Airbnb & VRBO Performance in Kensington Maryland.

Short-Term Rental Regulations in Kensington, Maryland for 2024

Licensing and Compliance

• Licensing Requirement: All short-term rental properties must be licensed, with the license renewed annually. This includes passing a safety inspection and paying a licensing fee.
• Notification: Property owners must notify immediate neighbors and their homeowners’/condo association (if applicable) about the intent to operate a short-term rental.

Occupancy Limits

• Maximum Guests: The maximum number of adult overnight guests per short-term rental is six, with a maximum of two adults per bedroom.

Rental Duration

• Consecutive Days Limit: Rentals are limited to a maximum of 30 consecutive days.
• Annual Days Limit: Rentals are limited to a total of 120 days per calendar year.

Taxes

• Transient Housing Tax: Hosts are required to collect and remit a 7% hotel tax on all bookings.

Additional Requirements

• Primary Residence: The rental property must be the owner's primary residence.
• Single Property Use: Only one property can be used as a short-term rental by an owner.
• Record Keeping: Owners must keep a record of the guests who stay at the property.

Enforcement

• License Display: Property owners must post their license number on Airbnb or other short-term rental websites along with their listing.
• Penalties for Violations: Violations of these regulations can result in fines and potential revocation of the rental license.

Top Neighborhoods for Airbnb Revenue in Kensington, Maryland

While specific neighborhood-level data for Kensington, Maryland, is not extensively detailed in the sources, we can infer some insights from the broader context of the area and nearby regions. Here are some key points and neighboring areas that might be relevant for Airbnb investments and guest appeal:

Neighboring Areas with High Appeal

Silver Spring

• Location and Amenities: Silver Spring is a suburb of Washington D.C., known for its metro accessibility, shopping centers like Westfield Wheaton Mall, and a variety of restaurants and entertainment options. This makes it highly appealing for guests looking for a convenient and vibrant stay.
• Revenue Potential: With a median property price of $420,000 and an estimated annual Airbnb revenue of $64,336, Silver Spring offers a competitive market for short-term rentals.

Bethesda

• Location and Amenities: Bethesda is another D.C. suburb with a high rating for its vacation rentals. It is close to the NIH, Walter Reed/Navy Hospital, and has a wide array of restaurants, clubs, shops, and parks. The easy access to public transportation and amenities makes it a favorite among guests.
• Revenue Potential: While specific revenue data for Bethesda is not provided, its proximity to D.C. and high demand for short-term rentals suggest it could be a lucrative area for Airbnb investments.

Kensington (General Area)

• Occupancy and Revenue: In Kensington, a typical host can expect a median occupancy rate of 55% and an annual revenue of around $17,000. This indicates a steady demand for short-term rentals in the area.
• Amenities: Kensington's charm, quiet residential streets, and proximity to D.C. make it appealing for guests seeking a more subdued yet accessible stay.

Why These Areas Are Appealing

• Proximity to Washington D.C.: The close proximity to the nation's capital and its numerous attractions, along with easy access to public transportation, makes these areas highly attractive to tourists and business travelers alike.
• Amenities and Services: The presence of shopping centers, restaurants, entertainment options, and medical facilities (like NIH and Walter Reed) enhances the appeal of these neighborhoods.
• Quality of Rentals: High-rated vacation rentals with modern amenities, cleanliness, and excellent locations contribute to the popularity of these areas among guests.

While Kensington itself does not have detailed neighborhood-level data, investing in nearby areas like Silver Spring and Bethesda, which offer similar advantages, can be a viable strategy for maximizing Airbnb revenue.

Tips for Furnishing and Designing an Inviting Airbnb in Kensington, Maryland

Define Your Property's Aesthetic

• Align your design with the local style and market. For Kensington, Maryland, consider a blend of traditional and modern elements that reflect the city's historic charm and contemporary vibe.

Focus on Functionality and Comfort

• Ensure all furniture is both comfortable and functional. Invest in high-quality beds, as a good night’s sleep is crucial for guest satisfaction.

Create a Cohesive Design

• Use a mood board to plan the entire house design, ensuring a cohesive look throughout the property. This helps in selecting furniture and decor that work well together.

Shop Strategically

• Start with essential, "anchor" pieces such as beds, sofas, tables, and chairs. These items should be the foundation of your design.
• Consider shopping second-hand for unique and budget-friendly options. Local estate auction houses, Facebook Marketplace, and thrift stores can be great resources.

Add Unique and Local Touches

• Incorporate local and antique items to give your space a unique character that reflects the city's history and style.

Balance Budget and Quality

• Identify areas where you can splurge and where you can save. Statement pieces like couches and dining tables are worth investing in, while smaller items can be more budget-friendly.

Pay Attention to Details

• Don’t overlook the importance of small appliances, kitchenware, utensils, bathroom items, linens, towels, and toiletries. These details can make a significant difference in guest experience.

Use Rugs Effectively

• Rugs can either be the first piece that sets the tone for the room or the last piece that ties everything together. Choose rugs that complement the overall design and add warmth to the space.

Add Plants and Art

• Incorporate plants and wall art to liven up the space and add a personal touch. These elements can enhance the ambiance and make the space feel more inviting.

Consider Local Assistance

• If you are managing the property remotely, having a local co-host can be invaluable for handling deliveries, setup, and any immediate issues that arise.

Discovering Kensington, Maryland: Local Attractions and Insider Tips

Local Attractions

Historic and Cultural Sites

• Kensington Historic District: Explore the historic core of Kensington, listed on the National Register of Historic Places, featuring beautiful Victorian homes and preserved historic zones.
• Washington D.C. Temple of the Church of Jesus Christ of Latter-day Saints: Visit the impressive Mormon Temple and its grounds, especially during the Christmas season for the spectacular light display. The Visitor Center is open to all and offers multimedia displays and events.

Shopping and Antiques

• Kensington Antique Row: The largest and oldest antiquing center in the Washington DC metropolitan area, offering a wide range of items from furniture to books.
• Westfield Wheaton: While technically in nearby Wheaton, this mall is just a short drive away and features nearly 200 stores, including Dick’s Sporting Goods and H&M.

Outdoor Activities

• Rock Creek Trail: A 14-mile paved multi-use path that runs along Rock Creek, perfect for bicyclists, runners, walkers, and pet owners. The trail connects to Lake Needwood Regional Park and the National Mall in Washington, D.C..
• Glen Echo Park: Located nearby, this park offers various attractions including a carousel, playgrounds, and art studios.

Dining and Local Flavors

• Continental Pizza: A local favorite known for its unique-style pizza and steak and cheese subs. Note that it is cash only.
• The Dish & Dram: Offers food made with fresh ingredients and an extensive whiskey menu.
• Farmers’ Market: Visit the weekly farmers’ market at the Kensington train station for fresh produce and local products.

Events and Festivals

• Kensington Day of the Book Festival: Celebrated on the Sunday closest to April 23, this festival features live music, author readings, and book-related activities.
• Labor Day Parade: An annual parade held in Kensington.
• Kensington 8K Race: Includes 8-km, 2-mile, and 1-km races through the historic core of the town.

Insider Tips

Getting There

• By Car: Kensington is just four miles from Washington, D.C. and easily accessible by car.
• By Public Transport: Use the MARC train, bus, or Metro (Red Line to Wheaton and then transfer to local buses).

Hidden Gems

• Noyes Library for Young Children: Montgomery County's oldest public library, a charming spot for families.
• Kensington Skatepark: A free skatepark for those looking for some action.

Seasonal Activities

• Brookside Gardens: While in nearby Wheaton, this garden offers seasonal events like the Garden of Lights exhibit during winter, which is a local favorite.

Community Engagement

• Local Events: Check the town's events calendar for concerts, festivals, and other community activities at the train station and around town.

By sharing these local attractions and insider tips, you can help your Airbnb guests have a more enriching and enjoyable experience in Kensington, Maryland.

Practical Tips to Run a Successful Short-Term Rental Business in Kensington, Maryland

To ensure the success and smooth operation of a short-term rental business in Kensington, Maryland, several practical tips can be implemented. First, it is crucial to address noise regulations by informing guests about quiet hours through clear communication in the listing and a digital or physical house manual. This manual should also include essential instructions, Wi-Fi passwords, and other pertinent details to enhance the guest experience.

A simplified check-in process can be achieved by utilizing smart locks, which eliminate the need for physical key exchanges and provide guests with immediate access upon arrival. Additionally, providing detailed parking instructions accompanied by photos can help avoid confusion and ensure a smooth start to the guest's stay.

Compliance with local regulations, such as obtaining the necessary licenses and paying the required 7% hotel tax, is also vital. Maintaining a high standard of cleanliness and upkeep, as well as employing flexible pricing strategies to attract off-season bookings, can further enhance the property's appeal and occupancy rates.

Here is a brief list of house cleaning providers in Kensington, Maryland:

House Cleaning Services in Kensington, MD

Huff-N-Puff

• Provides cleaning services including regular cleanings, moving, real estate turnover, seasonal cleaning, and special requests. Known for reliability, professionalism, and customer focus.

Bluebird Cleaning Service Company

• Offers residential and commercial cleaning services with a commitment to personalized service and a 100% satisfaction guarantee.

The Maids of Southern Montgomery County

• Provides occasional or regular maid services offered weekly, bi-weekly, every three, or every four weeks.

Cimara Cleaning Services

• Offers high-quality and reliable cleaning services in Kensington and surrounding areas.

These services do not include repair or maintenance providers, as the sources primarily focus on cleaning services.

Short-Term Rental Management Fees in Kensington, Maryland: A Comprehensive Guide

In Kensington, Maryland, managing a short-term rental property can incur management fees that typically range from 10% to 30% of the rental revenue, depending on the level of service provided. Full-service management, which includes guest communication, marketing, and maintenance, tends to be on the higher end of this spectrum, often around 20% to 25% of the revenue.

Basic services, such as listing and booking management, may be less expensive but still significant. Additional fees can apply for services like cleaning, repairs, and design enhancements. For instance, some management companies charge a separate cleaning fee that is passed on to the guests, while others may include it in their overall management fee.

Compliance with local regulations, including licensing, safety inspections, and tax remittances, is also a crucial aspect of short-term rental management in Kensington, adding to the overall cost and complexity of managing these properties.