Airbnb & VRBO Performance in Kaanapali Hawaii.

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Kaanapali, Hawaii: Airbnb & VRBO Vacation Rental Market Overview

Despite challenges, Kaanapali's short-term rental market in 2024 has seen a slight increase in demand, with an occupancy rate of 51.3% and an average daily rate of $393, indicating resilience amidst policy changes and market dynamics.

Market overview

Strong Resilience in Kaanapali's Short-Term Rental Market Despite Challenges

Despite the ongoing policy turmoil and housing debates, Kaanapali's short-term rental market has shown notable resilience. In June 2024, the occupancy rate for vacation rentals in the Kaanapali area stood at 51.3%, although this represents a slight decline of 1.8 percentage points compared to June 2023 and a more significant drop of 24.6 percentage points from pre-pandemic June 2019 levels.

However, the average daily rate (ADR) for these rentals has remained robust, with an ADR of $393 in June 2024, reflecting a 3.9% increase from June 2023 and a substantial 46.1% increase from June 2019. This indicates that while occupancy may be lower, the demand for these rentals is still generating significant revenue, highlighting the enduring appeal of Kaanapali as a popular tourist destination.

Short Term Regulations

Short-Term Rental Regulations in Kaanapali, Hawaii for 2024

General Regulations

  • Permit Requirements: Short-term rentals outside of hotel-zoned areas must obtain a Short-Term Rental Home Permit, Bed & Breakfast Permit, or Conditional Permit. Each permit has specific operating requirements.
  • Taxes: All short-term rentals must pay the State of Hawaii General Excise Tax (GET) and Transient Accommodation Tax (TAT).

Specific Zoning Regulations

  • Hotel-Zoned Areas: Properties in areas zoned for hotel use, such as the Kaanapali Beach Resort, are allowed to operate as short-term rentals without additional permits.
  • Apartment-Zoned Areas: Properties in apartment-zoned districts, particularly those on the "Minatoya List," are subject to phase-out starting July 1, 2025, for West Maui and January 1, 2026, for the rest of Maui County. These properties will need to transition to long-term rental use.

Operational Requirements

  • Designated Manager: Short-term rental operations must have a designated manager available by telephone at all times and able to arrive onsite within one hour.
  • Parking: All parking must be onsite; no street parking is allowed.
  • Advertising: All advertising must include the short-term rental home permit number.

Community and Planning Commission Guidelines

  • Community Plan Restrictions: The County Council will review community plan restrictions when the number of approved short-term rental homes exceeds 90% of the restriction number.
  • Planning Commission Recommendations: The Maui and Molokaʻi planning commissions have recommended approval of the phase-out bill for short-term rentals in apartment-zoned areas.

Financial and Legal Implications

  • Financial Impact: The proposed ban on short-term rentals in apartment-zoned areas could lead to significant financial losses for property owners, including potential bankruptcy and decreased property values.
  • Legal Rights: Owners argue that banning short-term rentals in areas where it has been legally permitted could be a taking of a vested right without just compensation, which may require legal action.

Additional Considerations

  • Affordable Housing: The phase-out of short-term rentals is aimed at addressing residential housing shortages, particularly exacerbated by the 2023 wildfires in Lahaina.
  • Resort Areas: Properties within master-planned resort destinations like Kaanapali Royal are intended for visitor use and are not subject to the same phase-out as apartment-zoned areas.
Neighborhood Performance

High-Revenue Airbnb Neighborhoods in Kaanapali, Hawaii

Neighborhoods Generating Significant Airbnb Revenue

Kaanapali

  • Appeal: Known for its stunning beaches and luxurious resorts, Kaanapali is a prime location for upscale rentals. Guests are drawn to its direct beach access, ocean views, and proximity to high-end amenities such as golf courses, restaurants, and shopping centers.
  • Features: Properties often include outdoor spaces like patios or balconies with ocean views, access to pools and hot tubs, and well-equipped kitchens. The area's vibrant nightlife and proximity to world-class attractions make it highly desirable.

Napili

  • Appeal: Napili offers a laid-back atmosphere with family-friendly beaches, making it attractive to visitors seeking a more relaxed experience. The area is known for its natural beauty, including scenic beaches and nearby hiking trails.
  • Features: Guests appreciate the tranquil environment, direct beach access, and amenities such as pools and well-maintained outdoor spaces. The area's quieter atmosphere is a significant draw for families and those looking to unwind.

Lahaina Town

  • Appeal: Steeped in historical significance, Lahaina Town is popular for its vibrant arts scene, restaurants, shops, and cultural attractions. Guests are drawn to the area's rich history, including historic sites like Front Street, and the variety of local events and festivals.
  • Features: Properties in Lahaina Town often benefit from being close to a wide range of amenities, including galleries, restaurants, and historical sites. The area's unique blend of culture and convenience makes it highly appealing to a diverse range of travelers.

These neighborhoods in Kaanapali and its surrounding areas are highly sought after due to their unique combination of natural beauty, cultural richness, and modern amenities, making them ideal for generating significant Airbnb revenue.

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Design Tips

Crafting an Inviting Airbnb in Kaanapali, Hawaii: Design and Furnishing Tips

Design and Furnishing Tips for a Kaanapali Airbnb

1. Embrace Coastal Decor

  • Use natural materials like wood and rattan to create a seamless indoor-outdoor living experience.
  • Incorporate bright, cheerful colors such as aqua, coral, and sandy neutrals to evoke a beachy feel.

2. Highlight Local Art and Culture

  • Integrate local art and cultural artifacts to celebrate Hawaii's rich heritage and add a unique touch to the property.

3. Opt for Open and Airy Layouts

  • Design the space with open and airy layouts to enhance the feeling of spaciousness and comfort.

4. Prioritize Outdoor Spaces

  • Ensure the property includes outdoor spaces like patios or balconies, especially those with ocean views, as these are highly sought after by guests.

5. Include High-Quality Amenities

  • Provide access to pools, hot tubs, and well-equipped kitchens to make the stay more comfortable and convenient for guests.

6. Focus on Comfort and Modern Functionality

  • Use high-quality furniture and modern appliances to promote comfort and relaxation.
  • Invest in eco-friendly or local products to appeal to environmentally conscious travelers.

7. Ensure Family and Group-Friendly Layouts

  • Design the property with larger homes or units that can accommodate multiple guests, as there is a growing demand for family and group-friendly rentals.

8. Utilize Ocean Views and Natural Elements

  • Maximize ocean views through floor-to-ceiling windows and sliding doors that open to the sound of waves.
  • Incorporate natural elements like tropical landscaping and outdoor whirlpools/hot tubs to enhance the tropical ambiance.

9. Maintain Cleanliness and Quality

  • Ensure the property is highly rated for cleanliness and maintenance, as these factors are crucial for guest satisfaction and repeat bookings.

10. Add Personal Touches

  • Include amenities like free Wi-Fi, air conditioning, and free parking to make the stay more enjoyable and convenient for guests.
  • Provide additional comforts such as a fully-equipped kitchen, washer/dryer, and beach equipment to make the property feel like home.
Insider Tips
Practical Tips

Practical Tips to Run a Successful Short Term Rental Business in Kaanapali, Hawaii

To ensure the success and smooth operation of a short-term rental business in Kaanapali, Hawaii, several practical tips are essential:

Noise Regulations and Guest Communication

Inform guests about the strict noise regulations in Kaanapali to maintain the residential character of the neighborhood. Clearly communicate quiet hours and the consequences of violating these rules to avoid hefty fines and potential permit revocation.

Digital and Physical House Manual

Create a comprehensive digital and physical house manual that includes detailed instructions, Wi-Fi passwords, and other essential information. This manual should cover everything from appliance usage to emergency contact details, ensuring guests have a seamless and informed stay.

Simplified Check-in Process

Utilize smart locks to streamline the check-in process, eliminating the need for physical key exchanges. Provide guests with clear instructions on how to access the property, along with parking instructions accompanied by photos to avoid any confusion. This approach enhances guest satisfaction and reduces the likelihood of issues during their stay.

By implementing these strategies, you can ensure a well-managed, guest-friendly, and compliant short-term rental property in Kaanapali, Hawaii.

Local Vendors

Here is a brief list of house cleaning, repair, or maintenance providers in or around Kaanapali, Hawaii:

Cleaning Services

  • CSI Carpet Cleaners: Offers top-rated, eco-friendly cleaning services for homes and offices in Kaanapali. They provide a range of cleaning solutions and offer free quotes.
  • Quality Cleaning Company: Dedicated to providing exceptional home and office cleaning services to the residents and businesses of Kaanapali.

Extended Services (including nearby areas)

  • Precision House LLC: Although based in Kahului, they offer comprehensive cleaning services, including residential, commercial, and vacation rental cleaning. They also provide hotel-grade linens and necessary supplies, and their services can be managed through an online portal.

Maintenance and Property Management

  • While not exclusively based in Kaanapali, Maui Condo and Home provides property maintenance services, emergency response care, and works with licensed and insured contractors for properties across Maui, including potential services in the Kaanapali area.
Management fees

Short-Term Rental Management Fees in Kaanapali, Hawaii: A Comprehensive Guide

In Kaanapali, Hawaii, managing short-term rentals involves a range of fees that can vary significantly based on the level of service provided. Typically, management fees for short-term rentals range from 10% to 30% of the rental revenue. Full-service management, which includes comprehensive services such as guest communication, strategic marketing, and regular maintenance, tends to be on the higher end of this spectrum, often ranging between 20% to 30% of the rental income.

For instance, companies like Summer and Maui Condo charge around 20-25% for their full-service packages, which include 24/7 management, property maintenance, and reservation handling. In contrast, basic services or owner-managed bookings may incur lower fees, such as a flat handling fee or a reduced percentage of the room rate.

Additionally, hosts may need to account for other fees, including cleaning fees, which can vary based on the number of bedrooms and the cleaner's charges, as well as potential fees for repairs, design services, or accidental damage waivers. Understanding these fee structures is crucial for optimizing rental income and ensuring compliance with local regulations in Kaanapali.

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Why choose RedAwning

RedAwning is a tech leader in full-service short-term rental management, powered by our exclusive, unmatched tools.
Other property managers
Cost
Starting at 10%
25-40%
Guest communications
5-15 mins / 24 hours a day
1 hour+
Host communications
Dedicated phone and text line with no time on hold
Chat bots, hold lines and email threads
Insurance
Robust liability and dwelling coverage for every reservation
Spotty coverage with low claim approval rates
Contract
No cancellation fees
No contract lock-in
Just 90 days notice to cancel
Cancellation penalties
Number of Channels Your Listing is On
50+
2-4

Experience in numbers

Rest well knowing your property is managed by an experienced team powered by world-class technology.
+10-30%
in gross revenue
4.8 stars
guest rating
14+ years
managing STRs

Short Term Rental Calculator

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Furnishing checklist

This comprehensive checklist ensures that your rental is guest-ready with all the essentials to create a comfortable and memorable experience in Kaanapali.

Living Room
Seating: Sofa, armchairs, and ottomans
Coffee Table
Entertainment: Smart TV (with streaming apps) and remote control
Decor: Area rug, wall art, plants, and throw pillows
Lighting: Floor lamp or table lamps
Charging Stations: Power strips or outlets with USB ports
Bedrooms
Beds: High-quality mattress with mattress protector
Linens: At least two sets of sheets per bed
Pillows: Hypoallergenic pillows (2-4 per bed)
Blankets: Extra throw blankets or quilts
Nightstands: With lamps or charging docks
Closet or Storage: Hangers, dresser, or luggage rack
Blackout Curtains or Shades
Bathrooms
Towels: Bath towels, hand towels, washcloths (2 sets per guest)
Shower Curtain & Liner
Toiletries: Shampoo, conditioner, body wash, hand soap
Bathroom Essentials: Toilet paper, tissues, trash bin
Hairdryer
Mirror: Full-length or wall mirror
Dining Area
Dining Table: Seating for the maximum number of guests
Place Settings: Placemats or tablecloths
Centerpiece: Vase with flowers or decorative piece
Kitchen
Appliances: Refrigerator, microwave, toaster, coffee maker, kettle
Cookware: Pots, pans, baking trays
Utensils: Forks, knives, spoons, spatulas, tongs
Dinnerware: Plates, bowls, glasses, mugs (2 sets per guest)
Cutting Board & Knives
Basic Spices & Condiments: Salt, pepper, oil
Cleaning Supplies: Sponge, dish soap, paper towels, trash bags
Outdoor Space (if applicable)
Seating: Outdoor chairs, benches, or lounges
Table: For outdoor dining or drinks
Lighting: String lights or outdoor lanterns
Grill: With necessary utensils and instructions
Outdoor Trash Bin
Extras to Elevate Guest Experience
Welcome Basket: Snacks, water bottles, or wine
Guidebook: Local recommendations and house rules
Board Games or Books: Entertainment for guests
Umbrella & Flashlight
Iron & Ironing Board
Laundry: Washer, dryer, and detergent (if available)
Unlock your home’s potential
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⇤ Airbnb Statistics for Hawaii