Airbnb & VRBO Performance in Ketchum Idaho.

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Ketchum, Idaho: Airbnb & VRBO Vacation Rental Market Overview

The short-term rental market in Ketchum, Idaho, is highly profitable, with a median occupancy rate of 55%, an average daily rate of $291, and an average annual host income of $59,000, making it a stable and lucrative investment opportunity.

Market overview

Thriving Short-Term Rental Market in Ketchum, Idaho

Ketchum, Idaho, is experiencing a robust short-term rental market, making it an attractive destination for both hosts and investors. As of the latest data, a typical short-term rental listing in Ketchum is booked for 201 nights per year, boasting a median occupancy rate of 55%. This strong demand is complemented by an average daily rate of $291, contributing to an average annual host income of $59,000. The lenient short-term rental regulations in Ketchum further enhance the viability of this investment, with the peak month being July, indicating a lucrative summer season. Overall, Ketchum's stable and profitable short-term rental market presents a promising opportunity for those looking to capitalize on the growing demand for vacation rentals.

Short Term Regulations

Short-Term Rental Regulations in Ketchum, Idaho for 2024

Licensing and Permits

  • Short-term rental operators must obtain a city permit with an application fee of $527.

Health and Safety Standards

  • Properties must meet health and safety standards, including the installation of smoke alarms and fire extinguishers.
  • Regular fire code compliance and maintenance of escape routes are required.

Property Requirements

  • Short-term rentals are not allowed in light industrial zones.
  • In residential zones, only one short-term rental is permitted per parcel, and guests must stay a minimum of two nights.

Compliance and Inspections

  • Owners must sign an affidavit agreeing to follow city standards and provide a self-inspection checklist. The city may require an inspection to verify compliance.
  • Properties built before modern safety standards are "grandfathered" in, but must comply if extensive renovations are made.

Local Representation and Guest Information

  • Operators must designate a local representative who lives within 20 miles of the rental property.

Insurance

  • Operators must have $1 million in liability insurance coverage or list their properties on short-term rental marketplaces that provide insurance, such as Airbnb and Vrbo.

Tax Compliance

  • Short-term rentals are subject to local option tax. Operators or short-term rental marketplaces are responsible for collecting and remitting these taxes.

Enforcement and Penalties

  • Operators who violate the law will receive a warning for the first two violations within a 12-month period. A third violation within those 12 months can result in permit revocation. Additional penalties may apply for other city law violations.

Data Collection

  • The city collects data on short-term rentals to better inform future decisions and ensure compliance with regulations.
Neighborhood Performance

Top Neighborhoods for Airbnb Revenue in Ketchum, Idaho

Why Ketchum is Appealing for Guests

Ketchum, Idaho, is a highly attractive destination for guests due to its proximity to Sun Valley Resort, Bald Mountain, and the Sawtooth National Recreation Area. The area offers a rich blend of outdoor activities, cultural attractions, and historic landmarks such as the Pioneer Saloon and the Ernest Hemingway Memorial.

High-Revenue Neighborhoods in Ketchum

Warm Springs

  • Appeal: Warm Springs is a prime location near the base of Bald Mountain, offering easy access to skiing and other outdoor activities. Properties here, such as the "Home in Warm Springs" with 4 beds and 4 baths, can generate significant revenue due to their proximity to ski lifts and amenities like hot tubs.
  • Revenue Potential: Annual revenue can reach up to $121,345 with a 74% occupancy rate and a daily rate of $673.

Downtown Ketchum

  • Appeal: Being in the heart of Ketchum, this area is close to various amenities, including restaurants, shops, and cultural attractions like the Ketchum/Sun Valley Heritage and Ski Museum. Properties here benefit from the vibrant local scene and easy access to outdoor recreation.
  • Revenue Potential: Residential/commercial buildings in downtown Ketchum can offer unique investment opportunities, though the revenue may vary based on the specific property and its management.

West Ketchum

  • Appeal: This quiet area is known for its serene atmosphere and is still within a short distance to downtown Ketchum. Properties here, such as those in quiet 5-unit complexes, attract guests looking for a more relaxed stay while still being close to key attractions.
  • Revenue Potential: Properties in West Ketchum, like the "Fantastic West Ketchum location" with 3 bedrooms and 3 bathrooms, can generate substantial revenue due to their desirable location and amenities.

Sun Valley Area

  • Appeal: The Sun Valley area is renowned for its luxury and proximity to world-class skiing and other outdoor activities. Properties like the "Sun Valley Villa" with a hot tub and capacity for 14 people are highly sought after by guests looking for a luxurious experience.
  • Revenue Potential: These properties can generate annual revenues of up to $121,345 with a high occupancy rate and daily rates exceeding $900.

These neighborhoods in Ketchum offer a combination of proximity to outdoor recreation, cultural attractions, and luxurious amenities, making them highly appealing to guests and profitable for Airbnb investors.

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Design Tips

Creating an Inviting Airbnb in Ketchum, Idaho: Design and Furnishing Tips

Entry and First Impressions

  • Ensure the entryway makes a welcoming first impression. Provide amenities such as a keyless entry system, a welcoming note, and perhaps a small gift or local treat to make guests feel special.

Living Room

  • Focus on creating a comfortable and conversational space. Use lighting control with lamps and dimmer switches to set the mood.
  • Incorporate soft, clean blankets and pillows with various fill options to add warmth and comfort.
  • Include occasional tables and a pouf for guests to place their drinks and rest their feet.
  • Consider the layout to facilitate conversation and activities, such as adding a cozy reading nook or swivel chairs.

Kitchen

  • Use a handmade textured tile for the backsplash to add contrast and dimension to the space.
  • Incorporate unique hardware on the cabinetry to enhance the aesthetic.
  • Ensure the kitchen is well-equipped with modern appliances and easy-to-clean surfaces.

Bedroom

  • Offer luxurious bedding, including white sheets and a full, fluffy duvet insert, to create a clean and inviting atmosphere.
  • Provide bedside tables and lamps for each guest, including features like USB ports or wireless charging.
  • Use blackout shades to cater to different sleep preferences.
  • Add texture with rugs, curtains, and wood nightstands to fill out the space and draw attention to the views.

Bathroom

  • Ensure the bathroom is well-appointed with amenities like a high-pressure shower head and heated bidet toilet.
  • Use clean, modern fixtures and consider adding unique touches like local artwork.

Outdoor and Common Areas

  • If applicable, create an inviting outdoor space with a BBQ, hot tub, or other relaxation amenities.
  • Utilize the natural beauty of Ketchum by adding outdoor seating areas with scenic views.
  • Incorporate mountain-themed decor and contemporary furnishings to reflect the local style.

Texture and Dimension

  • Balance the space by pairing different textures, such as smooth surfaces with handmade or natural elements.
  • Add warmth with rugs, tapestries, and soft furnishings to make the space feel more inviting.

Local Charm

  • Incorporate local artwork and decor to reflect the unique charm of Ketchum.
  • Use natural materials like wood and stone to create a warm and inviting atmosphere.

Amenities

  • Provide amenities that cater to the outdoor lifestyle, such as ski lockers, bike storage, and proximity to recreational activities.
  • Ensure Wi-Fi and other modern conveniences are available to enhance guest satisfaction.
Insider Tips

Discover Ketchum, Idaho: Local Attractions and Insider Tips

Local Attractions

Natural Wonders

  • Sawtooth National Recreation Area: Explore over 750 miles of trails, enjoy breathtaking scenery, and experience the pristine wilderness of the Sawtooth Mountains.
  • Sawtooth Scenic Byway: Drive along Highway 75 from Ketchum to Stanley and marvel at the rugged peaks, wildlife, and scenic overlooks like the Galena Summit.
  • Stargaze: Ketchum is a Dark Sky Community and part of the nation’s first International Dark Sky Reserve, offering unparalleled stargazing opportunities.

Outdoor Activities

  • Hiking and Mountain Biking: Utilize the numerous trails in the Wood River Valley, including the Galena Trail system and the Forbidden Fruit flow trail for mountain bikers.
  • Cross Country Skiing: Enjoy over 250 kilometers of groomed trails, including the Olympic and Paralympic training site in the Wood River Valley.
  • Ice Skating: Visit the year-round outdoor ice rink in Sun Valley village and catch the summer ice shows featuring world-class skaters.

Cultural and Historical Sites

  • Trailing of the Sheep Festival: Experience the annual migration of sheep and the rich herding culture of the area, one of the best fall festivals in the world.
  • Wood River Museum of History and Culture: Learn about the history and culture of the Wood River Valley.
  • Wagon Days Festival: Celebrate the Old West with wagon trains, ore wagons, and a parade every Labor Day weekend.

Community Events

  • Ketch’em Alive: Enjoy live music on Tuesday evenings from June to August at the Forest Service Park behind the Limelight Hotel.
  • Sun Valley Summer Symphony and Sun Valley Jazz Festival: Attend these cultural events that bring music and art to the community.

Insider Tips

Shopping and Dining

  • The Gold Mine Thrift Store: Find unique and high-quality thrift items, with proceeds supporting the community library.
  • Bigwood Bread and Rasberry’s Bistro: Enjoy fresh and flavorful meals at these local eateries in downtown Ketchum.
  • Rickshaw and Pioneer Saloon: Savor Asian cuisine and classic Western steaks, respectively.
  • Sawtooth Brewery: Sample local craft beers and enjoy the mountain views.

Local Favorites

  • Hospital Bridge: Take a short bike ride or walk to this historic railway bridge and enjoy a swim in the nearby river.
  • Limbert’s at Redfish Outlet Lake: Finish a scenic drive with lunch at this rustic lodge built in 1929.

Wellness and Relaxation

  • Zenergy Health Club & Spa: Access fitness classes, indoor and outdoor saltwater pools, and spa services for a wellness retreat.
  • Hot Springs and Silver Creek Preserve: Relax in hot springs or explore the self-guided nature trail through Silver Creek Preserve.

Tips for Exploring

  • Guidebooks and Local Knowledge: Use guidebooks by Matt Leidecker for detailed hiking trails and local insights.
  • Complimentary Bike Rentals: Take advantage of free cruiser and fat bike rentals at the Limelight Hotel to explore the area.
  • Scenic Drives: Make a pit stop at Shoshone Falls if driving to or from Boise for an added scenic treat.
Practical Tips

Practical Tips to Run a Successful Short-Term Rental Business in Ketchum, Idaho

To ensure a smooth and enjoyable experience for both hosts and guests in Ketchum, Idaho, several practical tips can be implemented:

Noise Regulations and Quiet Hours

Inform guests about the quiet hours mandated by local regulations. In Ketchum, hosts must adhere to specific noise rules, and violating these can result in penalties. Clearly communicate these hours in your listing and provide a reminder in the house manual to maintain a respectful environment for neighbors.

Creating a Comprehensive House Manual

Develop both digital and physical house manuals that include essential instructions, such as Wi-Fi passwords, appliance usage, and safety equipment locations. This manual should also outline the property's features, local amenities, and emergency contact information to ensure guests have all the necessary details at their fingertips.

Simplified Check-in Process

Utilize smart locks to streamline the check-in process, eliminating the need for physical key exchanges. Provide guests with detailed instructions on how to access the property, along with photos of the entrance and any specific steps they need to follow. This not only enhances convenience but also reduces the likelihood of misunderstandings or delays.

Clear Parking Instructions

Include detailed parking instructions in your house manual, accompanied by photos to help guests identify designated parking areas. This is particularly important in areas like Ketchum where parking can be limited, ensuring that guests do not inadvertently park in restricted zones and face potential fines.

By implementing these strategies, you can enhance the guest experience, reduce potential issues, and maintain compliance with local regulations, ultimately contributing to a successful short-term rental business in Ketchum, Idaho.

Local Vendors

Here is a brief list of house cleaning providers in Ketchum, Idaho:

House Cleaning Providers in Ketchum, ID

Cleaning By Love

  • Offers house cleaning, condo cleaning, and rental property cleaning services.
  • Serves Ketchum, Hailey, Sun Valley, Elkhorn, and Bellevue.
  • Provides one-time, monthly, and yearly cleaning services, including deep cleaning and special event cleaning.
  • Contact: (208) 481-0347.

Mountain Breeze Housekeeping

  • Specializes in transforming and maintaining home spaces.
  • Offers various cleaning services tailored to individual needs.
  • Contact: (208) 720-1624.

For additional providers and reviews, you can also refer to resources like Angie's List, which lists and reviews multiple house cleaners in the Ketchum area.

Management fees

Short-Term Rental Management Fees in Ketchum, Idaho

In Ketchum, Idaho, the management fees for short-term rentals can vary significantly, typically ranging from 10% to 30% of the rental revenue, depending on the level of service provided. Full-service management, which includes comprehensive tasks such as guest communication, marketing, and maintenance, tends to be on the higher end of this spectrum, often ranging from 20% to 30%.

Basic services, which may include only essential management tasks, can be less expensive. Additionally, property owners may incur extra fees for services like cleaning, repairs, or design enhancements. These fees reflect the diverse needs and preferences of homeowners in the area, allowing them to choose a management package that best suits their investment goals and operational requirements.

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Why choose RedAwning

RedAwning is a tech leader in full-service short-term rental management, powered by our exclusive, unmatched tools.
Other property managers
Cost
Starting at 10%
25-40%
Guest communications
5-15 mins / 24 hours a day
1 hour+
Host communications
Dedicated phone and text line with no time on hold
Chat bots, hold lines and email threads
Insurance
Robust liability and dwelling coverage for every reservation
Spotty coverage with low claim approval rates
Contract
No cancellation fees
No contract lock-in
Just 90 days notice to cancel
Cancellation penalties
Number of Channels Your Listing is On
50+
2-4

Experience in numbers

Rest well knowing your property is managed by an experienced team powered by world-class technology.
+10-30%
in gross revenue
4.8 stars
guest rating
14+ years
managing STRs

Short Term Rental Calculator

Find out how much your property in Ketchum should generate as a short term rental and look at the performance of properties around yours.

35,000+ Properties
Hosts stay with RedAwning
1,000,000,00 Nights Booked
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50+ Top Booking Channels
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Furnishing checklist

This comprehensive checklist ensures that your rental is guest-ready with all the essentials to create a comfortable and memorable experience in Ketchum.

Living Room
Seating: Sofa, armchairs, and ottomans
Coffee Table
Entertainment: Smart TV (with streaming apps) and remote control
Decor: Area rug, wall art, plants, and throw pillows
Lighting: Floor lamp or table lamps
Charging Stations: Power strips or outlets with USB ports
Bedrooms
Beds: High-quality mattress with mattress protector
Linens: At least two sets of sheets per bed
Pillows: Hypoallergenic pillows (2-4 per bed)
Blankets: Extra throw blankets or quilts
Nightstands: With lamps or charging docks
Closet or Storage: Hangers, dresser, or luggage rack
Blackout Curtains or Shades
Bathrooms
Towels: Bath towels, hand towels, washcloths (2 sets per guest)
Shower Curtain & Liner
Toiletries: Shampoo, conditioner, body wash, hand soap
Bathroom Essentials: Toilet paper, tissues, trash bin
Hairdryer
Mirror: Full-length or wall mirror
Dining Area
Dining Table: Seating for the maximum number of guests
Place Settings: Placemats or tablecloths
Centerpiece: Vase with flowers or decorative piece
Kitchen
Appliances: Refrigerator, microwave, toaster, coffee maker, kettle
Cookware: Pots, pans, baking trays
Utensils: Forks, knives, spoons, spatulas, tongs
Dinnerware: Plates, bowls, glasses, mugs (2 sets per guest)
Cutting Board & Knives
Basic Spices & Condiments: Salt, pepper, oil
Cleaning Supplies: Sponge, dish soap, paper towels, trash bags
Outdoor Space (if applicable)
Seating: Outdoor chairs, benches, or lounges
Table: For outdoor dining or drinks
Lighting: String lights or outdoor lanterns
Grill: With necessary utensils and instructions
Outdoor Trash Bin
Extras to Elevate Guest Experience
Welcome Basket: Snacks, water bottles, or wine
Guidebook: Local recommendations and house rules
Board Games or Books: Entertainment for guests
Umbrella & Flashlight
Iron & Ironing Board
Laundry: Washer, dryer, and detergent (if available)
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⇤ Airbnb Statistics for Idaho