Airbnb & VRBO Performance in Mountain Wisconsin.

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Mountain, Wisconsin: Airbnb & VRBO Vacation Rental Market Overview

Mountain, Wisconsin, particularly the area around Wisconsin Dells, is experiencing strong short-term rental performance in 2024, with high average occupancy rates of 61%, attractive average nightly prices of $222.48, and significant revenue potential, making it an appealing destination for both families and adventurers.

Market overview

Thriving Short-Term Rental Market in Wisconsin: A Beacon of Opportunity

Wisconsin, particularly areas like Wisconsin Dells and Lake Geneva, is experiencing a robust resurgence in the short-term rental market. This trend is driven by the state's diverse travel destinations, picturesque landscapes, and vibrant cultural events. In Wisconsin Dells, a hotspot for family vacations and outdoor enthusiasts, short-term rentals boast an impressive 61% occupancy rate and an average nightly price of $222.48. This combination translates into a significant revenue stream for investors, with the area's attractions such as waterparks, mini-golf, and go-karts drawing visitors year-round. The strong demand and favorable metrics make Wisconsin an attractive and profitable destination for those looking to invest in short-term rentals.

Short Term Regulations

Short-Term Rental Regulations in Wisconsin (Applicable to Mountain, WI) for 2024

While the specific regulations might vary slightly by local jurisdiction, the state and general local regulations provide a comprehensive framework for short-term rentals in Wisconsin, including areas like Mountain. Here are the key regulations:

Statewide Regulations

  • Tourist Rooming House License: All short-term rental operators must obtain a Tourist Rooming House License from the Wisconsin Department of Agriculture, Trade and Consumer Protection (DATCP) if they rent out their property for more than 10 nights per year. This involves completing the DATCP licensing application, passing a pre-licensing inspection, and paying an annual fee of $110 plus a one-time $300 pre-inspection fee.

  • Sales Tax and Room Tax: Operators must collect and remit state sales tax (5%) and comply with local room tax requirements. They must register with the Wisconsin Department of Revenue to obtain a seller's permit.

  • Right to Rent Law: Local governments cannot prohibit rentals of residences for 7 consecutive days or longer. However, they can limit the total number of rental days per year, restrict the number of occupants or vehicles, and enforce noise, parking, or other nuisance ordinances.

Local Regulations

  • Conditional Use Permits: Many local governments, including those in popular tourist areas, require a conditional use permit for short-term rentals. For example, in Wisconsin Dells, STRs are allowed in certain districts with a conditional use permit, and the property must be the owner's primary residence.

  • Rental Day Limits: Local governments can limit the total number of rental days per year. For instance, some areas limit rentals to 180 days per year.

  • Health and Safety Standards: Properties must meet health and safety standards as part of the licensing process.

  • Local Ordinances: Local governments can enact ordinances to regulate aspects such as noise levels, parking, the number of occupants, and the availability of a property manager.

  • Notification Requirements: Renters may need to notify the local clerk before renting out the property.

Additional Requirements

  • Insurance: Comprehensive rentable property insurance is often required to safeguard both the property and the monetary interests of the host.

  • Property Management: In some areas, a property manager must be available at all times unless the owner lives within a certain distance of the short-term rental.

By adhering to these regulations, short-term rental operators in Wisconsin can ensure compliance with both state and local laws.

Neighborhood Performance

Top Neighborhoods for Airbnb Revenue in Mountain, Wisconsin

1. Little Gillett Lake Area

  • Appeal: This area is highly appealing due to its scenic lakeside location, offering access to Big Gillett Lake and a tributary of the Oconto River. Guests can enjoy activities such as swimming, paddling, fishing, and hiking in the nearby Nicolet National Forest.

2. Chute Pond Area

  • Appeal: Chute Pond is a favorite among guests for its tranquil setting and easy access to ATV trails. The log cabins in this area are fully furnished, feature hot tubs, and offer spacious decks and basement game rooms, making them ideal for both relaxation and adventure.

3. Paya Lake and Wheeler Lake Area

  • Appeal: This area attracts guests with its serene and secluded tiny homes, such as The Sasquatch Hideaway. The proximity to Paya Lake and Wheeler Lake, along with direct access to ATV trails, makes it perfect for those seeking a peaceful yet adventurous getaway.

4. Main Street, Lakewood (adjacent to Mountain)

  • Appeal: Although technically in Lakewood, this area is close enough to Mountain to be considered. It offers a historic and quaint setting with easy walking distance to shops, bars, and 4-wheeler/snowmobile trails. The upper unit rentals here provide full kitchens and can accommodate up to six guests, including pets.

5. Nicolet National Forest Surroundings

  • Appeal: The Nicolet National Forest surrounding Mountain provides numerous trails for hiking, biking, and snowshoeing. The area's lakes and rivers offer excellent fishing and boating opportunities, making it a hub for outdoor enthusiasts. The seclusion and natural beauty of this area are significant draws for guests seeking to escape urban life.
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Design Tips

Creating an Inviting Mountain Airbnb in Wausau, Wisconsin: Design and Furnishing Tips

Indoor Design and Furnishing

Use Natural Materials

  • Incorporate natural materials such as wood beams, stone fireplaces, and reclaimed wood to reflect the mountain aesthetic. These elements can be layered into the design through wood paneling, stone tile, or an electric fireplace.

Cozy Textiles

  • Utilize cozy textiles like soft woven blankets, fluffy pillows, and warm cotton throws to create a comfortable ambiance. Choose fabrics with texture, such as nubby wool, chunky knits, and velvet.

Comfortable Furniture

  • Select furniture that is comfortable and durable, avoiding anything fussy or formal. Opt for deep seating and coffee tables that can withstand heavy use. Consider top grain leather for sofas due to its durability and ease of cleaning.

Rustic Accents

  • Incorporate rustic accents like wooden beams, stone fireplaces, and rough-hewn furniture to make the space feel homey and inviting.

Personal Touches

  • Add personality to the space with unique decor items such as vintage pieces, funky lamps, or colorful wall art to create a playful and relaxed atmosphere.

Storage Solutions

  • Provide ample storage space for guests' outdoor gear, such as ski storage, mud rooms, and wash stations for bikes. This helps keep the space tidy and caters to the needs of outdoor enthusiasts.

Outdoor Design and Amenities

Well-Maintained Landscaping

  • Ensure regular landscaping maintenance to keep the exterior of the property tidy and appealing. Use native plants, synthetic turf for low maintenance, and strategic outdoor lighting to enhance the natural allure.

Outdoor Living Spaces

  • Create inviting outdoor spaces with elements like hot tubs, fire pits, and outdoor dining areas. These amenities provide a serene and welcoming environment and are particularly appealing year-round.

Functional Pathways

  • Use durable materials like paving stones for pathways to ensure practicality and ease of use. Synthetic turf around areas like hot tubs can also enhance the experience.

Unique Outdoor Features

  • Differentiate your property with unique outdoor features such as hammocks, fountains, or well-placed outdoor lighting to create a distinct and memorable experience.

Local and Modern Mountain Lodge Style

Reflect Local Charm

  • Incorporate local artwork and crafts to reflect the charm of the Wausau area. This can include hiking trail maps, wildlife identification posters, or antique outdoor gear.

Modern Mountain Aesthetic

  • Blend rustic elements with modern mountain lodge style to create a warm and functional space. Use materials like reclaimed wood and local artwork to achieve this aesthetic.

Comfortable and Modern Furniture

  • Choose comfortable and modern furniture that caters to the discerning expectations of today's travelers. Ensure the furniture is durable, easy to clean, and suitable for social gatherings.

Additional Tips

Neighborhood Considerations

  • Invest in properties located in downtown areas or near mountains and lakes, which are highly attractive to outdoor enthusiasts. Rib Mountain is particularly popular due to its year-round activities.

Seasonal Decor

  • Consider seasonal decor to keep the space appealing year-round. This includes a mix of plants that flower in different seasons and decorative elements that reflect the current season.

By following these tips, you can create an inviting and unique Airbnb space in Wausau, Wisconsin, that reflects the city's mountain charm and caters to the needs of outdoor enthusiasts and other guests.

Insider Tips

Discover Mountain, Wisconsin: Local Attractions and Insider Tips

Local Attractions

Outdoor Adventures

  • Mountain Fire Lookout Tower: Climb 132 stairs to the top for breathtaking views of the Nicolet National Forest.
  • Butler Rock: A 1.3-mile out-and-back hike with a moderate incline, offering stunning views from the top.
  • Hagar Mountain: A 2.6-mile loop hike featuring hidden waterfalls, giant overlooks, and amazing views of the surrounding area.
  • Quartz Hill Trail: A short 0.8-mile out-and-back hike with a beautiful view from a quartz rock outcropping.
  • Wheeler Lake: Enjoy a beach day, kayak, or paddle out to Deer Island for a secret fire pit and native mushrooms.

Local Eats and Drinks

  • Little Tipsy: A bar and grill with an amazing deck overlooking Townsend Flowage, perfect for sunset views and a pint of New Glarus Spotted Cow.
  • The Rustic Cup: A no-frills diner known for its egg-topped hashbrowns with sautéed onions and peppers.
  • Northern Perks Coffee Shop: Start your day with coffee; note that cash is required here and at most other diners.
  • Karla’s Kitchen: A classic hometown diner where coffee is always 25 cents.

Unique Experiences

  • Holt & Balcom Logging Camp Museum: Learn about the history of lumberjacks in the area; open from Memorial Day to Labor Day.
  • Sweet Memories Candy Shop: A must-visit for unique candies, artisan soda, and small-batch fudge.
  • Woodland Trail Winery: Enjoy wine tasting in a scenic setting.

Other Activities

  • Riverwood Saloon - The Wood Shed: Try axe throwing; remember to reserve a lane and wear proper footwear.
  • Commando Paintball Sports: An exciting paintball field ideal for various celebrations and team-building activities.
  • Oconto Falls Tubing Hill: A free recreational activity sponsored by the Oconto Falls Lions Club; open on Saturdays and Sundays.

Insider Tips

Dining and Shopping

  • Cash Required: Many diners in the area, including Northern Perks Coffee Shop and Karla’s Kitchen, require cash payments.
  • Local Favorites: Try the Waubee burger, slow-roasted prime rib, and homemade soup and salad bar at local eateries.

Outdoor Tips

  • Deer Island: For kayakers, paddling out to Deer Island on Wheeler Lake offers a secret fire pit and native mushrooms.
  • Proper Footwear: Ensure to wear appropriate footwear for hiking and axe throwing activities.

Community Events

  • Seasonal Activities: Check for seasonal events like ice skating at the Riverview Town Hall ice skating rink and tubing at the Oconto Falls Tubing Hill.

By sharing these local attractions and insider tips, you can help your Airbnb guests make the most of their visit to Mountain, Wisconsin.

Practical Tips

Practical Tips to Run a Successful Short-Term Rental Business in Wisconsin Dells

To ensure a smooth and enjoyable experience for both you and your guests in Wisconsin Dells, several practical tips can make a significant difference in the success of your short-term rental business.

Noise Regulations and Quiet Hours

Inform your guests about noise regulations and quiet hours through clear communication in your listing and a digital or physical house manual. This helps maintain a respectful environment for neighbors and other guests, especially in areas with strict noise ordinances.

Comprehensive House Manual

Create a detailed house manual that includes essential instructions, Wi-Fi passwords, and other important information. This manual should be both digital, accessible via a shared document or app, and physical, placed in a convenient location within the property.

Simplified Check-in Process

Utilize smart locks to streamline the check-in process, eliminating the need for physical key exchanges. Provide guests with clear instructions on how to access the property, along with photos to help them navigate any specific steps, such as unlocking doors or finding parking.

Parking Instructions with Photos

Ensure that parking instructions are clear and accompanied by photos. This helps guests understand where to park and how to access the property, reducing confusion and potential issues.

By implementing these practical tips, you can enhance guest satisfaction, reduce potential conflicts, and maintain a well-organized and efficient short-term rental operation in Wisconsin Dells.

Local Vendors

Here is a brief list of house cleaning providers in Mountain, Wisconsin:

House Cleaning Services in Mountain, WI

1. Tidy Team Cleaners

  • One of the top-rated house cleaning services in the area.

2. Affordable Cleaning

  • Offers house cleaning services at competitive rates.

3. Clean Right Services

  • Provides various house cleaning services to meet different needs.

4. K T Cleaning

  • Another local option for house cleaning services.

5. Sparkling and Beyond

  • Specializes in high-quality move-out cleaning services for houses and businesses.

These services are listed based on available reviews and listings in the Mountain, WI area.

Management fees

Short-Term Rental Management Fees in Mountain, Wisconsin: A Guide to Service Levels and Costs

In Mountain, Wisconsin, as in other parts of the state, short-term rental management fees can vary significantly based on the level of service provided. Typically, these fees range from 10% to 30% of the rental revenue. Full-service management, which includes comprehensive tasks such as guest communication, marketing, and maintenance, tends to be on the higher end of this spectrum, often ranging between 20% to 30% of the rental income. In contrast, basic services that may only include booking management or minimal support can cost less, usually around 10% to 15%. Additionally, property owners may incur extra fees for services like cleaning, repairs, or interior design, which can be charged separately or included in the overall management fee package. Understanding these fee structures is crucial for property owners to ensure they are getting the best value for their investment in short-term rental management services.

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Why choose RedAwning

RedAwning is a tech leader in full-service short-term rental management, powered by our exclusive, unmatched tools.
Other property managers
Cost
Starting at 10%
25-40%
Guest communications
5-15 mins / 24 hours a day
1 hour+
Host communications
Dedicated phone and text line with no time on hold
Chat bots, hold lines and email threads
Insurance
Robust liability and dwelling coverage for every reservation
Spotty coverage with low claim approval rates
Contract
No cancellation fees
No contract lock-in
Just 90 days notice to cancel
Cancellation penalties
Number of Channels Your Listing is On
50+
2-4

Experience in numbers

Rest well knowing your property is managed by an experienced team powered by world-class technology.
+10-30%
in gross revenue
4.8 stars
guest rating
14+ years
managing STRs

Short Term Rental Calculator

Find out how much your property in Mountain should generate as a short term rental and look at the performance of properties around yours.

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Furnishing checklist

This comprehensive checklist ensures that your rental is guest-ready with all the essentials to create a comfortable and memorable experience in Mountain.

Living Room
Seating: Sofa, armchairs, and ottomans
Coffee Table
Entertainment: Smart TV (with streaming apps) and remote control
Decor: Area rug, wall art, plants, and throw pillows
Lighting: Floor lamp or table lamps
Charging Stations: Power strips or outlets with USB ports
Bedrooms
Beds: High-quality mattress with mattress protector
Linens: At least two sets of sheets per bed
Pillows: Hypoallergenic pillows (2-4 per bed)
Blankets: Extra throw blankets or quilts
Nightstands: With lamps or charging docks
Closet or Storage: Hangers, dresser, or luggage rack
Blackout Curtains or Shades
Bathrooms
Towels: Bath towels, hand towels, washcloths (2 sets per guest)
Shower Curtain & Liner
Toiletries: Shampoo, conditioner, body wash, hand soap
Bathroom Essentials: Toilet paper, tissues, trash bin
Hairdryer
Mirror: Full-length or wall mirror
Dining Area
Dining Table: Seating for the maximum number of guests
Place Settings: Placemats or tablecloths
Centerpiece: Vase with flowers or decorative piece
Kitchen
Appliances: Refrigerator, microwave, toaster, coffee maker, kettle
Cookware: Pots, pans, baking trays
Utensils: Forks, knives, spoons, spatulas, tongs
Dinnerware: Plates, bowls, glasses, mugs (2 sets per guest)
Cutting Board & Knives
Basic Spices & Condiments: Salt, pepper, oil
Cleaning Supplies: Sponge, dish soap, paper towels, trash bags
Outdoor Space (if applicable)
Seating: Outdoor chairs, benches, or lounges
Table: For outdoor dining or drinks
Lighting: String lights or outdoor lanterns
Grill: With necessary utensils and instructions
Outdoor Trash Bin
Extras to Elevate Guest Experience
Welcome Basket: Snacks, water bottles, or wine
Guidebook: Local recommendations and house rules
Board Games or Books: Entertainment for guests
Umbrella & Flashlight
Iron & Ironing Board
Laundry: Washer, dryer, and detergent (if available)
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⇤ Airbnb Statistics for Wisconsin