Airbnb & VRBO Performance in Salem South Carolina.

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Salem, South Carolina: Airbnb & VRBO Vacation Rental Market Overview

In Salem, South Carolina, the short-term rental market is showing promising signs, with average nightly rates for a 3-bedroom vacation rental projected to exceed $245 in November, and late fall bookings pacing ahead of last year's figures, indicating a potential return to pre-pandemic trends.

Market overview

Thriving Short-Term Rental Market in Salem, South Carolina

Salem, South Carolina, is experiencing a robust short-term rental market, driven by its appealing attractions and strategic location. Despite national trends showing a slight decline in occupancy, Salem is pacing ahead in the late fall season. For November, the average nightly rate for a 3-bedroom vacation rental is projected to be over $245, indicating strong demand and healthy revenue potential.

Locally, the occupancy rates are showing signs of stabilization and growth. While national calendar occupancy rates were slightly lower in August and September compared to previous years, November is pacing 2% ahead of last year, suggesting a return to pre-pandemic trends. This positive outlook, combined with Salem's vibrant historic district, scenic lake views, and various amenities, makes it an attractive and profitable destination for short-term rental investors.

Short Term Regulations

Short-Term Rental Regulations in Salem, South Carolina for 2024

General Requirements

  • Business License: Airbnb hosts must obtain a valid business license to operate short-term rentals.
  • State and Local Taxes: Hosts are required to collect and remit a 7% sales tax on short-term rentals to the South Carolina Department of Revenue.

Compliance with State Laws

  • Registration and Licensing: While there are no specific local laws governing short-term rentals in Salem, hosts must comply with the state's general rental laws. There is no requirement for a special short-term rental license, but hosts must adhere to state regulations.

Safety and Health Standards

  • Safety of Guests and Neighbors: Hosts must ensure the safety of guests and neighbors, complying with general safety and health codes.

Homeowners Association (HOA) Rules

  • HOA Regulations: Hosts must be aware of and comply with any Homeowners Association (HOA) rules or restrictions that may apply to their property. Some HOAs may prohibit or limit short-term rentals.

Local Ordinances

  • No Specific Local Ordinances: As of 2024, there are no specific local ordinances in Salem, South Carolina, governing short-term rentals. However, hosts must comply with any future regulations that may be enacted.

Tax Compliance

  • Tax Collection and Remittance: Hosts are responsible for collecting and remitting the applicable 7% sales tax to the South Carolina Department of Revenue.

Community and Neighborhood Considerations

  • Community Standards: While not mandated by law, hosts should be mindful of community standards and ensure their short-term rental operations do not disrupt the neighborhood.

Future Legislative Considerations

  • Bill 953: Although not yet enacted, Bill 953 proposes that local governing bodies cannot prohibit short-term rentals except under specific circumstances related to public health and safety. This bill is still under consideration as of October 2024.
Neighborhood Performance

Top Airbnb Revenue-Generating Neighborhoods in Salem, South Carolina

1. Keowee Key

  • Why it's appealing: Keowee Key is a highly sought-after area due to its stunning lake views, resort-style amenities, and convenient access to Lake Keowee. Guests can enjoy amenities such as outdoor pools, marinas for boat rentals, and renovated 18-hole golf courses. Properties like the "Beautiful Lake Keowee Condo" and "Keowee Key Luxury Condo" are highly rated for their luxurious amenities and scenic views.

2. Hi Saw Gap

  • Why it's appealing: Located near Stumphouse Tunnel, Issaqueena Falls, and the Stumphouse Mountain Bike Park, Hi Saw Gap offers a unique blend of natural beauty and outdoor activities. The "Southern Cross" shipping container home is a favorite among guests for its cliff-edge views, outdoor kitchen, and proximity to hiking trails and waterfalls.

3. Blue Ridge Escarpment

  • Why it's appealing: This area is attractive for its peaceful and natural setting, with properties like the "Mountain Edge Loft" offering private decks overlooking wooded acres. Guests can enjoy the tranquility of the area, along with easy access to lakes Jocassee and Keowee, numerous state parks, and various outdoor activities such as hiking, biking, and kayaking.

4. Mountain Rest and Surrounding Areas

  • Why it's appealing: Neighborhoods around Mountain Rest are popular for their cozy homes and cabins, often featuring private decks, full kitchens, and safe, friendly neighborhoods. These areas are close to several boat ramps and state parks like Devils Fork State Park, making them ideal for those looking to enjoy lake activities and local scenery.

These neighborhoods stand out due to their unique combination of natural beauty, outdoor recreational opportunities, and luxurious amenities, making them highly appealing to Airbnb guests.

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Design Tips
Insider Tips

Discover Salem, South Carolina: Local Attractions and Insider Tips

Local Attractions

Outdoor Adventures

  • Lake Jocassee: Known for its pristine waters, this lake offers fishing, watersports, and scuba diving. It is fed by four mountain streams and several waterfalls.
  • Devils Fork State Park: Provides various lodging options, from tent campsites to rentable villas, and is a great spot for outdoor activities.
  • Jocassee Gorges: Explore the dramatic landscape of lush forests, mountain rivers, and plunging waterfalls.

Natural Wonders

  • Oconee Bell Nature Trail: The best place to see the rare Oconee bell flower in bloom.
  • Bee Cove Falls: Accessible by boat, this waterfall is one of several in the area.

Recreation

  • Hiking Trails: Numerous trails, including the Bad Creek Spur Trail, offer scenic hikes through the Blue Ridge Mountains.
  • Fishing: Lake Jocassee is the only lake in South Carolina offering both trophy trout and smallmouth bass.

Insider Tips

Best Ways to Experience Lake Jocassee

  • Boat Tours: The best way to see the waterfalls and explore the lake.
  • Kayaking and Paddleboarding: Enjoy a casual day on the water with these activities.

Local Dining and Lodging

  • Bed and Breakfasts: For a luxurious mountain getaway, consider staying at one of Salem's bed and breakfasts.
  • Camping: For a more rustic experience, camp under the stars at Devils Fork State Park or other campsites in the area.

Seasonal Activities

  • Fall Itinerary: Enjoy the vibrant foliage on a scenic road trip through the rolling foothills and mountains of South Carolina’s Upstate.
  • Scenic Drives: Take in the beautiful views of the Blue Ridge Mountains and surrounding landscapes.

Hidden Gems

  • Black Bear Lodge: A local favorite for those looking for a cozy retreat with access to outdoor activities.
  • Local Festivals and Events: Check the town's calendar for festivals, farmers markets, and other community events to experience local culture.

By sharing these attractions and tips, you can help your Airbnb guests make the most of their visit to Salem, South Carolina.

Practical Tips

Practical Tips to Run a Successful Short-Term Rental Business in Salem, South Carolina

To ensure a successful and smooth operation of your short-term rental business in Salem, South Carolina, several practical tips can make a significant difference.

Noise Regulations and Guest Communication

Inform your guests about quiet hours and any noise regulations in the area to maintain a harmonious relationship with the local community. Clearly outline these rules in your digital and physical house manual to avoid any misunderstandings.

Comprehensive House Manual

Create a detailed digital and physical house manual that includes essential instructions, such as Wi-Fi passwords, appliance usage, and emergency contact information. This manual should also cover house rules, including quiet hours, to ensure guests are well-informed and respectful of the property.

Simplified Check-in Process

Utilize smart locks to streamline the check-in process, eliminating the need for physical key exchanges. Provide guests with clear instructions on how to access the property, along with photos of the parking area and any specific parking instructions. This approach enhances guest convenience and reduces the likelihood of check-in issues.

Additional Tips

  • Ensure your property is well-maintained and clean, adhering to high standards of cleanliness and prompt communication to garner positive reviews and repeat bookings.
  • Be aware of and comply with local regulations, including obtaining necessary business licenses and paying applicable taxes, such as the 7% sales tax imposed by South Carolina.
  • Adjust pricing strategies according to seasonal trends to maximize occupancy and revenue, particularly during peak summer months when demand is highest.

By implementing these strategies, you can create a welcoming and well-organized environment for your guests, ensuring a successful and profitable short-term rental business in Salem, South Carolina.

Local Vendors

Here is a brief list of house cleaning providers in Salem, South Carolina:

House Cleaning Services in Salem, SC

Shiny Homes Co

  • Offers residential, commercial, Airbnb, and post-construction cleanup services.

Homeaglow

  • Provides professional, affordable, and background-checked house cleaning services, including same-day cleaning options. Initial 3-hour clean starts at $19.

Sparkling and Beyond

  • Specializes in professional move-in cleaning services for both homes and businesses.

Local Listings on Care.com

  • Features various house cleaning services with rates starting at $18.50/hr, searchable by rates, reviews, and experience.
Management fees

Salem, South Carolina: Understanding Short-Term Rental Management Fees

In Salem, South Carolina, short-term rental management fees typically range from 10% to 30% of the rental revenue, varying significantly based on the level of service provided. Full-service management, which includes comprehensive services such as guest communication, marketing, property maintenance, and financial management, tends to be on the higher end of this spectrum, often ranging between 20% to 30% of the rental income.

In contrast, basic services that may only include monthly rent collection and tenant screening can be less expensive, falling towards the lower end of the range. Additionally, property owners may incur extra fees for services like cleaning, repairs, interior design, and furnishing, which can be charged separately or included in the overall management fee.

Understanding these fee structures is crucial for property owners to maximize their rental income and ensure the smooth operation of their short-term rental properties in Salem.

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Why choose RedAwning

RedAwning is a tech leader in full-service short-term rental management, powered by our exclusive, unmatched tools.
Other property managers
Cost
Starting at 10%
25-40%
Guest communications
5-15 mins / 24 hours a day
1 hour+
Host communications
Dedicated phone and text line with no time on hold
Chat bots, hold lines and email threads
Insurance
Robust liability and dwelling coverage for every reservation
Spotty coverage with low claim approval rates
Contract
No cancellation fees
No contract lock-in
Just 90 days notice to cancel
Cancellation penalties
Number of Channels Your Listing is On
50+
2-4

Experience in numbers

Rest well knowing your property is managed by an experienced team powered by world-class technology.
+10-30%
in gross revenue
4.8 stars
guest rating
14+ years
managing STRs

Short Term Rental Calculator

Find out how much your property in Salem should generate as a short term rental and look at the performance of properties around yours.

35,000+ Properties
Hosts stay with RedAwning
1,000,000,00 Nights Booked
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Furnishing checklist

This comprehensive checklist ensures that your rental is guest-ready with all the essentials to create a comfortable and memorable experience in Salem.

Living Room
Seating: Sofa, armchairs, and ottomans
Coffee Table
Entertainment: Smart TV (with streaming apps) and remote control
Decor: Area rug, wall art, plants, and throw pillows
Lighting: Floor lamp or table lamps
Charging Stations: Power strips or outlets with USB ports
Bedrooms
Beds: High-quality mattress with mattress protector
Linens: At least two sets of sheets per bed
Pillows: Hypoallergenic pillows (2-4 per bed)
Blankets: Extra throw blankets or quilts
Nightstands: With lamps or charging docks
Closet or Storage: Hangers, dresser, or luggage rack
Blackout Curtains or Shades
Bathrooms
Towels: Bath towels, hand towels, washcloths (2 sets per guest)
Shower Curtain & Liner
Toiletries: Shampoo, conditioner, body wash, hand soap
Bathroom Essentials: Toilet paper, tissues, trash bin
Hairdryer
Mirror: Full-length or wall mirror
Dining Area
Dining Table: Seating for the maximum number of guests
Place Settings: Placemats or tablecloths
Centerpiece: Vase with flowers or decorative piece
Kitchen
Appliances: Refrigerator, microwave, toaster, coffee maker, kettle
Cookware: Pots, pans, baking trays
Utensils: Forks, knives, spoons, spatulas, tongs
Dinnerware: Plates, bowls, glasses, mugs (2 sets per guest)
Cutting Board & Knives
Basic Spices & Condiments: Salt, pepper, oil
Cleaning Supplies: Sponge, dish soap, paper towels, trash bags
Outdoor Space (if applicable)
Seating: Outdoor chairs, benches, or lounges
Table: For outdoor dining or drinks
Lighting: String lights or outdoor lanterns
Grill: With necessary utensils and instructions
Outdoor Trash Bin
Extras to Elevate Guest Experience
Welcome Basket: Snacks, water bottles, or wine
Guidebook: Local recommendations and house rules
Board Games or Books: Entertainment for guests
Umbrella & Flashlight
Iron & Ironing Board
Laundry: Washer, dryer, and detergent (if available)
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⇤ Airbnb Statistics for South Carolina