Airbnb & VRBO Performance in Melborne Florida.

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Melborne, Florida: Airbnb & VRBO Vacation Rental Market Overview

In Melbourne, Florida, short-term rentals are thriving, with a robust occupancy rate of 50-63%, average daily rates ranging from $178 to $255, and annual revenues reaching up to $48,000, making it a highly profitable and stable market for hosts.

Market overview

Thriving Short-Term Rental Market in Melbourne, Florida

Melbourne, Florida, is experiencing a robust and profitable short-term rental market. With a median occupancy rate of 63%, indicating strong demand, hosts in Melbourne Beach are seeing significant returns. The average daily rate for short-term rentals stands at $255, contributing to an average annual revenue of $48,000 per listing. This high occupancy and revenue potential make Melbourne an attractive destination for investors and hosts, despite the lenient but increasingly enforced regulatory environment. The market's stability and profitability are further enhanced by the option to transition properties to long-term rentals if needed, ensuring a consistent income stream.

Short Term Regulations

Short-Term Rental Regulations in Melbourne, Florida for 2024

Definition and General Regulations

  • A short-term rental in Florida is defined as any housing accommodation rented for stays of 30 days or less, more than three times per year.

Occupancy Limits

  • The maximum overnight occupancy cannot exceed two persons per bedroom, plus an additional two persons in one common area. Alternatively, if there is at least 50 square feet per person, more than two persons per bedroom can be allowed, plus an additional two persons in one common area, whichever is greater.

Registration and Fees

  • Vacation rental owners must register their properties with the local government and may be charged a "reasonable fee" for this registration. Failure to comply with registration requirements can result in fines up to $500.

Compliance and Enforcement

  • Local governments can suspend vacation rental registrations for violations of local ordinances. Suspensions can be up to 30 days for three or more violations, up to 60 days for one or more violations on five separate days during a 30-day period, and up to 90 days after two prior suspensions.

Emergency Contact and Responsiveness

  • A responsible party capable of responding to complaints or emergencies related to the vacation rental must be available by telephone 24 hours a day, seven days a week.

Property Inspections

  • For properties in buildings three or more stories high or with balconies at least 17 feet from ground level, a balcony inspection (DBPR HR-7020) certificate is required.

Human Trafficking Notification

  • Employees hired to maintain the STR property or greet guests must be trained on human trafficking awareness.

Display of Information

  • Hosts must prominently display key information inside the vacation rental, including the property's address, emergency contact details, maximum occupancy limits, and any specific rules or regulations.

Local Ordinances

  • While state laws provide a framework, local jurisdictions like Melbourne can have additional or more stringent regulations. It is crucial to check with local city or county laws for specific requirements.

Other Requirements

  • Hosts must comply with all relevant local, state, and federal laws governing short-term rentals, including regulations on fire safety and building codes.
Neighborhood Performance

Top Neighborhoods Generating Airbnb Revenue in Melbourne, Florida

1. Melbourne Beach

  • Appeal: Melbourne Beach is highly appealing due to its direct access to the ocean, proximity to the Indian River Lagoon, and a plethora of local shops and restaurants. Guests love the serene and quiet atmosphere, with many rentals offering private beach access, bamboo groves, and peaceful patios.
  • Popular Listings: The Noble Villa Beachside, Ocean Breeze Cottage, and Beach Front Home with private beach access are top favorites among guests.

2. Historic Downtown Melbourne

  • Appeal: This area is attractive for its vibrant historic charm, with over 20 restaurants, shopping spots, nightspots, and breweries within walking distance. Guests also appreciate the proximity to water activities like paddleboarding and kayaking.
  • Popular Listings: Serene Harbor View+ Pool in Heart of DT Melbourne and Upstairs Apartment (South) in Historic Home are highly rated.

3. Satellite Beach

  • Appeal: Satellite Beach offers a beachfront experience with newly renovated condos and apartments just steps from the ocean. Guests enjoy the uncrowded coastline, local restaurants, and easy access to amenities like grocery stores and movie theaters.
  • Popular Listings: Satellite Beach Condo steps from waves on beach and Satellite Beachfront 2bedroom condo steps to sand are guest favorites.

4. June Park

  • Appeal: June Park is a quiet neighborhood that attracts guests looking for a cozy home away from home. It is close to the 5th Ave Boardwalk beach, historic Downtown Melbourne, and various parks and hiking trails.
  • Popular Listings: Casa Cottonwood is a highly rated private guest house in this area.

5. Eau Gallie Arts District

  • Appeal: This area is appealing for its central location, offering easy access to waterfront dining, outdoor activities, and cultural attractions. Guests can enjoy feeding giraffes at the Brevard Zoo and exploring the Kennedy Space Center.
  • Popular Listings: The Pineapple Bungalow: A Space Coast Getaway is a top choice for guests.

These neighborhoods stand out due to their unique blend of natural beauty, local amenities, and convenient access to major attractions, making them highly appealing to Airbnb guests.

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Design Tips

Tips for Furnishing and Designing an Inviting Airbnb in Melbourne, Florida

Embrace the Local Style

  • Incorporate coastal and tropical elements into your design, such as palm motifs, nautical themes, and organic textures, to reflect Melbourne's beach-town vibe.

Choose Durable and Easy-to-Clean Furniture

  • Invest in high-quality, durable furniture that can withstand frequent use. Opt for easy-to-clean fabrics and materials, especially for items like sofas and dining chairs. Consider using ScotchGuard and leather for upholstered pieces.

Select Furniture that Serves a Purpose

  • Ensure each piece of furniture is functional and serves a purpose. Avoid unnecessary decor and focus on items that enhance the guest experience, such as cabinets for storage and accent tables for convenience.

Opt for Timeless and Neutral Designs

  • Use neutral color palettes and timeless designs to create a clean and inviting atmosphere. Avoid elaborate patterns and detailed shapes to keep the design simple and enduring.

Maximize Natural Light

  • Use mirrors strategically to reflect natural light and make the space feel lighter and larger. Position mirrors to bounce light around the room and enhance the visual appeal.

Create a Themed Living Room

  • Design your living room with a theme that matches the location. For a coastal area like Melbourne, use a coastal palette of blues, sandy beiges, and whites, and incorporate nautical wall hangings and wicker lamps.

Add Statement Elements

  • Include unique statement pieces such as a vibrant sofa, patterned rug, or artwork from local artisans to capture interest and set the tone for your space.

Ensure Safety and Security

  • Mount TVs and secure large mirrors to the wall to prevent accidents and maintain a clean look. Ensure all furniture is stable and secure to provide a safe environment for guests.

Consider Your Target Audience

  • Design the space with your target audience in mind. For families, include larger accommodation options with multiple bedrooms and bathrooms. For all guests, prioritize amenities like outdoor living areas and proximity to local attractions.

Use Functional Yet Stylish Furnishings

  • Choose furnishings that are both practical and stylish. For example, use a living room cabinet that is wider than the TV to fill the space and create a cozy atmosphere.
Insider Tips

Discover Melbourne, Florida: Local Attractions and Insider Tips

Beaches and Water Activities

  • Paradise Beach & Park: A family-friendly beach offering surfing, swimming, beachcombing, sunbathing, and beach volleyball. Centrally located at the entrance to Melbourne Beach.
  • Sebastian Inlet State Park: Known for world-class surfing, fishing, scuba diving, and snorkeling. The park also features a marina and the McLarty Museum.
  • Juan Ponce de Leon Landing: A 25.57-acre beach park commemorating Juan Ponce de León’s 1513 landing, with amenities like beach crossovers, a pavilion, and parking.

Nature and Wildlife

  • Brevard Zoo: A 75-acre zoo with over 900 animals from around the world. Unique features include kayaking, paddle-boating, and zip lines through the animal habitats.
  • Maritime Hammock Sanctuary: Part of the Archie Carr National Wildlife Refuge, offering a hiking trail, boardwalks, and an observation deck to explore protected barrier island habitats.
  • Rich Grissom Memorial Wetlands: A preserved area ideal for nature lovers, photographers, and bird watchers, located near the Brevard Zoo.

Cultural and Historical Sites

  • Downtown Melbourne & the Eau Gallie Arts District: Historic entertainment districts with transformed historic buildings, breweries, local restaurants, boutiques, and live events.
  • Sebastian Fishing Museum: Showcases the history of Sebastian and the local fishing industry with free admission.
  • Foosaner Art Museum: Features rotating exhibits and is a great spot to appreciate local and international art.

Outdoor Adventures

  • Bayside Marina: Offers boat launches, slip rentals, kayak lessons, eco-tours, and overnight camping. Stock up on supplies at the Marina Store.
  • Tropical Kayak Tours: Explore coastal waters, creeks, lagoons, or nature preserves with guided tours, including moonlit excursions.
  • Camp Holly Airboat Rides: Experience airboat tours to see alligators in their natural habitat.

Family-Friendly Attractions

  • Andretti Thrill Park: A world-class park with rides, rock climbing, arcade games, zip-lining, go-carting, and more.
  • Adventure HQ: An indoor fun center with a rock climbing gym, Ninja Warrior training, axe throwing, darts, and other activities.

Insider Tips

  • Local Dining and Shopping: Explore Historic Downtown Melbourne for its restaurants, boutiques, and public art. Don’t miss the Melbourne Beach Market for wine, beer, and specialties.
  • Events and Festivals: Check the local event calendar for live music, art exhibits, and outdoor events in the Eau Gallie Arts District and Downtown Melbourne.
  • Water Sports Rentals: Rent jet skis from 321 Boat Rentals or join a group tour with DolFun Tours to see local wildlife.

By sharing these attractions and tips, you can help your guests make the most of their visit to Melbourne, Florida.

Practical Tips

Practical Tips to Run a Successful Short Term Rental Business in Melbourne, Florida

To ensure the success and smooth operation of a short-term rental business in Melbourne, Florida, several practical tips can be implemented. Here are some key considerations:

Noise Regulations and Guest Communication

Inform guests about quiet hours and noise regulations to avoid potential issues with neighbors and local authorities. Including this information in a digital and physical house manual helps set clear expectations and maintains a harmonious environment.

Comprehensive House Manual

Create a detailed digital and physical house manual that includes essential instructions, Wi-Fi passwords, and other important details. This manual should be easily accessible to guests, ensuring they have all the information they need to enjoy their stay comfortably.

Simplified Check-in Process

Utilize smart locks to streamline the check-in process, eliminating the need for physical key exchanges. Provide guests with clear instructions on how to access the property, along with photos to help them navigate any specific steps or features.

Parking Instructions

Include detailed parking instructions with photos in the house manual to avoid confusion. This is particularly important in areas where parking can be limited or has specific regulations, helping to prevent any potential issues for both guests and neighbors.

By implementing these tips, hosts can enhance the guest experience, reduce potential conflicts, and ensure their short-term rental business in Melbourne, Florida operates efficiently and successfully.

Local Vendors

Here is a brief list of house cleaning providers in Melbourne, Florida:

House Cleaning Services in Melbourne, FL

The Maids

  • Offers tailor-made housekeeping and recurring maid services
  • Uses a 22-Step Cleaning Process and partners with Mr. Clean®
  • Provides a 100 percent satisfaction guarantee
  • Serves Melbourne, Indialantic, and Viera.

Two Maids

  • Provides professional house cleaning services with thoroughly trained, background-checked, and insured cleaners
  • Supplies all necessary cleaning equipment and products
  • Offers customizable cleaning services and a proven history of over 15 years.

eMaids

  • Offers professional house cleaning services in Melbourne and all of Brevard County
  • Provides everyday housekeeping, routine cleanings, deep cleaning, and office cleaning services
  • All maids are certified, insured, bonded, and background checked
  • Offers a 100% satisfaction guarantee.

321 Maids

  • A family-owned local business providing residential cleaning and maid services
  • Known for seamless scheduling, no hidden fees, and consistent cleans
  • Offers standard cleaning, vacation rental cleaning, and customizable cleaning add-ons
  • Highly rated with a 4.9-star rating based on 246 user reviews.
Management fees

Short-Term Rental Management Fees in Melbourne, Florida: A Range of 10%-30% Based on Service Level

In Melbourne, Florida, the fees for managing short-term rental properties can vary significantly, typically ranging from 10% to 30% of the rental revenue, depending on the level of service provided. Full-service management companies, such as Awning and GoSummer, which handle all aspects including guest communication, marketing, pricing optimization, and maintenance, tend to charge on the higher end of this spectrum, often starting at 15% to 20% of the revenue.

In contrast, basic services that may only include rent collection and minimal maintenance can be found at lower rates, around 10% of the gross monthly rent, as seen with companies like Berkshire Hathaway HomeServices Florida Realty. Additional fees may also apply for services such as cleaning, repairs, or property design. The specific fee structure can be influenced by factors including property size, type, location, and the annual estimated revenue.

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Why choose RedAwning

RedAwning is a tech leader in full-service short-term rental management, powered by our exclusive, unmatched tools.
Other property managers
Cost
Starting at 10%
25-40%
Guest communications
5-15 mins / 24 hours a day
1 hour+
Host communications
Dedicated phone and text line with no time on hold
Chat bots, hold lines and email threads
Insurance
Robust liability and dwelling coverage for every reservation
Spotty coverage with low claim approval rates
Contract
No cancellation fees
No contract lock-in
Just 90 days notice to cancel
Cancellation penalties
Number of Channels Your Listing is On
50+
2-4

Experience in numbers

Rest well knowing your property is managed by an experienced team powered by world-class technology.
+10-30%
in gross revenue
4.8 stars
guest rating
14+ years
managing STRs

Short Term Rental Calculator

Find out how much your property in Melborne should generate as a short term rental and look at the performance of properties around yours.

35,000+ Properties
Hosts stay with RedAwning
1,000,000,00 Nights Booked
RedAwing knows how to get bookings
50+ Top Booking Channels
More than any other platform available

Furnishing checklist

This comprehensive checklist ensures that your rental is guest-ready with all the essentials to create a comfortable and memorable experience in Melborne.

Living Room
Seating: Sofa, armchairs, and ottomans
Coffee Table
Entertainment: Smart TV (with streaming apps) and remote control
Decor: Area rug, wall art, plants, and throw pillows
Lighting: Floor lamp or table lamps
Charging Stations: Power strips or outlets with USB ports
Bedrooms
Beds: High-quality mattress with mattress protector
Linens: At least two sets of sheets per bed
Pillows: Hypoallergenic pillows (2-4 per bed)
Blankets: Extra throw blankets or quilts
Nightstands: With lamps or charging docks
Closet or Storage: Hangers, dresser, or luggage rack
Blackout Curtains or Shades
Bathrooms
Towels: Bath towels, hand towels, washcloths (2 sets per guest)
Shower Curtain & Liner
Toiletries: Shampoo, conditioner, body wash, hand soap
Bathroom Essentials: Toilet paper, tissues, trash bin
Hairdryer
Mirror: Full-length or wall mirror
Dining Area
Dining Table: Seating for the maximum number of guests
Place Settings: Placemats or tablecloths
Centerpiece: Vase with flowers or decorative piece
Kitchen
Appliances: Refrigerator, microwave, toaster, coffee maker, kettle
Cookware: Pots, pans, baking trays
Utensils: Forks, knives, spoons, spatulas, tongs
Dinnerware: Plates, bowls, glasses, mugs (2 sets per guest)
Cutting Board & Knives
Basic Spices & Condiments: Salt, pepper, oil
Cleaning Supplies: Sponge, dish soap, paper towels, trash bags
Outdoor Space (if applicable)
Seating: Outdoor chairs, benches, or lounges
Table: For outdoor dining or drinks
Lighting: String lights or outdoor lanterns
Grill: With necessary utensils and instructions
Outdoor Trash Bin
Extras to Elevate Guest Experience
Welcome Basket: Snacks, water bottles, or wine
Guidebook: Local recommendations and house rules
Board Games or Books: Entertainment for guests
Umbrella & Flashlight
Iron & Ironing Board
Laundry: Washer, dryer, and detergent (if available)
Unlock your home’s potential
Schedule a call to learn more about Awning’s Short Term Rental Property Management Service.
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⇤ Airbnb Statistics for Florida