Airbnb & VRBO Performance in Snowmass Colorado.

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Snowmass, Colorado: Airbnb & VRBO Vacation Rental Market Overview

Despite some challenges, the short-term rental market in Snowmass, Colorado, is showing resilience with strong revenue gains in certain months, such as March 2024, and overall upward trends in key performance metrics like occupancy and average daily rates, although there are fluctuations due to seasonal and economic factors.

Market overview

Strong Performance in Snowmass Short-Term Rentals Despite Challenges

Despite the implementation of new regulations and volatile demand patterns, the short-term rental market in Snowmass, Colorado, is showing resilience and positive trends. According to recent data, the summer season has seen robust revenue foundations, with July marking a significant win for the area. Occupancy rates have remained strong, with a 0.3% year-over-year increase to 63.7% in July 2024.

Average Daily Rates (ADR) have held steady, with a slight decrease of 1.3% year-over-year to $332.20, but this minor dip is offset by an overall rise in total demand and nights booked, which increased by 8.3% and 7.7%, respectively. These metrics indicate that Snowmass is maintaining its appeal as a tourist destination, with short-term rentals continuing to support the local economy through steady occupancy and revenue gains.

Short Term Regulations

Short-Term Rental Regulations in Snowmass, Colorado for 2024

General Requirements

  • Business License and Permit: Hosts must obtain a business license and a short-term rental permit to operate. These must be renewed annually.

Permitting Process

  • Application and Approval: The permit request must be approved by the Town’s compliance manager. Applications are processed through the MUNIRevs system, and fees are posted to the account upon approval.
  • Permit Types: There are four types of short-term rental permits: Hotels, Multi-family A, Multi-family B, and Single-family homes & Duplexes. Each type has specific fees and requirements.

Fees

  • Business License Fee: $85.00 per property or unit, depending on the permit type.
  • Short-term Rental Permit Fee: $300 per unit or home, depending on the permit type.

Lodging Taxes

  • Tax Collection and Remittance: Hosts must collect and remit all applicable lodging taxes to the Town of Snowmass Village, Pitkin County, and the State of Colorado. Tax forms and payments must be filed monthly, even if no rental activity occurred.

Compliance and Regulations

  • Land Use Development Code: Hosts must ensure their listings comply with the Snowmass Village Municipal Code, particularly Section 16A, which governs land use and zoning requirements.
  • Building and Housing Standards: Properties must meet minimum construction, design, and maintenance standards as specified in Chapter 18 of the Municipal Code.
  • Employee Housing: Hosts with deed-restricted employee housing must review Section 17 of the Municipal Code or contact the Snowmass Village Housing Department.

Additional Rules

  • Other Contracts and Rules: Hosts must comply with other contracts or rules such as leases, condo board or co-op rules, HOA rules, or rules established by tenant organizations.
  • Good Neighbor Guidelines: Hosts are expected to follow guidelines to ensure their short-term rentals do not negatively impact the community.

Enforcement and Penalties

  • Regulatory Framework: The Town Council has adopted regulations to gather better information on STRs and mitigate negative impacts. Violations of these regulations can result in penalties.

Resources

  • Contact Information: For questions or compliance issues, hosts can contact the Community Development Department, the Town Clerk, or specific officials like Sara Nester (Community Development Code Compliance Manager) or Emily Flood (Sales Tax Analyst).
Neighborhood Performance

Top Neighborhoods for Airbnb Revenue in Snowmass Village, Colorado

Neighborhoods Generating High Airbnb Revenue

1. Snowmass Ski Area

  • This area is highly appealing due to its proximity to the ski slopes, making it a prime destination for winter sports enthusiasts. The high demand during ski season drives up occupancy rates and revenue.

2. Maroon Bells-Snowmass Wilderness Area

  • Located near one of the most photographed mountains in Colorado, this area attracts nature lovers and hikers. The scenic beauty and outdoor recreational opportunities make it a popular choice for guests.

3. Snowmass Ice Age Discovery Center

  • This neighborhood benefits from the presence of the Ice Age Discovery Center, a unique attraction that draws families and history buffs. The combination of educational and recreational activities makes it an attractive spot.

4. Snowmass Rodeo

  • Hosting the annual Snowmass Rodeo, this area is a magnet for those interested in Western culture and events. The rodeo and other community activities boost short-term rental demand.

5. Snowmass Village Mall

  • Centrally located, the Snowmass Village Mall offers easy access to shops, restaurants, and other amenities. This convenience makes it a preferred location for guests looking for a hassle-free stay.

6. Snowmass Club Golf Course

  • For golf enthusiasts, the Snowmass Club Golf Course is a significant draw. The area's appeal is enhanced by the golfing facilities and the scenic views surrounding the course.

7. Anderson Ranch Arts Center

  • This neighborhood is attractive to art lovers and those interested in creative workshops. The presence of the Anderson Ranch Arts Center adds a unique cultural dimension to the area.

8. Snowmass Recreation Center

  • With its array of recreational facilities, the Snowmass Recreation Center makes this neighborhood appealing to families and fitness enthusiasts. The availability of various activities ensures a high level of guest satisfaction.

Why These Neighborhoods Are Appealing

  • High Occupancy Rates: Neighborhoods like the Snowmass Ski Area and Maroon Bells-Snowmass Wilderness Area enjoy high occupancy rates due to their popularity among tourists, especially during peak seasons.
  • Proximity to Attractions: Areas such as the Snowmass Ice Age Discovery Center, Snowmass Rodeo, and Snowmass Village Mall are in close proximity to key attractions, making them convenient for guests.
  • Recreational Opportunities: The presence of the Snowmass Club Golf Course and Snowmass Recreation Center provides a range of recreational activities, enhancing the appeal of these neighborhoods.
  • Scenic Beauty: The natural beauty of the Maroon Bells-Snowmass Wilderness Area and the scenic views around the golf course make these areas highly desirable for guests seeking both relaxation and adventure.
  • Cultural and Community Activities: The Anderson Ranch Arts Center and the Snowmass Rodeo add a cultural and community dimension, attracting guests interested in local events and activities.
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Design Tips

Furnishing and Design Tips for an Inviting Airbnb in Snowmass, Colorado

To create an inviting and stylish Airbnb in Snowmass, Colorado, consider the following tips that reflect the city's unique mountain aesthetic and cater to the needs of your guests.

Emphasize Natural Materials and Local Aesthetic

  • Use natural materials such as wood, stone, and earthy textiles to reflect the area's stunning outdoor setting and mountain charm.

Blend Rustic and Modern Elements

  • Combine rustic elements with modern finishes to create a cozy yet sophisticated atmosphere. This blend is highly appreciated by guests in Snowmass Village.

Prioritize Comfort and Cozy Ambiance

  • Incorporate high-quality linens, comfortable seating areas, and thoughtful decor to create a welcoming atmosphere. Features like fireplaces, hot tubs, and saunas can significantly enhance guest comfort and satisfaction.

Optimize for Ski and Outdoor Enthusiasts

  • For properties near the slopes, include amenities like private ski lockers, easy access to lifts, and convenient storage for ski gear. This will appeal to ski enthusiasts and make their stay hassle-free.

Utilize Natural Light

  • Ensure that your space maximizes natural light, especially in areas with large windows. This enhances the aesthetic appeal and makes the space feel more spacious and inviting.

Incorporate Local Art and Decor

  • Add character to your space by incorporating local artwork and decor. This helps guests connect with the local culture and feel more at home.

Focus on Practical Amenities

  • Provide fully equipped kitchens, modern appliances, and amenities like WiFi, BBQ grills, and laptop-friendly workspaces to cater to the diverse needs of your guests.

Highlight Scenic Views

  • If your property offers scenic views of the Continental Divide or other mountain vistas, emphasize this in your design. Use large windows, balconies, or decks to maximize the visual appeal of these views.

Ensure Easy Access to Local Attractions

  • Choose locations that are close to key attractions such as the Snowmass Village Express, Snowmass Mall, and local hiking trails. This convenience will be highly appreciated by your guests.

By following these tips, you can create an Airbnb in Snowmass that is both inviting and reflective of the city's unique mountain style, ensuring a memorable stay for your guests.

Insider Tips

Discover Snowmass, Colorado: Local Attractions and Insider Tips

Winter Attractions

  • Snowmass Ski Resort:
  • The largest of the four Aspen resort mountains, offering over 3,300 acres of skiable terrain, 91 trails, 21 lifts, and three terrain parks. Enjoy wide-open groomed runs, challenging mogul runs, and epic off-piste skiing and snowboarding.
  • Don't miss the snow tubing and the Breathtaker Alpine Coaster, a thrilling rollercoaster ride down the mountain.

  • Winter X Games:

  • Held every January, this free event brings the best winter sports athletes to the Roaring Fork Valley. Book your accommodations early to ensure availability.

  • Krabloonik Dogsled Rides:

  • Experience dog sledding tours and enjoy a meal at the cozy log cabin restaurant. A unique winter activity that combines adventure and dining.

Summer Attractions

  • Lost Forest Adventure Park:
  • Offers a variety of alpine activities including disc golf, an aerial park, and the Breathtaker Alpine Coaster (also open in winter). Perfect for different ages and abilities.

  • Snowmass Free Concert Series:

  • Every Thursday evening from June to August, enjoy live music and a beautiful alpine backdrop at Fanny Hill. Many local restaurants offer takeout, and drinks are served at each event.

  • Snowmass Rodeo:

  • A summer tradition held every Wednesday evening from June to August. Features traditional cowboy events, live music, food vendors, and family-friendly activities like a petting zoo and mechanical bull.

  • Snowmass Balloon Festival:

  • Held in September, this festival features hot air balloons, live music, food vendors, and family-friendly activities. Guests can watch the balloons inflate and lift off or even take a ride.

Outdoor Activities

  • Mountain Biking:
  • Snowmass is a major hub for mountain bikers with over 80 miles of trails. Two lifts serve the Snowmass Bike Park, and gear rental and private lessons are available.

  • Hiking:

  • Explore over 80 miles of hiking trails in the White River National Forest, ranging from easy to challenging. Recommended trails include the Spiral Point hike and trails around Maroon Bells.

  • Fishing:

  • Enjoy Gold Medal Water fishing in the Roaring Fork and Fryingpan Rivers. Several outfitters in town offer gear rentals and guided tours.

  • Scenic Gondola Rides:

  • Take a scenic gondola ride up the mountains for panoramic views. The Elk Camp Gondola is a top attraction in the summer, offering stunning views and picnic spots.

Insider Tips

  • Camping:
  • For those who prefer camping, there are dispersed camping spots in the White River National Forest and campgrounds in the Maroon Bells area.

  • Anderson Ranch Arts Center:

  • Visit this renowned arts center for workshops, exhibitions, and a glimpse into the local art scene.

  • Independence Pass Scenic Drive:

  • Drive up to the Continental Divide via Independence Pass, part of the Top of the Rockies Colorado Scenic Byway. Enjoy scenic pull-outs and historic sites along the way.

  • Maroon Bells:

  • Located about 16 miles from Snowmass, Maroon Bells is one of the most photographed places in America. Visit Maroon Lake for stunning views and hiking opportunities.

  • Local Events:

  • Check the local event calendar for unique events like the Elk Camp Surf and Snow Beach Party in April, a fun farewell to winter event.

By sharing these attractions and tips, you can help your Airbnb guests make the most of their visit to Snowmass, Colorado.

Practical Tips

Practical Tips to Run a Successful Short Term Rental Business in Snowmass, Colorado

To ensure the success and smooth operation of a short-term rental business in Snowmass, Colorado, several key practices should be implemented. Here are some practical tips:

Noise Regulations and Quiet Hours

Inform your guests about the quiet hours and noise regulations in Snowmass Village to avoid any violations. The Town of Snowmass Village has specific regulations, and it is crucial to include this information in your rental agreement and house manual to maintain a good neighborly relationship and avoid fines.

Creating a Comprehensive House Manual

Develop both digital and physical house manuals that include essential instructions, such as Wi-Fi passwords, appliance usage, and emergency contact information. This manual should also outline the rules and regulations of the property, including any specific homeowner’s association (HOA) requirements.

Simplified Check-in Process

Utilize smart locks to streamline the check-in process, eliminating the need for physical key exchanges. Provide clear instructions on how to use the smart locks and ensure that guests have all the necessary information before their arrival. This can be included in the house manual or sent via email prior to check-in.

Parking Instructions with Photos

Include detailed parking instructions with photos in your house manual to help guests navigate parking options. This is particularly important in areas with limited parking or specific parking regulations. Ensuring guests understand where and how to park can prevent confusion and potential fines.

By following these tips, you can enhance the guest experience, reduce potential issues, and ensure your short-term rental business in Snowmass, Colorado, operates efficiently and successfully.

Local Vendors

Here is a brief list of house cleaning providers in Snowmass Village, Colorado:

House Cleaning Services

Merry Maids of Eagle County

  • Offers expert cleaning services with 40 years of experience, serving Edwards and throughout Eagle County, including Snowmass Village.

Sparkling and Beyond

  • A professional cleaning company based in Snowmass Village, using state-of-the-art equipment and providing services from deep cleaning to regular maintenance.

Care.com House Cleaning Services

  • Lists multiple local house cleaning services and housekeepers in Snowmass Village, with rates starting at $41.50/hr and an average posted rate of $36/hr.

Additional Resources

For more options and detailed reviews, you can also refer to:- Angie's List: Provides a list of top-rated cleaners in Snowmass Village, along with reviews and ratings.

Management fees

Short-Term Rental Management Fees in Snowmass, Colorado

In Snowmass, Colorado, the fees for managing short-term rentals can vary significantly, typically ranging from 10% to 30% of the rental revenue, depending on the level of service provided. Full-service management, which includes comprehensive tasks such as guest communication, marketing, and maintenance, tends to be on the higher end of this spectrum, often falling between 20% to 30% of the rental income.

Basic or a la carte services, which may include only specific aspects like cleaning or reservations, can be less expensive. Additionally, property owners may incur extra fees for services such as cleaning, repairs, or design enhancements. Companies like Snowmass Vacations and iTrip Aspen Snowmass offer tailored management services that can be customized to meet the specific needs of property owners, ensuring a range of options to fit different budgets and requirements.

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Why choose RedAwning

RedAwning is a tech leader in full-service short-term rental management, powered by our exclusive, unmatched tools.
Other property managers
Cost
Starting at 10%
25-40%
Guest communications
5-15 mins / 24 hours a day
1 hour+
Host communications
Dedicated phone and text line with no time on hold
Chat bots, hold lines and email threads
Insurance
Robust liability and dwelling coverage for every reservation
Spotty coverage with low claim approval rates
Contract
No cancellation fees
No contract lock-in
Just 90 days notice to cancel
Cancellation penalties
Number of Channels Your Listing is On
50+
2-4

Experience in numbers

Rest well knowing your property is managed by an experienced team powered by world-class technology.
+10-30%
in gross revenue
4.8 stars
guest rating
14+ years
managing STRs

Short Term Rental Calculator

Find out how much your property in Snowmass should generate as a short term rental and look at the performance of properties around yours.

35,000+ Properties
Hosts stay with RedAwning
1,000,000,00 Nights Booked
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Furnishing checklist

This comprehensive checklist ensures that your rental is guest-ready with all the essentials to create a comfortable and memorable experience in Snowmass.

Living Room
Seating: Sofa, armchairs, and ottomans
Coffee Table
Entertainment: Smart TV (with streaming apps) and remote control
Decor: Area rug, wall art, plants, and throw pillows
Lighting: Floor lamp or table lamps
Charging Stations: Power strips or outlets with USB ports
Bedrooms
Beds: High-quality mattress with mattress protector
Linens: At least two sets of sheets per bed
Pillows: Hypoallergenic pillows (2-4 per bed)
Blankets: Extra throw blankets or quilts
Nightstands: With lamps or charging docks
Closet or Storage: Hangers, dresser, or luggage rack
Blackout Curtains or Shades
Bathrooms
Towels: Bath towels, hand towels, washcloths (2 sets per guest)
Shower Curtain & Liner
Toiletries: Shampoo, conditioner, body wash, hand soap
Bathroom Essentials: Toilet paper, tissues, trash bin
Hairdryer
Mirror: Full-length or wall mirror
Dining Area
Dining Table: Seating for the maximum number of guests
Place Settings: Placemats or tablecloths
Centerpiece: Vase with flowers or decorative piece
Kitchen
Appliances: Refrigerator, microwave, toaster, coffee maker, kettle
Cookware: Pots, pans, baking trays
Utensils: Forks, knives, spoons, spatulas, tongs
Dinnerware: Plates, bowls, glasses, mugs (2 sets per guest)
Cutting Board & Knives
Basic Spices & Condiments: Salt, pepper, oil
Cleaning Supplies: Sponge, dish soap, paper towels, trash bags
Outdoor Space (if applicable)
Seating: Outdoor chairs, benches, or lounges
Table: For outdoor dining or drinks
Lighting: String lights or outdoor lanterns
Grill: With necessary utensils and instructions
Outdoor Trash Bin
Extras to Elevate Guest Experience
Welcome Basket: Snacks, water bottles, or wine
Guidebook: Local recommendations and house rules
Board Games or Books: Entertainment for guests
Umbrella & Flashlight
Iron & Ironing Board
Laundry: Washer, dryer, and detergent (if available)
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⇤ Airbnb Statistics for Colorado