Airbnb & VRBO Performance in Mena Arkansas.

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Mena, Arkansas: Airbnb & VRBO Vacation Rental Market Overview

The short-term rental market in Mena, Arkansas is thriving, with a 36% average occupancy rate, a daily rate of $173, and significant revenue growth, making it an attractive and profitable investment opportunity.

Market overview

Thriving Short-Term Rental Market in Mena, Arkansas

Mena, Arkansas, is experiencing a robust short-term rental market, driven by its appealing outdoor attractions and vibrant local culture. According to recent data, short-term rentals in Mena boast an average occupancy rate of 36%, indicating a strong demand for these accommodations. The average daily rate for these rentals stands at $173, contributing to a significant monthly revenue of $15,182. This performance is further bolstered by a diverse range of listings, with 96% of rentals being entire homes, and popular amenities such as air conditioning, parking, and internet availability. With its ideal location amidst the Ouachita National Forest and attractions like the Cossatot River State Park, Mena continues to attract a steady stream of visitors, making it an excellent destination for both travelers and investors in the short-term rental market.

Short Term Regulations

Short-Term Rental Regulations in Mena, Arkansas for 2024

General Regulations

  • No Specific Short-Term Rental Laws: Mena, Arkansas, does not have specific laws governing short-term rentals, but hosts must comply with standard housing and rental regulations.

State and Local Requirements

  • State Sales Tax: Hosts must collect state sales tax from guests and remit it to the state of Arkansas.

Health and Safety Standards

  • Property Compliance: Properties must meet health and safety standards as per general housing regulations.

Zoning and Residential Zones

  • Check Local Zoning Laws: Hosts should be aware that some residential zones may have restrictions on short-term rentals, so it is crucial to check local zoning laws.

Business and Tax Compliance

  • No Specific Business License Requirement: Unlike some other cities in Arkansas, Mena does not have a specific requirement for a business license for short-term rentals. However, hosts must still comply with any applicable state and local tax laws.

Maintenance and Guest Services

  • Regular Maintenance: Regular maintenance is recommended due to potential weather-related wear and tear, particularly during winter months.
  • Local Cleaning Service: Engaging a reliable local cleaning service is advised to ensure a high standard of cleanliness for each guest.

Seasonal Considerations

  • Seasonal Pricing and Occupancy: Hosts should be aware of the seasonal fluctuations in tourism and adjust pricing strategies accordingly. Peak seasons include late spring through summer and the fall season, especially during peak foliage in October.

Local Events and Community Engagement

  • Stay Updated on Local Events: It is important to stay updated on local events and peak travel times, such as the Ouachita Mountain Festival, to maximize occupancy rates.
  • Building Relationships with Local Businesses: Building relationships with local businesses can enhance the guest experience by providing unique insights and recommendations.
Neighborhood Performance

Top Neighborhoods for Airbnb Revenue in Mena, Arkansas

1. Ouachita National Forest Area

  • This area is highly appealing due to its proximity to the Wolf Pen Gap ATV trails, the Talimena National Scenic Byway, and the Cossatot River. Cabins here, such as the "Basecamp for your next outdoor adventure Wolf Pen" and "Earth's End Lodge," offer mountain views, ATV trail access, and peaceful surroundings, making them ideal for outdoor enthusiasts and families.

2. Mena City and Surroundings

  • Properties in and around Mena city are popular due to their balance of tranquility and accessibility to local amenities. Rentals like the "Peaceful and Fun filled Vacation Getaway" offer large spaces for groups, fire pits, and grills, while being only a few miles from Mena's central area.

3. Rich Mountain Area

  • Located near the state’s second-highest peak, this area attracts guests with its panoramic views and outdoor activities. Cabins such as "The Romantic Escape" provide a romantic getaway with mountain views, Jacuzzi tubs, and access to mountaintop vistas and fire pits.

4. Hodgen and Surrounding Areas

  • Hodgen is known for its secluded and peaceful cabins, such as the "Mountain top cabin with Hot Tub 3rd night FREE!" which offers hot tubs, fire pits, and stunning mountain views. These properties are favored for their serene atmosphere and modern amenities.

5. Broken Bow and Hochatown (Adjacent Areas)

  • Although technically in neighboring areas, these locations are often considered part of the broader Mena vacation rental market. Cabins here, like "Ain't Life Grand-Honeymoon Cabin/Hot Tub/ Location," are popular for their proximity to Hochatown’s amenities and the natural beauty of Broken Bow Lake.

Why They Are Appealing

  • Outdoor Activities: Proximity to ATV trails, hiking paths, and scenic byways makes these areas perfect for outdoor enthusiasts.
  • Natural Beauty: Stunning mountain views, access to rivers and lakes, and serene forest surroundings.
  • Amenities: Many rentals offer hot tubs, fire pits, grills, and modern amenities like Wi-Fi and dedicated workspaces.
  • Family and Group Accommodations: Spacious properties that can accommodate large groups and families.
  • Accessibility: Balance between being close to local amenities and offering a peaceful, rural getaway.
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Design Tips

Furnishing and Design Tips for an Inviting Airbnb in Mena, Arkansas

Define Your Property's Aesthetic

  • Align your furniture and decor with Mena's natural beauty and small-town charm. Opt for a warm and rustic aesthetic, using natural materials and soft color palettes. Consider styles like modern farmhouse, rustic chic, or cozy lodge designs.

Understand Your Audience

  • Mena attracts guests who enjoy outdoor activities such as hiking, fishing, and camping. Ensure your furnishings cater to these needs, providing ample storage for outdoor gear and comfortable spaces for relaxation.

Choose Durable and Easy-to-Clean Furniture

  • Select furniture that is sturdy and easy to maintain, such as sofas with washable covers and beds with storage drawers. Avoid materials like real and faux leather, which are difficult to maintain.

Optimize Storage

  • Use smart storage solutions like beds with drawers, wall hooks, and stackable containers to keep the space tidy and functional. Provide designated spots for guests' personal items, such as luggage racks.

Enhance Natural Light and Space

  • Arrange furniture to maximize natural light and create a sense of spaciousness. Ensure there is plenty of space to move around and avoid blocking natural light sources.

Essential Amenities

  • Equip your kitchen with essentials like a coffee maker, microwave, toaster, and kettle. Provide high-quality, durable towels and basic toiletries, including a hairdryer and a first-aid kit.

Accessibility and Comfort

  • Consider making your Airbnb accessible to guests with disabilities by adding features like ramps, wide doorways, and grab bars in bathrooms. Ensure the property is comfortable and inviting, with amenities like air conditioning and free Wi-Fi.

Reflect Local Charm

  • Incorporate local elements into your decor to give guests a genuine Mena experience. This could include artwork or decor that reflects the area's natural beauty and small-town culture.

Seasonal Considerations

  • Plan furniture updates during the off-season (winter months) to minimize disruption to bookings. This ensures your property remains in top shape for guests during peak seasons.

Use Mirrors and Lighting

  • Use mirrors to make your space feel bigger and brighter. Ensure there are power sockets conveniently located for hair dryers and straighteners, and consider adding stylish lighting fixtures to enhance the ambiance.

Outdoor Spaces

  • If applicable, furnish outdoor spaces to take advantage of Mena's natural beauty. Include features like hot tubs, charcoal grills, and fire pits to enhance the guest experience.
Insider Tips

Discover Mena, Arkansas: Local Attractions and Insider Tips

Local Attractions

Outdoor Adventures

  • Talimena National Scenic Byway: A 54-mile scenic drive offering breathtaking vistas of the Ouachita Mountains.
  • Queen Wilhelmina State Park: Located atop Rich Mountain, featuring a renovated lodge, hiking trails, a campground, and a small train. Don't miss the Lover’s Leap Trail and the Reservoir Trail.
  • Wolf Pen Gap ATV Recreation Area: The first trail system built for four-wheelers in the Ouachita National Forest, offering 41 miles of loop trails.
  • Earthquake Ridge Trail: Parallels the Talimena Scenic Byway with four loops, providing stunning views.
  • Fourche Mountain Trail: Offers breathtaking views of Fourche Mountain and Buck Knob.

Historical and Cultural Sites

  • Mena / KCS Historic Depot & Museum: A restored historic depot serving as a museum of local history. Free tours available.
  • Janssen Park: Features an 1851 log cabin and is rumored to have been a hideout for Jesse James.
  • Mena’s Historical Commercial District: Explore over 30 nationally registered historical places and national landmarks.

Unique Experiences

  • Blue Zip Line & Farm: A zip line canopy tour through 300-year-old Oak trees on a working cattle ranch.
  • Board Camp Crystal Mine: Dig for your own crystals and explore the mine. Note: Closed during winter months.
  • Hang Gliding and Paragliding: Year-round activities with scenic backdrops.

Community and Arts

  • Ouachita Little Theatre: A non-profit theatre featuring four plays each year, including a musical, and free movie nights.
  • Mena Art Gallery and American Artisans: Explore unique art and create your own at Chameleon Arts.
  • Mena Flea Market: A local market offering a variety of goods.

Recreation and Leisure

  • Ouachita Country Club & Golf Course: Well-groomed fairways and greens for golf enthusiasts.
  • Mena City Parks: Includes walking paths, playgrounds, sporting fields, tennis courts, a skate park, and a swimming pool.
  • Area Lakes: Enjoy boating, fishing, camping, swimming, and other water activities.

Insider Tips for Guests

Best Times to Visit

  • The Talimena National Scenic Byway is stunning during the fall season, but it's beautiful year-round.
  • Check the weather before visiting Queen Wilhelmina State Park, as some trails may be closed due to weather conditions.

Local Events

  • Turkey Track Bluegrass Festival: One of the largest bluegrass festivals west of the Mississippi, held near Waldron.
  • Queen Wilhelmina Hot Rod Run: An annual event for car enthusiasts.

Dining and Shopping

  • Downtown Mena: Loaded with antique shops, unique art galleries, and local eateries. Don't miss The Crowing Hen Vintage Goods and The Mercantile.
  • Local Cuisine: Try some of the local restaurants in downtown Mena for a taste of Southern hospitality.

Practical Information

  • Reservations: Book in advance for activities like the Blue Zip Line & Farm and Board Camp Crystal Mine to ensure availability.
  • Trail Information: Check trail conditions before heading out, especially for ATV trails and hiking paths.

By providing these insights, your guests will be well-equipped to enjoy the full range of attractions and experiences that Mena, Arkansas, has to offer.

Practical Tips

Practical Tips to Run a Successful Short-Term Rental Business in Mena, Arkansas

To ensure the success and smooth operation of a short-term rental business in Mena, Arkansas, several practical tips can be implemented:

Noise Regulations and Guest Communication

Inform guests about quiet hours and noise regulations to maintain a peaceful environment for both the guests and the local community. Include this information in the house manual and in pre-arrival communications to set clear expectations.

Comprehensive House Manual

Create both digital and physical house manuals that include essential instructions, such as Wi-Fi passwords, appliance usage, and emergency contact information. This manual should also highlight local attractions, outdoor activities, and any specific rules or regulations.

Simplified Check-in Process

Utilize smart locks to streamline the check-in process, eliminating the need for physical key exchanges. Provide guests with detailed instructions on how to use the smart locks, along with parking instructions accompanied by photos to ensure they can easily find and access the property.

By implementing these strategies, you can enhance the guest experience, reduce potential issues, and maintain a positive reputation for your short-term rental business in Mena, Arkansas. This approach not only ensures compliance with local regulations but also fosters a welcoming and well-organized environment for your guests.

Local Vendors

Here is a brief list of house cleaning services and related providers in Mena, Arkansas:

House Cleaning Services

  • Sparkling and Beyond: A professional cleaning company using state-of-the-art equipment with years of experience in the industry.
  • Walmart House Cleaning Services: Offers cleaning services for various parts of the home, with the option to call or visit in person.
  • Local Listings on Care.com: Provides affordable house cleaning options starting at $16.00/hr, with profiles that can be filtered by rates, reviews, and experience.
  • Top 10 Best Cleaning Services on Angi: A list of top-rated cleaning services in Mena, with prices typically ranging between $30 and $50 per hour depending on the house size.

Note

For repair or maintenance services, the provided sources do not specify any providers in Mena, AR, focusing primarily on cleaning services.

Management fees

Short-Term Rental Management Fees in Mena, Arkansas: A Comprehensive Guide

Managing a short-term rental in Mena, Arkansas, involves a range of fees that can vary significantly based on the level of service required. Typically, management fees for short-term rentals in Mena range from 10% to 30% of the rental revenue. Full-service management companies, which handle everything from guest communication and marketing to maintenance and property inspections, usually charge fees on the higher end of this spectrum, often between 20% to 30% of the rental income.

In contrast, basic or a la carte services that may only include tasks such as cleaning or guest communication can be more affordable, starting at around 10% to 15% of the revenue. Additionally, hosts may incur extra fees for services like professional cleaning, repairs, or property design and optimization. Understanding these fee structures is crucial for maximizing profits and ensuring compliance with local regulations, which in Mena include collecting state sales tax, adhering to health and safety standards, and potentially obtaining local permits.

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Why choose RedAwning

RedAwning is a tech leader in full-service short-term rental management, powered by our exclusive, unmatched tools.
Other property managers
Cost
Starting at 10%
25-40%
Guest communications
5-15 mins / 24 hours a day
1 hour+
Host communications
Dedicated phone and text line with no time on hold
Chat bots, hold lines and email threads
Insurance
Robust liability and dwelling coverage for every reservation
Spotty coverage with low claim approval rates
Contract
No cancellation fees
No contract lock-in
Just 90 days notice to cancel
Cancellation penalties
Number of Channels Your Listing is On
50+
2-4

Experience in numbers

Rest well knowing your property is managed by an experienced team powered by world-class technology.
+10-30%
in gross revenue
4.8 stars
guest rating
14+ years
managing STRs

Short Term Rental Calculator

Find out how much your property in Mena should generate as a short term rental and look at the performance of properties around yours.

35,000+ Properties
Hosts stay with RedAwning
1,000,000,00 Nights Booked
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50+ Top Booking Channels
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Furnishing checklist

This comprehensive checklist ensures that your rental is guest-ready with all the essentials to create a comfortable and memorable experience in Mena.

Living Room
Seating: Sofa, armchairs, and ottomans
Coffee Table
Entertainment: Smart TV (with streaming apps) and remote control
Decor: Area rug, wall art, plants, and throw pillows
Lighting: Floor lamp or table lamps
Charging Stations: Power strips or outlets with USB ports
Bedrooms
Beds: High-quality mattress with mattress protector
Linens: At least two sets of sheets per bed
Pillows: Hypoallergenic pillows (2-4 per bed)
Blankets: Extra throw blankets or quilts
Nightstands: With lamps or charging docks
Closet or Storage: Hangers, dresser, or luggage rack
Blackout Curtains or Shades
Bathrooms
Towels: Bath towels, hand towels, washcloths (2 sets per guest)
Shower Curtain & Liner
Toiletries: Shampoo, conditioner, body wash, hand soap
Bathroom Essentials: Toilet paper, tissues, trash bin
Hairdryer
Mirror: Full-length or wall mirror
Dining Area
Dining Table: Seating for the maximum number of guests
Place Settings: Placemats or tablecloths
Centerpiece: Vase with flowers or decorative piece
Kitchen
Appliances: Refrigerator, microwave, toaster, coffee maker, kettle
Cookware: Pots, pans, baking trays
Utensils: Forks, knives, spoons, spatulas, tongs
Dinnerware: Plates, bowls, glasses, mugs (2 sets per guest)
Cutting Board & Knives
Basic Spices & Condiments: Salt, pepper, oil
Cleaning Supplies: Sponge, dish soap, paper towels, trash bags
Outdoor Space (if applicable)
Seating: Outdoor chairs, benches, or lounges
Table: For outdoor dining or drinks
Lighting: String lights or outdoor lanterns
Grill: With necessary utensils and instructions
Outdoor Trash Bin
Extras to Elevate Guest Experience
Welcome Basket: Snacks, water bottles, or wine
Guidebook: Local recommendations and house rules
Board Games or Books: Entertainment for guests
Umbrella & Flashlight
Iron & Ironing Board
Laundry: Washer, dryer, and detergent (if available)
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⇤ Airbnb Statistics for Arkansas