Airbnb & VRBO Performance in Saint Paul Minnesota.

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Saint Paul, Minnesota: Airbnb & VRBO Vacation Rental Market Overview

Saint Paul, Minnesota is experiencing robust performance in its short-term rental market, with an average daily rate of $167, a 53% occupancy rate, and a monthly revenue of $15,900, indicating a strong and lucrative environment for investors and hosts.

Market overview

Thriving Short-Term Rental Market in Saint Paul, Minnesota

Saint Paul, Minnesota, is experiencing a robust short-term rental market, marked by strong performance metrics. The city boasts an average occupancy rate of 53%, indicating a high demand for short-term accommodations.

The average daily rate for short-term rentals in Saint Paul stands at $167, with monthly revenues averaging $15,900. This suggests a lucrative opportunity for investors and hosts, as the market continues to grow with an 8% increase in active listings over the past year.

The city's regulatory environment, including the requirement for a Short-Term Rental Host license, ensures that operations are well-managed and compliant, further enhancing the attractiveness of Saint Paul as a viable destination for short-term renters. Overall, the combination of high occupancy rates, favorable daily rates, and a well-regulated market makes Saint Paul an excellent choice for both investors and travelers.

Short Term Regulations

Short-Term Rental Regulations in Saint Paul, Minnesota for 2024

Licensing Requirements

  • A Short Term Rental Host license is required for any person who is the owner or tenant of a dwelling unit, or portion thereof, who provides a dwelling unit for short-term rental use. This license must be renewed annually.

Application and Documentation

  • Submit a Short Term Rental Host Application.
  • Provide a Current Fire Certificate of Occupancy (or a completed Provisional Fire Certificate of Occupancy Application and fee) if the unit is non-owner occupied.
  • Pay the license fee.
  • Provide Proof of Insurance: Either an ACORD Certificate of Insurance with coverage of at least $300,000, or indication that only licensed platforms like Airbnb, VRBO, and HomeAway are used.

Zoning and Building Codes

  • Short term rentals must comply with zoning and building codes.
  • The number of short term rental dwelling units may exceed 4 if a building owner obtains a conditional use permit for a larger number of units.

Usage Restrictions

  • Short term rentals cannot be used for commercial or social events.
  • They must adhere to zoning and building codes.

Advertising Compliance

  • Short term rentals cannot be advertised unless they are fully compliant with all relevant city, state, and federal laws.

Fire Safety

  • A Current Fire Certificate of Occupancy is required for non-owner occupied units.
  • Fire C of O paperwork must be submitted as part of the application process.

Inspections

  • The Director and the Police Chief must investigate the application to issue or renew a Short-Term Rental Host license.
  • Any existing building permits must be closed out prior to the issuance of the short-term rental license.

Platform Licensing

  • Short Term Rental Platforms must also obtain a license, which includes a Class R License Application, Record Check Affidavit, and Proof of Insurance with coverage of at least $300,000.

Annual Renewal

  • The Short-Term Rental Host License must be renewed annually, requiring an annual fee, a signed Affidavit of Compliance, and a Workers' Compensation Form.

Property Type Limits

  • Specific limits on the number of short term rental units are imposed based on the property type:
  • Single Family Building: 1 unit (owner occupied or non-owner occupied)
  • Duplex Building: 2 units (if either unit is owner occupied), 1 unit (if no unit is owner occupied)
  • Triplex and Four-Plex Buildings: Varying limits based on zoning districts and owner occupancy
  • Buildings with more than Four Units: 50% of dwelling units up to 4, or more with a conditional use permit.
Neighborhood Performance

Top Revenue-Generating Neighborhoods for Airbnb in Saint Paul, Minnesota

1. Downtown Saint Paul

  • Appeal: Downtown Saint Paul is a hub for various attractions, including the Xcel Energy Center, the Science Museum of Minnesota, and numerous restaurants and bars. Guests appreciate the central location, proximity to public transportation, and the vibrant cultural scene.

2. West 7th Neighborhood

  • Appeal: This historic neighborhood is known for its walkability, with easy access to breweries, trendy restaurants, coffee shops, and the Xcel Energy Center. The panoramic river and skyline views from the Smith Avenue Bridge add to its charm.

3. Grand Avenue District

  • Appeal: Grand Avenue offers upscale shopping and dining experiences, making it attractive for tourists seeking urban amenities. The area is also close to public transportation and various local attractions.

4. Midway/Merriam Park Neighborhood

  • Appeal: This neighborhood is praised for its quiet atmosphere despite being close to major amenities like the Allianz soccer stadium and public transportation on University Avenue. Guests enjoy the remodeled apartments and the convenience of having a personal cafe in some listings.

5. Lowertown

  • Appeal: Lowertown blends historic charm with vibrant cultural elements, attracting a mix of visitors. Its proximity to major event venues and public transportation makes it an ideal location for short-term rentals.

6. Union Park/Historic Neighborhoods

  • Appeal: Neighborhoods like Union Park are historic and charming, offering amenities such as off-street parking, saunas, and laundry facilities. The area is close to Macalester College, Whole Foods, and other local attractions, making it appealing for families and groups.

7. Highland Park

  • Appeal: Highland Park is known for its private and modern amenities, such as detached guest houses and homes with backyard firepits and grills. The area is close to the Mississippi River bluffs and local restaurants, providing a quiet yet accessible stay.

These neighborhoods are highly sought after due to their unique blend of historical charm, modern amenities, and proximity to key attractions and public transportation, making them lucrative for Airbnb investors and appealing to a wide range of guests.

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Design Tips

Tips for Furnishing and Designing an Inviting Airbnb in Saint Paul, Minnesota

Understand the Local Style and Charm

  • Saint Paul blends modernity with tradition, so opt for a mixture of vintage and contemporary designs to create an inviting and warm atmosphere.
  • Incorporate classic, rustic, and vintage-inspired furniture and decor styles that align with the city's historic charm, especially in areas like the historic downtown and neighborhoods near the waterfront.

Choose Quality and Comfortable Furnishings

  • Invest in high-quality, stylish furnishings that improve both the aesthetic and comfort of the property. This includes luxurious bedding, stylish kitchenware, and inviting lounge areas.
  • Ensure that beds are of high quality, as a good night’s sleep is crucial for guest satisfaction.

Highlight Local and Unique Elements

  • Use local materials and artwork to connect guests to the essence of Saint Paul. This can include unique art pieces that reflect the local culture.
  • Add character with elements like reclaimed wood, antique furniture, and vintage accessories.

Consider the Needs of Various Guest Groups

  • Since Saint Paul attracts large groups and families, ensure the property has ample space, multiple bedrooms and bathrooms, and outdoor facilities like backyards, patios, or access to community parks.
  • Include family-friendly amenities such as high chairs, travel cribs, or strollers for families.

Enhance with Modern Amenities

  • Provide modern amenities like free high-speed internet, smart TVs, Netflix, and other streaming services to enhance the guest experience.
  • Include practical amenities such as in-unit washer/dryer, dishwasher, and fully equipped kitchens to make the stay convenient.

Create Inviting Outdoor and Shared Spaces

  • If possible, include outdoor spaces for gatherings, such as front porches, private backyard patios, and BBQ areas to enhance the outdoor experience.
  • Consider adding unique amenities like hot tubs, game rooms, or fitness centers to attract a higher tier of customers.

Pay Attention to Neighborhood and Location

  • Choose properties in desirable neighborhoods such as the historic downtown area, Lowertown, the Grand Avenue district, or areas near major event venues and public transportation.
  • Ensure the property is close to local attractions, parks, and outdoor activities to cater to guests' diverse interests.

Maintain a Cozy Yet Elegant Ambiance

  • Balance style and function in the decor to create a cozy yet elegant atmosphere. For example, a mid-century modern decor can be both stylish and functional.
  • Use stylish accents and comfortable seating areas to make the space inviting and relaxing.
Insider Tips
Practical Tips

Practical Tips to Run a Successful Short Term Rental Business in Saint Paul, Minnesota

To ensure a smooth and successful short term rental business in Saint Paul, Minnesota, several practical tips can be implemented:

Noise Regulations and Guest Communication

Inform your guests about quiet hours and noise regulations to maintain a respectful environment for neighbors. Include this information in your digital and physical house manual to avoid any potential issues.

Comprehensive House Manual

Create a detailed digital and physical house manual that includes essential instructions, Wi-Fi passwords, and other important details about the property. This manual should be easily accessible to guests, either in the rental unit or through a digital link provided upon booking.

Simplified Check-in Process

Utilize smart locks to streamline the check-in process, eliminating the need for physical key exchanges. Provide clear instructions on how to use the smart locks and ensure that guests receive all necessary access codes in advance.

Parking Instructions

Include detailed parking instructions with photos in your house manual. This helps guests understand where they can park and how to navigate any specific parking rules or restrictions, reducing the likelihood of parking-related issues.

By implementing these strategies, you can enhance the guest experience, reduce potential conflicts, and ensure your short term rental business in Saint Paul operates efficiently and compliantly with local regulations.

Local Vendors

Here is a brief list of house cleaning providers in Saint Paul, Minnesota:

St Paul Maids

  • Offers residential, apartment, and commercial cleaning services.
  • Services include green cleaning, bathroom cleaning, kitchen cleaning, dusting, sweeping, mopping, and more.
  • Provides move in/move out, recurring maintenance, and special occasion cleaning.
  • Contact: (651) 800-4728.

Karen's Green Cleaning

  • Provides residential, apartment, condominium, townhouse, and commercial cleaning services.
  • Uses green cleaning products and essential oils.
  • Customizable cleaning services based on client preferences.
  • Serves various zip codes in Saint Paul, MN.
  • Contact: (612) 299-1918.

The Maids

  • Specializes in residential house cleaning services in St. Paul, Mendota, Woodbury, and surrounding areas.
  • Known for their 22-Step Cleaning Process and health-focused cleaning.
  • Offers same-day service and a 100% satisfaction guarantee.
  • Contact: (651) 317-3058.

Mexicleaning LLC

  • Offers standard cleaning, deep cleaning, post-construction cleaning, and move in/move out cleaning.
  • Provides flexibility in scheduling, including same-day, one-time, and recurring cleanings.
  • Services homes, apartments, and offices in the Twin Cities area.
  • Contact: Available through their website.
Management fees

Short-Term Rental Management Fees in Saint Paul, Minnesota

In Saint Paul, Minnesota, the fees for managing short-term rentals, such as those on Airbnb, VRBO, or HomeAway, can vary significantly based on the level of service provided. Typically, these fees range from 10% to 30% of the rental revenue. Full-service management, which includes comprehensive services like guest communication, marketing, and maintenance, tends to be on the higher end of this spectrum, often around 20% to 30% of the rental income.

Basic services, which may only include tenant find and placement or minimal property management, can be less expensive, sometimes starting at around 10% of the rental revenue. Additionally, hosts may incur extra fees for cleaning, repairs, or design services, which can further impact the overall cost of management. Understanding these fee structures is crucial for hosts to ensure compliance with local regulations and to maximize their rental income in Saint Paul.

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Why choose RedAwning

RedAwning is a tech leader in full-service short-term rental management, powered by our exclusive, unmatched tools.
Other property managers
Cost
Starting at 10%
25-40%
Guest communications
5-15 mins / 24 hours a day
1 hour+
Host communications
Dedicated phone and text line with no time on hold
Chat bots, hold lines and email threads
Insurance
Robust liability and dwelling coverage for every reservation
Spotty coverage with low claim approval rates
Contract
No cancellation fees
No contract lock-in
Just 90 days notice to cancel
Cancellation penalties
Number of Channels Your Listing is On
50+
2-4

Experience in numbers

Rest well knowing your property is managed by an experienced team powered by world-class technology.
+10-30%
in gross revenue
4.8 stars
guest rating
14+ years
managing STRs

Short Term Rental Calculator

Find out how much your property in Saint Paul should generate as a short term rental and look at the performance of properties around yours.

35,000+ Properties
Hosts stay with RedAwning
1,000,000,00 Nights Booked
RedAwing knows how to get bookings
50+ Top Booking Channels
More than any other platform available

Furnishing checklist

This comprehensive checklist ensures that your rental is guest-ready with all the essentials to create a comfortable and memorable experience in Saint Paul.

Living Room
Seating: Sofa, armchairs, and ottomans
Coffee Table
Entertainment: Smart TV (with streaming apps) and remote control
Decor: Area rug, wall art, plants, and throw pillows
Lighting: Floor lamp or table lamps
Charging Stations: Power strips or outlets with USB ports
Bedrooms
Beds: High-quality mattress with mattress protector
Linens: At least two sets of sheets per bed
Pillows: Hypoallergenic pillows (2-4 per bed)
Blankets: Extra throw blankets or quilts
Nightstands: With lamps or charging docks
Closet or Storage: Hangers, dresser, or luggage rack
Blackout Curtains or Shades
Bathrooms
Towels: Bath towels, hand towels, washcloths (2 sets per guest)
Shower Curtain & Liner
Toiletries: Shampoo, conditioner, body wash, hand soap
Bathroom Essentials: Toilet paper, tissues, trash bin
Hairdryer
Mirror: Full-length or wall mirror
Dining Area
Dining Table: Seating for the maximum number of guests
Place Settings: Placemats or tablecloths
Centerpiece: Vase with flowers or decorative piece
Kitchen
Appliances: Refrigerator, microwave, toaster, coffee maker, kettle
Cookware: Pots, pans, baking trays
Utensils: Forks, knives, spoons, spatulas, tongs
Dinnerware: Plates, bowls, glasses, mugs (2 sets per guest)
Cutting Board & Knives
Basic Spices & Condiments: Salt, pepper, oil
Cleaning Supplies: Sponge, dish soap, paper towels, trash bags
Outdoor Space (if applicable)
Seating: Outdoor chairs, benches, or lounges
Table: For outdoor dining or drinks
Lighting: String lights or outdoor lanterns
Grill: With necessary utensils and instructions
Outdoor Trash Bin
Extras to Elevate Guest Experience
Welcome Basket: Snacks, water bottles, or wine
Guidebook: Local recommendations and house rules
Board Games or Books: Entertainment for guests
Umbrella & Flashlight
Iron & Ironing Board
Laundry: Washer, dryer, and detergent (if available)
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Schedule a call to learn more about Awning’s Short Term Rental Property Management Service.
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⇤ Airbnb Statistics for Minnesota