

  • The ordinance aimed to help the town balance its housing stock and community needs, but it was ultimately rejected by voters.

Given that the proposed ordinance was rejected, the current regulations in Mount Desert and potentially in Southwest Harbor would not include these specific measures. However, neighboring towns like Bar Harbor have stringent regulations that might influence future policy decisions in the area.

For Bar Harbor, which is nearby and often referenced in discussions about the region, here are some key regulations:

Bar Harbor Regulations

  • Registration: All short-term rentals must be registered annually with the town of Bar Harbor by May 31.
  • Inspections: Properties must pass an inspection by the Fire Chief and Code Enforcement Officer every three years.
  • Caps: The number of VR-2 rentals (non-primary residence) is capped at 9% of the total dwelling units as of January of that year.
  • Fees and Penalties: Annual registration fees are required, and failure to comply can result in fines and penalties.

These regulations from Bar Harbor can serve as a reference for what might be considered in other nearby towns.

Neighborhood Performance

Top Airbnb Revenue-Generating Neighborhoods in Southwest Harbor, Maine

1. Downtown Southwest Harbor

  • Why it's appealing: This area is highly sought after due to its proximity to restaurants, art galleries, specialty shops, and the vibrant harbor activity. Guests can walk to various amenities and enjoy the scenic views of the harbor, making it an ideal location for those who want to be in the heart of the action.
  • Revenue potential: Properties in this area can generate significant revenue due to high demand and premium pricing, with annual revenues estimated to be around $73,200 for a 2-bedroom property.

2. Great Harbor Marina Area

  • Why it's appealing: This neighborhood offers stunning views of the harbor and easy access to the marina. Guests can enjoy the comings and goings of fishermen and boats, and it is just a half mile from downtown Southwest Harbor. The area is perfect for those who want a waterfront experience with easy access to local attractions.
  • Revenue potential: The marina area attracts high-paying guests, contributing to the overall high revenue potential of Southwest Harbor, with gross rental yields of around 13.43%.

3. Manset and Seawall Area

  • Why it's appealing: This area is known for its panoramic views of Southwest Harbor and the Cranberry Islands. It is close to Seawall Beach, Bass Harbor Light, and Echo Lake, making it a favorite among families and groups. The quaint downtown shopping and dining area is just a short walk away.
  • Revenue potential: Properties here benefit from the scenic views and proximity to natural attractions, attracting guests willing to pay premium rates. This contributes to the high annual revenue potential for Airbnb hosts in the area.

4. Acadia National Park Vicinity

  • Why it's appealing: Being centrally located near Acadia National Park makes this area highly attractive to nature enthusiasts and families. Guests can enjoy easy access to various park entrances, hiking trails, and scenic drives, enhancing their vacation experience.
  • Revenue potential: The proximity to Acadia National Park drives high demand for vacation rentals, leading to significant revenue opportunities for Airbnb hosts, with median occupancy rates contributing to the overall profitability.

These neighborhoods in Southwest Harbor, Maine, are particularly appealing due to their unique blend of natural beauty, accessibility to local attractions, and the vibrant harbor life, making them highly lucrative for Airbnb investors.

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Design Tips

Tips for Furnishing and Design of an Airbnb in Southwest Harbor, Maine

To create an inviting and stylish Airbnb in Southwest Harbor, Maine, that reflects the city's unique charm, consider the following tips:

Embrace the Coastal and Natural Theme

  • Incorporate elements that reflect the coastal and natural beauty of Southwest Harbor. Use nautical themes, such as navy blues, whites, and natural woods, to create a cohesive and inviting atmosphere.

Choose Rustic and Lodge-Inspired Decor

  • Opt for rustic, lodge-inspired textiles and furniture that align well with the natural environment. This can include natural wood finishes, earthy color palettes, and decor that reflects local wildlife and outdoor activities.

Prioritize Comfort and Cozy Amenities

  • Ensure the space is cozy and inviting by including comfortable seating areas, fireplaces or firepits, and quality bedding. These amenities are particularly appealing during colder evenings and enhance the overall guest experience.

Incorporate Modern Conveniences

  • Balance the rustic charm with modern appliances and amenities such as fully equipped kitchens, Wi-Fi, and self-check-in options to enhance convenience and guest satisfaction.

Utilize Outdoor Spaces

  • Make the most of outdoor spaces by adding BBQ areas, outdoor firepits, and comfortable seating. These features allow guests to enjoy the beautiful surroundings and scenic views of Southwest Harbor.

Consider Family-Friendly and Pet-Friendly Options

  • Include amenities such as high chairs, travel cribs, or strollers for family-friendly rentals. Also, consider allowing pets and providing necessary facilities like pet beds or crates to cater to a broader range of guests.

Highlight Local Charm

  • Incorporate local elements such as artwork, crafts, or decor that reflect the unique culture and events of Southwest Harbor. This could include items related to the annual Moosehead Lake Region Arts & Crafts Festival or other local events.

Ensure Accessibility and Comfort

  • Design the space with accessibility in mind, including features like wide doorways and private bathrooms in each bedroom. This ensures that the property is comfortable and accessible for all guests.

Maintain Cleanliness and Attention to Detail

  • Ensure the property is meticulously clean and well-maintained. Pay attention to details such as providing breakfast supplies, coffee, and other small touches that enhance the guest experience.

By following these tips, you can create an Airbnb in Southwest Harbor that is both inviting and reflective of the city's unique style, ensuring a memorable stay for your guests.

Insider Tips

Discovering Southwest Harbor, Maine: Local Attractions and Insider Tips

Outdoor Attractions

Charlotte Rhoades Park & Butterfly Garden

  • A picturesque garden featuring perennial and annual flowers that attract butterflies. Enjoy walking paths, scenic overlooks, and educational programs.

Echo Lake Beach

  • Located just outside the town limits, this beach offers a separate swimming area and warmer water temperatures compared to the ocean. Perfect for a summer day.

Long Pond

  • Accessible from the southern shore, Long Pond offers paddling opportunities and a challenging 5-mile Perpendicular and Razorback Loop hike.

Sea Kayaking Tours

  • Explore the "quiet side" of Acadia with customized kayak trips tailored to your experience and appetite for adventure. Look out for seals and enjoy the serene waters.

Lobster Cruises

  • Take a vintage 1966 wooden lobster boat tour where you can learn about lobstering and enjoy a fresh lobster bake on board.

Indoor Attractions

Wendell Gilley Museum

  • Dedicated to the art of bird carving, this museum features over 1,200 designs by Wendell Gilley and other artists. Includes exhibits, workshops, and demonstrations.

Botanica Spa

  • Treat yourself to rejuvenating massages or invigorating skin treatments. A perfect way to relax and unwind.

Dining and Local Experiences

Beal’s Lobster Pier

  • Enjoy authentic Maine lobster rolls on a rustic pier. Options include classic, garlic butter, spicy Buffalo, and more.

Batson River Fish Camp

  • Savor creative dishes and New England favorites while enjoying craft beers or signature cocktails. Watch the sunset over Somes Sound for an unforgettable experience.

MDI Lobster Co.

  • Located on the oldest fishing pier, this eatery offers fresh seafood and land-lover specials with stunning water views.

Insider Tips

Complimentary Cruiser Bikes

  • Use the complimentary cruiser bikes provided by some hotels to bike to shops and galleries on Main Street. A fun way to explore and work up an appetite.

Ferry to the Cranberry Isles

  • Take the Cranberry Cove Ferry to explore Great Cranberry Island and Little Cranberry Island. Bring your bike for an extra $8 to see all the sights.

Local Information Centers

  • Visit the Southwest Harbor/Tremont visitor’s center at the Harbor House Community Center for information on activities, camps, and daycare rates.

Seasonal Activities

  • Check the availability and hours of local attractions during the off-season, as many close after Indigenous Peoples Day.

By sharing these local attractions and insider tips, you can enhance your guests' experience and help them make the most of their visit to Southwest Harbor, Maine.

Practical Tips

Practical Tips to Run a Successful Short-Term Rental Business in Southwest Harbor, Maine

To ensure a smooth and successful short-term rental business in Southwest Harbor, Maine, several practical tips can be implemented:

Noise Regulations and Guest Communication

Inform your guests about the strict noise ordinance in Southwest Harbor to avoid any issues. Include quiet hours and noise guidelines in your digital and physical house manual to set clear expectations.

Comprehensive House Manual

Create a detailed digital and physical house manual that includes essential instructions, such as Wi-Fi passwords, appliance usage, and emergency contact information. This manual helps guests navigate the property easily and reduces the likelihood of misunderstandings.

Simplified Check-in Process

Utilize smart locks to streamline the check-in process, eliminating the need for physical key exchanges. Provide clear parking instructions accompanied by photos to help guests find and use the designated parking areas without confusion.

By following these tips, you can enhance guest satisfaction, reduce potential issues, and maintain a positive reputation for your short-term rental business in Southwest Harbor, Maine.

Local Vendors

Here is a brief list of house cleaning providers in or near Southwest Harbor, Maine:

House Cleaning Services

Sparkling and Beyond

  • Located in Southwest Harbor, ME
  • Offers standard cleaning services for homes and offices
  • Services include cleaning high-touch surfaces, bathrooms, kitchens, and common areas
  • Prices vary based on property size, frequency of cleanings, and services requested; typically ranges from $75 to $300 per session.

Homes of Acadia

  • Based in Bar Harbor, ME, but serves Mount Desert Island including Southwest Harbor
  • Offers residential cleaning, move-in/out cleaning, and deep cleaning services
  • Prices start at $200 for a 3-hour house cleaning, $400 for a 4-hour move-in/out cleaning, and $450 for a 4-hour deep cleaning.

Swept Away MDI LLC

  • Based in Bar Harbor, ME, but serves the Mount Desert Island area including Southwest Harbor
  • Provides green cleaning services for residential and commercial spaces
  • Services include general cleaning, enhanced facility disinfection, and customized cleaning packages
  • Uses 98% plant-based cleaning supplies.

These services do not specifically mention repair or maintenance, but they cover various house cleaning needs in the Southwest Harbor area.

Management fees

Short-Term Rental Management Fees in Southwest Harbor, Maine

In Southwest Harbor, Maine, managing a short-term rental property can incur management fees that typically range from 10% to 30% of the rental revenue, depending on the level of service provided. Full-service management, which includes comprehensive tasks such as guest communication, marketing, and maintenance, tends to be on the higher end of this spectrum. This level of service often includes managing all bookings across various platforms, handling guest inquiries, overseeing cleaning and maintenance, and implementing pricing and promotion strategies to maximize occupancy and revenue.

Basic services, which may only cover essential tasks like booking management and guest check-ins, generally cost less. Additionally, property owners may incur extra fees for specific services such as deep cleaning, repairs, or design and setup of the rental property. These fees ensure that the property is well-maintained and guest-ready, but they can add to the overall cost of managing a short-term rental in Southwest Harbor.

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Why choose RedAwning

RedAwning is a tech leader in full-service short-term rental management, powered by our exclusive, unmatched tools.
Other property managers
Cost
Starting at 10%
25-40%
Guest communications
5-15 mins / 24 hours a day
1 hour+
Host communications
Dedicated phone and text line with no time on hold
Chat bots, hold lines and email threads
Insurance
Robust liability and dwelling coverage for every reservation
Spotty coverage with low claim approval rates
Contract
No cancellation fees
No contract lock-in
Just 90 days notice to cancel
Cancellation penalties
Number of Channels Your Listing is On
50+
2-4

Experience in numbers

Rest well knowing your property is managed by an experienced team powered by world-class technology.
+10-30%
in gross revenue
4.8 stars
guest rating
14+ years
managing STRs

Short Term Rental Calculator

Find out how much your property in Southwest Harbor should generate as a short term rental and look at the performance of properties around yours.

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Furnishing checklist

This comprehensive checklist ensures that your rental is guest-ready with all the essentials to create a comfortable and memorable experience in Southwest Harbor.

Living Room
Seating: Sofa, armchairs, and ottomans
Coffee Table
Entertainment: Smart TV (with streaming apps) and remote control
Decor: Area rug, wall art, plants, and throw pillows
Lighting: Floor lamp or table lamps
Charging Stations: Power strips or outlets with USB ports
Bedrooms
Beds: High-quality mattress with mattress protector
Linens: At least two sets of sheets per bed
Pillows: Hypoallergenic pillows (2-4 per bed)
Blankets: Extra throw blankets or quilts
Nightstands: With lamps or charging docks
Closet or Storage: Hangers, dresser, or luggage rack
Blackout Curtains or Shades
Bathrooms
Towels: Bath towels, hand towels, washcloths (2 sets per guest)
Shower Curtain & Liner
Toiletries: Shampoo, conditioner, body wash, hand soap
Bathroom Essentials: Toilet paper, tissues, trash bin
Hairdryer
Mirror: Full-length or wall mirror
Dining Area
Dining Table: Seating for the maximum number of guests
Place Settings: Placemats or tablecloths
Centerpiece: Vase with flowers or decorative piece
Kitchen
Appliances: Refrigerator, microwave, toaster, coffee maker, kettle
Cookware: Pots, pans, baking trays
Utensils: Forks, knives, spoons, spatulas, tongs
Dinnerware: Plates, bowls, glasses, mugs (2 sets per guest)
Cutting Board & Knives
Basic Spices & Condiments: Salt, pepper, oil
Cleaning Supplies: Sponge, dish soap, paper towels, trash bags
Outdoor Space (if applicable)
Seating: Outdoor chairs, benches, or lounges
Table: For outdoor dining or drinks
Lighting: String lights or outdoor lanterns
Grill: With necessary utensils and instructions
Outdoor Trash Bin
Extras to Elevate Guest Experience
Welcome Basket: Snacks, water bottles, or wine
Guidebook: Local recommendations and house rules
Board Games or Books: Entertainment for guests
Umbrella & Flashlight
Iron & Ironing Board
Laundry: Washer, dryer, and detergent (if available)
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⇤ Airbnb Statistics for Maine