Airbnb & VRBO Performance in Oklahoma City Oklahoma.

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Oklahoma City, Oklahoma: Airbnb & VRBO Vacation Rental Market Overview

Oklahoma City's short-term rental market is thriving, with a median occupancy rate of 62%, an average daily rate of $103, and significant revenue growth, making it an attractive and profitable investment opportunity for hosts and investors.

Market overview

Thriving Short-Term Rental Market in Oklahoma City, Oklahoma

Oklahoma City is experiencing a robust and lucrative short-term rental market, making it an attractive destination for investors and hosts. The city boasts an impressive average occupancy rate of around 53-62%, depending on the source, indicating a strong and consistent demand for vacation rentals.

The average daily rate for short-term rentals in Oklahoma City is approximately $143.60, with some sources noting rates as low as $103 and as high as $134, reflecting the market's flexibility and potential for revenue. This combination of high occupancy rates and competitive daily rates positions Oklahoma City as a prime location for short-term rental investments, offering significant profit potential and a stable income stream for hosts. The city's thriving tourism industry, affordable real estate, and business-friendly environment further enhance its appeal for those looking to capitalize on the growing demand for short-term rentals.

Short Term Regulations

Short-Term Rental Regulations in Oklahoma City, Oklahoma for 2024

Licensing and Fees

  • Home Sharing License: Required for all short-term rental operators, with an annual fee of $24.
  • Special Exception Fee: An additional $300 fee for properties in historic preservation districts or for hosts with more than one short-term rental unit.

Application Requirements

  • Home Sharing Application Form: Must be submitted as part of the application process.
  • Proof of Property Ownership or Primary Residence: Required to verify the host's relationship to the property.
  • Floor Plan of the Rental Unit: Needed to ensure compliance with safety and zoning regulations.
  • Owner Authorization: If applicable, for properties not owned by the host.
  • Safety Certification: Proof of installed smoke detectors, carbon monoxide detectors, and fire extinguishers.

Safety Requirements

  • Smoke Detectors: Must be installed and functioning.
  • Carbon Monoxide Detectors: Must be installed and functioning.
  • Fire Extinguishers: Must be installed and functioning.

Zoning and Concentration Limits

  • Residential Districts: Short-term rentals are allowed, but hosts must obtain a home sharing license.
  • Historic Preservation Districts: Short-term rentals are allowed only if the property is the host’s primary residence and a special exception is obtained from the Board of Adjustment.
  • Concentration Limit: New applications for home-sharing are prohibited in areas where 10% of the block already contains a home-sharing rental.

Moratorium

  • 180-Day Moratorium: A temporary moratorium on new short-term rental licenses for at least 180 days, effective as of July 2024. This does not affect current short-term rental owners or their ability to renew licenses.

Additional Regulations

  • Minimum Stay: Proposed regulation for a minimum of a 2-night stay, though not yet finalized.
  • Parking Availability: Proof of available parking spaces must be provided as part of the application process.

Grandfather Clause

  • Protection for Current Operators: Current short-term rental operators are protected from most changes under a grandfather clause for at least 10 years if they can prove they were already actively renting before the new regulations.
Neighborhood Performance

Top Neighborhoods for Airbnb Revenue in Oklahoma City, Oklahoma

1. Downtown Oklahoma City

  • Average Revenue: $33,400 per year
  • Average Daily Rate: $150 per night
  • Average Occupancy Rate: 61%
  • Appeal: Downtown Oklahoma City is the vibrant heart of the city, offering easy access to popular attractions like the Bricktown Entertainment District and the Oklahoma City Museum of Art. Its high walkability, proximity to public transportation, and major highways make it an ideal location for both leisure and business travelers.

2. Bricktown

  • Average Revenue: $33,215 per year
  • Average Daily Rate: $140 per night
  • Average Occupancy Rate: 65%
  • Appeal: Bricktown is Oklahoma City's entertainment hub, featuring a variety of restaurants, bars, and attractions such as the Chickasaw Bricktown Ballpark and the Bricktown Canal. This lively neighborhood is highly popular among tourists, especially during summer and weekends.

3. Nichols Hills

  • Average Revenue: $24,900 per year
  • Average Daily Rate: $149 per night
  • Average Occupancy Rate: 58%
  • Appeal: Nichols Hills is an affluent suburban enclave known for its tree-lined streets, stately homes, and upscale amenities. It attracts a discerning clientele with its prime location, easy access to major highways, and proximity to downtown Oklahoma City and other popular destinations.

4. Midtown

  • Average Revenue: $25,404 per year
  • Average Daily Rate: $120 per night
  • Average Occupancy Rate: 58%
  • Appeal: Midtown is an up-and-coming neighborhood with trendy restaurants, bars, and boutiques. Its central location and proximity to downtown make it an attractive option for guests, offering consistent demand throughout the year.

5. Paseo Arts District

  • Average Revenue: $23,700 per year
  • Average Daily Rate: $143.6 per night
  • Average Occupancy Rate: 55%
  • Appeal: The Paseo Arts District is a vibrant, bohemian neighborhood known for its art scene, galleries, and unique shops. It attracts art enthusiasts and tourists with its eclectic atmosphere and events like the monthly First Friday Gallery Walk.

6. Uptown 23rd

  • Average Revenue: $24,090 per year
  • Average Daily Rate: $110 per night
  • Average Occupancy Rate: 60%
  • Appeal: Uptown 23rd is a trendy neighborhood with a growing number of restaurants, bars, and shops. Its proximity to the Oklahoma State Capitol and Oklahoma City University makes it attractive to both tourists and business travelers, with consistent demand throughout the year.
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Design Tips

Tips for Furnishing and Designing an Inviting Airbnb in Oklahoma City, Oklahoma

Understanding Local Style and Market

  • Research the local market to understand what sets your property apart from others in the area. Look at listings for similar properties to determine pricing, amenities, and occupancy rates.

Choosing the Right Location

  • Select a location that caters to your target audience, such as Midtown, Bricktown, or the Paseo Arts District for urban experiences, or areas like Broken Bow and Beavers Bend State Park for a rural feel.

Essential Furniture Pieces

  • Invest in high-quality, comfortable beds as they are crucial for a good guest experience. Consider beds that come in a box and expand for ease of delivery and setup.
  • Include stylish and functional pieces such as sofas, tables, chairs, and modern appliances to create a welcoming atmosphere.

Coordinated Decor

  • Use rugs as either the first or last piece to coordinate the room's decor. Rugs can dictate the color scheme and style of the room.
  • Incorporate artwork, wall treatments, and lighting to add visual interest and make the space feel cozy.

Adding Local Touches

  • Highlight the unique features of Oklahoma City in your decor. This could include local artwork, decorative items that reflect the city's culture, or recommendations for local restaurants and activities in your listing.

Functional Layouts

  • Ensure the layout is functional and comfortable. Designate specific areas for different activities, such as a dedicated workspace or play area, to keep the space organized.

Small Details Matter

  • Pay attention to small appliances, kitchenware, utensils, bathroom items, linens, towels, and toiletries. These details can significantly enhance the guest experience.

Bringing the Outdoors In

  • Incorporate greenery, such as low-maintenance plants like rubber plants and snake plants, to bring life and energy into the space.

Statement Pieces

  • Identify key areas where you want to splurge, such as the living room or dining room, and invest in statement pieces like couches, coffee tables, and dining room tables that define the space.

Maintenance and Cleaning

  • Schedule professional cleanings between each guest stay and perform routine maintenance checks to ensure everything is in working order. This helps maintain a high standard of cleanliness and guest satisfaction.

Guest Communication

  • Be prepared to communicate with guests before, during, and after their stay to ensure a smooth and enjoyable experience.
Insider Tips

Discover Oklahoma City: Top Attractions and Insider Tips for Your Guests

Must-Visit Attractions

  • Oklahoma City National Memorial & Museum: A poignant tribute to the victims of the 1995 bombing, offering a powerful and educational experience.
  • Bricktown Entertainment District: Known for its vibrant nightlife, fashionable dining, and charming brick-lined streets. Enjoy a water taxi ride on the Bricktown Canal, catch a movie at Harkins Theatre, or dine at Mickey Mantle’s Steakhouse or Toby Keith’s I Love This Bar and Grill.
  • National Cowboy & Western Heritage Museum: Celebrate the city’s Western roots with an array of Western art, American Indian artifacts, and a fully constructed turn-of-the-century cattle town.
  • Myriad Botanical Gardens & Crystal Bridge Tropical Conservatory: An urban oasis with tranquil streams, an interactive playground, and live music. The Crystal Bridge Conservatory features plant collections and a waterfall.
  • Historic Stockyards City: Immerse yourself in authentic cowboy culture, visit Langston’s Western wear store, and enjoy a meal at Cattlemen’s Steakhouse.

Insider Tips and Hidden Gems

  • Factory Obscura: An immersive art experience that combines visuals, sounds, and textures. Perfect for those looking for something unique and interactive.
  • First Americans Museum: Explore the collective histories of Oklahoma's 39 First American Nations through state-of-the-art exhibitions and live programs.
  • Riversport: Located in the Boathouse District, offering activities like ziplining, surfing and snow skiing simulators, and whitewater rafting. Ideal for adventure seekers.
  • Science Museum Oklahoma: A great spot for families with interactive science exhibits, a theater, and hands-on activities.
  • Scissortail Park: A 70-acre urban oasis with gardens, a children's playground, and various recreational activities like pedal boat and kayak rentals.

Additional Recommendations

  • Oklahoma City Zoo: Home to a diverse range of animals and a fun day out for families.
  • Oklahoma City Museum of Art: Features a collection of American and European art, as well as rotating exhibitions.
  • Oklahoma History Center: Learn about the state's rich history through interactive exhibits and artifacts.
  • ASA National Softball Museum: A unique attraction for sports enthusiasts, showcasing the history of softball.

Local Events and Venues

  • Civic Center Music Hall: Catch a performance or show at this iconic venue.
  • Paycom Center: Host to various concerts, sports events, and performances.
  • NRHA Futurity: If visiting in December, don’t miss this premier reining horse event.

By sharing these attractions and insider tips, you can help your guests have a memorable and enriching experience in Oklahoma City.

Practical Tips

Practical Tips to Run a Successful Short Term Rental Business in Oklahoma City, Oklahoma

To ensure the success and compliance of a short-term rental business in Oklahoma City, several practical tips can be implemented. Here are some key considerations:

Noise Regulations and Guest Communication

Inform your guests about quiet hours and noise regulations to maintain a respectful environment for both the guests and the surrounding neighborhood. Clearly outline these rules in your digital and physical house manual to avoid any misunderstandings.

Comprehensive House Manual

Create a detailed digital and physical house manual that includes essential instructions, such as Wi-Fi passwords, appliance usage, and emergency contact information. This manual should also cover house rules, including noise regulations, to ensure guests are well-informed and comfortable during their stay.

Simplified Check-in Process

Utilize smart locks to streamline the check-in process, eliminating the need for physical key exchanges. This not only enhances guest convenience but also reduces the administrative burden on hosts. Provide clear instructions on how to use the smart locks in the house manual.

Parking Instructions

Include detailed parking instructions with photos in your house manual to help guests navigate parking options easily. This is particularly important in areas with limited or specific parking requirements, ensuring that guests do not inadvertently violate local parking regulations.

By following these tips, you can enhance the guest experience, ensure compliance with local regulations, and maximize the success of your short-term rental business in Oklahoma City.

Local Vendors

Here is a brief list of house cleaning providers in Oklahoma City, Oklahoma:

House Cleaning Services

The Cleaning Authority

  • Provides detailed, rotating deep cleaning services
  • Uses HEPA filtration vacuums, microfiber cloths, and environmentally responsible cleaning products
  • Fully bonded and insured
  • Serves Oklahoma City, Edmond, and surrounding communities.

HappyCleans

  • Offers professional house cleaning and maid services with flat rate pricing and no contracts
  • 100% happiness guarantee
  • Serves the entire Oklahoma City area, including Norman
  • Secure online payment and booking system.

CottageCare

  • Provides eco-friendly house cleaning services with a 165-point cleaning checklist
  • No contracts or rescheduling fees
  • Fully bonded and insured
  • Serves Oklahoma City, Edmond, Moore, Norman, and surrounding areas.

King's Green Cleaning

  • Offers eco-friendly cleaning services for residential and commercial properties
  • Trusted and thoroughly screened team of cleaners
  • Women-owned business serving OKC, Edmond, and other nearby areas
  • Bonded, insured, and carries worker’s compensation.
Management fees

Oklahoma City Short-Term Rental Management Fees: A Breakdown of Costs and Services

In Oklahoma City, Oklahoma, short-term rental management fees can vary significantly, typically ranging from 10% to 30% of the rental revenue, depending on the level of service provided. Full-service management, which includes comprehensive tasks such as guest communication, marketing, and maintenance, tends to be on the higher end of this spectrum. These companies handle all aspects of managing the property, from advertising and tenant screening to collecting rent and coordinating repairs, which justifies the higher fee.

On the other hand, basic services that may only include marketing or tenant placement can cost less. Additionally, property owners may incur extra fees for services like cleaning, repairs, or design enhancements. It is crucial to understand the specific services included and any additional charges when selecting a property management company to ensure alignment with your budget and needs.

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Why choose RedAwning

RedAwning is a tech leader in full-service short-term rental management, powered by our exclusive, unmatched tools.
Other property managers
Cost
Starting at 10%
25-40%
Guest communications
5-15 mins / 24 hours a day
1 hour+
Host communications
Dedicated phone and text line with no time on hold
Chat bots, hold lines and email threads
Insurance
Robust liability and dwelling coverage for every reservation
Spotty coverage with low claim approval rates
Contract
No cancellation fees
No contract lock-in
Just 90 days notice to cancel
Cancellation penalties
Number of Channels Your Listing is On
50+
2-4

Experience in numbers

Rest well knowing your property is managed by an experienced team powered by world-class technology.
+10-30%
in gross revenue
4.8 stars
guest rating
14+ years
managing STRs

Short Term Rental Calculator

Find out how much your property in Oklahoma City should generate as a short term rental and look at the performance of properties around yours.

35,000+ Properties
Hosts stay with RedAwning
1,000,000,00 Nights Booked
RedAwing knows how to get bookings
50+ Top Booking Channels
More than any other platform available

Furnishing checklist

This comprehensive checklist ensures that your rental is guest-ready with all the essentials to create a comfortable and memorable experience in Oklahoma City.

Living Room
Seating: Sofa, armchairs, and ottomans
Coffee Table
Entertainment: Smart TV (with streaming apps) and remote control
Decor: Area rug, wall art, plants, and throw pillows
Lighting: Floor lamp or table lamps
Charging Stations: Power strips or outlets with USB ports
Bedrooms
Beds: High-quality mattress with mattress protector
Linens: At least two sets of sheets per bed
Pillows: Hypoallergenic pillows (2-4 per bed)
Blankets: Extra throw blankets or quilts
Nightstands: With lamps or charging docks
Closet or Storage: Hangers, dresser, or luggage rack
Blackout Curtains or Shades
Bathrooms
Towels: Bath towels, hand towels, washcloths (2 sets per guest)
Shower Curtain & Liner
Toiletries: Shampoo, conditioner, body wash, hand soap
Bathroom Essentials: Toilet paper, tissues, trash bin
Hairdryer
Mirror: Full-length or wall mirror
Dining Area
Dining Table: Seating for the maximum number of guests
Place Settings: Placemats or tablecloths
Centerpiece: Vase with flowers or decorative piece
Kitchen
Appliances: Refrigerator, microwave, toaster, coffee maker, kettle
Cookware: Pots, pans, baking trays
Utensils: Forks, knives, spoons, spatulas, tongs
Dinnerware: Plates, bowls, glasses, mugs (2 sets per guest)
Cutting Board & Knives
Basic Spices & Condiments: Salt, pepper, oil
Cleaning Supplies: Sponge, dish soap, paper towels, trash bags
Outdoor Space (if applicable)
Seating: Outdoor chairs, benches, or lounges
Table: For outdoor dining or drinks
Lighting: String lights or outdoor lanterns
Grill: With necessary utensils and instructions
Outdoor Trash Bin
Extras to Elevate Guest Experience
Welcome Basket: Snacks, water bottles, or wine
Guidebook: Local recommendations and house rules
Board Games or Books: Entertainment for guests
Umbrella & Flashlight
Iron & Ironing Board
Laundry: Washer, dryer, and detergent (if available)
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⇤ Airbnb Statistics for Oklahoma