Airbnb & VRBO Performance in Oakhurst California.

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Oakhurst, California: Airbnb & VRBO Vacation Rental Market Overview

The short-term rental market in Oakhurst, California, is thriving, with high occupancy rates, particularly during the peak summer months, and average daily rates of $341, driven by the area's proximity to Yosemite National Park and strong demand for vacation rentals.

Market overview

Thriving Short-Term Rentals in Oakhurst, California: High Occupancy and Attractive Rates

Oakhurst, California, is experiencing a robust short-term rental market, driven largely by its proximity to Yosemite National Park and the Sierra National Forest. The area boasts an average occupancy rate of 55%, with daily rates averaging $341, translating to a monthly revenue of $46,071 for vacation rentals.

The peak season, which begins in late spring and extends through the summer, sees significantly higher occupancy rates and daily rates, with figures reaching as high as € 237.2 (approximately $260 USD) during the summer months. This seasonal demand presents a lucrative opportunity for hosts to optimize their pricing strategies and maximize revenue. With the right amenities, such as fully equipped kitchens, strong Wi-Fi, and outdoor enthusiast-friendly features, properties in Oakhurst are well-positioned to attract a steady stream of visitors throughout the year.

Short Term Regulations

Short-Term Rental Regulations in Oakhurst, California for 2024

General Requirements

  • Transient Occupancy Tax (TOT) Certificate: All short-term rental operators must obtain a TOT certificate and remit TOT on a quarterly basis.

Zoning and Usage

  • Zoning Regulations: Certain residential areas may have restrictions on short-term rentals. Hosts must comply with Madera County's zoning regulations.

Operational Standards

  • Noise Regulations: Rental operations must not disrupt the peace and tranquility of the neighborhood. Specific noise regulations must be adhered to.
  • Parking Regulations: Hosts must ensure that the rental operation does not violate parking regulations, which may include limits on the number of vehicles based on available off-street paved parking spaces.

Tax Compliance

  • TOT Payments: Hosts are responsible for collecting and remitting the Transient Occupancy Tax (TOT) on a quarterly basis.

Safety and Compliance

  • Fire and Life Safety: While specific fire safety regulations for Oakhurst are not detailed, it is generally required in California that short-term rentals meet basic safety requirements, such as having working smoke detectors, carbon monoxide detectors, and fire extinguishers.

Local Contact and Management

  • Local Contact Person: Hosts or their agents must be available and have the authority to manage the STR unit, acting as the local contact for all short-term rental activities.

Advertising and Posting

  • Permit Number in Advertisements: The short-term rental permit number must be included in all advertisements for the rental property.

Nuisance Prevention

  • Prevention of Nuisance Activities: Hosts are required to prevent nuisance activities such as noise and parties at their rental property.

Compliance with County Ordinances

  • Compliance with Madera County Ordinance: Hosts must comply with the recently passed ordinance that makes short-term rentals legal in Madera County, addressing issues such as legality, notifications, and community concerns.
Neighborhood Performance

High-Revenue Neighborhoods for Airbnb in Oakhurst, California

Why Oakhurst is Appealing for Guests

Oakhurst, located in the Sierra Nevada foothills, is a highly attractive destination for Airbnb guests due to its proximity to Yosemite National Park and Bass Lake. The area offers a range of outdoor activities such as hiking, fishing, and exploring natural beauty, making it a favorite among families, adventure seekers, and nature enthusiasts.

Top Neighborhoods for Airbnb Revenue

1. Yosemite National Park Area

  • Appeal: Direct proximity to Yosemite National Park, one of the most iconic national parks in the U.S., making it a prime location for nature lovers and adventure seekers.
  • Features: Properties often include amenities like hot tubs, outdoor spaces, and game rooms to enhance the guest experience.

2. Bass Lake

  • Appeal: A popular spot for water activities and scenic views, attracting guests who enjoy boating, fishing, and other lake-related activities.
  • Features: Properties here often include lake views, boat access, and amenities that support water sports.

3. Fresno Flats Historical Park

  • Appeal: Offers a mix of historical significance and natural beauty, appealing to guests interested in both outdoor activities and local history.
  • Features: Properties may include historical themes in their decor and offer easy access to the park's trails and historical sites.

4. Sierra National Forest

  • Appeal: Provides extensive opportunities for hiking, camping, and other forest activities, attracting nature enthusiasts and outdoor adventurers.
  • Features: Properties often feature rustic or nature-themed decor and may include amenities like fire pits and outdoor kitchens.

5. Gallery Row and Downtown Oakhurst

  • Appeal: Central location with access to local shops, galleries, and restaurants, making it ideal for guests who want to experience the local culture.
  • Features: Properties here may include modern amenities, Wi-Fi, and fully-equipped kitchens, along with being within walking distance to local attractions.

6. Idle Hour Winery and Surrounding Areas

  • Appeal: Attracts wine enthusiasts and those looking for a more relaxed, scenic stay with access to local wineries.
  • Features: Properties may include wine tasting packages, vineyard views, and luxurious amenities like hot tubs and private patios.

7. Lewis Creek Trail and Nearby Areas

  • Appeal: Popular among hikers and nature lovers, offering direct access to trails and scenic views.
  • Features: Properties often include outdoor gear storage, hiking trail maps, and amenities that cater to hikers and outdoor enthusiasts.

These neighborhoods are highly appealing due to their unique blend of natural beauty, outdoor activities, and local cultural experiences, making them ideal for generating significant Airbnb revenue in Oakhurst, California.

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Design Tips

Tips for Furnishing and Designing an Inviting Airbnb in Oakhurst, California

Understanding the Local Style and Audience

  • Reflect the Mountain Retreat Vibe: Incorporate rustic mountain cabin aesthetics with natural wood elements, cozy textiles, and modern conveniences to create a welcoming atmosphere.
  • Cater to Outdoor Enthusiasts: Design your space with amenities that appeal to families, adventure seekers, and nature enthusiasts, such as hot tubs, outdoor spaces, and pet-friendly policies.

Choosing the Right Furniture

  • Select Timeless, Sturdy Pieces: Opt for furniture that is easy to clean and maintain. Choose solid beds, storage beds for extra space, and sofas with washable covers.
  • Prioritize Comfort and Functionality: Ensure beds have at least 8-inch thick mattresses, preferably memory foam, and use mattress covers for longevity. Select comfy, lightweight chairs and durable dining tables.

Enhancing the Space with Amenities

  • Add Unique and Desirable Amenities: Include features like game rooms, fire pits, and fully-equipped kitchens to support group activities and enhance guest experiences.
  • Incorporate Modern Conveniences: Provide Wi-Fi, EV chargers, and other modern amenities to ensure guests have a home-like comfort during their stay.

Design and Layout Considerations

  • Utilize Natural Light: Arrange furniture to maximize natural light and ensure there is plenty of space to move around. Avoid blocking light sources.
  • Create Bright and Airy Spaces: Use light color palettes and intersperse them with vibrant local art to reflect the natural beauty of the surroundings.

Storage and Organization

  • Implement Smart Storage Solutions: Use beds with drawers, wall hooks, pegboards in the kitchen, and stackable containers to keep the space tidy and organized.
  • Provide Designated Storage for Guests: Offer guests a designated spot for their personal items, such as a luggage rack, to maintain a clutter-free environment.

Neighborhood and Location Considerations

  • Choose Favorable Neighborhoods: Opt for areas closer to the southern entrance of Yosemite, near scenic views or water bodies like Bass Lake, and locations that offer tranquility and proximity to local amenities.

Eco-Friendly and Accessible Design

  • Incorporate Eco-Friendly Furnishings: Use sustainable materials and eco-friendly furnishings to appeal to environmentally-conscious travelers.
  • Ensure Accessibility: Make your Airbnb accessible to guests with disabilities by including features like ramps, wide doorways, and grab bars in bathrooms.

Seasonal and Local Touches

  • Reflect Local Events and Attractions: Incorporate elements that highlight local events such as wine tastings, farmers' markets, and seasonal festivals to enhance the overall tourist experience.
  • Use Local Art and Decor: Add local art and decor that reflects the natural beauty and unique culture of Oakhurst to create a memorable experience for guests.
Insider Tips

Local Attractions and Insider Tips for Oakhurst, California

Outdoor Adventures

  • Mariposa Grove of Giant Sequoias:
  • Located just inside the south entrance of Yosemite National Park, this grove is home to some of the tallest and oldest giant sequoias in the world. Consider hiking to the Grizzly Giant and walking through the Tunnel Tree for a magical experience. If possible, visit after a fresh snowfall for an extra enchanting hike.

  • Bass Lake:

  • Enjoy a day out on Bass Lake with activities like kayaking, boating, or simply relaxing. For dinner, head to Ducey’s On The Lake at The Pines Resort, which offers a great sunset view.

  • Yosemite Mountain Sugar Pine Railroad:

  • Take a scenic ride on this steam-powered train that winds through the Sierra Nevada foothills. Choose from various rides, including the one-hour "logger ride" or the three-hour Moonlight Special with a campfire dinner and live music.

  • Lewis Creek Trail and Ahwahnee Hills Regional Park:

  • Explore these trails for hiking and nature walks, offering stunning views and diverse wildlife.

Historical and Cultural Sites

  • Fresno Flats Historic Village and Park:
  • Step back in time and explore restored 19th-century homes, a one-room schoolhouse, jail, and farm buildings. This site is a great place to learn about the local history and is free for self-guided tours.

  • Coarsegold Historic Village:

  • Only 8 miles south of Oakhurst, this village offers a glimpse into gold rush history. Visit the inn, saloon, hotel, and theater that once served as important stops for travelers heading to Yosemite.

  • Yosemite Gateway Art Center:

  • Discover local artwork at this hub featuring five galleries with rotating exhibits. Also, consider the Sierra Art Trails studio tour to see local artists at work.

Unique Experiences

  • Yosemite Axe Throwing:
  • Enjoy indoor and outdoor axe throwing lanes, a fun and satisfying activity for all weather conditions. Remember to wear closed-toe shoes for safety.

  • The Talking Bear:

  • Stop by this iconic landmark for a quirky photo opportunity. The Talking Bear provides information about local wildlife and nature.

  • Oakhurst Trolley:

  • Use the air-conditioned Oakhurst Trolley to explore the town, running from May to September with 18 stops. It’s a unique way to see many of the local attractions.

Food, Wine, and Entertainment

  • Madera Wine Trail:
  • Visit local wineries such as Quady and Toca Madera for wine tastings. These wineries offer unique wines and sometimes special events and live music. Don’t forget to pair your wine with cheese from Hilmar Cheese Company.

  • The Golden Chain Theatre:

  • Catch a performance at this community theater, which continues the legacy of cabaret-style plays from the gold rush era.

  • Artober and Local Art Events:

  • If visiting in October, enjoy the 31 days of arts celebrations in Oakhurst, featuring live music, theater performances, studio tours, and fine art exhibits.

Insider Tips

  • Yosemite Madera Visitor Center:
  • Stop by for maps and information on other fun things to do in and around Oakhurst.

  • Scenic Drives:

  • Take a drive along Scenic Route Highway 49 to explore the gold rush towns along the Golden Chain highway.

  • Local Events and Seasonal Activities:

  • Check for seasonal events like the Yosemite Renaissance and winter activities such as the Yosemite Firefall.
Practical Tips

Practical Tips to Run a Successful Short Term Rental Business in Oakhurst, California

To ensure the success of a short-term rental business in Oakhurst, California, several practical tips can be implemented. First, it is crucial to comply with local regulations, particularly noise regulations. Informing guests about quiet hours through clear communication in the listing and a digital or physical house manual helps maintain a peaceful environment for both guests and neighbors.

Creating a comprehensive house manual is essential. This should include detailed instructions on how to use appliances, Wi-Fi passwords, and other essential information to make the guest's stay smooth and hassle-free. A simplified check-in process can be achieved by utilizing smart locks, which eliminate the need for physical key exchanges and provide guests with immediate access upon arrival.

Additionally, providing clear parking instructions accompanied by photos can help avoid confusion and ensure that guests park in designated areas, adhering to local parking regulations. These measures not only enhance guest satisfaction but also help in maintaining high ratings and repeat bookings, which are vital for the long-term success of a short-term rental business in Oakhurst.

Local Vendors

Here is a brief list of house cleaning, repair, or maintenance providers in Oakhurst, California:

House Cleaning and Maintenance Providers

Mountain Cleaning Services

  • Specializes in vacation rental cleaning, house cleaning, and commercial/office cleaning.
  • Offers maintenance and property management services.
  • Located at 40140 Enterprise Drive, Oakhurst, CA 93644.
  • Licensed and fully insured with full laundry facilities on site.

Sparkling and Beyond

  • Provides professional standard cleaning services for commercial and residential properties.
  • Located in Oakhurst, CA.

Additional Resources for Housekeepers

Care.com Housekeepers

  • A list of various housekeepers available in Oakhurst, CA, offering services such as kitchen cleaning and general home tidying.

Angie's List House Cleaners

  • A list of top-rated house cleaners in Oakhurst, CA, with real reviews and ratings.

HomeAdvisor Cleaning Experts

  • A list of top-rated cleaning experts in Oakhurst, CA, with real reviews and ratings.
Management fees

Short-Term Rental Management Fees in Oakhurst, California: A Comprehensive Guide

In Oakhurst, California, managing a short-term rental property can incur management fees that typically range from 10% to 30% of the rental revenue, depending on the level of service provided. Full-service management companies, which handle all aspects including guest communication, marketing, pricing optimization, and maintenance, usually charge fees on the higher end of this spectrum, often starting at around 20% of the rental income.

Basic or half-service management, where the property owner handles some tasks such as cleaning and guest communication, may be more cost-effective, with fees starting as low as 10%. Additionally, property owners may incur extra fees for services like cleaning, repairs, or design and furnishing, which are often billed separately. Understanding these fee structures is crucial for property owners to maximize their rental income while ensuring their properties are well-managed and compliant with local regulations.

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Why choose RedAwning

RedAwning is a tech leader in full-service short-term rental management, powered by our exclusive, unmatched tools.
Other property managers
Cost
Starting at 10%
25-40%
Guest communications
5-15 mins / 24 hours a day
1 hour+
Host communications
Dedicated phone and text line with no time on hold
Chat bots, hold lines and email threads
Insurance
Robust liability and dwelling coverage for every reservation
Spotty coverage with low claim approval rates
Contract
No cancellation fees
No contract lock-in
Just 90 days notice to cancel
Cancellation penalties
Number of Channels Your Listing is On
50+
2-4

Experience in numbers

Rest well knowing your property is managed by an experienced team powered by world-class technology.
+10-30%
in gross revenue
4.8 stars
guest rating
14+ years
managing STRs

Short Term Rental Calculator

Find out how much your property in Oakhurst should generate as a short term rental and look at the performance of properties around yours.

35,000+ Properties
Hosts stay with RedAwning
1,000,000,00 Nights Booked
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50+ Top Booking Channels
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Furnishing checklist

This comprehensive checklist ensures that your rental is guest-ready with all the essentials to create a comfortable and memorable experience in Oakhurst.

Living Room
Seating: Sofa, armchairs, and ottomans
Coffee Table
Entertainment: Smart TV (with streaming apps) and remote control
Decor: Area rug, wall art, plants, and throw pillows
Lighting: Floor lamp or table lamps
Charging Stations: Power strips or outlets with USB ports
Bedrooms
Beds: High-quality mattress with mattress protector
Linens: At least two sets of sheets per bed
Pillows: Hypoallergenic pillows (2-4 per bed)
Blankets: Extra throw blankets or quilts
Nightstands: With lamps or charging docks
Closet or Storage: Hangers, dresser, or luggage rack
Blackout Curtains or Shades
Bathrooms
Towels: Bath towels, hand towels, washcloths (2 sets per guest)
Shower Curtain & Liner
Toiletries: Shampoo, conditioner, body wash, hand soap
Bathroom Essentials: Toilet paper, tissues, trash bin
Hairdryer
Mirror: Full-length or wall mirror
Dining Area
Dining Table: Seating for the maximum number of guests
Place Settings: Placemats or tablecloths
Centerpiece: Vase with flowers or decorative piece
Kitchen
Appliances: Refrigerator, microwave, toaster, coffee maker, kettle
Cookware: Pots, pans, baking trays
Utensils: Forks, knives, spoons, spatulas, tongs
Dinnerware: Plates, bowls, glasses, mugs (2 sets per guest)
Cutting Board & Knives
Basic Spices & Condiments: Salt, pepper, oil
Cleaning Supplies: Sponge, dish soap, paper towels, trash bags
Outdoor Space (if applicable)
Seating: Outdoor chairs, benches, or lounges
Table: For outdoor dining or drinks
Lighting: String lights or outdoor lanterns
Grill: With necessary utensils and instructions
Outdoor Trash Bin
Extras to Elevate Guest Experience
Welcome Basket: Snacks, water bottles, or wine
Guidebook: Local recommendations and house rules
Board Games or Books: Entertainment for guests
Umbrella & Flashlight
Iron & Ironing Board
Laundry: Washer, dryer, and detergent (if available)
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⇤ Airbnb Statistics for California