Miramar Beach, Florida, continues to present a robust and profitable short-term rental market, characterized by high average daily rates, strong occupancy rates, and significant annual revenue, despite some recent adjustments in occupancy levels.
Thriving Short-Term Rental Market in Miramar Beach, Florida
Miramar Beach, Florida, continues to shine as a lucrative destination for short-term rentals, driven by its vibrant tourist scene and high demand. The area boasts an impressive average occupancy rate of 65%, with a peak of 92% in July, highlighting the strong seasonal appeal.
In terms of revenue, the average daily rate (ADR) stands at $377.3, surging to $429 during the peak months of June and July. This translates to an average annual revenue of approximately $89,300 per property, with monthly revenues reaching up to $10,700 in July.
Despite recent adjustments in occupancy rates compared to previous years, Miramar Beach remains an attractive market for investors and hosts, offering a unique blend of stunning beaches, diverse activities, and robust rental demand.
Short-Term Rental Regulations in Miramar Beach, Florida for 2024
Licensing and Registration
- Short-Term Rental Definition: Properties rented more than 3 times per year for less than 30 days or 1 calendar month.
- License Requirement: Obtain a short-term vacation rental license from the Florida Department of Business and Professional Regulation (DBPR) if renting the entire unit.
- Licenses are classified as either Vacation Rental – Condominium or Vacation Rental – Dwelling.
- Registration with Local Authorities: Register the rental property with the Miramar Police Department and obtain a Business Tax Receipt (BTR) from the city.
Required Documents
- Photocopy of Florida Driver's License or ID Card: Needed for registration.
- Registration of Rental Property: With the Miramar Police Department.
- Business Tax Receipt (BTR) Certificate: From the city of Miramar.
- Resort Tax Certificate: Additional tax certificate may be required.
Tax Obligations
- State Taxes: Collect and remit the 6% Florida Transient Rental Tax and 0.5%-1.5% Florida Discretionary Sales Surtax. Airbnb may collect these taxes on behalf of hosts, but hosts must still register with the Florida Department of Revenue (FLDoR).
- County Taxes: Pay the 6% Broward County Tourist Development Tax.
Safety and Hygiene Standards
- Fire Safety: Comply with general fire safety guidelines, including having a properly charged and accessible fire extinguisher, installing smoke detectors in every living unit, and ensuring compliance with the NFPA 101 Life Safety Code.
- Boiler and Water Heating Devices: Obtain a boiler certificate if applicable.
- High Hazard Areas: Keep areas like boiler rooms and laundry rooms clean and free of debris and flammables.
- Locking Devices: Ensure all outside and connecting doors have approved locking devices.
Zoning and Land Use
- Compliance with Local Zoning: Adhere to all zoning and land-use regulations set by the city of Miramar.
Enforcement and Penalties
- Strict Enforcement: Miramar strictly enforces regulations for short-term rentals. Non-compliance can result in penalties and fines.
Additional Requirements
- Annual Renewal: Licenses must be renewed annually, and any changes in the number of units must be reported.
- Display of Licenses: Licenses or copies of licenses must be displayed conspicuously within each short-term vacation rental premises.
- Liability Insurance: While not specifically mentioned for Miramar, it is a good practice to have liability insurance, though this is more explicitly required in other jurisdictions like Destin.
High-Revenue Neighborhoods for Airbnb in Miramar Beach, Florida
1. Crystal Village
- Annual Revenue: $54,843
- Average Daily Rate: $159
- Occupancy Rate: 72%
Crystal Village is highly appealing due to its high occupancy rate and significant annual revenue. Guests are attracted to its convenient location and the overall livability of the area, which includes access to various amenities and a safe environment with low crime rates.
2. Seascape
- Annual Revenue: $46,497
- Average Daily Rate: $190
- Occupancy Rate: 56%
Seascape is a lucrative option with a high average daily rate. The neighborhood's proximity to beaches, recreational activities, and other local attractions makes it a favorite among guests. The higher daily rate reflects the demand for its prime location and amenities.
3. Sandestin
- Annual Revenue: $46,654
- Average Daily Rate: $189
- Occupancy Rate: 52%
Sandestin attracts guests with its high average daily rate and a variety of amenities such as beaches, golf courses, and family-friendly activities. The neighborhood's appeal lies in its balanced mix of leisure and recreational opportunities, making it a popular choice for vacationers.
General Appeal of Miramar Beach Neighborhoods
- Natural Beauty: Miramar Beach is renowned for its pristine white sand beaches and crystal-clear waters, making it a haven for beach lovers and those seeking a coastal retreat.
- Safety and Low Crime Rates: The area boasts low crime rates, ensuring a safe environment for guests, which is a significant factor in choosing a vacation destination.
- Year-Round Appeal: The mild winter climate and a wide range of attractions, including family-friendly beaches, parks, and recreational activities, make Miramar Beach appealing throughout the year.
- Proximity to Attractions: Neighborhoods in Miramar Beach are often close to popular family attractions such as the Gulfarium Marine Adventure Park and Big Kahuna’s Water and Adventure Park, enhancing their appeal to a diverse audience.
- High Occupancy Rates: The neighborhoods in Miramar Beach benefit from high occupancy rates, particularly during peak seasons, which is a key factor for investors looking for reliable income streams.
Crafting an Inviting Airbnb in Miramar Beach: Design and Furnishing Tips
To create an Airbnb in Miramar Beach, Florida, that is both inviting and reflective of the city's unique style, consider the following tips:
Emphasize Coastal Aesthetics
- Incorporate elements that reflect the beachfront location, such as nautical colors, sea-inspired decor, and natural textures like wicker and driftwood.
- Use light, airy colors and fabrics to maintain a bright and cheerful atmosphere.
Focus on Comfort and Practicality
- Ensure the property is well-equipped with essential amenities like a fully stocked kitchen, washer and dryer, and free WiFi.
- Provide comfortable furnishings, including plush sofas, cozy beds, and smart TVs with popular streaming services.
Highlight Local Charm
- Decorate with local artwork and accessories that showcase the unique character of Miramar Beach.
- Include guides and recommendations for local attractions, restaurants, and activities to enhance the guest experience.
Incorporate Luxury and Relaxation Amenities
- Offer amenities like pools, hot tubs, and fitness centers to provide a resort-like experience.
- Consider adding beach gear such as umbrellas, chairs, coolers, and towels to make beach trips convenient.
Optimize for Family and Group Stays
- Ensure the property is family-friendly with amenities like game rooms, board games, and children’s equipment (e.g., pack n play, sand toys).
- Provide spacious living areas and multiple bedrooms to accommodate larger groups comfortably.
Invest in Smart Home Technology
- Implement keyless entry and smart locks for convenient and secure check-ins.
- Use smart home features like thermostats, lighting, and security cameras to enhance guest comfort and property management.
Embrace Sustainable Practices
- Incorporate energy-efficient appliances, LED lighting, and high-efficiency HVAC systems to reduce the property’s carbon footprint.
- Install low-flow toilets, showerheads, and faucets, and consider xeriscaping for water conservation.
Pay Attention to Detail in Staging
- Ensure a cohesive and appealing design by styling various spaces such as bedrooms, kitchens, and living rooms consistently.
- Select furniture, artwork, and home appliances that align with the property’s style and ambiance.
Maintain a Clean and Well-Maintained Environment
- Ensure the property is highly rated for cleanliness by maintaining a rigorous cleaning schedule and providing clean linens and towels.
- Regularly update and renovate the property to keep it modern and appealing to guests.
Discovering Miramar Beach, Florida: Local Attractions and Insider Tips for Airbnb Hosts
Local Attractions
Beaches and Water Activities
- Miramar Beach: Enjoy the crystal-clear waters and pristine white-sand beaches of the Gulf of Mexico. Perfect for swimming, sunbathing, and water sports.
- Dolphin Cruises: Take a daytime or sunset cruise to spot dolphins in their natural habitat.
- Jet Ski and Pontoon Rentals: Rent equipment for a fun-filled day on the water, including jet skis, pontoon boats, and banana boat rides.
- Snorkeling and Deep Sea Fishing: Explore the underwater world or go on a deep-sea fishing charter to catch a variety of fish species.
Shopping and Dining
- Silver Sands Premium Outlets: A must-visit for shoppers, offering discounts on top brand names.
- The Village of Baytowne Wharf: A family-friendly destination with shopping, dining, and entertainment options.
- Grand Boulevard at Sandestin: Enjoy window-shopping and dining in this upscale area.
- The Market Shops: Explore local vendors selling artisanal products, souvenirs, and specialty goods.
Parks and Nature
- Topsail Hill Preserve State Park: Known for its white quartz dunes and secluded beaches, perfect for nature enthusiasts.
- Henderson Beach State Park: Offers boardwalks with emerald water views, ideal for picnics and family outings.
Golfing
- Golf Course At Seascape Resort: Enjoy a round of golf in a scenic seaside setting.
- Sandestin Golf Resort - Raven, Burnt Pine, Baytowne, The Links: Multiple golf courses for all skill levels.
Insider Tips
Best Times to Visit
- April and May: Considered the most desirable months due to fewer crowds and perfect temperatures.
- Summer Months: Peak season for summertime fun, but expect larger crowds.
Getting Around
- U.S. Route 98: The main route through Miramar Beach, connecting to Destin and Panama City Beach.
- Traffic: Allow extra time to travel during peak season, especially between Miramar Beach and Destin or Panama City Beach.
Family-Friendly Activities
- The Village of Baytowne Wharf: Offers activities for all ages, including dolphin cruises, aquariums, and magic shows.
- Beach Bonfires and Sightseeing Tours: Great options for family entertainment.
Nightlife
- The Village Door at Seascape: A popular nightclub with live music and an energetic crowd.
- Whale’s Tail Beach Bar & Grill: Enjoy beachfront views and a lively atmosphere.
- Cuvee Kitchen + Wine Bar: A sophisticated spot for fine wines and gourmet dining.
Local Culture
- The Zoo Gallery: Explore local art and find unique souvenirs.
- Local Boutiques and Art Galleries: Discover trendy beachwear and artisanal products.
By sharing these attractions and tips, you can help your Airbnb guests make the most of their visit to Miramar Beach, ensuring a memorable and enjoyable stay.
Practical Tips to Run a Successful Short Term Rental Business in Miramar Beach, Florida
To ensure a smooth and profitable short-term rental business in Miramar Beach, Florida, several key practices can make a significant difference. Here are some practical tips:
Noise Regulations and Quiet Hours
Inform your guests about noise regulations and quiet hours to maintain a peaceful environment and avoid any potential issues with neighbors. Include this information in your digital and physical house manual to set clear expectations.
Digital and Physical House Manual
Create a comprehensive house manual that includes essential instructions, Wi-Fi passwords, and other important details. This manual should be both digital, accessible through a shared document or app, and physical, placed in a convenient location within the property.
Simplified Check-in Process
Utilize smart locks to streamline the check-in process, eliminating the need for physical key exchanges. Provide guests with clear instructions on how to use the smart locks and ensure they have all necessary access codes before their arrival.
Parking Instructions with Photos
Include detailed parking instructions in your house manual, accompanied by photos to help guests understand where and how to park. This can prevent confusion and potential parking issues, especially in areas with limited or specific parking rules.
By implementing these strategies, you can enhance the guest experience, reduce potential conflicts, and ensure your short-term rental business in Miramar Beach operates efficiently and successfully.
Here are some house cleaning providers that serve the Miramar Beach, Florida area:
Miss Buckets
- Provides comprehensive and detailed cleaning services for homes and businesses.
- Offers one-time house cleaning, bi-monthly commercial cleaning, and move-in & move-out cleaning services.
- Serves Fort Walton Beach, Pensacola Beach, Miramar Beach, Destin, Navarre, FL, and surrounding areas.
Destin Cleaning Company and Services, LLC
- Offers full-service premium housekeeping and commercial cleaning.
- Extensively trained, supervised, and experienced housekeepers.
- Serves Destin, Miramar Beach, Sandestin, C.R. 30-A, and Santa Rosa Beach.
eMaids
- Provides professional house cleaning services, including flat rate and hourly options.
- Offers move-in/move-out cleaning, office cleaning, vacation rental cleaning, and post-construction cleaning.
- While primarily based in Miramar, FL, they may serve nearby areas including Miramar Beach through their broader service network.
Local Listings on Care.com
- Lists various local house cleaning services in Miramar Beach, FL, with options starting at $23.25/hr.
- Allows users to compare and hire based on rates, reviews, experience, and more.
Miramar Beach, Florida: Understanding Short-Term Rental Management Fees
In Miramar Beach, Florida, short-term rental management fees can vary significantly, typically ranging from 10% to 30% of the rental revenue, depending on the level of service provided. Full-service management companies, such as MasterHost, PMI Destin-30A, and Beach Luxury Vacations, offer comprehensive services including guest communication, marketing, and property maintenance, and these services usually come with higher fees, often around 20% to 30% of the rental revenue.
Basic service packages, on the other hand, may include only essential services like booking management and guest screening, and these can start as low as 10% of the rental revenue. Additional fees may apply for services such as cleaning, repairs, and design, which can be billed separately or included in the overall management fee. For instance, companies like Beach Escapes Realty and GoSummer may charge separately for cleaning fees or offer add-on services like lawn care and pest control. Understanding these fee structures is crucial for property owners to make informed decisions about managing their short-term rentals in Miramar Beach.