Airbnb & VRBO Performance in Saginaw Michigan.

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Saginaw, Michigan: Airbnb & VRBO Vacation Rental Market Overview

In Saginaw, Michigan, the short-term rental market is performing well, with a median occupancy rate of 42%, an average daily rate of $94, and typical host incomes of $14,000 per year, indicating a stable and profitable investment opportunity.

Market overview

Thriving Short-Term Rentals in Saginaw, Michigan: A Boon for Investors and Travelers

Saginaw, Michigan, is witnessing a robust performance in the short-term rental market, offering lucrative opportunities for investors and convenient accommodations for travelers. With 78 short-term rentals currently available, the city caters to a diverse range of needs, from business travelers to vacationers. The average price range for these rentals spans between $569 and $1,281, indicating a competitive and affordable market. Short-term leases, typically no longer than six months, provide flexibility and convenience, often including furnished units with amenities like bedroom furniture and cookware. This setup not only attracts travelers but also supports local businesses, as seen in other regions where short-term rentals have boosted tourism and local economies. The nightly rental rates for these units are generally higher than those for long-term rentals, making them an attractive investment option for property owners in Saginaw.

Short Term Regulations

Short-Term Rental Regulations in Saginaw, Michigan for 2024

State and Local Regulations

State-Level Regulations

  • Registration Requirement: Properties offered as short-term rentals must be registered with the Michigan Department of Licensing and Regulatory Affairs (LARA) and included in a short-term rental database.
  • Safety and Insurance Standards: Short-term rentals must comply with safety and insurance standards as outlined in the Short-Term Rental Regulation Act.
  • Taxation: A 6% tax on the occupancy charge for units rented 15 or more days in a year. This tax can be added to the rental’s occupancy charge and must be disclosed on the guest’s bill or receipt.
  • Local Control: Local units of government can enact and enforce reasonable regulations, including zoning decisions, to safeguard public health, safety, and welfare. However, total bans on short-term rentals are prohibited if there is a demonstrated need for such use in the area.

Local Regulations in Saginaw

  • Residency Requirement: For principal residence short-term rental units, at least one of the contact persons must be a permanent resident of the property.
  • Zoning and Ordinances: Local government can determine the number of units allowed to be used as short-term rentals, including geographical restrictions, and establish a process for adjusting this number. They can also revoke a short-term rental permit for violations of local ordinances or zoning ordinances.

Additional Provisions

  • Hosting Platform Regulations: Hosting platforms are prohibited from facilitating booking transactions for short-term rentals that do not comply with the regulations, including registration and tax requirements.
  • Funding Allocation: Funds from the 6% tax will be distributed to the local unit of government where the rental is located for general funding purposes.
  • Compliance and Enforcement: Local governments are authorized to enforce regulations and revoke permits for non-compliance, with a process for challenging revocations.
Neighborhood Performance

Top Neighborhoods for Airbnb Revenue in Saginaw, Michigan

1. Saginaw Township

  • Appeal: Saginaw Township is highly appealing due to its quiet and safe neighborhoods, proximity to restaurants, shopping, and several hospitals. Properties like the "Quiet three bedroom home in safe neighborhood" are popular among guests, especially traveling medical professionals, due to their convenient location and pet-friendly amenities.

2. Saginaw City

  • Appeal: Saginaw City attracts guests with its historic charm and central location. Homes such as the "Cozy, Chic & Conveniently Located Gem!" and the "Charming Alexander home" are favorites for their proximity to major hospitals, the Dow Event Center, and Saginaw Valley State University (SVSU). These homes offer a blend of urban convenience and historic charm.

3. Freeland

  • Appeal: Freeland is a hotspot for guests seeking entertainment and relaxation. The "NFL RedZone-Hot Tub-Sauna- Pool Table-75" TV-&More" guest suite is highly rated for its extensive amenities, including a hot tub, sauna, pool table, and large screen TV. Its central location between Midland, Bay City, and Saginaw makes it an ideal escape from the city.

4. Bay City (including waterfront areas)

  • Appeal: Bay City, particularly its waterfront areas, is appealing for its scenic views and recreational opportunities. Properties like the "Pet friendly Bay City waterfront home" offer a private boat dock, canoe, and kayak, and are situated within a private wildlife sanctuary. This combination of natural beauty and city amenities makes it a top choice for guests.

5. Frankenmuth

  • Appeal: Frankenmuth, known for its tourist attractions, is a favorite among guests. While not all listings are directly in Saginaw, the proximity to Frankenmuth makes it a significant draw. Homes and rental units in this area are often chosen for their charm and the variety of local activities and attractions available.

These neighborhoods are popular due to their unique blend of convenience, amenities, and scenic or historic appeal, making them ideal for a wide range of guests.

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Design Tips

Furnishing and Design Tips for an Inviting Airbnb in Saginaw, Michigan

Understanding Your Audience and Location

  • Cater to Diverse Guests: Saginaw attracts families, tourists, and traveling professionals. Ensure your space is versatile and comfortable for various guest profiles.

Choosing the Right Furniture

  • Select Timeless, Sturdy Pieces: Opt for furniture that is easy to clean and maintain. Avoid flimsy or fragile items, especially in high-traffic areas like sofas and dining tables.
  • Consider Space-Saving Furniture: Use sofa beds, folding tables, and ottomans with hidden storage to maximize space and functionality.

Design and Decor

  • Blend Contemporary and Vintage Elements: Reflect Saginaw's rich history and vibrant culture by combining modern and vintage decor styles. Coastal themes and modern farmhouse styles are particularly favored.
  • Use Light Colors and Natural Materials: Incorporate light colors, nautical accents, and natural materials to resonate with the waterfront location of Saginaw.

Practical Amenities

  • Provide Essential Amenities: Equip your kitchen with essentials like a coffee maker, microwave, toaster, and kettle. Ensure there is ample storage for guests' toiletries and personal items.
  • Include Comfort and Convenience: Offer high-quality bedding, a full-length mirror, and a hairdryer. Ensure there are power sockets conveniently located for hair dryers and straighteners.

Accessibility and Inclusivity

  • Make Your Airbnb Accessible: Consider adding features that accommodate guests with disabilities, such as ramps, wide doorways, and grab bars in bathrooms.

Smart Storage and Layout

  • Utilize Smart Storage: Use beds with drawers, wall hooks, pegboards in the kitchen, and stackable containers to keep the space tidy and organized.
  • Optimize Natural Light: Measure your rooms and arrange furniture to maximize natural light and ensure there is plenty of space to move around.

Seasonal and Local Touches

  • Incorporate Local Art and Historic Pieces: Add unique local artwork and historic pieces to enhance the charm of your property and create a warm and inviting atmosphere.
  • Update Seasonally: Plan furniture updates during the off-season or short gaps between bookings to minimize disruption to your guests.

Outdoor and Additional Amenities

  • Highlight Outdoor Spaces: If applicable, emphasize outdoor spaces such as rooftop views, cozy fireplaces, and hot tubs to take advantage of Saginaw's scenic waterfront and friendly atmosphere.
  • Provide Entertainment Options: Include amenities like pool tables, saunas, and large TVs to keep guests entertained and relaxed.
Insider Tips

Discover Saginaw, Michigan: Local Attractions and Insider Tips

Local Attractions

Museums and Historical Sites

  • Castle Museum of Saginaw County History: Explore the historical and cultural heritage of Saginaw County through exhibits and presentations.
  • Saginaw Art Museum: A charming local museum featuring a diverse collection of fine art, sculpture, and photographs.
  • Mid Michigan Children's Museum: An interactive museum with hands-on exhibits designed for children under the age of 10.

Cultural Centers

  • Japanese Cultural Center: Known for its authentic tea house and beautiful garden, hosting traditional tea ceremonies and events.
  • Andersen Enrichment Center: A hub for cultural and artistic activities.

Entertainment Venues

  • Dow Event Center: An indoor arena hosting various events, including hockey games by the Saginaw Spirit, and featuring meeting rooms and the Jolt Event Park.
  • Pit and Balcony Theatre: A performing arts theater in the heart of Saginaw.
  • Temple Theatre: One of the oldest community theaters in the nation, offering a variety of performances.

Outdoor and Family-Friendly Attractions

  • Saginaw Children's Zoo: An accredited zoo open from May to September, offering a fun and educational experience for families.
  • Green Point Nature Center: A nature preserve with trails and educational programs.
  • Hoyt Park: A public park with various recreational facilities.
  • SVRC Marketplace: An open market with food and gift vendors, also home to the Saginaw Farmer's Market during summer months.

Parks and Recreation

  • Garber Courts (Tennis & Pickleball): Facilities for tennis and pickleball enthusiasts.
  • Skate Park: A park designed for skateboarders.
  • Splash Park: A fun water park for kids during the summer.

Natural Wonders

  • Shiawassee National Wildlife Refuge: A natural area perfect for birding, boating, and exploring.

Insider Tips

Events and Festivals

  • Downtown Farmer's Market: Visit the market during summer months for fresh produce and local goods.
  • Friday Night Live: Enjoy live music and community events in the downtown area.
  • Japanese Cultural Festival: Experience Japanese culture through food, music, and traditional activities.
  • Old Town Saginaw Art Fair: Explore local art and crafts in the historic Old Town area.

Dining and Nightlife

  • Craft Distillery and Brewery: Cozy up at a nearby craft distillery and brewery, just two blocks apart from the Temple Theatre.
  • SVRC Marketplace: Sample food from various vendors at the marketplace.

Outdoor Activities

  • Saginaw Bay: Enjoy boating, swimming, fishing, and other water activities along the Saginaw Bay shoreline. Don't miss the Tall Ship Celebration and sailing opportunities on the Appledore IV or Appledore V tall ship schooners.
  • Tip of the Thumb Heritage Water Trail: Explore the 103-mile water trail by kayak, discovering natural, cultural, and historical sites along the way.

Seasonal Tips

  • Winter Activities: Try ice fishing in early to mid-January, or visit the Saginaw Children's Zoo during its part-time hours in April and October.

By sharing these attractions and insider tips, you can help your Airbnb guests make the most of their visit to Saginaw, Michigan.

Practical Tips

Practical Tips to Run a Successful Short-Term Rental Business in Saginaw, Michigan

To ensure the success of a short-term rental business in Saginaw, Michigan, several practical tips can be implemented to enhance the guest experience and comply with local regulations.

Noise Regulations and Guest Communication

Inform guests about quiet hours through clear communication in the listing and a digital house manual. This helps maintain a peaceful environment for both guests and neighbors, adhering to local noise regulations.

Comprehensive House Manual

Create both digital and physical house manuals that include essential instructions, such as Wi-Fi passwords, appliance usage, and emergency contact information. This ensures guests have all the necessary details at their fingertips, reducing the need for frequent inquiries.

Simplified Check-in Process

Utilize smart locks to streamline the check-in process, eliminating the need for physical key exchanges. Provide detailed parking instructions accompanied by photos to help guests navigate the property easily.

Additional Considerations

  • Local Regulations: Ensure compliance with Saginaw's local regulations, including property registration, licensing, and the collection of a 5% occupancy tax.
  • Dynamic Pricing: Implement a dynamic pricing strategy to maximize occupancy and revenue, especially during the city's seasonal events and attractions.
  • Community Relations: Foster strong relationships with the local community to mitigate potential issues and enhance the overall guest experience.

By following these tips, you can create a seamless and enjoyable experience for your guests while ensuring your business operates smoothly and in compliance with local laws.

Local Vendors

Here is a brief list of house cleaning, repair, and maintenance providers in Saginaw, Michigan:

House Cleaning Services

Maids In A Minute

  • Offers residential and apartment cleaning services with professional, trustworthy cleaners.
  • Provides customizable cleaning packages and green cleaning solutions.
  • Guaranteed 200% satisfaction and bonded & insured for client peace of mind.

Custom Maids

  • Serves the Tri-Cities area, including Saginaw, with over 40 years of experience.
  • Offers customized cleaning packages, regular cleaning services, and one-time cleaning solutions.
  • Uses eco-friendly cleaning products and provides free estimates and a satisfaction guarantee.

Prime Shine Services, Inc.

  • Provides house cleaning services in Saginaw, Midland, and Freeland.
  • Customized cleaning solutions tailored to client needs.

Specialized Cleaning and Maintenance Services

Modernistic

  • Offers carpet cleaning, air duct cleaning, upholstery cleaning, and tile and grout cleaning.
  • Provides emergency restoration services for water, fire, mold, and storm damage.
  • Certified by NADCA and IICRC, ensuring industry-leading services.
Management fees

Short-Term Rental Management Fees in Saginaw, Michigan: A Comprehensive Overview

In Saginaw, Michigan, the fees for managing short-term rentals can vary significantly, typically ranging from 10% to 30% of the rental revenue, depending on the level of service provided. Full-service management companies, which handle tasks such as guest communication, marketing, and maintenance, often charge fees on the higher end of this spectrum, usually between 20% to 30% of the rental income.

Basic service packages, which may include fewer amenities and less hands-on management, can be more cost-effective but still essential for compliance with local regulations. Additional fees may apply for services like cleaning, repairs, and design, which are often necessary to maintain the property's appeal and ensure it meets the city's health and safety standards. For instance, in Saginaw, hosts are also responsible for collecting and remitting a 5% occupancy tax and adhering to specific zoning laws and licensing requirements.

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Why choose RedAwning

RedAwning is a tech leader in full-service short-term rental management, powered by our exclusive, unmatched tools.
Other property managers
Cost
Starting at 10%
25-40%
Guest communications
5-15 mins / 24 hours a day
1 hour+
Host communications
Dedicated phone and text line with no time on hold
Chat bots, hold lines and email threads
Insurance
Robust liability and dwelling coverage for every reservation
Spotty coverage with low claim approval rates
Contract
No cancellation fees
No contract lock-in
Just 90 days notice to cancel
Cancellation penalties
Number of Channels Your Listing is On
50+
2-4

Experience in numbers

Rest well knowing your property is managed by an experienced team powered by world-class technology.
+10-30%
in gross revenue
4.8 stars
guest rating
14+ years
managing STRs

Short Term Rental Calculator

Find out how much your property in Saginaw should generate as a short term rental and look at the performance of properties around yours.

35,000+ Properties
Hosts stay with RedAwning
1,000,000,00 Nights Booked
RedAwing knows how to get bookings
50+ Top Booking Channels
More than any other platform available

Furnishing checklist

This comprehensive checklist ensures that your rental is guest-ready with all the essentials to create a comfortable and memorable experience in Saginaw.

Living Room
Seating: Sofa, armchairs, and ottomans
Coffee Table
Entertainment: Smart TV (with streaming apps) and remote control
Decor: Area rug, wall art, plants, and throw pillows
Lighting: Floor lamp or table lamps
Charging Stations: Power strips or outlets with USB ports
Bedrooms
Beds: High-quality mattress with mattress protector
Linens: At least two sets of sheets per bed
Pillows: Hypoallergenic pillows (2-4 per bed)
Blankets: Extra throw blankets or quilts
Nightstands: With lamps or charging docks
Closet or Storage: Hangers, dresser, or luggage rack
Blackout Curtains or Shades
Bathrooms
Towels: Bath towels, hand towels, washcloths (2 sets per guest)
Shower Curtain & Liner
Toiletries: Shampoo, conditioner, body wash, hand soap
Bathroom Essentials: Toilet paper, tissues, trash bin
Hairdryer
Mirror: Full-length or wall mirror
Dining Area
Dining Table: Seating for the maximum number of guests
Place Settings: Placemats or tablecloths
Centerpiece: Vase with flowers or decorative piece
Kitchen
Appliances: Refrigerator, microwave, toaster, coffee maker, kettle
Cookware: Pots, pans, baking trays
Utensils: Forks, knives, spoons, spatulas, tongs
Dinnerware: Plates, bowls, glasses, mugs (2 sets per guest)
Cutting Board & Knives
Basic Spices & Condiments: Salt, pepper, oil
Cleaning Supplies: Sponge, dish soap, paper towels, trash bags
Outdoor Space (if applicable)
Seating: Outdoor chairs, benches, or lounges
Table: For outdoor dining or drinks
Lighting: String lights or outdoor lanterns
Grill: With necessary utensils and instructions
Outdoor Trash Bin
Extras to Elevate Guest Experience
Welcome Basket: Snacks, water bottles, or wine
Guidebook: Local recommendations and house rules
Board Games or Books: Entertainment for guests
Umbrella & Flashlight
Iron & Ironing Board
Laundry: Washer, dryer, and detergent (if available)
Unlock your home’s potential
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⇤ Airbnb Statistics for Michigan