Airbnb & VRBO Performance in Salem Missouri.

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Salem, Missouri: Airbnb & VRBO Vacation Rental Market Overview

In Salem, Missouri, short-term rentals are performing well, with an average occupancy rate of 45%, a daily rate of $136, and a monthly revenue of $15,391, indicating a stable and profitable market for hosts.

Market overview

Thriving Short-Term Rentals in Salem, Missouri: A Promising Market

Salem, Missouri, is experiencing a robust performance in the short-term rental market, making it an attractive destination for both hosts and travelers. With an average occupancy rate of 45%, Salem's vacation rentals are seeing a steady stream of guests. The average daily rate stands at $136, contributing to a monthly revenue of $15,391 for hosts on platforms like Airbnb and Vrbo. This consistent demand and respectable revenue highlight Salem's potential as a lucrative and stable market for short-term rental investments.

Short Term Regulations

Short-Term Rental Regulations in Salem, Missouri for 2024

License and Registration

  • It is unlawful to operate a vacation rental without first obtaining a license from the City Clerk.
  • Applicants must file a written application with the City Clerk, providing details such as the applicant's name, mailing address, telephone number, and the exact address of the rental property.

License Fees and Inspections

  • License fees are established by the Board of Aldermen and are on file in the City Clerk's office.
  • An inspection by the Building Inspector is required upon receipt of the application. If the inspection findings are favorable, the City Clerk will issue a vacation rental license within 30 days.

Operating Requirements

  • The license must be plainly displayed on the business premises.
  • Parking must be maintained to accommodate occupant vehicles, with one off-street parking space per guest room not located within the front setback area.
  • The number of guests cannot exceed two adults per bedroom plus two additional adults.
  • Regular trash collection and on-site snow removal are required.
  • All exterior lighting must comply with the City's building codes.
  • Carbon monoxide (CO) and smoke detectors, as well as fire extinguishers, must be provided and maintained in good working order.
  • Emergency contacts for fire, police, and an emergency contact for the property must be posted prominently.
  • Approved address numbers must be visible from the street or road fronting the property.

Compliance and Enforcement

  • Licenses are not transferable and must be used only by the person to whom they were issued.
  • Licenses expire on December 31st of each year, and no license fee will be returned upon sale, transfer, or dissolution of the business.

Additional Regulations

  • Monthly Dent County tourism tax reporting and remittance is required, and the applicant must be in good standing.
  • Any signs proposed must comply with the City's sign code requirements and require a sign permit application.

General Observations

  • While regulations are in place, it is noted that short-term rental regulation in Salem is relatively lenient, with few Airbnb listings currently displaying their license numbers.
Neighborhood Performance

Top Neighborhoods for Airbnb Revenue in Salem, Missouri

1. Areas Near Montauk State Park

  • Appeal: These areas are highly attractive due to their proximity to Montauk State Park, a premier trout park. Guests can enjoy activities like fishing, float trips, and swimming in the Current River. Properties like the "Blue Ribbon Trout Cabin at Montauk" offer unique experiences with riverfront access and natural beauty.
  • Revenue: While specific revenue figures for this area are not provided, the high demand and positive reviews suggest significant revenue potential.

2. Beaver Lake and Surrounding Farms

  • Appeal: This area is popular for its secluded and unique accommodations such as the "Beaver Lake House" and "The Mushroom Loft House". Guests appreciate the remote locations, access to lakes, and the opportunity to explore large farm areas.
  • Revenue: Properties in this area are likely to generate substantial revenue due to their unique offerings and high guest satisfaction.

3. Areas Near Current River and Jadwin, MO

  • Appeal: Neighborhoods close to Current River and Jadwin, MO, are appealing for guests who enjoy outdoor activities like canoeing, kayaking, and exploring the Ozarks National Scenic Riverways. Properties like "Paradise in the Pines" offer convenient access to these attractions.
  • Revenue: The combination of natural beauty and outdoor activities makes these areas lucrative for Airbnb hosts.

General Statistics for Salem, MO

  • Daily Rate: A typical listing in Salem has a daily rate of $94.
  • Occupancy Rate: Listings are booked for approximately 201 nights a year, indicating a strong occupancy rate.
  • Annual Revenue: While specific neighborhood revenues are not detailed, the overall annual revenue for a typical listing in Salem suggests a profitable market for Airbnb hosts.

These neighborhoods are appealing due to their unique natural settings, outdoor recreational opportunities, and the quality of the vacation rentals available.

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Design Tips

Tips for Furnishing and Designing an Inviting Airbnb in Salem, Missouri

Define Your Property's Aesthetic

  • Align your furniture choices with the local style and market demand. For Salem, Missouri, consider a blend of rustic, natural elements and modern comforts to reflect the city's rural and historic charm.

Choose Functional and Comfortable Furniture

  • Ensure that each piece of furniture serves a purpose and is comfortable for guests. Opt for solid wood over particle board and select items that are easy to clean and maintain.

Select Easy-to-Clean Materials

  • Prefer leather or wipeable surfaces for upholstered items like dining chairs and sofas. Use ScotchGuard on fabrics to protect against stains, and consider wooden headboards and chairs for ease of cleaning.

Optimize Space Usage

  • Measure your space carefully to choose furniture that fits well and fills the room. For high ceilings, use taller pieces and mirrors to create a sense of fullness and provide additional space for guests to get ready.

Avoid Unnecessary Decor

  • Focus on essential items that serve a purpose. Avoid decorative pieces that could be hazardous, such as decorative ladders, and instead use baskets or cabinets for storage.

Ensure Safety

  • Mount TVs and large mirrors securely to the wall to prevent accidents and enhance the overall look of the space.

Use Rugs Strategically

  • Rugs can either be the first piece that sets the tone for the room or the last piece that complements existing furniture. Choose rugs that fit the aesthetic and size of the room.

Add Unique and Local Touches

  • Incorporate local and unique items to give your Airbnb a distinctive character. This could include antique or vintage pieces that reflect the city's history and culture.

Invest in Quality Statement Pieces

  • While it's tempting to save money, investing in high-quality statement pieces like sofas, coffee tables, and dining room tables can significantly enhance the guest experience and the overall appeal of your Airbnb.

Consider the Lighting and Ambiance

  • Use lighting to create a welcoming ambiance. Add plants and other decorative elements that bring life to the space without compromising functionality.

Prepare for Long-Term Maintenance

  • Plan for ongoing maintenance and upkeep. Ensure that all furniture is durable and easy to clean, and have a plan in place for addressing any issues that may arise during guest stays.
Insider Tips
Practical Tips

Practical Tips to Run a Successful Short-Term Rental Business in Salem, Missouri

To ensure a successful and smooth operation of a short-term rental business in Salem, Missouri, several practical tips can be implemented:

Noise Regulations and Quiet Hours

Inform your guests about the quiet hours and noise regulations in Salem. According to the city's regulations, maintaining a peaceful environment is crucial. Include a section in your house manual or welcome message to remind guests of the quiet hours, typically after 10 PM, to avoid any disturbances and potential fines.

Creating a Comprehensive House Manual

Develop both digital and physical house manuals that include essential instructions, such as Wi-Fi passwords, appliance usage, and emergency contact information. This manual should also outline the house rules, including noise regulations, parking instructions, and any specific requirements for the property.

Simplified Check-in Process

Utilize smart locks to streamline the check-in process, eliminating the need for physical key exchanges. Provide guests with clear instructions on how to use the smart locks and ensure that the access codes are updated regularly for security.

Parking Instructions with Photos

Include detailed parking instructions in your house manual, accompanied by photos to help guests understand where and how to park their vehicles. This is particularly important given Salem's requirement for off-street parking spaces for each guest room, as specified in the city's vacation rental regulations.

By implementing these tips, you can enhance the guest experience, reduce potential issues, and ensure compliance with local regulations, ultimately leading to a more successful and profitable short-term rental business in Salem, Missouri.

Local Vendors

Here is a brief list of house cleaning, and related services providers in Salem, Missouri:

House Cleaning Services

  • Preferred Cleaning Services: Offers regular house cleaning, deep carpet cleaning, move-out cleaning, and other specialized cleaning services. Located in Salem, MO.
  • Jim's Cleaning Service: Provides cleaning services in Salem, MO, with an office at 1136 South Main St.
  • Squeaky's: Offers deep cleaning, weekly to bi-weekly cleans, and cleaning for rental spaces among other tasks.

Additional Cleaning Options

  • Walmart House Cleaning Services: Provides cleaning services for various parts of the home, available in Salem, MO.

General Cleaning and Maintenance

  • Care.com House Cleaning Services: Lists various local house cleaning services in Salem, MO, with options starting at $30.00/hr.
Management fees

Short-Term Rental Management Fees in Salem, Missouri: A Comprehensive Guide

In Salem, Missouri, managing a short-term rental property involves various fees that can significantly impact your revenue. Typically, short-term rental management fees range from 15% to 30% of the rental income, depending on the level of service provided. Full-service management, which includes comprehensive tasks such as guest communication, marketing, booking management, cleaning, and maintenance, tends to be on the higher end of this spectrum, often ranging between 20% to 30% of the revenue.

Basic services, which may only include booking management and minimal support, can be less expensive, starting around 15% of the revenue. Additionally, property owners may incur extra fees for services like professional cleaning, repairs, and design enhancements. Understanding these fee structures is crucial for maximizing rental income and ensuring compliance with local regulations, such as those specified by the City of Salem for vacation rentals.

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Why choose RedAwning

RedAwning is a tech leader in full-service short-term rental management, powered by our exclusive, unmatched tools.
Other property managers
Cost
Starting at 10%
25-40%
Guest communications
5-15 mins / 24 hours a day
1 hour+
Host communications
Dedicated phone and text line with no time on hold
Chat bots, hold lines and email threads
Insurance
Robust liability and dwelling coverage for every reservation
Spotty coverage with low claim approval rates
Contract
No cancellation fees
No contract lock-in
Just 90 days notice to cancel
Cancellation penalties
Number of Channels Your Listing is On
50+
2-4

Experience in numbers

Rest well knowing your property is managed by an experienced team powered by world-class technology.
+10-30%
in gross revenue
4.8 stars
guest rating
14+ years
managing STRs

Short Term Rental Calculator

Find out how much your property in Salem should generate as a short term rental and look at the performance of properties around yours.

35,000+ Properties
Hosts stay with RedAwning
1,000,000,00 Nights Booked
RedAwing knows how to get bookings
50+ Top Booking Channels
More than any other platform available

Furnishing checklist

This comprehensive checklist ensures that your rental is guest-ready with all the essentials to create a comfortable and memorable experience in Salem.

Living Room
Seating: Sofa, armchairs, and ottomans
Coffee Table
Entertainment: Smart TV (with streaming apps) and remote control
Decor: Area rug, wall art, plants, and throw pillows
Lighting: Floor lamp or table lamps
Charging Stations: Power strips or outlets with USB ports
Bedrooms
Beds: High-quality mattress with mattress protector
Linens: At least two sets of sheets per bed
Pillows: Hypoallergenic pillows (2-4 per bed)
Blankets: Extra throw blankets or quilts
Nightstands: With lamps or charging docks
Closet or Storage: Hangers, dresser, or luggage rack
Blackout Curtains or Shades
Bathrooms
Towels: Bath towels, hand towels, washcloths (2 sets per guest)
Shower Curtain & Liner
Toiletries: Shampoo, conditioner, body wash, hand soap
Bathroom Essentials: Toilet paper, tissues, trash bin
Hairdryer
Mirror: Full-length or wall mirror
Dining Area
Dining Table: Seating for the maximum number of guests
Place Settings: Placemats or tablecloths
Centerpiece: Vase with flowers or decorative piece
Kitchen
Appliances: Refrigerator, microwave, toaster, coffee maker, kettle
Cookware: Pots, pans, baking trays
Utensils: Forks, knives, spoons, spatulas, tongs
Dinnerware: Plates, bowls, glasses, mugs (2 sets per guest)
Cutting Board & Knives
Basic Spices & Condiments: Salt, pepper, oil
Cleaning Supplies: Sponge, dish soap, paper towels, trash bags
Outdoor Space (if applicable)
Seating: Outdoor chairs, benches, or lounges
Table: For outdoor dining or drinks
Lighting: String lights or outdoor lanterns
Grill: With necessary utensils and instructions
Outdoor Trash Bin
Extras to Elevate Guest Experience
Welcome Basket: Snacks, water bottles, or wine
Guidebook: Local recommendations and house rules
Board Games or Books: Entertainment for guests
Umbrella & Flashlight
Iron & Ironing Board
Laundry: Washer, dryer, and detergent (if available)
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Schedule a call to learn more about Awning’s Short Term Rental Property Management Service.
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⇤ Airbnb Statistics for Missouri