Airbnb & VRBO Performance in Mariposa California.

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Mariposa, California: Airbnb & VRBO Vacation Rental Market Overview

The short-term rental market in Mariposa, California, is thriving, with a median occupancy rate of 63%, an average daily rate of $180, and an average annual host income of $41,000, driven by strong demand from visitors to Yosemite National Park.

Market overview

Thriving Short-Term Rental Market in Mariposa, California

Mariposa, California, is experiencing a robust and lucrative short-term rental market, particularly driven by its proximity to Yosemite National Park. The area boasts a median occupancy rate of 63%, indicating a strong and consistent demand for short-term rentals throughout the year.

On average, short-term rental listings in Mariposa are booked for 230 nights annually, with an average daily rate of $180. This translates to a typical host income of $41,000 per year, highlighting the profitability of investing in this market. The peak season, which begins in late spring and extends through the summer months, sees a significant surge in demand and higher rental rates, making it an ideal time for hosts to maximize their revenue.

Overall, Mariposa's lenient short-term rental regulations and the area's natural attractions make it an attractive and stable market for hosts and investors.

Short Term Regulations

Short-Term Rental Regulations in Mariposa, California for 2024

General Regulations

  • Permit Requirement: All short-term rental hosts must obtain a permit from Mariposa County.
  • Transient Occupancy Tax (TOT): Hosts must obtain a TOT certificate and remit TOT on a quarterly basis for all rentals less than 30 days in duration.

Zoning and Land Use

  • Zoning Ordinances: Short-term rentals are allowed in most residential zones, but there are restrictions in certain areas.
  • Bedroom Limitations: Currently, new short-term rentals are limited to three bedrooms or less, though there is a proposal to increase this limit to five bedrooms.

Health and Safety

  • Compliance with State Building Code: Rentals must comply with California State Building Code requirements, particularly regarding septic system sizing.

Operational Regulations

  • Noise Regulations: Hosts must adhere to specific noise regulations to minimize the impact on local communities.
  • Parking Regulations: There are specific rules regarding parking to ensure compliance and minimize disruptions.
  • Maximum Occupancy: Hosts must comply with maximum occupancy limits set by the county.

Administrative Requirements

  • Application and Approval Process: There is no specific timeframe between the initial application and the start date of operation, but applications can be closed if no progress is made within six months.
  • No Renewal Fees: There are no renewal fees for short-term rental permits.

Community Impact

  • Impact on Local Housing Market: Short-term rentals have contributed to higher property values and rental market rates, affecting affordability for local residents.
  • Economic Contribution: Short-term rentals generate significant revenue for the county and support local jobs, particularly in the tourism industry.

Additional Considerations

  • Moratorium on New Rentals: As of recent discussions, there has been a moratorium placed on accepting applications for new short-term rentals while the county reviews and updates regulations.
  • Public Involvement: The public and the Mariposa County Planning Commission are involved in the process of revising county codes and implementing the county’s general plan.
Neighborhood Performance

High-Revenue Airbnb Neighborhoods in Mariposa, California

Why These Neighborhoods Are Appealing

Mariposa, California, is a highly attractive destination for Airbnb investors due to its proximity to Yosemite National Park and other local attractions. Here are the top neighborhoods generating significant Airbnb revenue and their appeal to guests:

1. Areas Near Yosemite National Park Entrance

  • These neighborhoods are particularly appealing due to their easy access to outdoor activities such as hiking, rock climbing, and sightseeing within Yosemite National Park.
  • High demand from tourists seeking convenience and proximity to the park's main attractions.

2. Downtown Mariposa

  • This area is attractive because of its charming downtown district, which offers restaurants, shops, and a local experience that tourists seek.
  • Guests appreciate the historical charm and the ability to explore local culture and amenities.

3. Mariposa Grove of Giant Sequoias and Surrounding Areas

  • The proximity to the Mariposa Grove of Giant Sequoias is a significant draw for nature lovers and those interested in unique natural attractions.
  • The scenic beauty and recreational opportunities in this area enhance guest satisfaction.

4. Historical and Cultural Sites

  • Neighborhoods near the Mariposa Museum and History Center, California State Mining and Mineral Museum, and other historical sites are popular due to the rich heritage they offer.
  • Guests are drawn to the educational and cultural experiences these sites provide.

5. Areas with Recreational Amenities

  • Neighborhoods featuring properties with amenities like hot tubs, pools, and outdoor spaces such as patios or gardens are highly sought after. These amenities offer relaxation and comfort after exploring nearby attractions.
  • Properties with spacious living areas and fully-equipped kitchens also attract groups and families, enhancing the overall guest experience.

Key Statistics

  • Median Occupancy Rate: 63%
  • Average Daily Rate: $180
  • Annual Revenue: Approximately $41,000 per year

These neighborhoods in Mariposa, CA, offer a combination of natural beauty, recreational opportunities, and local charm, making them highly profitable and appealing for Airbnb guests.

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Design Tips

Tips for Furnishing and Design of an Airbnb in Mariposa, California

To create an inviting and uniquely styled Airbnb in Mariposa, California, consider the following tips:

Emphasize Natural and Rustic Elements

  • Use furniture and decor that blend functionality with natural materials such as wood, stone, and metal to reflect the area's natural beauty.

Incorporate Local Themes and Craftsmanship

  • Decor often emphasizes themes of nature, showcasing artwork and decorations that inspire a sense of tranquility and connection to the outdoors. Incorporate local craftsmanship or materials to set the property apart.

Focus on Comfort and Cozy Textiles

  • Use cozy textiles, vintage elements, and earthy color palettes to create warm, inviting spaces. High-quality bedding and comfortable furnishings are crucial for guest satisfaction.

Highlight Outdoor Spaces

  • Invest in durable yet attractive outdoor furniture to enhance the functionality of outdoor areas. Amenities like decks, patios, BBQ grills, and hot tubs are highly sought after by guests.

Ensure Modern Amenities

  • Include modern appliances, well-equipped kitchens, and fast WiFi to meet the needs of contemporary travelers. A laptop-friendly workspace can also be a significant advantage.

Create a Unique and Memorable Atmosphere

  • Add local art and unique decor to create a memorable atmosphere that encourages positive reviews and repeat bookings. Features like private access to hiking trails or scenic views can significantly elevate guest satisfaction.

Consider Family and Pet-Friendly Amenities

  • Offer amenities like pet-friendly accommodations, high chairs, travel cribs, or strollers to cater to family travelers. These features can make your property more appealing to a broader range of guests.

Maintain a Clean and Well-Maintained Property

  • Ensure that the property is well-maintained, clean, and ready for guests. Regular maintenance of amenities such as pools and hot tubs is essential for a positive guest experience.

Optimize for Seasonal Demand

  • Be aware of the peak and off-seasons in Mariposa (peak season from May to September) and adjust your pricing and amenities accordingly to maximize rental income.

Choose Strategic Locations

  • Invest in properties located near Yosemite National Park entrances, popular hiking trails, or in neighborhoods with scenic views and local amenities like shops and restaurants. These locations tend to attract the highest interest from travelers.
Insider Tips

Discovering Mariposa, California: Local Attractions and Insider Tips

Local Attractions

Historic Museums

  • Mariposa Museum and History Center: A treasure trove of artifacts, records, and historic relics showcasing the Gold Rush past and local history. Open 9AM-4PM, 7 days a week. Admission is a $5 donation per person.
  • Tip: Arrange a tour of the blacksmith shop and gold panning in advance by calling (209) 966-2924.

  • California State Mining & Mineral Museum: Located at the Mariposa County Fairgrounds, this museum features gems, minerals, and historic artifacts, including the 13.8-pound Fricot Nugget. Admission is $4 for adults, free for children under 12.

Historic Landmarks

  • Mariposa County Courthouse: The oldest continuously serving courthouse west of the Mississippi, built in 1854. A great spot for a stroll around the lush green lawn.
  • Tip: Take a moment to admire the historic building and its surroundings.

  • Old Mariposa County Jail: A historic jail built in the mid-1800s, known for its granite construction and curious history of escapes.

Wine and Olive Oil Tastings

  • Casto Oaks Fine Wine: Sample local wines at the tasting room in historic downtown Mariposa. Cross the street to visit the Local Grape for more wine tasting.
  • Tip: Combine wine tasting with a visit to the nearby CostaLivos Mountain Gold Olive Oil for a local olive oil tasting experience.

  • CostaLivos Mountain Gold Olive Oil: Family-run tasting room offering locally made olive oils and vinegars. Try the jalapeño olive oil and blackberry balsamic vinegar.

Outdoor Activities

  • Stockton Creek Preserve: Hike through rolling trails with over 5 miles of paths, offering views of wildflowers and butterflies in the spring.
  • Tip: Early spring is the best time to see blooming wildflowers.

  • Hite Cove Trail: Located in El Portal, this trail is great for wildflower viewing in the spring and offers scenic hikes along the Merced River.

  • Tip: Combine with a visit to the shops, galleries, and restaurants in El Portal.

  • Yosemite Ziplines & Adventure Ranch: A two-hour, guide-led zipline tour. Participants must weigh between 60 and 250 pounds. Other activities include gold panning and a ropes course.

  • Tip: Check the website for up-to-date information on availability.

Cultural Experiences

  • Mariposa Farmers Market: Every Wednesday from May to October, enjoy local food, organic produce, and crafts.
  • Tip: A great place to sample local flavors and support local artisans.

  • The Hideout Saloon: Experience Gold Rush vibes with comfort food, beers on tap, live music, and karaoke.

  • Tip: A local favorite for drinks and entertainment.

  • Mariposa Butterfly Festival: Celebrate the town's namesake with a festival honoring the monarch butterflies that migrate there each spring.

Insider Tips

Getting Around

  • AutoCamp Yosemite: Stay in custom Airstreams or cabins and use the daily YARTS shuttle to Yosemite National Park to avoid traffic hassles.

Dining

  • 1850 Restaurant + Brewing Co.: Known for hand-cut steaks, burgers, and locally sourced veggies. Try their award-winning burger.

Shopping

  • Brick Wall Boutique: Find unique shoes, dresses, and home goods in this historic boutique. Also, visit NativeEarth for locally made leather boots and shoes.

Scenic Views

  • Airborn Aviation Services: Take an aerial tour high above Mariposa County and Yosemite National Park for a breathtaking view.

Wellness

  • The Wellness Nook: Enjoy massage, facials, waxing, and other wellness treatments in downtown Mariposa.

By sharing these attractions and tips, your guests will have a comprehensive guide to exploring the charming town of Mariposa and its surroundings.

Practical Tips

Practical Tips to Run a Successful Short-Term Rental Business in Mariposa, California

To ensure a smooth and profitable short-term rental business in Mariposa, California, several practical tips can make a significant difference. First, it is crucial to adhere to local noise regulations by informing guests about quiet hours through clear communication in the listing and a digital or physical house manual. This manual should also include essential instructions, Wi-Fi passwords, and other pertinent information to enhance the guest experience.

A simplified check-in process can be achieved by utilizing smart locks, which eliminate the need for physical key exchanges and provide guests with immediate access upon arrival. Additionally, providing detailed parking instructions accompanied by photos can help avoid confusion and ensure a hassle-free arrival.

By complying with local regulations, such as obtaining a Transient Occupancy Tax (TOT) certificate and adhering to zoning ordinances, hosts can avoid fines and ensure their business remains compliant.

Overall, these measures not only enhance guest satisfaction but also help in maintaining a positive reputation and maximizing rental income in the competitive Mariposa market.

Local Vendors

Here is a brief list of house cleaning providers in Mariposa, California:

House Cleaning Services

Sierra Gold Cleaning Services

  • Based in Mariposa, CA, services include residential family homes, vacation rentals, and commercial spaces.
  • Known for thorough, efficient, and communicative service.

Scott's Cleaning Service

  • Local professional cleaning service in Mariposa, CA.
  • Certified, bonded, and insured technicians; voted "Best Janitorial Service" by the citizens of Mariposa.

Turno's Vetted Cleaners

  • Provides vacation rental and Airbnb cleaning services in Mariposa.
  • Cleaners are vetted, bonded, and insured; include background checks and host ratings.

Additional Resources

For more options and reviews, you can also refer to:- Angie's List: Lists top-rated house cleaners in Mariposa, CA, with reviews and ratings.- Care.com: Offers a list of affordable house cleaning services in Mariposa, CA, with details on rates, reviews, and experience.

Note: The list does not include repair or maintenance providers as the sources primarily focus on cleaning services.

Management fees

Short-Term Rental Management Fees in Mariposa, California: A Comprehensive Guide

In Mariposa, California, managing short-term rentals can incur management fees that typically range from 10% to 30% of the rental revenue, depending on the level of service provided. Full-service management, which includes guest communication, marketing, and maintenance, tends to be on the higher end of this spectrum, often around 20% to 25% of the rental income.

Basic services, such as minimal property oversight and booking management, may be less expensive but still significant. Additionally, hosts may need to account for other fees, including cleaning fees, repair costs, and potentially design or amenity maintenance fees. For instance, some management companies charge a separate consumables fee to cover items like linens, toiletries, and other essentials to ensure each guest has a fresh experience.

Understanding these fees is crucial for hosts to accurately calculate their net earnings and ensure compliance with local regulations, such as the Transient Occupancy Tax (TOT) and Tourism Business Improvement District Assessment (TBID) in Mariposa County.

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Why choose RedAwning

RedAwning is a tech leader in full-service short-term rental management, powered by our exclusive, unmatched tools.
Other property managers
Cost
Starting at 10%
25-40%
Guest communications
5-15 mins / 24 hours a day
1 hour+
Host communications
Dedicated phone and text line with no time on hold
Chat bots, hold lines and email threads
Insurance
Robust liability and dwelling coverage for every reservation
Spotty coverage with low claim approval rates
Contract
No cancellation fees
No contract lock-in
Just 90 days notice to cancel
Cancellation penalties
Number of Channels Your Listing is On
50+
2-4

Experience in numbers

Rest well knowing your property is managed by an experienced team powered by world-class technology.
+10-30%
in gross revenue
4.8 stars
guest rating
14+ years
managing STRs

Short Term Rental Calculator

Find out how much your property in Mariposa should generate as a short term rental and look at the performance of properties around yours.

35,000+ Properties
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Furnishing checklist

This comprehensive checklist ensures that your rental is guest-ready with all the essentials to create a comfortable and memorable experience in Mariposa.

Living Room
Seating: Sofa, armchairs, and ottomans
Coffee Table
Entertainment: Smart TV (with streaming apps) and remote control
Decor: Area rug, wall art, plants, and throw pillows
Lighting: Floor lamp or table lamps
Charging Stations: Power strips or outlets with USB ports
Bedrooms
Beds: High-quality mattress with mattress protector
Linens: At least two sets of sheets per bed
Pillows: Hypoallergenic pillows (2-4 per bed)
Blankets: Extra throw blankets or quilts
Nightstands: With lamps or charging docks
Closet or Storage: Hangers, dresser, or luggage rack
Blackout Curtains or Shades
Bathrooms
Towels: Bath towels, hand towels, washcloths (2 sets per guest)
Shower Curtain & Liner
Toiletries: Shampoo, conditioner, body wash, hand soap
Bathroom Essentials: Toilet paper, tissues, trash bin
Hairdryer
Mirror: Full-length or wall mirror
Dining Area
Dining Table: Seating for the maximum number of guests
Place Settings: Placemats or tablecloths
Centerpiece: Vase with flowers or decorative piece
Kitchen
Appliances: Refrigerator, microwave, toaster, coffee maker, kettle
Cookware: Pots, pans, baking trays
Utensils: Forks, knives, spoons, spatulas, tongs
Dinnerware: Plates, bowls, glasses, mugs (2 sets per guest)
Cutting Board & Knives
Basic Spices & Condiments: Salt, pepper, oil
Cleaning Supplies: Sponge, dish soap, paper towels, trash bags
Outdoor Space (if applicable)
Seating: Outdoor chairs, benches, or lounges
Table: For outdoor dining or drinks
Lighting: String lights or outdoor lanterns
Grill: With necessary utensils and instructions
Outdoor Trash Bin
Extras to Elevate Guest Experience
Welcome Basket: Snacks, water bottles, or wine
Guidebook: Local recommendations and house rules
Board Games or Books: Entertainment for guests
Umbrella & Flashlight
Iron & Ironing Board
Laundry: Washer, dryer, and detergent (if available)
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⇤ Airbnb Statistics for California