Airbnb & VRBO Performance in Pearson Wisconsin.

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Pearson, Wisconsin: Airbnb & VRBO Vacation Rental Market Overview

While the provided sources do not specify data for Pearson, Wisconsin, the broader U.S. short-term rental market is showing signs of stabilization and potential growth, with occupancy rates expected to return to pre-pandemic levels and average daily rates slightly increasing, suggesting a positive outlook for the industry as a whole.

Market overview

Positive Trends in Short-Term Rentals in Wisconsin: A Glimpse into Late 2024 Performance

Despite some challenges earlier in the year, the short-term rental market in regions like Wisconsin is showing promising signs of recovery and stability as we move into the late fall season of 2024. While specific data for Pearson, Wisconsin, is not available, broader trends in the state and nationally offer optimism. Occupancy rates, which had been lagging behind in the summer, are now pacing ahead of last year's figures for October and November, with a 1% and 2% increase, respectively.

Average daily rates (ADRs) are also showing a modest increase, with rates in October and November pacing $8 higher per night compared to the previous year. This indicates a better balance between supply and demand, suggesting that property managers are regaining some pricing power as the market stabilizes. These trends suggest a positive outlook for short-term rental performance in Wisconsin, including areas like Pearson, as the industry moves towards pre-pandemic norms.

Short Term Regulations

Short-Term Rental Regulations in Wisconsin (Applicable to Pearson, WI) for 2024

State and Local Regulations

Licensing Requirements

  • Any property owner engaging in short-term rental services for more than 10 nights per year must obtain a tourist rooming house license from the Wisconsin Department of Agriculture, Trade and Consumer Protection (DATCP).

Rental Caps

  • Property owners can rent out their properties for up to 180 days or more annually. Municipalities can limit the total number of days within any consecutive 365-day period, but cannot specify the period of time during which the rental must occur.

Health and Safety Standards

  • Short-term rental units must comply with health and safety standards, including obtaining a Wisconsin license under ATCP 72 and ensuring adequate property maintenance.

Local Permits

  • A short-term rental permit is required from the local planning and zoning department. This includes providing identity and contact information for the owner, proof of Wisconsin business tax registration, and if applicable, proof of the design capacity of the Private Onsite Wastewater Treatment System (POWTS).

Occupancy Limits

  • The total number of occupants permitted shall not exceed the design capacity of the POWTS or other state and local regulations.

Noise and Disturbance

  • No excessive noise or disturbance is allowed. Three or more justified calls to law enforcement for excessive noise or other disturbing activities within a 12-month period can constitute a public nuisance.

Fireworks and Temporary Lodging

  • Fireworks are not permitted, and no recreational vehicles, campers, tents, or other temporary lodging arrangements are allowed on the site.

Parking and Community Impact

  • Owners may be required to provide adequate parking for guests to alleviate parking congestion in tourist areas.

Tax Compliance

  • Short-term rental owners must comply with sales tax requirements as prescribed by the Wisconsin Department of Revenue.

Enforcement and Penalties

  • Failure to comply with local ordinances can result in fines and potential license revocation. For example, in Walworth County, the fine for a violation is $663.00 per offense.

Transfer of Licenses

  • Short-term rental licenses are non-transferable and become void when the property changes hands.
Neighborhood Performance

Top Airbnb Revenue-Generating Areas in Wisconsin: Why They Are Appealing to Guests

While the query specifies Pearson, Wisconsin, it appears there is no significant data available for Pearson specifically. However, here are some of the top Airbnb revenue-generating areas in Wisconsin, along with reasons why they are appealing to guests:

1. Lake Geneva, WI

  • Annual Revenue: $59,207 (Egg Harbor, a nearby area, but Lake Geneva itself is also highly profitable).
  • Average Daily Rate: $264 (Egg Harbor), though Lake Geneva rates are similarly high.
  • Occupancy Rate: High occupancy rates, often above 60%.
  • Appeal: Lake Geneva is a stunning vacation destination known for its scenic beauty, golf courses, and year-round appeal, making it a favorite among tourists.

2. Sturgeon Bay, WI

  • Annual Revenue: $36,837
  • Average Daily Rate: $178
  • Occupancy Rate: 57%
  • Appeal: Sturgeon Bay is a charming waterfront town in Door County, known for its picturesque scenery, vibrant art scene, and historic maritime heritage. Guests enjoy local galleries, seafood cuisine, and scenic boat tours.

3. Madison, WI

  • Annual Revenue: $36,631
  • Average Daily Rate: $123
  • Occupancy Rate: 79%
  • Appeal: Madison is a bustling city with a high occupancy rate due to its vibrant cultural scene, festivals, and educational institutions. It attracts visitors from all over, especially during university events and festivals.

4. Two Rivers, WI

  • Annual Revenue: $22,000
  • Average Daily Rate: $108
  • Occupancy Rate: 71%
  • Appeal: Two Rivers is a small but attractive market with beautiful beaches and outdoor activities. Its high occupancy rate and low average daily rate make it an affordable and appealing destination for budget-conscious travelers.

5. Friendship, WI

  • Annual Revenue: $24,000
  • Average Daily Rate: $194
  • Occupancy Rate: 46% (with potential for increase)
  • Appeal: Friendship is near renowned tourist hotspots like Wisconsin Dells and Castle Rock Lake, offering a wealth of outdoor recreational opportunities such as fishing, hunting, and snowmobiling.

6. Milwaukee, WI

  • Annual Revenue: $23,000
  • Average Daily Rate: Varies, but around $140
  • Occupancy Rate: 61%
  • Appeal: Milwaukee is a thriving city with popular attractions like the Harley-Davidson Museum, Miller Park, and the Milwaukee Art Museum. It hosts numerous festivals and events, drawing in visitors from all over the world.

These areas are highly appealing due to their unique blend of natural beauty, cultural attractions, and recreational opportunities, making them top choices for Airbnb investors and guests alike.

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Design Tips
Insider Tips

Local Attractions and Insider Tips for Pearson, Wisconsin

Local Attractions

Outdoor Activities

  • Motorcycle Paths: Explore the scenic routes and trails around Pearson, ideal for motorcycle enthusiasts.
  • Pontoon Boat Rentals: Enjoy a leisurely ride on the nearby lakes and rivers, such as Pickerel Creek and the Wolf River.
  • Beaches and Lakes: Visit the local beaches and lakes for swimming, fishing, and other water activities.

Events and Festivals

  • Candlelight Hike Festivals: Participate in the enchanting candlelight hikes that take place in the surrounding areas.
  • Haunted Attractions: Experience the thrill at attractions like The Haunted Sawmill or Evil Falls Haunted House, especially during the Halloween season.

Community and Nature

  • Pickerel Creek and Wolf River: Explore the natural beauty of these water bodies and their confluence near Pearson.
  • Local Food Festivals: Enjoy local cuisine and community events that celebrate the region's food culture.

Insider Tips

Getting Around

  • Rent Local Transportation: Recommend renting motorcycles or pontoon boats to fully experience the area's outdoor activities.

Dining and Shopping

  • Local Eateries: Point guests towards local restaurants and cafes that serve traditional Wisconsin cuisine.
  • Community Markets: Inform guests about any local markets or shops where they can find unique souvenirs and local products.

Seasonal Activities

  • Seasonal Hiking: Advise guests on the best hiking trails and conditions based on the season they are visiting.
  • Winter Activities: If visiting in winter, suggest activities like snowmobiling, ice fishing, or cross-country skiing in the nearby areas.

Community Events

  • Check Local Calendars: Encourage guests to check local event calendars to catch any festivals, fairs, or community events happening during their stay.

By providing these attractions and insider tips, you can enhance your guests' experience and help them make the most of their visit to Pearson, Wisconsin.

Practical Tips

Practical Tips to Run a Successful Short-Term Rental Business in Pearson, Wisconsin

To ensure the success of your short-term rental business in Pearson, Wisconsin, several practical tips can make a significant difference in guest satisfaction and compliance with local regulations.

Noise Regulations and Quiet Hours

Inform your guests about noise regulations and quiet hours to maintain a peaceful environment for both your guests and the neighbors. Include clear guidelines on quiet hours in your digital and physical house manual to avoid any misunderstandings.

Creating a Comprehensive House Manual

Develop a detailed digital and physical house manual that includes essential instructions, Wi-Fi passwords, and other important information. This manual should cover everything from how to use appliances to emergency contact numbers, ensuring your guests have a smooth and hassle-free stay.

Simplified Check-in Process

Utilize smart locks to streamline the check-in process, eliminating the need for physical key exchanges. Provide guests with clear instructions on how to access the property, along with photos of the parking area and any specific parking instructions. This approach enhances guest convenience and reduces the likelihood of check-in issues.

Additional Tips

  • Local Compliance: Ensure you comply with all local regulations, including obtaining necessary licenses and permits, and registering for any required seller’s permits if your annual earnings exceed $2,000.
  • Guest Amenities: Offer attractive amenities such as free parking, stocked kitchens, and high-quality towels to enhance the guest experience and encourage positive reviews.

By implementing these strategies, you can create a welcoming, well-organized, and compliant short-term rental property that attracts repeat visitors and positive reviews.

Local Vendors

Here is a brief list of house cleaning and related services providers that could be relevant for Pearson, Wisconsin, although the specific providers may not be based directly in Pearson:

House Cleaning Services

  • Care.com: Offers a platform to find affordable house cleaning services in Pearson, WI, with options starting at $14.00/hr.

General Cleaning Services (Nearby Areas)

  • The Cleaning Authority - Northeastern Wisconsin: While primarily serving areas like Appleton, Green Bay, and Oshkosh, they might offer services in broader regions of Wisconsin. They provide comprehensive cleaning services using environmentally responsible products.
  • Serene Clean: Based in Western Wisconsin, they offer professional cleaning services for residential, commercial, and vacation rental locations. They might be willing to serve areas near Pearson.

Specialized Maintenance Services

  • Dryer Vent Cleaning: Provides gas dryer vent cleaning services, including lint and debris removal, which can be essential for home maintenance. They operate in various Wisconsin locations, including potentially near Pearson.

For precise availability and service areas, it is advisable to contact these providers directly.

Management fees

Short-Term Rental Management Fees in Pearson, Wisconsin: A Guide to Service Levels and Additional Costs

In Pearson, Wisconsin, short-term rental management fees can vary significantly, typically ranging from 10% to 30% of the rental revenue, depending on the level of service provided. Full-service management, which includes comprehensive tasks such as guest communication, marketing, and maintenance, tends to be on the higher end of this spectrum. In contrast, basic services that may only cover essential tasks like booking and payment processing can be more affordable. Additionally, property owners may incur extra fees for services like cleaning, repairs, and design enhancements, which can further impact the overall cost of managing their short-term rentals. Understanding these fee structures is crucial for property owners to effectively manage their expenses and maximize their rental income.

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Why choose RedAwning

RedAwning is a tech leader in full-service short-term rental management, powered by our exclusive, unmatched tools.
Other property managers
Cost
Starting at 10%
25-40%
Guest communications
5-15 mins / 24 hours a day
1 hour+
Host communications
Dedicated phone and text line with no time on hold
Chat bots, hold lines and email threads
Insurance
Robust liability and dwelling coverage for every reservation
Spotty coverage with low claim approval rates
Contract
No cancellation fees
No contract lock-in
Just 90 days notice to cancel
Cancellation penalties
Number of Channels Your Listing is On
50+
2-4

Experience in numbers

Rest well knowing your property is managed by an experienced team powered by world-class technology.
+10-30%
in gross revenue
4.8 stars
guest rating
14+ years
managing STRs

Short Term Rental Calculator

Find out how much your property in Pearson should generate as a short term rental and look at the performance of properties around yours.

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Furnishing checklist

This comprehensive checklist ensures that your rental is guest-ready with all the essentials to create a comfortable and memorable experience in Pearson.

Living Room
Seating: Sofa, armchairs, and ottomans
Coffee Table
Entertainment: Smart TV (with streaming apps) and remote control
Decor: Area rug, wall art, plants, and throw pillows
Lighting: Floor lamp or table lamps
Charging Stations: Power strips or outlets with USB ports
Bedrooms
Beds: High-quality mattress with mattress protector
Linens: At least two sets of sheets per bed
Pillows: Hypoallergenic pillows (2-4 per bed)
Blankets: Extra throw blankets or quilts
Nightstands: With lamps or charging docks
Closet or Storage: Hangers, dresser, or luggage rack
Blackout Curtains or Shades
Bathrooms
Towels: Bath towels, hand towels, washcloths (2 sets per guest)
Shower Curtain & Liner
Toiletries: Shampoo, conditioner, body wash, hand soap
Bathroom Essentials: Toilet paper, tissues, trash bin
Hairdryer
Mirror: Full-length or wall mirror
Dining Area
Dining Table: Seating for the maximum number of guests
Place Settings: Placemats or tablecloths
Centerpiece: Vase with flowers or decorative piece
Kitchen
Appliances: Refrigerator, microwave, toaster, coffee maker, kettle
Cookware: Pots, pans, baking trays
Utensils: Forks, knives, spoons, spatulas, tongs
Dinnerware: Plates, bowls, glasses, mugs (2 sets per guest)
Cutting Board & Knives
Basic Spices & Condiments: Salt, pepper, oil
Cleaning Supplies: Sponge, dish soap, paper towels, trash bags
Outdoor Space (if applicable)
Seating: Outdoor chairs, benches, or lounges
Table: For outdoor dining or drinks
Lighting: String lights or outdoor lanterns
Grill: With necessary utensils and instructions
Outdoor Trash Bin
Extras to Elevate Guest Experience
Welcome Basket: Snacks, water bottles, or wine
Guidebook: Local recommendations and house rules
Board Games or Books: Entertainment for guests
Umbrella & Flashlight
Iron & Ironing Board
Laundry: Washer, dryer, and detergent (if available)
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⇤ Airbnb Statistics for Wisconsin