Airbnb & VRBO Performance in Mount Desert Maine.

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Mount Desert, Maine: Airbnb & VRBO Vacation Rental Market Overview

In Mount Desert, Maine, the short-term rental market is thriving, with an average 77% occupancy rate, a daily rate of $412, and annual revenues of $42,662, making it a lucrative and attractive market for hosts despite seasonal fluctuations.

Market overview

Thriving Short-Term Rental Market in Mount Desert, Maine

Mount Desert, Maine, is witnessing a robust performance in its short-term rental market. According to recent data, short-term rentals in the area are experiencing a high occupancy rate of 77%, indicating strong demand for these accommodations. The average daily rate for these rentals stands at $412, contributing to significant monthly revenues of $42,662. This vibrant market, with 228 active listings, shows growth in active listings over the past year, highlighting the attractiveness and profitability of short-term rentals in Mount Desert.

Short Term Regulations

Proposed Short-Term Rental Regulations in Mount Desert, Maine (Rejected in 2024)

Although the proposed ordinance was rejected by Mount Desert voters in May 2024, here are the key regulations that were included in the proposal:

Categories of Rentals

  • Short-Term Rentals (STR):
  • Located in a person’s primary residence.
  • No cap on the number of rentals allowed on the property.

  • Seasonal Vacation Rentals:

  • Located in properties that cannot be used as year-round homes.
  • No cap on the number of rentals.

  • Vacation Rentals:

  • Located in dwellings that are not a primary residence and can be used year-round.
  • Capped at 10% of the town’s total number of dwelling units.
  • Licenses are not transferrable.

Licensing Requirements

  • Registration and Licensing:
  • All short-term, seasonal, and vacation rentals would have required a license, renewable every year.
  • The first year of the program (2025) would have had no cap, and existing rentals could continue as long as they received and renewed a license.

  • Application Process:

  • Applications would have been filed with the Town on provided forms.
  • Applicants would have needed to provide owner or owner’s representative contact information, property information, number of short-term rental guests allowed, and emergency contact information.

  • Fees:

  • Non-refundable fees for registration and renewal would have been set by the Board of Selectmen.

Inspections

  • No Mandatory Inspections:
  • Unlike neighboring Bar Harbor, inspections would only have been required if problems were reported.

Additional Considerations

  • Compliance and Monitoring:
  • The licensing program aimed to monitor and track the number of short-term rentals within the town to minimize negative impacts on quality of life and quiet enjoyment of properties.

  • Exemptions:

  • Lodging establishments such as hotels, motels, bed-and-breakfasts, boarding houses, and inns, as well as hosted home stays, would have been exempt from the licensing requirements.
Neighborhood Performance

Top Airbnb Revenue-Generating Neighborhoods in Mount Desert, Maine

1. Bar Harbor

  • Why it's appealing: Bar Harbor is a prime market due to its proximity to Acadia National Park and Mount Desert Island, attracting millions of visitors each year. The area offers a charming coastal town atmosphere, historic sites, excellent seafood restaurants, and a variety of outdoor activities such as hiking and scenic drives.
  • Financial metrics: Projected ROI of 5%, estimated annual revenue of $100,675, and a high occupancy rate of 90%.

2. Southwest Harbor

  • Why it's appealing: Southwest Harbor is known for its picturesque coastal location and access to various outdoor activities. It offers a more laid-back and natural setting, appealing to guests looking for a serene vacation experience.
  • Financial metrics: Estimated annual revenue of $73,200, gross rental yield of 13.43%, and an average occupancy rate consistent with the regional median.

3. Mount Desert (including surrounding areas)

  • Why it's appealing: The broader Mount Desert area, including towns like Tremont and Seal Harbor, offers a mix of coastal beauty, outdoor recreation, and access to Acadia National Park. Guests are drawn to the natural beauty, hiking trails, and the unique charm of these small coastal communities.
  • Financial metrics: While specific financial data for the entire Mount Desert area is not detailed, the high demand for short-term rentals and the overall appeal of the region suggest strong revenue potential.

Key Factors

  • Proximity to Acadia National Park: This national park is a major draw for tourists, making nearby areas highly attractive for short-term rentals.
  • Coastal Location: The scenic coastal settings and access to beaches, hiking trails, and other outdoor activities are significant attractions.
  • Local Charm: Historic sites, charming downtown areas, and local eateries enhance the guest experience and make these neighborhoods desirable vacation spots.
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Design Tips

Furnishing and Design Tips for an Inviting Airbnb in Mount Desert, Maine

Define Your Property's Aesthetic

  • Align your design with the natural beauty and outdoor activities of Mount Desert Island. Consider themes such as rustic lodge, modern cabin, or coastal retreat to reflect the local environment.

Choose Functional and Comfortable Furniture

  • Opt for furniture that is both functional and comfortable. Guests often look for spaces that are cozy and inviting, especially in areas known for outdoor adventures.

Use Natural Materials and Earthy Color Palettes

  • Incorporate natural materials like wood, stone, and linen to add warmth and texture to your space. Earthy color palettes such as warm earth tones, sandy beige, and deep reds can create a cozy and inviting atmosphere.

Add Rustic and Local Touches

  • Embrace rustic accents and local themes to capture the essence of the area. This can include log accents, wilderness-inspired artwork, and decor that reflects local wildlife and outdoor activities.

Focus on Outdoor Living

  • Since Mount Desert Island is known for its outdoor activities, create comfortable outdoor seating areas where guests can relax and enjoy the surroundings. Consider adding elements like BBQ grills, outdoor decks, and landscaping that reflects the local environment.

Select Statement Pieces Wisely

  • Invest in statement pieces like couches, coffee tables, and dining room tables that define your space. These pieces should be of high quality to ensure durability and aesthetic appeal.

Maintain a Minimalist Approach

  • Avoid excessive ornamentation and focus on creating a clean and timeless aesthetic. Simple lines and uncluttered spaces contribute to a sense of airiness and tranquility.

Incorporate Local Art and Decor

  • Add local artwork and decor that reflects the culture and natural beauty of Mount Desert Island. This can include pieces from local artisans and events like the Moosehead Lake Region Arts & Crafts Festival.

Ensure Quality Bedding and Amenities

  • Provide quality bedding and modern appliances in the kitchen to ensure a comfortable and convenient stay for your guests. These amenities can significantly enhance the appeal of your property.

Consider Pet-Friendly Options

  • Since many guests travel with pets, incorporating pet-friendly options can make your property more appealing. This includes pet-friendly furniture and amenities like pet beds and outdoor spaces.

Balance Indoor and Outdoor Spaces

  • Create a seamless transition between indoor and outdoor spaces. Use natural materials and colors that complement both the interior and exterior of your property to enhance the overall guest experience.
Insider Tips

Exploring Mount Desert Island, Maine: Local Attractions and Insider Tips

Local Attractions

Natural Wonders

  • Acadia National Park: With 120 miles of hiking trails, colossal views from Cadillac Mountain, and the unique sound of Thunder Hole, this park is a must-visit.
  • Sand Beach: A small beach nestled between granite mountains and the rocky shoreline, offering soft sand and scenic trails.
  • Echo Lake and Long Pond: Popular spots for swimming, boating, and wildlife-watching on the west side of the island.

Cultural and Historical Sites

  • Abbe Museum: Features Native American artifacts and exhibits, with locations in downtown Bar Harbor and within the park.
  • Wendell Gilley Museum: Celebrates the life and work of decorative bird carver Wendell Gilley in Southwest Harbor.
  • Mount Desert Island Historical Society Museum: Offers insights into the island's history and its impact from climate change.
  • Tremont Historical Society Museum: Provides historical context for the area in Bass Harbor.

Scenic and Recreational Spots

  • Cadillac Mountain Summit: The highest point on the eastern seaboard, offering panoramic views and educational plaques along the Cadillac Summit Loop Trail.
  • Seawall: A scenic area with camping, hiking, and ranger programs available.
  • Bass Harbor Head Light Station: A historic lighthouse marking the entrance to Bass Harbor and Blue Hill Bay.
  • Carroll Homestead: Learn about farm life on Mount Desert Island in the 19th and early 20th century.

Towns and Villages

  • Bar Harbor: A bustling resort town with art galleries, museums, whale-watching cruises, and delicious dining options.
  • Northeast Harbor: Known for its boutiques, galleries, fine dining, and the 1,400-acre Land & Garden Preserve.
  • Southwest Harbor: Offers sailing trips, the Charlotte Rhoades Park & Butterfly Garden, and the Wendell Gilley Museum.
  • Seal Harbor: A charming village with public beaches and carriage roads, popular among affluent visitors.

Insider Tips

Avoiding Crowds

  • Explore the west side of Mount Desert Island for a quieter, more secluded experience.
  • Visit the Wild Gardens of Acadia for beautifully maintained natural habitats with fewer crowds.

Local Favorites

  • Ben and Bill’s Chocolate Emporium: A must-visit for chocolate and ice cream lovers in Bar Harbor.
  • The Barnacle: A local favorite bar in Bar Harbor known for its warm atmosphere and local crowd.
  • Jordan Pond House: Enjoy tea and popovers with a beautiful view of North and South Bubble Mountains.

Practical Information

  • Vehicle Reservations: Required for Cadillac Summit Road between sunrise and sunset from May 26 through October 19.
  • Park Entry Fees: Ensure guests understand the need for entrance passes and annual passes for Acadia National Park.
  • Cell Service: Inform guests that cell service is unreliable on the west side of the island, especially during winter.

Seasonal Activities

  • Summer Festivals: Bar Harbor hosts music festivals in July and August, adding to the town's vibrant atmosphere.
  • Whale-Watching Cruises: Depart daily from Bar Harbor, offering a unique marine experience.

By providing these local attractions and insider tips, you can enhance your guests' experience and help them make the most of their visit to Mount Desert Island, Maine.

Practical Tips

Practical Tips to Run a Successful Short-Term Rental Business in Mount Desert, Maine

To ensure a successful and compliant short-term rental business in Mount Desert, Maine, several practical tips can be implemented:

Noise Regulations and Quiet Hours

Inform your guests about the strict noise and occupancy rules in Mount Desert. Clearly communicate quiet hours in your listing and provide a reminder in the house manual to respect the local regulations and neighboring residents.

Digital and Physical House Manual

Create a comprehensive digital and physical house manual that includes essential instructions, Wi-Fi passwords, and other important details. This manual should also outline the rules and regulations specific to Mount Desert, such as noise restrictions and emergency contact information.

Simplified Check-in Process

Utilize smart locks to streamline the check-in process, eliminating the need for physical key exchanges. Provide guests with clear instructions on how to access the property, along with photos and videos to help them navigate the premises. This can include parking instructions with photos to ensure guests know where to park and how to access the property.

By following these tips, you can enhance the guest experience, ensure compliance with local regulations, and maintain a positive reputation for your short-term rental business in Mount Desert, Maine.

Local Vendors

Here is a brief list of house cleaning, repair, and maintenance providers in the Mount Desert Island, Maine area:

House Cleaning Services

Swept Away MDI LLC

  • Offers green cleaning services for residential and commercial spaces.
  • Provides move-in/out cleaning, enhanced facility disinfection, and customized cleaning services.
  • Certified by the International Janitorial Cleaning Services Association.

Homes of Acadia

  • Provides professional home cleaning services for homes, Airbnb's, and vacation rentals.
  • Services include house cleaning, move-in/out cleaning, and deep cleaning.
  • No hidden costs, no contracts, and 100% satisfaction guaranteed.

Handi-Maid

  • A long-standing house cleaning service with 48 years of experience.
  • Serves the Mount Desert Island area.

J & S Clean Home Company

  • Offers various cleaning services for homes and offices in MDI and surrounding areas.

Pro31 Cleaning Solutions

  • Provides an array of cleaning services to residential and commercial property owners in Mount Desert Island and the surrounding areas.

Repair and Maintenance Services

Peninsula Builders LLC

  • A full-service building contractor that builds customized homes and commercial properties.
  • Located on the Schoodic Peninsula, serving the Mount Desert Island area.

Additional Services

Apollo Window Washing

  • Specializes in residential window washing and has been serving southern Maine for over 20 years.
  • Fully licensed and insured.

Shine Time Windows

  • Offers window cleaning services and has been serving the area for 9 years.
Management fees

Short-Term Rental Management Fees in Mount Desert, Maine: A Comprehensive Overview

In Mount Desert, Maine, managing short-term rentals involves a range of fees that can vary significantly based on the level of service provided. Typically, management fees for short-term rentals range from 10% to 30% of the rental revenue. Full-service management companies, such as those offered by Awning and GoSummer, which include comprehensive services like guest communication, marketing, and maintenance, tend to charge on the higher end of this spectrum, often starting at 15% to 20% of the revenue.

In contrast, basic or half-service management options, like those provided by Evolve, may charge lower fees, starting at around 10%, but these services often leave more of the day-to-day tasks to the property owner. Additional fees can also apply for services such as cleaning, repairs, or design enhancements, which may be billed separately or included in the overall management fee. Understanding these fee structures is crucial for property owners to ensure they are maximizing their rental income while complying with the stringent local regulations in Mount Desert.

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Why choose RedAwning

RedAwning is a tech leader in full-service short-term rental management, powered by our exclusive, unmatched tools.
Other property managers
Cost
Starting at 10%
25-40%
Guest communications
5-15 mins / 24 hours a day
1 hour+
Host communications
Dedicated phone and text line with no time on hold
Chat bots, hold lines and email threads
Insurance
Robust liability and dwelling coverage for every reservation
Spotty coverage with low claim approval rates
Contract
No cancellation fees
No contract lock-in
Just 90 days notice to cancel
Cancellation penalties
Number of Channels Your Listing is On
50+
2-4

Experience in numbers

Rest well knowing your property is managed by an experienced team powered by world-class technology.
+10-30%
in gross revenue
4.8 stars
guest rating
14+ years
managing STRs

Short Term Rental Calculator

Find out how much your property in Mount Desert should generate as a short term rental and look at the performance of properties around yours.

35,000+ Properties
Hosts stay with RedAwning
1,000,000,00 Nights Booked
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Furnishing checklist

This comprehensive checklist ensures that your rental is guest-ready with all the essentials to create a comfortable and memorable experience in Mount Desert.

Living Room
Seating: Sofa, armchairs, and ottomans
Coffee Table
Entertainment: Smart TV (with streaming apps) and remote control
Decor: Area rug, wall art, plants, and throw pillows
Lighting: Floor lamp or table lamps
Charging Stations: Power strips or outlets with USB ports
Bedrooms
Beds: High-quality mattress with mattress protector
Linens: At least two sets of sheets per bed
Pillows: Hypoallergenic pillows (2-4 per bed)
Blankets: Extra throw blankets or quilts
Nightstands: With lamps or charging docks
Closet or Storage: Hangers, dresser, or luggage rack
Blackout Curtains or Shades
Bathrooms
Towels: Bath towels, hand towels, washcloths (2 sets per guest)
Shower Curtain & Liner
Toiletries: Shampoo, conditioner, body wash, hand soap
Bathroom Essentials: Toilet paper, tissues, trash bin
Hairdryer
Mirror: Full-length or wall mirror
Dining Area
Dining Table: Seating for the maximum number of guests
Place Settings: Placemats or tablecloths
Centerpiece: Vase with flowers or decorative piece
Kitchen
Appliances: Refrigerator, microwave, toaster, coffee maker, kettle
Cookware: Pots, pans, baking trays
Utensils: Forks, knives, spoons, spatulas, tongs
Dinnerware: Plates, bowls, glasses, mugs (2 sets per guest)
Cutting Board & Knives
Basic Spices & Condiments: Salt, pepper, oil
Cleaning Supplies: Sponge, dish soap, paper towels, trash bags
Outdoor Space (if applicable)
Seating: Outdoor chairs, benches, or lounges
Table: For outdoor dining or drinks
Lighting: String lights or outdoor lanterns
Grill: With necessary utensils and instructions
Outdoor Trash Bin
Extras to Elevate Guest Experience
Welcome Basket: Snacks, water bottles, or wine
Guidebook: Local recommendations and house rules
Board Games or Books: Entertainment for guests
Umbrella & Flashlight
Iron & Ironing Board
Laundry: Washer, dryer, and detergent (if available)
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⇤ Airbnb Statistics for Maine