Airbnb & VRBO Performance in Lincoln Nebraska.

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Lincoln, Nebraska: Airbnb & VRBO Vacation Rental Market Overview

The short-term rental market in Lincoln, Nebraska is thriving, with increasing occupancy rates reaching 68% as of August 2024, stable and rising nightly rates averaging $110, and a robust demand driven by various local events and a growing population.

Market overview

Thriving Short-Term Rental Market in Lincoln, Nebraska

Lincoln, Nebraska, is experiencing a robust and promising short-term rental market, making it an attractive destination for investors and travelers alike. As of August 2024, the city boasts an impressive year-to-date occupancy rate of 68%, a significant increase from 64% in 2022 and 58% in 2021, indicating a strong and growing demand for short-term rentals.

The average daily rate (ADR) has also shown a steady upward trajectory, standing at $110 as of August 2024, up from $105 in 2022 and $102 in 2021. This stability and growth in both occupancy rates and nightly rates underscore Lincoln's appeal as a vibrant and lucrative market for short-term rentals, driven by a mix of leisure travelers, business visitors, and event attendees, particularly during peak months and football season.

Short Term Regulations

Short-Term Rental Regulations in Lincoln, Nebraska for 2024

Licensing Requirements

  • All short-term rental operators must acquire a license through the Building and Safety Department, with each rental unit requiring a separate license.
  • The license costs $250 per rental unit and must be renewed annually.

Zoning and Location Restrictions

  • Short-term rentals are allowed in various zoning districts, but must comply with specific regulations to preserve the residential character of neighborhoods.
  • Certain residential districts may have restrictions on the number of guests or the frequency of rental periods.

Building and Safety Standards

  • Rental units must comply with building safety codes, fire codes, and health regulations to ensure safety for guests and the community.
  • Properties are subject to inspections to ensure compliance with these standards.

Occupancy Limits and Guest Restrictions

  • There are occupancy limits based on the unit's size and number of bedrooms.
  • Restrictions on events, parties, and large gatherings are in place.

Operational Requirements

  • Quiet hours must be observed between 10pm-7am.
  • Adequate parking for guests must be provided.
  • The STR license, contact information, and rules must be posted inside the rental unit.
  • Properties must be maintained in a safe, clean, and orderly condition.

Taxation

  • Hosts must comply with the Hotel Occupation Tax, which has been revised to include short-term rentals.

Public Health and Safety

  • Compliance with fire, health, and sanitation regulations is mandatory.
  • Designating an emergency contact specific to the rental property is required.

Enforcement and Penalties

  • Operating an unlicensed short-term rental can result in substantial fines and legal action.
  • The city has contracted with a third-party company to identify and monitor unlicensed STRs.

Additional Restrictions

  • Low-density residential zones have a 5-year sunset clause on STR licenses to phase out short-term rentals and preserve neighborhood character.
  • Stay duration for short-term rentals is limited to no more than 30 consecutive days.
Neighborhood Performance

Top Neighborhoods Generating Airbnb Revenue in Lincoln, Nebraska

1. Downtown Lincoln

  • Appeal: Downtown Lincoln is highly appealing due to its central location and proximity to major attractions such as Memorial Stadium, Pinnacle Bank Arena, the Lied Center, and the historic Haymarket area. Guests can walk to numerous restaurants, bars, coffee shops, and boutique stores. Many condos and apartments in this area are highly rated for their cleanliness, location, and modern amenities like rooftop access, fire pits, and secure parking.

2. Haymarket Area

  • Appeal: The Haymarket area is a favorite among guests due to its vibrant nightlife, abundance of restaurants and bars, and close proximity to key venues like Memorial Stadium and Pinnacle Bank Arena. The area's historic charm and convenient walking distance to other downtown attractions make it an ideal location for both short and long-term stays.

3. Near South Neighborhood

  • Appeal: This neighborhood is attractive for its central location, making it easy to access downtown Lincoln, the University of Nebraska-Lincoln (UNL), and the Haymarket area. Guests appreciate the quiet and friendly environment, along with amenities like refurbished homes, custom bars, and home chef's kitchens. The area is also close to dining and retail establishments.

4. Historic Capitol Environs District

  • Appeal: Located next to the Nebraska State Capitol, this district offers a blend of historic charm and modern convenience. Guests can enjoy easy access to UNL City Campus, downtown Lincoln, and the Haymarket area. The area is known for its cleanliness, mid-century modern architecture, and proximity to local dining, breweries, and coffee shops.

5. University of Nebraska-Lincoln (UNL) Area

  • Appeal: The area surrounding UNL is popular due to its proximity to the campus, Pinnacle Bank Arena, and Memorial Stadium. Guests appreciate the modern and fully furnished condos, many of which offer rooftop decks, fire pits, and secure parking. This location is ideal for those attending university events or looking for a convenient base to explore downtown Lincoln.

These neighborhoods are consistently highly rated and generate significant Airbnb revenue due to their prime locations, modern amenities, and easy access to Lincoln's key attractions.

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Design Tips

Tips for Furnishing and Designing an Inviting Airbnb in Lincoln, Nebraska

Define Your Property's Aesthetic

  • Align your property's aesthetic with Lincoln's unique style, which often blends modern, contemporary, and vintage elements. Consider the local charm and the city's rich history when choosing decor and furniture.

Choose High-Quality and Stylish Furnishings

  • Invest in high-quality furnishings that enhance the comfort and appeal of your space. This can include modern kitchens, comfortable living areas, and stylish bedrooms. High-quality furnishings can lead to positive reviews and repeat visits.

Incorporate Local and Trendy Designs

  • Incorporate local aesthetic and trendy designs to create a unique selling point. For example, use minimalistic and functional decor, combined with vintage or rustic touches that reflect Lincoln's history.

Focus on Functionality and Comfort

  • Ensure that your furnishings are both functional and comfortable. Guests value amenities such as fully stocked kitchens, washer and dryer facilities, and high-speed internet. These features can significantly enhance their stay.

Highlight Desirable Amenities

  • Include amenities that are highly sought after by guests in Lincoln, such as game rooms, pools, hot tubs, and outdoor spaces like patios or gardens. These amenities can make your property more appealing and increase occupancy rates.

Ensure Cleanliness and Self-Check-In Options

  • Maintain a high level of cleanliness and offer self-check-in options to enhance guest satisfaction. Cleanliness is a critical factor in guest reviews, and self-check-in provides convenience and flexibility.

Create a Family-Friendly Environment

  • Design your space to be family-friendly, which is particularly important in Lincoln given the number of family visitors. Include amenities such as high chairs, travel cribs, or strollers to cater to families.

Select Desirable Neighborhoods

  • Choose neighborhoods that are highly desirable to short-term renters. Areas near the University of Nebraska-Lincoln, the Haymarket District, and quiet residential areas close to local amenities are particularly sought after.

Utilize Outdoor Spaces

  • Make the most of outdoor spaces by including features like private driveways, fenced-in yards, and BBQ areas. These can add to the overall appeal and comfort of your property.

Reflect the Neighborhood's Charm

  • Tailor your decor to reflect the unique charm of the neighborhood. For example, in historic areas, incorporate vintage and rustic elements, while in modern areas, use contemporary designs.
Insider Tips

Discover Lincoln, Nebraska: Top Attractions and Insider Tips for Guests

Local Attractions

1. Historic Haymarket District

  • A vibrant area with renovated 19th-century brick warehouses, brick streets, and a unique clock.
  • Home to the Lincoln station, now a visitor center and restaurant.
  • Frequented by students from the University of Nebraska, with festivals and farmers markets in the summer.

2. Nebraska State Capitol

  • A must-visit landmark in the city center, offering guided tours.
  • Features a stunning tower with panoramic views of the city.

3. Sunken Gardens

  • A beautiful botanical garden with over 30,000 individual plants.
  • Perfect for a relaxing stroll or picnic.

4. Lincoln Children's Zoo

  • Home to over 400 animals, with activities like feeding giraffes and a scale model train ride.
  • Includes an Animal Encounter Stage and guided horse rides.

5. Memorial Stadium

  • Catch a game by the University of Nebraska Cornhuskers football team.
  • A lively atmosphere, especially during game days.

6. University of Nebraska State Museum

  • Explore natural history exhibits, including dinosaur fossils and a giant mammoth skeleton.
  • A great place for families and science enthusiasts.

7. Museum of American Speed

  • Showcases a collection of historic cars and automotive memorabilia.
  • A unique attraction for car enthusiasts.

8. Sheldon Museum of Art

  • Features a diverse collection of American art from the 19th century to the present.
  • Located on the University of Nebraska campus.

9. National Roller Skating Museum

  • A free attraction with a wide range of roller skates and memorabilia.
  • Highlights include powered skates and skates from 1814.

10. Pioneers Park Nature Center

  • Offers wildlife spotting and educational programs.
  • A great place for nature lovers and families.

Insider Tips

  • Dining and Nightlife:
  • The Historic Haymarket District is filled with restaurants, bars, and live music venues.
  • Check out Lazlo's Brewery & Grill for local cuisine and craft beer.

  • Events and Festivals:

  • Summer months often feature festivals and farmers markets in the Haymarket District.
  • Catch a game at Memorial Stadium for an electric atmosphere.

  • Local Favorites:

  • Visit the International Quilt Study Center & Museum for a unique cultural experience.
  • Explore the trails and natural beauty at Pioneers Park Nature Center.

  • Family Activities:

  • The Lincoln Children's Museum offers interactive exhibits perfect for kids.
  • Feed the animals at the Lincoln Children's Zoo for a fun and educational experience.

By sharing these attractions and insider tips, you can help your guests make the most of their visit to Lincoln, Nebraska.

Practical Tips

Practical Tips to Run a Successful Short Term Rental Business in Lincoln, Nebraska

To ensure a smooth and profitable short-term rental business in Lincoln, Nebraska, several practical tips can make a significant difference. Here are some key considerations:

Noise Regulations and Guest Communication

Inform your guests about quiet hours and noise regulations to maintain a harmonious relationship with neighbors. Clearly outline these rules in your digital and physical house manual to avoid any misunderstandings.

Comprehensive House Manual

Create a detailed digital and physical house manual that includes essential instructions, Wi-Fi passwords, and other important information. This manual should cover everything from appliance usage to emergency contact details, ensuring guests have all the information they need at their fingertips.

Simplified Check-in Process

Utilize smart locks to streamline the check-in process, eliminating the need for physical key exchanges. Provide guests with clear instructions on how to access the property, along with photos and videos to guide them through the process.

Parking Instructions

Include detailed parking instructions with photos in your house manual to help guests navigate parking options. This can prevent confusion and ensure that guests park in designated areas, respecting local regulations and neighborly harmony.

By implementing these strategies, you can enhance the guest experience, reduce potential issues, and maintain a positive reputation for your short-term rental business in Lincoln, Nebraska.

Local Vendors

Here is a brief list of house cleaning providers in Lincoln, Nebraska:

House Cleaning Services in Lincoln, NE

The Cleaning Authority - Lincoln

  • Offers maid services, environmentally responsible cleaning products, and a Detail-Clean Rotation System.
  • Provides free in-home cleaning estimates and has fully insured and bonded cleaners.
  • Serves Lincoln, Eagle, Waverly, Bennet, Hickman, Palmyra, and surrounding communities.

Cleaning Ninjas

  • Provides residential and commercial cleaning services in Lincoln and Omaha.
  • Offers recurring cleaning on a monthly, bi-weekly, or weekly basis.
  • Awarded the Angie’s List Super Service Award and voted Best Cleaning Company in local awards.

Queen Bee Cleaning

  • Offers professional house cleaning, maid services, deep cleaning, move-in/out cleaning, and commercial cleaning.
  • Uses eco-friendly cleaning products and provides 100% happiness guaranteed.
  • Serves Lincoln, NE, and surrounding communities.

Claudia's Cleaning Service

  • Provides recurring cleaning services, maid services, rentals, move outs, and one-time cleanings.
  • Uses organic and green cleaning products and is competitively priced.
  • Serves Lincoln, Omaha, and surrounding areas.
Management fees

Managing Short-Term Rentals in Lincoln, Nebraska: Understanding Management Fees

In Lincoln, Nebraska, the management of short-term rentals, such as those listed on Airbnb and Vrbo, involves a range of services that can impact the overall cost for hosts. Management fees for short-term rentals typically range from 10% to 30% of the rental revenue, depending on the level of service provided. Full-service management, which includes comprehensive tasks like guest communication, marketing, and maintenance, tends to be on the higher end of this spectrum, often starting at around 20% of the revenue.

Basic services, which may only include tasks such as rent collection and monthly reporting, can be less expensive. Additionally, hosts may incur extra fees for services like cleaning, repairs, or property design and preparation. These fees can vary among different property management companies, with some charging fees on the net revenue after cleaning costs, while others may include these costs in their overall fee structure. Understanding these fees is crucial for hosts to manage their expenses effectively and ensure the profitability of their short-term rental ventures.

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Why choose RedAwning

RedAwning is a tech leader in full-service short-term rental management, powered by our exclusive, unmatched tools.
Other property managers
Cost
Starting at 10%
25-40%
Guest communications
5-15 mins / 24 hours a day
1 hour+
Host communications
Dedicated phone and text line with no time on hold
Chat bots, hold lines and email threads
Insurance
Robust liability and dwelling coverage for every reservation
Spotty coverage with low claim approval rates
Contract
No cancellation fees
No contract lock-in
Just 90 days notice to cancel
Cancellation penalties
Number of Channels Your Listing is On
50+
2-4

Experience in numbers

Rest well knowing your property is managed by an experienced team powered by world-class technology.
+10-30%
in gross revenue
4.8 stars
guest rating
14+ years
managing STRs

Short Term Rental Calculator

Find out how much your property in Lincoln should generate as a short term rental and look at the performance of properties around yours.

35,000+ Properties
Hosts stay with RedAwning
1,000,000,00 Nights Booked
RedAwing knows how to get bookings
50+ Top Booking Channels
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Furnishing checklist

This comprehensive checklist ensures that your rental is guest-ready with all the essentials to create a comfortable and memorable experience in Lincoln.

Living Room
Seating: Sofa, armchairs, and ottomans
Coffee Table
Entertainment: Smart TV (with streaming apps) and remote control
Decor: Area rug, wall art, plants, and throw pillows
Lighting: Floor lamp or table lamps
Charging Stations: Power strips or outlets with USB ports
Bedrooms
Beds: High-quality mattress with mattress protector
Linens: At least two sets of sheets per bed
Pillows: Hypoallergenic pillows (2-4 per bed)
Blankets: Extra throw blankets or quilts
Nightstands: With lamps or charging docks
Closet or Storage: Hangers, dresser, or luggage rack
Blackout Curtains or Shades
Bathrooms
Towels: Bath towels, hand towels, washcloths (2 sets per guest)
Shower Curtain & Liner
Toiletries: Shampoo, conditioner, body wash, hand soap
Bathroom Essentials: Toilet paper, tissues, trash bin
Hairdryer
Mirror: Full-length or wall mirror
Dining Area
Dining Table: Seating for the maximum number of guests
Place Settings: Placemats or tablecloths
Centerpiece: Vase with flowers or decorative piece
Kitchen
Appliances: Refrigerator, microwave, toaster, coffee maker, kettle
Cookware: Pots, pans, baking trays
Utensils: Forks, knives, spoons, spatulas, tongs
Dinnerware: Plates, bowls, glasses, mugs (2 sets per guest)
Cutting Board & Knives
Basic Spices & Condiments: Salt, pepper, oil
Cleaning Supplies: Sponge, dish soap, paper towels, trash bags
Outdoor Space (if applicable)
Seating: Outdoor chairs, benches, or lounges
Table: For outdoor dining or drinks
Lighting: String lights or outdoor lanterns
Grill: With necessary utensils and instructions
Outdoor Trash Bin
Extras to Elevate Guest Experience
Welcome Basket: Snacks, water bottles, or wine
Guidebook: Local recommendations and house rules
Board Games or Books: Entertainment for guests
Umbrella & Flashlight
Iron & Ironing Board
Laundry: Washer, dryer, and detergent (if available)
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⇤ Airbnb Statistics for Nebraska