Airbnb & VRBO Performance in Paia Hawaii.

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Paia, Hawaii: Airbnb & VRBO Vacation Rental Market Overview

While specific data for Paia, Hawaii, is not provided, the broader context for Maui County, where Paia is located, shows that despite lower occupancy rates, vacation rentals in the area are experiencing increases in average daily rates, with Maui County's ADR rising to $380 in June 2024, indicating a resilient market with potential for revenue growth.

Market overview

Positive Trends in Paia, Hawaii's Short-Term Rental Market

Despite broader challenges in Hawaii's vacation rental sector, Paia, a charming town on Maui, is showing resilient performance in its short-term rental market. While specific data for Paia is not isolated in the recent reports, the broader trends for Maui County provide a hopeful outlook. In June 2024, Maui County's vacation rentals saw an average daily rate (ADR) of $380, a 7.0% increase from 2023 and a significant 63.8% rise from pre-pandemic levels in 2019.

Although occupancy rates for Maui County vacation rentals were at 49.3% in June 2024, which is lower than previous years, the increase in ADR indicates a strong demand for premium accommodations. This suggests that travelers are still drawn to the unique experiences and amenities that Paia and its surroundings offer, making it a promising segment within the Hawaii vacation rental market.

Short Term Regulations

Title: 2024 Short-Term Rental Regulations in Maui County, Hawaii (Including Paia)

Overview of Regulations

Following the passage of Hawaii's Senate Bill 2919, Maui County has introduced significant changes to its short-term rental regulations. Here are the key points:

State-Level Authority

  • Hawaii state law now allows counties to regulate, including phasing out, short-term rentals through zoning regulations in residential and agricultural zones.

Phase-Out of Short-Term Rentals in Apartment Districts

  • Properties in apartment districts, particularly those on the "Minatoya List," will be phased out as short-term rentals. For West Maui, this phase-out will be effective by July 1, 2025, and for the rest of Maui County by January 1, 2026.

Zoning and Permits

  • Short-term rentals in districts zoned for hotel use are not affected by the new regulations. However, properties in apartment districts must comply with the phase-out plan.
  • Properties requiring a Short-Term Rental Home Permit, Bed & Breakfast Permit, or Conditional Permit must adhere to specific operating requirements, including having a designated manager available and ensuring all parking is onsite.

Tax Compliance

  • All short-term rental operators must pay the State of Hawaii General Excise Tax (GET) and Transient Accommodation Tax (TAT). Hosts are responsible for registering with the state’s Department of Taxation and filing tax returns.

Community Plan Restrictions

  • The Maui County Council will review community plan restrictions when the number of approved short-term rental homes exceeds 90% of the restriction number. Transient vacation rentals operating with a conditional permit are included in this count.

Public Hearings and Approvals

  • The proposed bill has been reviewed by the Maui and Molokaʻi planning commissions, which recommended its approval. The bill will now be presented to the Maui County Council for final review and decision.

Impact on Housing

  • The phase-out is aimed at addressing the housing crisis, particularly exacerbated by the 2023 wildfires. The goal is to return apartment-zoned properties to their original long-term residential use.

Potential Legal Challenges

  • There is anticipation of legal battles, with opponents arguing that the phase-out could lead to economic damage and job losses. Former Hawaiʻi Attorney General David Louie has indicated potential legal challenges on behalf of Airbnb.
Neighborhood Performance

Top Airbnb Revenue-Generating Neighborhoods in Paia, Hawaii

Why Paia is Appealing for Guests

Paia, located on the North Shore of Maui, is a popular destination for tourists due to its stunning beaches, vibrant town, and easy access to renowned attractions like the Road to Hana and Haleakalā National Park.

Top Neighborhoods for Airbnb Revenue

1. Paia Town

  • Appeal: Paia Town is highly rated for its location, cleanliness, and proximity to charming cafes, surf spots, and the famous Ho'okipa Beach Park. Guests appreciate the walkability to local amenities and the town's laid-back, bohemian atmosphere.
  • Revenue Potential: Properties in Paia Town, such as the Paia Surf Suite and Paia Town Plantation Home, generate high revenue due to their central location and high occupancy rates.

2. Kuau Area

  • Appeal: The Kuau area is known for its uncrowded beaches and proximity to unique attractions like Mama's Fish House and the Road to Hana. Guests love the eco-friendly and locally-owned condos that offer a genuine Maui experience.
  • Revenue Potential: Condos like the Locally-Owned Eco-Friendly Condo on Road to Hāna and Kuau Plaza Paradise are highly rated and generate significant revenue due to their environmental appeal and prime location.

3. North Shore Beachfront

  • Appeal: Beachfront properties and homes in the North Shore area are highly sought after for their ocean views, private hot tubs, and easy access to beaches. Guests enjoy the luxury and unique experiences these properties offer, such as the Rainbow Lookout and Maui by the Sea ocean view cottage.
  • Revenue Potential: These luxury rentals often command high daily rates and maintain high occupancy rates, making them lucrative investments for Airbnb hosts.

4. Haiku-Paia Border

  • Appeal: Properties on the border of Haiku and Paia offer a balance between the tranquility of Haiku and the amenities of Paia. Guests appreciate the central location and the variety of activities available in both areas.
  • Revenue Potential: Rentals like the Palm Surf Bungalow and Kuau Cottage benefit from their strategic location, attracting a steady stream of guests and generating substantial revenue.

These neighborhoods in Paia are attractive to guests due to their unique blend of natural beauty, local culture, and convenient access to popular attractions, making them ideal for generating significant Airbnb revenue.

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Design Tips

Creating an Inviting and Authentic Airbnb in Paia, Hawaii: Design and Furnishing Tips

Showcase Unique Features

  • Highlight the distinctive aspects of your property, such as stunning ocean views, private pools, or lush gardens, in your listing photos and descriptions.
  • Emphasize what sets your rental apart from others to attract travelers seeking an extraordinary experience.

Personalize the Space with Local Culture

  • Incorporate Hawaiian-themed decor, artwork, and local products to give guests a genuine taste of the island’s charm.
  • Add personalized touches such as fresh tropical fruit baskets or Hawaiian coffee to enhance the guest experience.

Use Thoughtful Decoration

  • Avoid overloading the space with too many decor items and furniture; opt for a minimalist approach to keep the space feeling spacious.
  • Use light, trendy paint colors to reflect more light and make the home look more spacious.

Create an Unforgettable Ambiance

  • Provide comfortable and high-quality furnishings, plush bedding, and luxurious amenities to create a relaxing and indulgent atmosphere.
  • Add thoughtful details such as scented candles, soothing music, or a collection of books and games to enhance the ambiance.

Incorporate Themed Rooms and Local Art

  • Design rooms with unique themes (e.g., beach, jungle, vintage) to create a memorable and immersive experience for guests.
  • Decorate with local artwork or handicrafts that reflect the destination’s culture and heritage.

Provide Guest-Friendly Amenities

  • Offer amenities such as high-speed internet, cable or streaming services, beach gear, and bikes for exploring the island.
  • Provide welcome baskets with snacks, toiletries, or a guidebook filled with insider tips and recommendations.

Focus on Lighting and Comfort

  • Ensure good lighting control with lamps and dimmer switches to create a cozy and inviting atmosphere.
  • Provide nice, soft blankets and pillows with different fill options to enhance comfort.

Enhance the Living Room Experience

  • Design the living room to evoke conversation and consider the guests' experience in the space.
  • Include occasional tables, poufs, and swivel chairs to create a functional and comfortable space.

Luxury Touches in the Bedroom

  • Offer high-quality bedding and provide extra bedding layers in the closet for guest convenience.
  • Include bedside tables and lamps for each guest, and consider blackout shades for better sleep.

Add Luxury to the Bathroom

  • Provide fluffy bathrobes and nice-smelling hand soap to add a touch of luxury.
  • Ensure there are extra towels and a place to put shower items while in the shower.

Welcome Guests with a Thoughtful Entry

  • Create a welcoming entryway with thoughtful touches such as a welcome basket or local goodies to make guests feel special and appreciated.
Insider Tips

Discovering Paia, Maui: Local Attractions and Insider Tips

Local Attractions

Beaches

  • Baldwin Beach Park: A popular beach on the North Shore known for its long, white sandy stretch, perfect for lounging, sunbathing, and various water activities.
  • Ho'okipa Beach Park: Famous for its big waves and a hotspot for surfers and windsurfers. It also hosts surfing competitions and is a great spot to see sea turtles.
  • Paia Bay: A scenic bay with a beach that offers a more relaxed atmosphere.
  • Paia Secret Beach: A clothing-optional beach between Paia Bay and Baldwin Beach, known for its privacy and natural setting.
  • Kaulahao Beach: While not ideal for swimming due to rocks, it's a great spot to see sea turtles.

Cultural and Artistic Sites

  • Hui No’eau Visual Arts Center: Located near Paia, this center offers art classes, tours, and events. It is a must-visit for art lovers.
  • The Great Paia Lha Bab Peace Stupa: A spiritual site dedicated to the late Venerable Lama Tenzin, consecrated by the 14th Dalai Lama in 2007.
  • Sacred Garden of Maliko: An off-the-beaten-path garden with a rich history, including ties to Jimi Hendrix and Janis Joplin.

Markets and Shopping

  • Paia Farmers Market: Held every Tuesday, Thursday, and Saturday morning, offering fresh produce, handmade crafts, and local food vendors.
  • Paia Town Shopping: Explore unique boutiques like Alice in Hulaland, Heart in Paia, and Pakaloha for eclectic and local products.

Dining

  • Mama’s Fish House: Renowned for its seafood-driven Hawaiian menu and Polynesian decor, offering epic ocean views.
  • Paia Fish Market: Known for fresh fish and seafood dishes, including their famous Obama burger.
  • Tobi's Poke and Shave Ice: Offers casual meals with an outdoor patio, known for its poke, shave ice, and all-day breakfast menu.
  • Paia Bay Coffee and Bar: Specializes in local beverages and has a full menu with all-day breakfast, lunch, and dinner options.
  • Choice Health Bar: A vegan and plant-based restaurant with healthy options like acai bowls and salads.

Insider Tips

Getting Around

  • Parking and Access: Many attractions in Paia are within walking distance or have ample parking. For Paia Farmers Market, parking is available, and it's an easy walk from many hotels and resorts.

Activities

  • Water Sports: Learn to kiteboard or wingfoil at Kanaha Beach Park, or enjoy surfing and windsurfing at Ho'okipa Beach Park.
  • Hiking and Waterfalls: Visit Twin Falls, a short drive from Paia, for a hike to a beautiful freshwater pool and waterfall.

Local Culture

  • Pronunciation: Make sure to pronounce Paia as “pah-ee-ah” to blend in with the locals.
  • Community Events: Check out local events and classes at the Hui No’eau Visual Arts Center to immerse yourself in the community.

Day Trips

  • Road to Hana: Paia is a great starting point for the Road to Hana. Consider stopping at Twin Falls as a more accessible alternative to the full Hana drive.

By sharing these attractions and tips, your guests will be well-equipped to enjoy the unique charm and beauty of Paia, Maui.

Practical Tips

Practical Tips to Run a Successful Short Term Rental Business in Paia, Hawaii

To ensure a smooth and enjoyable experience for both you and your guests, here are some practical tips for managing a short-term rental business in Paia, Hawaii:

Noise Regulations and Quiet Hours

Inform your guests about noise regulations and quiet hours to maintain a peaceful environment for both your guests and the local community. Include this information in your listing and house manual to set clear expectations.

Digital and Physical House Manual

Create a comprehensive digital and physical house manual that includes essential instructions, Wi-Fi passwords, and other important details about the property. This manual should cover everything from appliance usage to emergency contact numbers, ensuring guests have all the information they need at their fingertips.

Simplified Check-in Process

Utilize smart locks to streamline the check-in process, eliminating the need for physical key exchanges. Provide guests with clear instructions on how to access the property, and include photos to help them navigate any specific steps or features.

Parking Instructions with Photos

To avoid confusion and ensure a hassle-free experience, provide detailed parking instructions accompanied by photos. This will help guests understand where to park and any specific rules or restrictions that apply.

By implementing these strategies, you can enhance guest satisfaction, reduce potential issues, and maintain a positive reputation for your short-term rental business in Paia, Hawaii.

Local Vendors

Here are some house cleaning, and related services providers that serve the Paia, Hawaii area or the broader Maui region:

House Cleaning Services

People Who Clean

  • A full-service cleaning company serving Maui, including Paia. They offer home, condo, office, and commercial cleaning services. They can be contacted at 800-284-0859.

Precision House Cleaning

  • Based in Kahului, Maui, this company provides reliable, eco-friendly cleaning services for residential and commercial properties. They also offer vacation rental services and can be reached through their online portal.

Local Listings

Care.com

  • Provides a list of affordable house cleaning services in Paia, with options starting at $100.00/hr. You can search by rates, reviews, and experience.

Angie's List

  • Offers a list of the top 10 best cleaning services in Paia, HI, with real reviews and ratings to help you choose the right provider.

These services can help with various cleaning needs in the Paia area. However, for specific repair or maintenance services, you may need to look into separate providers that specialize in those areas.

Management fees

Short-Term Rental Management Fees in Paia, Hawaii: A Comprehensive Guide

In Paia, Hawaii, managing a short-term rental property involves a range of fees that can significantly impact your revenue. Typically, property management fees for short-term rentals in this area range from 10% to 30% of the rental revenue, depending on the level of service provided. Full-service management, which includes guest communication, marketing, and maintenance, tends to be on the higher end of this spectrum, often ranging between 20% to 30% of the rental income. In contrast, basic services may incur lower fees, usually around 10% to 15%. Additionally, property owners may need to account for extra fees such as cleaning services, repairs, and design or setup costs, which can vary widely depending on the specific needs of the property. Understanding these fee structures is crucial for maximizing your rental income and ensuring the smooth operation of your short-term rental in Paia.

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Why choose RedAwning

RedAwning is a tech leader in full-service short-term rental management, powered by our exclusive, unmatched tools.
Other property managers
Cost
Starting at 10%
25-40%
Guest communications
5-15 mins / 24 hours a day
1 hour+
Host communications
Dedicated phone and text line with no time on hold
Chat bots, hold lines and email threads
Insurance
Robust liability and dwelling coverage for every reservation
Spotty coverage with low claim approval rates
Contract
No cancellation fees
No contract lock-in
Just 90 days notice to cancel
Cancellation penalties
Number of Channels Your Listing is On
50+
2-4

Experience in numbers

Rest well knowing your property is managed by an experienced team powered by world-class technology.
+10-30%
in gross revenue
4.8 stars
guest rating
14+ years
managing STRs

Short Term Rental Calculator

Find out how much your property in Paia should generate as a short term rental and look at the performance of properties around yours.

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Furnishing checklist

This comprehensive checklist ensures that your rental is guest-ready with all the essentials to create a comfortable and memorable experience in Paia.

Living Room
Seating: Sofa, armchairs, and ottomans
Coffee Table
Entertainment: Smart TV (with streaming apps) and remote control
Decor: Area rug, wall art, plants, and throw pillows
Lighting: Floor lamp or table lamps
Charging Stations: Power strips or outlets with USB ports
Bedrooms
Beds: High-quality mattress with mattress protector
Linens: At least two sets of sheets per bed
Pillows: Hypoallergenic pillows (2-4 per bed)
Blankets: Extra throw blankets or quilts
Nightstands: With lamps or charging docks
Closet or Storage: Hangers, dresser, or luggage rack
Blackout Curtains or Shades
Bathrooms
Towels: Bath towels, hand towels, washcloths (2 sets per guest)
Shower Curtain & Liner
Toiletries: Shampoo, conditioner, body wash, hand soap
Bathroom Essentials: Toilet paper, tissues, trash bin
Hairdryer
Mirror: Full-length or wall mirror
Dining Area
Dining Table: Seating for the maximum number of guests
Place Settings: Placemats or tablecloths
Centerpiece: Vase with flowers or decorative piece
Kitchen
Appliances: Refrigerator, microwave, toaster, coffee maker, kettle
Cookware: Pots, pans, baking trays
Utensils: Forks, knives, spoons, spatulas, tongs
Dinnerware: Plates, bowls, glasses, mugs (2 sets per guest)
Cutting Board & Knives
Basic Spices & Condiments: Salt, pepper, oil
Cleaning Supplies: Sponge, dish soap, paper towels, trash bags
Outdoor Space (if applicable)
Seating: Outdoor chairs, benches, or lounges
Table: For outdoor dining or drinks
Lighting: String lights or outdoor lanterns
Grill: With necessary utensils and instructions
Outdoor Trash Bin
Extras to Elevate Guest Experience
Welcome Basket: Snacks, water bottles, or wine
Guidebook: Local recommendations and house rules
Board Games or Books: Entertainment for guests
Umbrella & Flashlight
Iron & Ironing Board
Laundry: Washer, dryer, and detergent (if available)
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⇤ Airbnb Statistics for Hawaii