Airbnb & VRBO Performance in Pocatello Idaho.

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Pocatello, Idaho: Airbnb & VRBO Vacation Rental Market Overview

The short-term rental market in Pocatello, Idaho, is thriving, with an average 53% occupancy rate, a $133 daily rate, and $12,866 in monthly revenue, driven by the city's appealing blend of outdoor adventures and small-town charm.

Market overview

Thriving Short-Term Rental Market in Pocatello, Idaho

Pocatello, Idaho, is experiencing a robust and vibrant short-term rental market, driven by its unique blend of small-town charm and abundant outdoor adventure opportunities. The city boasts an average occupancy rate of 53%, indicating a strong demand for vacation rentals throughout the year.

The average daily rate for short-term rentals in Pocatello stands at $133, with monthly revenues averaging $12,866. This performance is bolstered by the city's appeal as both a winter and summer destination, with peak demand during the summer months and the winter ski season. The diverse range of rentals, from downtown apartments to secluded cabins, caters to a wide array of visitors, including urban explorers, university students, and nature enthusiasts. Overall, Pocatello's short-term rental market presents a promising opportunity for hosts and investors, with steady growth and high occupancy rates.

Short Term Regulations

Short-Term Rental Regulations in Pocatello, Idaho for 2024

General Regulations

  • Zoning Restrictions: Short-term rentals are not permitted in Pocatello's residential areas. However, the city has specific zoning requirements and a separate licensing structure for areas where short-term rentals are allowed.

Licensing and Permits

  • Licensing Requirements: While Pocatello does not have strict enforcement of short-term rental regulations, hosts may still need to comply with a separate licensing structure provided by the city. However, it is noted that very few Airbnb listings currently display their license numbers.

Health and Safety Standards

  • Safety and Cleanliness: Hosts must maintain the safety and cleanliness of the property, adhering to standard housing and rental regulations. This includes ensuring functional safety measures such as smoke detectors and compliance with fire codes.

Taxation

  • State and Local Taxes: Hosts are required to collect and remit a 6% sales tax on all short-term rentals, as mandated by Idaho state law.

Community and Neighborhood Regulations

  • Noise and Nuisance Ordinances: Hosts must adhere to noise and nuisance ordinances to ensure that short-term rentals do not disrupt the residential nature of neighborhoods.

Homeowner Associations and Apartment Complexes

  • Compliance with Local Rules: Hosts must ensure compliance with any rules or regulations set by individual homeowner associations or apartment complexes regarding short-term rentals.

Enforcement

  • Enforcement Mechanisms: While the city's enforcement of short-term rental regulations is described as lenient, hosts could still face fines or other penalties for serious violations. Local authorities may enforce regulations to maintain neighborhood integrity.
Neighborhood Performance

Top Airbnb Revenue-Generating Neighborhoods in Pocatello, Idaho

1. Historic Neighborhood near Idaho State University (ISU)

  • This area is highly appealing due to its proximity to Idaho State University, making it a favorite among students, faculty, and visitors to the university. Properties like the "Modern Apartment in Historic Neighborhood near ISU" and the "ISU Charmer with a King bed, washer and dryer" are highly rated and generate significant revenue.

2. Old Town Pocatello

  • Old Town Pocatello is attractive for its historic charm and access to the city creek trail system, which is ideal for hiking and biking. The "Lovely Pocatello Den w/ private entrance and patio" and similar listings in this area are popular among guests seeking a unique and convenient stay.

3. Downtown Pocatello

  • The downtown area is a hotspot for Airbnb revenue due to its central location and access to various events and activities. The "Downtown Tiny Treehouse" with its 360-degree views and historic setting is a prime example of a high-revenue generating listing in this neighborhood.

4. College Neighborhood

  • This neighborhood is appealing because of its proximity to the university and the vibrant college community. Listings such as "The Crosby — In the heart of the College N'hood" are popular among guests looking for a convenient and lively stay.

5. Family-Friendly Neighborhoods

  • Neighborhoods with family-friendly amenities, such as the area around "Sienna Blooms" with its playground, gas fire pit, and safe walking paths, are highly sought after by families and generate substantial revenue. These areas offer a comfortable and welcoming environment for guests.

These neighborhoods are appealing to guests due to their proximity to key attractions like Idaho State University, outdoor recreation areas, and the historic charm of Old Town and Downtown Pocatello. The combination of convenient locations, family-friendly amenities, and unique stay options makes these areas highly profitable for Airbnb hosts.

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Design Tips

Tips for Furnishing and Designing an Inviting Airbnb in Pocatello, Idaho

Understand Your Audience and Location

  • Pocatello attracts a diverse array of guests, including outdoor enthusiasts, university visitors, families, and healthcare professionals. Tailor your furnishings and design to cater to these various groups.

Choose Appropriate Furniture and Decor Styles

  • Opt for a blend of rustic modern decor with natural wood elements and contemporary furniture with clean lines. This style celebrates Pocatello's natural environment and appeals to both families and solo travelers.

Prioritize Comfort and Functionality

  • Invest in high-quality, durable furniture that is easy to clean and maintain. Consider storage beds, sofas with washable covers, and sturdy dining tables to enhance both comfort and practicality.

Enhance Outdoor Spaces

  • Since Pocatello is known for its outdoor recreation areas, ensure your Airbnb has appealing outdoor spaces such as patios, pools, or backyards. These areas should be well-lit and inviting after a day of exploring.

Optimize Storage and Layout

  • Use smart storage solutions like beds with drawers, wall hooks, and stackable containers to keep the space tidy. Ensure there is plenty of space to move around and that natural light sources are not blocked.

Provide Essential Amenities

  • Equip your kitchen with essentials like a coffee maker, microwave, toaster, and kettle. Include basic cookware, utensils, and dinnerware. Also, provide a hairdryer, basic toiletries, and a first-aid kit to enhance guest comfort.

Create a Welcoming Atmosphere

  • Use mirrors to make the space feel bigger and brighter. Choose high-quality, durable towels in neutral colors and ensure there is ample storage for guests' toiletries and personal items.

Incorporate Local Aesthetic

  • Reflect Pocatello's unique style by incorporating natural elements and earth tones into your design. This creates a cozy and inviting atmosphere that resonates with the surrounding environment.

Ensure Accessibility and Safety

  • Consider making your Airbnb accessible to guests with disabilities by adding features like ramps, wide doorways, and grab bars in bathrooms. Also, install smoke detectors, carbon monoxide detectors, and a first aid kit.

Utilize Technology for Convenience

  • Provide high-speed internet and consider a Wi-Fi booster if your space is large. Include a desk lamp, stationery, and a power strip for guests who need to work.

Maintain a Consistent Theme

  • Stick to your chosen theme to create a cohesive and inviting space. Use timeless, sturdy pieces that will last and avoid mixing different styles unless they complement each other.
Insider Tips

Discover Pocatello, Idaho: Local Attractions and Insider Tips

Local Attractions

Arts and Culture

  • L.E. and Thelma E. Stephens Performing Arts Center: A state-of-the-art complex hosting concerts, plays, and dance performances. Enjoy stunning vistas from its hilltop location.
  • Museum of Clean: A unique museum covering various dimensions of cleanliness through interactive displays and art. It's more than just a cleaning museum.
  • Idaho Museum of Natural History: Located on the Idaho State University campus, featuring exhibits on Idaho's natural history, native peoples, fossils, and geological formations.

Outdoor Activities

  • Zoo Idaho: A zoo in Ross Park showcasing native North American species like bison, cougars, eagles, and grizzly bears. Perfect for family outings.
  • Portneuf Greenway Trail: A paved trail along the Portneuf River ideal for biking, walking, or jogging. Part of a larger trail system connecting various parts of the city.
  • Pebble Creek Ski Area: An alpine ski area in the Caribou National Forest, offering skiing and snowboarding opportunities just east of Pocatello.
  • Lava Hot Springs: Located about 30 minutes from Pocatello, offering hot spring pools, a water park, and other outdoor activities like ziplining.

Historic Sites

  • Fort Hall Replica: A reconstruction of the original Fort Hall trading post, offering insights into the area's early history and the fur trade. Includes trails and historical accounts.
  • Historic Old Town Pocatello: A charming district filled with historic buildings, unique shops, fine dining, and specialty stores. A great place to explore local culture.

Family Fun

  • Ross Park Aquatic Complex: A swimming pool and aquatic center perfect for warm summer days.
  • Stuart Park Splash Pad: A fun spot for kids to enjoy during the summer.
  • Outer Limits Fun Zone: Offers laser tag and other family-friendly activities.
  • Deleta Skating and Family Fun Center: A place for roller skating and other family fun activities.

Insider Tips

Dining and Nightlife

  • Ross Park Drive Inn: A local favorite near the Pocatello Zoo, known for its unique menu items like taco spaghetti.
  • Historic Downtown Pocatello: Features a variety of restaurants, bars, coffee shops, and bakeries. Don't miss the day spas and beauty salons for some pampering.

Events and Festivals

  • Check Local Event Calendars: Pocatello hosts various events throughout the year, such as the Christmas Night Lights Parade, Small Business Saturday Sellabration, and A Winter's Ball. Stay updated through local event listings.

Outdoor Exploration

  • Portneuf River: Enjoy activities like fishing, kayaking, or simply taking a stroll along the river. The Portneuf Greenway Foundation has developed an extensive trail system.
  • Scout Mountain and City Creek Trails: For more challenging hikes with stunning views of the surrounding valleys and mountains.

Shopping

  • Old Town Pocatello: Explore specialty shops, antiques, housewares, sporting goods, and art galleries. This historic district offers a unique shopping experience.

By providing these recommendations, you can ensure your guests have a memorable and enriching experience in Pocatello, Idaho.

Practical Tips

Practical Tips to Run a Successful Short Term Rental Business in Pocatello, Idaho

To ensure the success of your short-term rental business in Pocatello, Idaho, several practical tips can make a significant difference in guest satisfaction and compliance with local regulations.

Noise Regulations and Quiet Hours

Inform your guests about noise regulations and quiet hours to maintain harmony with the neighborhood. Pocatello has specific rules to safeguard residential areas, and adhering to these can prevent fines and license revocation.

Digital and Physical House Manual

Create a comprehensive digital and physical house manual that includes essential instructions, Wi-Fi passwords, and other important details. This manual helps guests navigate the property easily and reduces the need for frequent inquiries.

Simplified Check-in Process

Utilize smart locks to streamline the check-in process, eliminating the need for physical key exchanges. Additionally, provide clear parking instructions accompanied by photos to avoid any confusion and ensure a smooth arrival experience for your guests.

By implementing these strategies, you can enhance guest comfort, reduce potential issues, and ensure your short-term rental business in Pocatello operates smoothly and profitably.

Local Vendors

Here is a brief list of house cleaning, repair, and maintenance providers in Pocatello, Idaho:

House Cleaning Services

  • Happy Housekeepers: Offers "white-glove" cleaning services for homes and businesses, with office locations in Pocatello/Chubbuck. They provide various cleaning services including refrigerator cleaning, oven cleaning, and window washing.
  • Medalist Cleaning: Located in Pocatello, provides house cleaning services.
  • Nooks & Crannies Cleaning: Based in Pocatello, offers detailed house cleaning services.

Restoration and Maintenance Services

  • Rocky Mountain Cleaning & Restoration: Specializes in damage restoration services including fire damage, flood damage, asbestos removal, and mold remediation. They also offer carpet cleaning and work with both residential and commercial clients. They serve Pocatello, Chubbuck, and the surrounding areas.

Additional Resources

  • Care.com: Lists various affordable house cleaning options in Pocatello, with rates starting at $13.79/hr.
  • Angi: Provides a list of the top house cleaners in Pocatello, with average costs ranging between $30 and $50 per hour.
  • Yellow Pages: Lists multiple house cleaning services in Pocatello, including Freeman Carpet among others.
Management fees

Short-Term Rental Management Fees in Pocatello, Idaho: A Comprehensive Overview

In Pocatello, Idaho, short-term rental management fees can vary significantly, typically ranging from 10% to 30% of the rental revenue, depending on the level of service provided. Full-service management, which includes guest communication, marketing, and maintenance, tends to be on the higher end of this spectrum. For instance, companies like Awning and GoSummer charge fees starting at 15% and 20% of revenue, respectively, for their comprehensive services that include ensuring compliance with local regulations, coordinating cleaning and maintenance, and optimizing property listings for maximum revenue.

In addition to the management fees, property owners may also incur additional costs such as cleaning fees, repair charges, and design or furnishing expenses. These fees are often calculated separately and can vary based on the specific needs and condition of the property. Understanding these fee structures is crucial for property owners to effectively manage their short-term rentals and maximize their revenue in the competitive Pocatello market.

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Why choose RedAwning

RedAwning is a tech leader in full-service short-term rental management, powered by our exclusive, unmatched tools.
Other property managers
Cost
Starting at 10%
25-40%
Guest communications
5-15 mins / 24 hours a day
1 hour+
Host communications
Dedicated phone and text line with no time on hold
Chat bots, hold lines and email threads
Insurance
Robust liability and dwelling coverage for every reservation
Spotty coverage with low claim approval rates
Contract
No cancellation fees
No contract lock-in
Just 90 days notice to cancel
Cancellation penalties
Number of Channels Your Listing is On
50+
2-4

Experience in numbers

Rest well knowing your property is managed by an experienced team powered by world-class technology.
+10-30%
in gross revenue
4.8 stars
guest rating
14+ years
managing STRs

Short Term Rental Calculator

Find out how much your property in Pocatello should generate as a short term rental and look at the performance of properties around yours.

35,000+ Properties
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Furnishing checklist

This comprehensive checklist ensures that your rental is guest-ready with all the essentials to create a comfortable and memorable experience in Pocatello.

Living Room
Seating: Sofa, armchairs, and ottomans
Coffee Table
Entertainment: Smart TV (with streaming apps) and remote control
Decor: Area rug, wall art, plants, and throw pillows
Lighting: Floor lamp or table lamps
Charging Stations: Power strips or outlets with USB ports
Bedrooms
Beds: High-quality mattress with mattress protector
Linens: At least two sets of sheets per bed
Pillows: Hypoallergenic pillows (2-4 per bed)
Blankets: Extra throw blankets or quilts
Nightstands: With lamps or charging docks
Closet or Storage: Hangers, dresser, or luggage rack
Blackout Curtains or Shades
Bathrooms
Towels: Bath towels, hand towels, washcloths (2 sets per guest)
Shower Curtain & Liner
Toiletries: Shampoo, conditioner, body wash, hand soap
Bathroom Essentials: Toilet paper, tissues, trash bin
Hairdryer
Mirror: Full-length or wall mirror
Dining Area
Dining Table: Seating for the maximum number of guests
Place Settings: Placemats or tablecloths
Centerpiece: Vase with flowers or decorative piece
Kitchen
Appliances: Refrigerator, microwave, toaster, coffee maker, kettle
Cookware: Pots, pans, baking trays
Utensils: Forks, knives, spoons, spatulas, tongs
Dinnerware: Plates, bowls, glasses, mugs (2 sets per guest)
Cutting Board & Knives
Basic Spices & Condiments: Salt, pepper, oil
Cleaning Supplies: Sponge, dish soap, paper towels, trash bags
Outdoor Space (if applicable)
Seating: Outdoor chairs, benches, or lounges
Table: For outdoor dining or drinks
Lighting: String lights or outdoor lanterns
Grill: With necessary utensils and instructions
Outdoor Trash Bin
Extras to Elevate Guest Experience
Welcome Basket: Snacks, water bottles, or wine
Guidebook: Local recommendations and house rules
Board Games or Books: Entertainment for guests
Umbrella & Flashlight
Iron & Ironing Board
Laundry: Washer, dryer, and detergent (if available)
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⇤ Airbnb Statistics for Idaho