Airbnb & VRBO Performance in Pontiac Michigan.

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Pontiac, Michigan: Airbnb & VRBO Vacation Rental Market Overview

The short-term rental market in Pontiac, Michigan is performing well, with a median occupancy rate of 57%, an average daily rate of $64, and an average annual host income of $14,000, indicating a stable and profitable investment opportunity.

Market overview

Thriving Short-Term Rentals in Pontiac, Michigan

Pontiac, Michigan, is experiencing a robust short-term rental market, making it an attractive destination for both hosts and guests. As of the latest data, typical short-term rental listings in Pontiac are booked for an impressive 208 nights per year, boasting a median occupancy rate of 57%. This strong demand is further highlighted by an average daily rate of $64, contributing to an average annual host income of $14,000. The lenient short-term rental regulations in the area also facilitate a smooth and profitable hosting experience. With peak demand in August and a stable housing market, investing in a short-term rental in Pontiac appears to be a highly stable and profitable venture.

Short Term Regulations

Short-Term Rental Regulations in Pontiac, Michigan for 2024

While specific, uniform state-level regulations for short-term rentals in Michigan are currently in the proposal stage, here are some key points and existing regulations that apply or may apply to Pontiac, Michigan:

State-Level Proposals (If Enacted)

  • Registration Requirement: Short-term rentals would need to be registered with the Michigan Department of Licensing and Regulatory Affairs (LARA) and included in a short-term rental database.
  • Safety and Insurance Standards: Mandatory safety measures such as fire extinguishers, smoke alarms, carbon monoxide detectors, and posting of emergency contacts and escape plans. A minimum of $1 million in liability insurance would be required.
  • Taxation: A 6% excise tax on short-term rentals, in addition to the existing 6% use tax, for units rented 15 or more days in a year.
  • Local Regulations: Limited local regulations on short-term rentals, but municipalities could still enforce certain zoning ordinances and restrictions.

Local Regulations in Pontiac

  • Licensing: Although not strictly enforced, there is an indication that Pontiac may require licenses for short-term rentals, but this is not as stringent as in other areas like Grand Rapids or Ann Arbor.
  • Building Codes and Safety: The Building Safety Division in Pontiac enforces building code statutes and related municipal ordinances, ensuring minimum standards of building construction and use for health and safety.
  • Permits and Inspections: Homeowners and contractors must apply for permits online, and the city conducts inspections to ensure compliance with building codes and ordinances.
  • Zoning Ordinances: While specific zoning ordinances for short-term rentals in Pontiac are not detailed, hosts should review local zoning rules to ensure compliance.

Tax Obligations

  • State Use Tax: A 6% use tax on the listing price, including any cleaning fees, for short-term rental reservations of 30 nights or less.
  • Local Taxes: Although not specified for Pontiac, some cities in Michigan impose additional accommodation or hotel-motel taxes, which could be a consideration if such taxes are introduced in Pontiac.

Enforcement

  • Enforcement Leniency: Current enforcement of short-term rental regulations in Pontiac appears to be lenient, with few Airbnb listings displaying license numbers.
  • Potential for Stricter Enforcement: There is a possibility that enforcement could become stricter if state-level regulations are enacted or if local ordinances are more rigorously applied.
Neighborhood Performance

Top Airbnb Revenue-Generating Neighborhoods in Pontiac, Michigan

1. Downtown Pontiac

  • Appeal: Downtown Pontiac is attractive due to its urban living environment, rich in amenities such as eclectic dining, bespoke shopping, and a vibrant calendar of entertainment activities. This area is ideal for guests seeking the bustle of city life and proximity to various urban amenities.
  • Revenue Potential: Traditional rental properties in Downtown Pontiac offer a cash on cash return of 6.84% and an average rental income of $1,606 per month.

2. Seminole Hills

  • Appeal: Seminole Hills offers a tranquil suburban setting, appealing to families and individuals looking for a sense of community. The neighborhood is known for its well-maintained homes, canopy of trees, and curated lawns, providing a peaceful living environment close to essential services.
  • Revenue Potential: Airbnb properties in Seminole Hills can generate a cash on cash return of 7.96% and an average rental income of $2,141 per month.

3. Sylvan Lake

  • Appeal: Sylvan Lake is a nature-rich community that attracts guests with its family-oriented environment and recreational opportunities. The area is perfect for those seeking a blend of natural beauty and residential comfort.
  • Revenue Potential: Traditional rental properties in Sylvan Lake offer a cash on cash return of 7.16% and an average rental income of $1,484 per month.

4. Indian Village

  • Appeal: Indian Village is steeped in history and character, offering unique historic homes combined with modern-day conveniences. This blend appeals to renters seeking distinctive living spaces and proximity to urban amenities.
  • Revenue Potential: While specific Airbnb revenue figures are not provided, Indian Village's historic homes and urban amenities make it an attractive and potentially lucrative area for short-term rentals.

Additional Areas of Interest

  • Walton Boulevard: This up-and-coming area is noted for its growing value and potential for Airbnb investments, with a cash on cash return of 8.23% and an average rental income of $2,160 per month.
  • Tourist-Amenable Areas: Locations near popular attractions such as the Pontiac Silverdome, Roosevelt Park, Indian Springs Metropark, and Great Lakes Crossing Outlets are also highly appealing for Airbnb guests due to their high demand and short-term rental potential.
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Design Tips

Furnishing and Design Tips for an Inviting Airbnb in Pontiac, Michigan

Define Your Goals and Understand Your Audience

  • Determine the type of guests you are targeting (e.g., families, couples, business travelers) and tailor your furnishings accordingly.
  • Consider the unique aspects of Pontiac, Michigan, and how you can reflect the local culture and style in your decor.

Create a Theme or Look

  • Develop a theme that resonates with the location, such as a rustic lodge style for a rural area or a sleek, modern scheme for a city setting.
  • Use local inspiration to create a sense of place that makes guests feel like they are truly in Pontiac.

Plan and Measure Your Space

  • Measure your rooms carefully to ensure the best layout.
  • Avoid blocking natural light sources and leave ample space for guests to move around.
  • Use smart storage solutions like beds with drawers, wall hooks, and stackable containers to keep the space tidy and functional.

Choose Timeless and Durable Furniture

  • Opt for sturdy, easy-to-clean furniture that can withstand frequent use.
  • Avoid materials like real and faux leather, which are difficult to maintain.
  • Select a solid bed with a durable mattress, such as a memory foam mattress, and use a mattress cover for longevity.

Add Functional and Space-Saving Elements

  • Incorporate space-saving furniture like sofa beds, folding tables, and ottomans with hidden storage.
  • Provide enough storage for guests' toiletries and personal items using shelves or cabinets.

Enhance with Mirrors and Lighting

  • Use mirrors to make your space feel bigger and brighter.
  • Ensure there are power sockets conveniently located for hair dryers and straighteners near mirrors.

Incorporate Local Touches and Amenities

  • Add local touches such as vintage pieces or decor that reflects the history and culture of Pontiac.
  • Provide amenities like a hairdryer, basic toiletries, and a first-aid kit to enhance guest comfort.

Consider Accessibility

  • Make your Airbnb accessible to guests with disabilities by including features like ramps, wide doorways, and grab bars in bathrooms.

Budget and Timing

  • Set a budget and stick to it. Consider secondhand options and neutral colors to save costs.
  • Plan furniture updates during the off-season or short gaps between bookings to minimize disruption.

Maintain Cleanliness and Practicality

  • Choose furniture that is easy to clean and maintain. Consult with your cleaning crew for their input on durable pieces.
  • Use high-quality, durable towels in neutral colors that can be bleached, and ensure there is enough storage for linens and laundry.
Insider Tips

Discover Pontiac, Michigan: Local Attractions and Insider Tips

Local Attractions

Historical and Cultural Sites

  • Pine Grove Museum: Explore Michigan’s rich history at this 4.5-acre museum, featuring the Governor Wisner Historical House and other historical attractions.
  • Pioneer Museum: Learn about the region’s first European settlers and view farming artifacts from the early 19th century.
  • Pontiac Creative Arts Center: Enjoy changing exhibitions showcasing the work of local painters, sculptors, and photographers.

Outdoor Activities

  • Waterford Oaks County Park: Hike scenic trails, participate in BMX racing, or play volleyball. Nearby, visit Planet Rock for climbing walls of various heights.
  • City Parks and Metroparks: Pontiac boasts 30 city parks, 3 metroparks, and 6 state parks within a short distance, offering ample opportunities for outdoor activities.

Entertainment and Shopping

  • Erebus Haunted Attraction: Brave the terrors of this four-story haunted house, a must-visit for thrill-seekers.
  • Oakland County Market: Shop for fresh, seasonal groceries from over 100 vendors and enjoy the vibrant atmosphere.
  • Somerset Collection Mall: While a bit further away, this mall offers a luxurious shopping experience with various shops and restaurants.

Automotive and Racing

  • M1 Concourse: A popular spot for auto racing tracks and car enthusiasts.
  • Pontiac Transportation Museum: Explore the city's automotive history and heritage.

Festivals and Events

  • Woodward Dream Cruise: Participate in or watch this annual event celebrating Woodward Avenue's hot-rod history.

Insider Tips

Getting Around

  • Public Transportation: Drive north of downtown Detroit for 30 minutes to reach Pontiac, or take a train to the centrally located Amtrak station. Oakland County International Airport is a 20-minute drive west of the city center.
  • Local Events: Check the local calendar for events like the Arts, Beats and Eats Festival (now in Royal Oak) and the Scheme Cruise, which may be relocated to downtown Pontiac.

Best Times to Visit

  • Weather: For cooler and less humid weather, visit in late spring and early fall.

Additional Recommendations

  • Dining and Nightlife: While in the area, consider visiting nearby Detroit for additional dining and nightlife options, such as the MGM Grand Detroit Casino and the Fox Theatre.
  • Film Locations: Pontiac has been a filming site for several movies, including Red Dawn, Into the Storm, and Oz the Great and Powerful. Visit the Motown Motion Picture Studios to see where these films were made.

By providing these attractions and tips, you can help your guests make the most of their visit to Pontiac, Michigan.

Practical Tips

Practical Tips to Run a Successful Short Term Rental Business in Pontiac, Michigan

To ensure the success of a short-term rental business in Pontiac, Michigan, several key practices should be implemented. First, it is crucial to adhere to local noise regulations by informing guests about quiet hours through clear communication in both digital and physical house manuals. These manuals should also include essential instructions, Wi-Fi passwords, and other pertinent information to make the guest's stay seamless.

A simplified check-in process can significantly enhance the guest experience. Utilizing smart locks eliminates the need for physical key exchanges, allowing guests to check in at their convenience. Additionally, providing detailed parking instructions accompanied by photos can help avoid confusion and ensure a smooth arrival.

By complying with local regulations, such as noise ordinances and Michigan's 6% use tax requirement, hosts can avoid potential fines and penalties. Moreover, maintaining open communication with guests and ensuring the property is well-maintained and clean will help in building a positive reputation and securing repeat bookings.

Local Vendors

Here is a brief list of house cleaning, and related services providers in Pontiac, Michigan:

House Cleaning Services

Steri-Clean

  • Offers extreme cleaning, decontamination, and biohazard remediation services.
  • Provides deep cleaning for residential and commercial clients, including sanitizing with hospital-grade disinfectants and specialized floor and carpet cleaning.

Cleaning by Jen

  • A family-owned business providing detailed and customized cleaning services.
  • Serves Southeast Michigan, including Pontiac, with options for weekly, monthly, or custom cleaning jobs.
  • Trained staff with a focus on consistent and personalized service.

Homeaglow

  • Provides professional, affordable, and background-checked house cleaners.
  • Offers booking for 3-hour cleaning sessions starting at $19.

Additional Resources

Care.com

  • Lists various affordable house cleaning options in Pontiac, with rates starting at $18.94/hr.
  • Allows searching by rates, reviews, experience, and more.

Angi

  • Compiles a list of the top 10 best house cleaners in Pontiac, with average costs ranging between $30 and $50 per hour.
  • Costs vary based on house size and the number of bedrooms and bathrooms.
Management fees

Short-Term Rental Management Fees in Pontiac, Michigan: A Range of Services and Costs

In Pontiac, Michigan, short-term rental management fees can vary significantly, typically ranging from 10% to 30% of the rental revenue, depending on the level of service provided. Full-service management companies, such as those offering comprehensive services including guest communication, marketing, and maintenance, tend to charge fees on the higher end of this spectrum, often between 20% to 30% of the rental income.

Basic or a la carte services, which may include only specific aspects like booking management or cleaning, can be less expensive. Additionally, property owners may incur extra fees for services such as cleaning, repairs, or property design and amenities. These fees are usually separate from the management fees and can vary based on the specific needs and requirements of the property.

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Why choose RedAwning

RedAwning is a tech leader in full-service short-term rental management, powered by our exclusive, unmatched tools.
Other property managers
Cost
Starting at 10%
25-40%
Guest communications
5-15 mins / 24 hours a day
1 hour+
Host communications
Dedicated phone and text line with no time on hold
Chat bots, hold lines and email threads
Insurance
Robust liability and dwelling coverage for every reservation
Spotty coverage with low claim approval rates
Contract
No cancellation fees
No contract lock-in
Just 90 days notice to cancel
Cancellation penalties
Number of Channels Your Listing is On
50+
2-4

Experience in numbers

Rest well knowing your property is managed by an experienced team powered by world-class technology.
+10-30%
in gross revenue
4.8 stars
guest rating
14+ years
managing STRs

Short Term Rental Calculator

Find out how much your property in Pontiac should generate as a short term rental and look at the performance of properties around yours.

35,000+ Properties
Hosts stay with RedAwning
1,000,000,00 Nights Booked
RedAwing knows how to get bookings
50+ Top Booking Channels
More than any other platform available

Furnishing checklist

This comprehensive checklist ensures that your rental is guest-ready with all the essentials to create a comfortable and memorable experience in Pontiac.

Living Room
Seating: Sofa, armchairs, and ottomans
Coffee Table
Entertainment: Smart TV (with streaming apps) and remote control
Decor: Area rug, wall art, plants, and throw pillows
Lighting: Floor lamp or table lamps
Charging Stations: Power strips or outlets with USB ports
Bedrooms
Beds: High-quality mattress with mattress protector
Linens: At least two sets of sheets per bed
Pillows: Hypoallergenic pillows (2-4 per bed)
Blankets: Extra throw blankets or quilts
Nightstands: With lamps or charging docks
Closet or Storage: Hangers, dresser, or luggage rack
Blackout Curtains or Shades
Bathrooms
Towels: Bath towels, hand towels, washcloths (2 sets per guest)
Shower Curtain & Liner
Toiletries: Shampoo, conditioner, body wash, hand soap
Bathroom Essentials: Toilet paper, tissues, trash bin
Hairdryer
Mirror: Full-length or wall mirror
Dining Area
Dining Table: Seating for the maximum number of guests
Place Settings: Placemats or tablecloths
Centerpiece: Vase with flowers or decorative piece
Kitchen
Appliances: Refrigerator, microwave, toaster, coffee maker, kettle
Cookware: Pots, pans, baking trays
Utensils: Forks, knives, spoons, spatulas, tongs
Dinnerware: Plates, bowls, glasses, mugs (2 sets per guest)
Cutting Board & Knives
Basic Spices & Condiments: Salt, pepper, oil
Cleaning Supplies: Sponge, dish soap, paper towels, trash bags
Outdoor Space (if applicable)
Seating: Outdoor chairs, benches, or lounges
Table: For outdoor dining or drinks
Lighting: String lights or outdoor lanterns
Grill: With necessary utensils and instructions
Outdoor Trash Bin
Extras to Elevate Guest Experience
Welcome Basket: Snacks, water bottles, or wine
Guidebook: Local recommendations and house rules
Board Games or Books: Entertainment for guests
Umbrella & Flashlight
Iron & Ironing Board
Laundry: Washer, dryer, and detergent (if available)
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⇤ Airbnb Statistics for Michigan