Airbnb & VRBO Performance in Jersey City New York.

RedAwning offers vacation rental property management for busy vacation rental owners and Airbnb hosts. Starts at 10% of revenue.
Schedule a call
Call or text 415-941-5206

Jersey City, New York: Airbnb & VRBO Vacation Rental Market Overview

Jersey City, New Jersey, is experiencing robust demand for short-term rentals, driven by its vibrant cultural scene, stunning waterfront views, and proximity to New York City, resulting in high occupancy rates and significant revenue opportunities for hosts, particularly during peak months like September and December.

Market overview

Thriving Short-Term Rental Market in Jersey City, New Jersey

Jersey City, New Jersey, continues to excel as a lucrative destination for short-term rental investors. The city's unique blend of cultural richness, historical significance, and stunning waterfront views of the Manhattan skyline drives a constant demand for quality accommodations. With an average occupancy rate of 62%, peaking at 79% in high-demand months like September, Jersey City stands out as a high-performing market.

The average daily rate (ADR) in Jersey City is substantial, averaging $181.3 and reaching up to $195 during peak months such as December and July. This, combined with the city's strategic location and vibrant cultural scene, translates into significant revenue opportunities for hosts, with average annual revenues of $41.2K per property. The city's balanced regulatory environment supports both economic growth through tourism and community standards, making it an attractive and rewarding place for Airbnb hosts.

Short Term Regulations

Short-Term Rental Regulations in Jersey City, New Jersey for 2024

Eligibility and Ownership

  • Only Jersey City property owners are eligible to host short-term rentals. Tenants are prohibited from operating short-term rentals.

Permit Requirements

  • Hosts must apply for and obtain a short-term rental permit from the Division of Housing Preservation. This includes paying an initial application fee of $250 and an annual renewal fee of $200.

Documentation and Insurance

  • Applicants must provide proof of current ownership, principal residence, recent utility bills, and $500,000 minimum liability insurance. Additional documents include bylaws, Master Deed, zoning compliance certificate, and no outstanding fines or penalties.

Occupancy and Duration Limits

  • Unhosted stays are limited to 60 nights per year. Owners can rent out their primary residence and up to two additional units in the same building, but only if they live on-site.

Safety and Maintenance Standards

  • Rentals must comply with fire safety measures, including smoke detectors and carbon monoxide detectors. They must also meet the city's Property Maintenance Code standards.

Parking Requirements

  • Hosts must provide details on available off-street and on-street parking adjacent to the premises.

Contact Information and Inspections

  • Hosts must provide 24/7 contact information for the short-term rental property agent and responsible party. Rentals are subject to inspections for compliance with fire safety regulations and the Property Maintenance Code before a permit is issued.

Restrictions on Types of Properties

  • Short-term rentals are prohibited in rent-controlled units and multi-dwellings. Condominium short-term rentals are conditional upon local board approval.

Compliance Monitoring

  • Jersey City has contracted with a compliance monitoring company to identify and investigate illegal listings. Condo associations may also ban short-term rentals in their bylaws.
Neighborhood Performance

Top Airbnb Revenue-Generating Neighborhoods in Jersey City, New Jersey

1. 07302 - Premium Luxury Area

  • This area boasts the highest Average Daily Rate (ADR) and revenue potential, making it ideal for luxury seekers. The proximity to urban amenities and the upscale environment attract high-paying guests looking for a luxurious urban experience.

2. 07307 - The Heights, Hudson City, Mount Pleasant, and Sparrow Hill

  • This ZIP code area offers a diverse range of neighborhoods, each with its unique attractions. The Heights provides historic charm, while Hudson City and Mount Pleasant offer quiet residential areas. The artistic lanes and seasonal events drive a high occupancy rate of 70%, peaking at 85% in October. This diversity ensures a broad appeal to various guest preferences.

3. 07304 - Bergen-Lafayette and Liberty State Park Area

  • Bergen-Lafayette is known for its eclectic mix of restaurants, cafes, and boutiques, offering an authentic local experience. The Liberty State Park area, with its expansive green spaces and stunning views of the Statue of Liberty and Manhattan skyline, attracts guests seeking nature and relaxation. These areas are particularly appealing to families and history enthusiasts.

4. Liberty State Park and Jersey City Waterfront

  • These areas are highly sought after due to their proximity to significant landmarks like Liberty State Park, the Statue of Liberty, and the Manhattan skyline. The Liberty Science Center and other local attractions make these neighborhoods favorites among families and tourists. The vibrant culture and stunning skyline views add to their appeal.

5. Historic Downtown and Jersey City Waterfront

  • Known for their lively dining scene, artistic events, and breathtaking views of the New York skyline, these areas draw guests interested in local culture and urban experiences. The historic charm and modern amenities make these neighborhoods highly attractive to a broad audience, including tourists and business travelers.

These neighborhoods in Jersey City are appealing due to their unique blend of cultural, historical, and natural attractions, combined with their proximity to major landmarks and urban amenities, making them highly lucrative for Airbnb investors.

Meet with a revenue advisor
Design Tips

Tips for Furnishing and Designing an Inviting Airbnb in Jersey City

Understanding the Local Style and Appeal

  • Jersey City's unique style blends urban chic with cultural and historical elements. Incorporate design elements that reflect the city's vibrant community and stunning Manhattan skyline views.

Choosing the Right Furniture and Decor

  • Opt for a mix of contemporary and rustic elements. Industrial chic designs, combining metal accents with wooden elements, are particularly popular in urban settings like Jersey City.
  • Consider coastal-inspired decor, highlighting blues and whites, to pay homage to the city's waterfront location.

Essential Amenities for Guest Comfort

  • Include outdoor spaces such as balconies, patios, or rooftop terraces to enhance the guest experience and provide city views.
  • Ensure modern kitchen facilities and high-speed Wi-Fi to cater to both leisure and business travelers.
  • Provide dedicated working spaces and smart home devices like keyless entry systems and smart thermostats for convenience and comfort.

Adding Local Touches

  • Incorporate local decor elements to establish a connection to Jersey City’s unique vibe. This can include artwork, vintage pieces, or items from local artisans.
  • Offer welcome gifts such as local delicacies or handcrafted items to give guests a taste of the city’s culture.

Budgeting and Selecting Statement Pieces

  • Allocate your budget wisely, focusing on statement pieces like couches, coffee tables, and dining room tables that define the space. Consider premium retailers for these items.
  • Balance budget-friendly options, such as 100% cotton sheets from IKEA, with more expensive but high-quality pieces to maintain a cohesive look.

Maintaining Cleanliness and Organization

  • Implement a rigorous cleaning protocol to ensure the property is always in top condition for guests. Provide cleaning supplies for guest use.
  • Keep the space organized and clutter-free, using multi-functional pieces to maximize space and cater to varying guest needs.

Leveraging Technology for Efficiency

  • Use technology to enhance guest experience, such as smart home devices, and to optimize operational efficiency. This includes keyless entry systems and smart thermostats.

Tailoring the Space to Your Target Audience

  • Understand your target audience and tailor the design and amenities accordingly. For example, highlight fast Wi-Fi and workspace for business travelers, or focus on safety features and spacious living areas for families.

Seasonal Considerations

  • Be mindful of the peak season (May to September) and adjust your design and amenities to cater to the influx of summer tourists, while also preparing for demand during the fall and winter months.
Insider Tips
Practical Tips

Practical Tips to Run a Successful Short Term Rental Business in Jersey City, New Jersey

To ensure a smooth and successful short-term rental business in Jersey City, several practical tips can make a significant difference. First, it is crucial to adhere to and communicate noise regulations to your guests. Informing them about quiet hours through clear signage and inclusion in your house manual helps maintain a respectful environment for both guests and neighbors.

Creating a comprehensive digital and physical house manual is essential. This manual should include detailed instructions on how to use appliances, Wi-Fi passwords, and other essential information to make the guest's stay convenient and hassle-free.

Simplifying the check-in process is also vital. Utilizing smart locks eliminates the need for physical key exchanges and provides guests with immediate access to the property. Additionally, providing detailed parking instructions accompanied by photos can help guests navigate the often complex parking scenarios in Jersey City, reducing potential frustrations.

By implementing these strategies, you can enhance guest satisfaction, reduce potential issues, and ensure your short-term rental business operates efficiently and in compliance with local regulations.

Local Vendors

Here is a brief list of house cleaning services providers in Jersey City, New Jersey (not New York):

House Cleaning Services in Jersey City, NJ

Maid In Jersey City

  • Offers home, apartment, office, construction, carpet, move-in/out, and Airbnb cleaning services.
  • Uses eco-friendly products and provides all necessary cleaning equipment and supplies.
  • Fully bonded and insured with polygraph-approved cleaning staff.

Super Maids

  • Provides standard, move-in/out, and super clean services.
  • Includes all necessary equipment and supplies.
  • Staff are background-checked and insured; services can be scheduled online.

VepoClean (FNA EcoPure)

  • Offers home and apartment cleaning using green and organic products.
  • Additional services include steam vapor and fogging disinfection.
  • Serves Hoboken, Jersey City Heights, and downtown Jersey City.

Regina’s Maids

  • Provides regular home cleaning, move-out cleaning, and disinfection services.
  • Charges $60 an hour with a two-hour minimum.

Clean Popo Cleaning

  • Offers regular and deep cleaning services.
  • Pricing depends on the size of the premises; appointments can be booked online.

Rosie’s Cleaning

  • Provides home and office cleaning on a one-off and regular basis.
  • Charges a flat fee based on the size of the premise; includes disinfection of hard surfaces.

eMaids

  • Offers residential and commercial cleaning services, including post-construction and vacation rental cleaning.
  • All maids are certified, insured, bonded, and background-checked.
  • Uses advanced booking systems and the latest cleaning equipment.
Management fees

Short-Term Rental Management Fees in Jersey City, New Jersey

In Jersey City, New Jersey, short-term rental management fees can vary significantly, typically ranging from 10% to 30% of the rental revenue, depending on the level of service provided. Full-service management, which includes comprehensive services such as guest communication, marketing, and maintenance, tends to be on the higher end of this spectrum, often ranging from 25% to 30% of the rental income.

Basic services, which may include only the essential management tasks like listing creation and booking management, can cost less, starting from around 10% per booking. Additionally, property owners may incur extra fees for services like cleaning, repairs, or design enhancements, which can add to the overall cost of managing their short-term rentals. Understanding these fee structures is crucial for property owners to effectively budget and maximize their rental income in a competitive market like Jersey City.

Meet with an advisor

Why choose RedAwning

RedAwning is a tech leader in full-service short-term rental management, powered by our exclusive, unmatched tools.
Other property managers
Cost
Starting at 10%
25-40%
Guest communications
5-15 mins / 24 hours a day
1 hour+
Host communications
Dedicated phone and text line with no time on hold
Chat bots, hold lines and email threads
Insurance
Robust liability and dwelling coverage for every reservation
Spotty coverage with low claim approval rates
Contract
No cancellation fees
No contract lock-in
Just 90 days notice to cancel
Cancellation penalties
Number of Channels Your Listing is On
50+
2-4

Experience in numbers

Rest well knowing your property is managed by an experienced team powered by world-class technology.
+10-30%
in gross revenue
4.8 stars
guest rating
14+ years
managing STRs

Short Term Rental Calculator

Find out how much your property in Jersey City should generate as a short term rental and look at the performance of properties around yours.

35,000+ Properties
Hosts stay with RedAwning
1,000,000,00 Nights Booked
RedAwing knows how to get bookings
50+ Top Booking Channels
More than any other platform available

Furnishing checklist

This comprehensive checklist ensures that your rental is guest-ready with all the essentials to create a comfortable and memorable experience in Jersey City.

Living Room
Seating: Sofa, armchairs, and ottomans
Coffee Table
Entertainment: Smart TV (with streaming apps) and remote control
Decor: Area rug, wall art, plants, and throw pillows
Lighting: Floor lamp or table lamps
Charging Stations: Power strips or outlets with USB ports
Bedrooms
Beds: High-quality mattress with mattress protector
Linens: At least two sets of sheets per bed
Pillows: Hypoallergenic pillows (2-4 per bed)
Blankets: Extra throw blankets or quilts
Nightstands: With lamps or charging docks
Closet or Storage: Hangers, dresser, or luggage rack
Blackout Curtains or Shades
Bathrooms
Towels: Bath towels, hand towels, washcloths (2 sets per guest)
Shower Curtain & Liner
Toiletries: Shampoo, conditioner, body wash, hand soap
Bathroom Essentials: Toilet paper, tissues, trash bin
Hairdryer
Mirror: Full-length or wall mirror
Dining Area
Dining Table: Seating for the maximum number of guests
Place Settings: Placemats or tablecloths
Centerpiece: Vase with flowers or decorative piece
Kitchen
Appliances: Refrigerator, microwave, toaster, coffee maker, kettle
Cookware: Pots, pans, baking trays
Utensils: Forks, knives, spoons, spatulas, tongs
Dinnerware: Plates, bowls, glasses, mugs (2 sets per guest)
Cutting Board & Knives
Basic Spices & Condiments: Salt, pepper, oil
Cleaning Supplies: Sponge, dish soap, paper towels, trash bags
Outdoor Space (if applicable)
Seating: Outdoor chairs, benches, or lounges
Table: For outdoor dining or drinks
Lighting: String lights or outdoor lanterns
Grill: With necessary utensils and instructions
Outdoor Trash Bin
Extras to Elevate Guest Experience
Welcome Basket: Snacks, water bottles, or wine
Guidebook: Local recommendations and house rules
Board Games or Books: Entertainment for guests
Umbrella & Flashlight
Iron & Ironing Board
Laundry: Washer, dryer, and detergent (if available)
Unlock your home’s potential
Schedule a call to learn more about Awning’s Short Term Rental Property Management Service.
Schedule a call

⇤ Airbnb Statistics for New York