Airbnb & VRBO Performance in Mystic Connecticut.

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Mystic, Connecticut: Airbnb & VRBO Vacation Rental Market Overview

Mystic, Connecticut, is thriving as a highly attractive short-term rental market, driven by its rich maritime history, stunning coastal scenery, and popular tourist attractions, which ensure strong demand and high occupancy rates, particularly during the peak summer and fall seasons.

Market overview

Thriving Short-Term Rental Market in Mystic, Connecticut

Mystic, Connecticut, continues to excel as a highly attractive destination for short-term rentals, driven by its rich maritime history, stunning coastal scenery, and vibrant local culture. The town experiences significant seasonal demand, with peak occupancy rates during the summer months (June to August) and a strong autumn season due to the fall foliage in September and October. During these periods, hosts can expect high occupancy rates, often nearing full capacity, and can optimize their pricing strategies to maximize revenue. The average daily rate (ADR) in Mystic is influenced by the town's popular attractions such as the Mystic Seaport Museum and Mystic Aquarium, allowing hosts to command competitive rates. Despite a dip in bookings during the winter months, the spring season sees a gradual increase in occupancy as the weather warms up, making Mystic a year-round destination with robust potential for short-term rental investments.

Short Term Regulations
Neighborhood Performance

Top Airbnb Revenue-Generating Neighborhoods in Mystic, Connecticut

1. Downtown Mystic

  • Why it's appealing: This area is highly sought after due to its proximity to main attractions such as the Mystic Seaport, Mystic Aquarium, and the historic Bascule Drawbridge. Guests can walk out their front door and enjoy quintessential coastal New England, with easy access to renowned spots like Sift bakery and the Mystic River.

2. Old Mystic

  • Why it's appealing: Located just a short stroll from Downtown Mystic, this area offers centrally located rentals that are steps from the Mystic Seaport Museum and other local attractions. Guests appreciate the convenience and scenic views of this historic area.

3. Mystic Harbor

  • Why it's appealing: This neighborhood is prized for its family-friendly apartments and homes, many of which are within a short walk to downtown Mystic's restaurants, shops, and marinas. The historic charm and breathtaking views of the Mystic River make it a favorite among guests.

4. Stonington (adjacent to Mystic)

  • Why it's appealing: Although technically in Stonington, these rentals are minutes from downtown Mystic and offer a quiet, picturesque setting along the Pawcatuck River. Guests enjoy the easy access to beaches, breweries, wineries, and other local attractions.

5. Groton (near Mystic)

  • Why it's appealing: Located just a short drive from Mystic, Groton offers clean, spacious suites and homes that are centrally located and child-friendly. Guests appreciate the easy access to I-95 and the proximity to historical and tourist locations in Mystic.

These neighborhoods in and around Mystic, Connecticut, are highly appealing to guests due to their proximity to major tourist attractions, historic charm, and the quintessential New England coastal experience.

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Design Tips

Creating an Inviting Airbnb in Mystic, Connecticut: Design and Furnishing Tips

Neighborhood and Location Considerations

  • Invest in properties located near popular attractions such as Mystic Seaport, the Mystic Aquarium, and the Downtown Mystic area to capitalize on foot traffic and guest convenience.

Coastal and Nautical Themes

  • Incorporate nautical themes featuring blues, whites, and natural textures to evoke a sense of tranquility and connection with the sea.

Outdoor and View-Centric Spaces

  • Emphasize outdoor spaces such as patios, balconies, and decks that offer stunning views, enhancing the coastal experience for guests.

Comfort and Amenities

  • Provide cozy interiors with amenities like fireplaces, well-equipped kitchens, and comfortable seating arrangements to ensure guest comfort.
  • Include pet-friendly options to cater to the growing trend of travelers with pets.

Lighting and Layout

  • Focus on lighting control with lamps and dimmer switches to create a welcoming atmosphere in living areas.
  • Ensure the layout of the living room promotes conversation and guest interaction, including nooks for reading and swivel chairs for versatility.

Bedroom Luxuries

  • Offer high-quality bedding and multiple pillow options (e.g., foam-filled, down alternative) to enhance the sleeping experience.
  • Include bedside tables and lamps for each guest, and consider blackout shades for better sleep conditions.

Local and Authentic Decor

  • Incorporate local art or decor elements that reflect Mystic's maritime heritage and coastal ambiance to create an immersive experience for guests.
  • Use rustic furnishings made from reclaimed wood and coastal-inspired artwork to add character and authenticity.

Practical yet Luxurious Touches

  • Provide extra bedding layers stored in the closet for guest convenience and to minimize turnover work.
  • Add occasional tables and poufs to ensure guests have places to put drinks and rest their feet.

Modern Appliances and Cleanliness

  • Equip the property with modern appliances to enhance the overall appeal and guest satisfaction.
  • Ensure the property is clean and well-maintained, as cleanliness is highly valued by guests.

Seasonal and Event Considerations

  • Decorate the property to align with seasonal events and festivals, such as the Mystic Outdoor Art Festival and the Mystic Sea Music Festival, to enhance the local experience.
Insider Tips

Discover Mystic, Connecticut: Local Attractions and Insider Tips

Local Attractions

Historic and Maritime

  • Mystic Seaport Museum: Explore a recreated 17th century New England seaport, climb aboard historic vessels, and learn about maritime history through various classes and exhibits.
  • Mystic Aquarium: Visit with beluga whales, penguins, seals, and sea lions, and enjoy the extensive collection of marine mammals and over 300 species of marine life.

Downtown Mystic

  • Historic Downtown Mystic: Walk along the Mystic River and enjoy the shops, restaurants, and historic landmarks. Don't miss the Mystic River Bascule Bridge and Mystic River Park.
  • Mystic Pizza: A must-visit for fans of the 1988 movie, this iconic restaurant serves classic New England fare.

Shopping and Dining

  • Olde Mistick Village: Shop in a charming New England village setting with unique specialty stores, restaurants, and picturesque surroundings.
  • Jealous Monk: Enjoy a beer garden and pub experience in Olde Mistick Village with inventive quick bites and regional favorites.
  • Pink Basil: Savor Asian cuisine and sushi in a cozy setting with indoor and patio dining.
  • Red 36: Dine on fresh seafood and enjoy fun cocktails at this waterfront restaurant with a large deck offering coastal views.

Outdoor Activities

  • Argia Schooner Cruise: Take a sunset sail on the schooner Argia to see lighthouses, islands, and the New England coast.
  • Mystic Boat Adventures: Drive your own boat on guided tours, a unique experience in Mystic.
  • Denison Pequotsepos Nature Center: Hike and explore the natural beauty of this nature center.
  • Williams Public Beach: Relax and enjoy the water views at this public beach.

Other Attractions

  • Foxwoods Casino and Mohegan Sun: Add some excitement to your evening with a visit to these nearby casinos.
  • Mystic Museum of Art: Explore over 100 years of art and culture in southeastern Connecticut.
  • B.F. Clyde's Cider Mill: Visit the oldest steam-powered cider mill in the United States, open seasonally starting in September.

Insider Tips

Best Times to Visit

  • Spring and fall are the best times to visit Mystic for good weather, smaller crowds, and lower prices. April is ideal for seeing flowers in bloom, and October is perfect for fall foliage.

Getting Around

  • Downtown Mystic is very walkable, with many attractions within walking distance. Use the river shuttle service to travel between downtown and the Mystic Seaport Museum. Taxis and rideshares are available for attractions outside the downtown area, and renting a car is recommended for exploring beyond Mystic.

Dining Tips

  • Enjoy outdoor seating at various restaurants, including garden terraces, seaside picnic tables, open-air patios, and sidewalk tables. Don't miss the fresh seafood and local brew culture.

Seasonal Events

  • Check out the Holiday Lights Spectacular at Olde Mistick Village starting in late November, and participate in Small Business Saturday to support local stores. Don't miss Santa's arrival by tugboat and the Christmas Tree Lighting in downtown Mystic.

Unique Experiences

  • Take a paddleboard or kayak lesson at Adventure Mystic, or challenge yourself with treetop climbing at TreeTrails Adventures Mystic.
  • Visit Enders Island for retreats and programs, and explore the historic Denison Homestead, a 300-year-old family farm.
Practical Tips

Practical Tips to Run a Successful Short-Term Rental Business in Mystic, Connecticut

To ensure a smooth and profitable short-term rental business in Mystic, Connecticut, several practical tips can make a significant difference.

Noise Regulations and Quiet Hours

Informing guests about quiet hours is crucial to maintain a harmonious relationship with neighbors. Include clear noise regulations in your house rules and communicate them through a digital and physical house manual. This helps set expectations and avoids potential issues.

Digital and Physical House Manual

Create a comprehensive house manual that includes essential instructions, Wi-Fi passwords, and other important details. This manual should be both digital, accessible via a shared link or through a smart home device, and physical, placed in a conspicuous location within the property. Ensure it covers all aspects of the home, including appliance usage, trash disposal, and emergency contact information.

Simplified Check-in Process

Utilize smart locks to streamline the check-in process, eliminating the need for physical key exchanges. Provide guests with detailed instructions on how to access the property, including photos of the lock and any specific steps required. Additionally, offer parking instructions with photos to help guests navigate the property's parking area efficiently.

Additional Tips

  • Ensure compliance with local regulations, such as obtaining necessary permits and paying applicable taxes (e.g., Connecticut's 15% room occupancy tax).
  • Maintain open communication with guests through a 24/7 support system to address any issues promptly.
  • Regularly update your property listings to reflect seasonal pricing and demand, leveraging tools like dynamic pricing algorithms to maximize revenue.

By implementing these strategies, you can enhance the guest experience, reduce potential conflicts, and optimize the operational efficiency of your short-term rental business in Mystic, Connecticut.

Local Vendors

Here is a brief list of house cleaning providers in Mystic, Connecticut:

House Cleaning Providers in Mystic, CT

The Maids Mystic CT

  • Offers house cleaning services with trained cleaning teams to ensure a spotless home.

Deeply Devoted Cleaning Service

  • Provides house cleaning services based at 401 Noank Road, Mystic, CT.

If you are looking for services in nearby areas, you might also consider:

Orchid Maids (Stonington, CT)

  • Although based in Stonington, they offer residential cleaning services that could be available in the Mystic area as well.

For additional options, you can refer to the list of top-rated house cleaners on Angi.

Management fees

Mystic, Connecticut Short-Term Rental Management Fees: A Range of Services and Costs

In Mystic, Connecticut, managing short-term rentals can come with a variety of fees, typically ranging from 10% to 30% of the rental revenue, depending on the level of service provided. Full-service management companies, such as those offered by Awning and Short Term Stay Pros, handle comprehensive tasks including guest communication, marketing, pricing optimization, and maintenance, and these services usually fall on the higher end of the fee spectrum, often starting at 15% of revenue.

In contrast, basic or half-service management options, like those from Evolve, may charge lower fees starting at around 10%, but these often leave more of the day-to-day tasks, such as cleaning and guest communication, to the property owner.

Additional fees may also apply for services like professional cleaning, repairs, and design enhancements, which can further impact the overall cost of managing a short-term rental property in Mystic. Choosing the right management service depends on the property owner's needs and preferences, balancing the level of service required with the associated costs.

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Why choose RedAwning

RedAwning is a tech leader in full-service short-term rental management, powered by our exclusive, unmatched tools.
Other property managers
Cost
Starting at 10%
25-40%
Guest communications
5-15 mins / 24 hours a day
1 hour+
Host communications
Dedicated phone and text line with no time on hold
Chat bots, hold lines and email threads
Insurance
Robust liability and dwelling coverage for every reservation
Spotty coverage with low claim approval rates
Contract
No cancellation fees
No contract lock-in
Just 90 days notice to cancel
Cancellation penalties
Number of Channels Your Listing is On
50+
2-4

Experience in numbers

Rest well knowing your property is managed by an experienced team powered by world-class technology.
+10-30%
in gross revenue
4.8 stars
guest rating
14+ years
managing STRs

Short Term Rental Calculator

Find out how much your property in Mystic should generate as a short term rental and look at the performance of properties around yours.

35,000+ Properties
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Furnishing checklist

This comprehensive checklist ensures that your rental is guest-ready with all the essentials to create a comfortable and memorable experience in Mystic.

Living Room
Seating: Sofa, armchairs, and ottomans
Coffee Table
Entertainment: Smart TV (with streaming apps) and remote control
Decor: Area rug, wall art, plants, and throw pillows
Lighting: Floor lamp or table lamps
Charging Stations: Power strips or outlets with USB ports
Bedrooms
Beds: High-quality mattress with mattress protector
Linens: At least two sets of sheets per bed
Pillows: Hypoallergenic pillows (2-4 per bed)
Blankets: Extra throw blankets or quilts
Nightstands: With lamps or charging docks
Closet or Storage: Hangers, dresser, or luggage rack
Blackout Curtains or Shades
Bathrooms
Towels: Bath towels, hand towels, washcloths (2 sets per guest)
Shower Curtain & Liner
Toiletries: Shampoo, conditioner, body wash, hand soap
Bathroom Essentials: Toilet paper, tissues, trash bin
Hairdryer
Mirror: Full-length or wall mirror
Dining Area
Dining Table: Seating for the maximum number of guests
Place Settings: Placemats or tablecloths
Centerpiece: Vase with flowers or decorative piece
Kitchen
Appliances: Refrigerator, microwave, toaster, coffee maker, kettle
Cookware: Pots, pans, baking trays
Utensils: Forks, knives, spoons, spatulas, tongs
Dinnerware: Plates, bowls, glasses, mugs (2 sets per guest)
Cutting Board & Knives
Basic Spices & Condiments: Salt, pepper, oil
Cleaning Supplies: Sponge, dish soap, paper towels, trash bags
Outdoor Space (if applicable)
Seating: Outdoor chairs, benches, or lounges
Table: For outdoor dining or drinks
Lighting: String lights or outdoor lanterns
Grill: With necessary utensils and instructions
Outdoor Trash Bin
Extras to Elevate Guest Experience
Welcome Basket: Snacks, water bottles, or wine
Guidebook: Local recommendations and house rules
Board Games or Books: Entertainment for guests
Umbrella & Flashlight
Iron & Ironing Board
Laundry: Washer, dryer, and detergent (if available)
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Schedule a call to learn more about Awning’s Short Term Rental Property Management Service.
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⇤ Airbnb Statistics for Connecticut