Airbnb & VRBO Performance in Jacksonville North Carolina.

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Jacksonville, North Carolina: Airbnb & VRBO Vacation Rental Market Overview

Jacksonville, North Carolina, presents a robust and profitable short-term rental market, characterized by a median occupancy rate of 65%, an average daily rate of $98, and an annual host income of $25,000, making it an attractive investment opportunity.

Market overview

Thriving Short-Term Rental Market in Jacksonville, North Carolina

Jacksonville, North Carolina, is experiencing a robust and lucrative short-term rental market. The city boasts an impressive median occupancy rate of 65%, indicating a strong demand for short-term rentals.

The average daily rate for these rentals stands at $98, highlighting the financial viability of investing in this sector. With an average annual revenue per listing of $25,000, the market presents a stable and profitable opportunity for hosts and investors. The lenient short-term rental regulations in Jacksonville further contribute to the attractiveness of this market, making it an ideal location for those looking to capitalize on the growing trend of short-term rentals.

Short Term Regulations

Short-Term Rental Regulations in Jacksonville, North Carolina for 2024

Current Regulations and Proposed Changes

While Jacksonville, North Carolina, does not have specific regulations in place for short-term rentals as of now, here are the current requirements and potential future regulations:

Current Requirements

  • Business Tax Receipt (BTR): All short-term rental hosts must obtain a Business Tax Receipt (BTR) from the City of Jacksonville Tax Collector's Office.
  • General Business Licensing and Tax Compliance: Hosts must comply with general business licensing and tax requirements applicable to all commercial activities in the city.

Proposed and Potential Regulations

  • Registration with the City: Hosts may be required to register with the city in the future.
  • Fees: Potential fees associated with registration and permitting.
  • Fire-Prevention Inspections: Hosts may need to pass fire-prevention inspections.
  • City Landlord-Training Programs: Hosts could be required to undergo city landlord-training programs.
  • Maximum Occupancy Limits: Limits on the maximum number of guests per bedroom, potentially two adults per bedroom with an additional allowance of two extra adults.
  • Off-Street Parking: Hosts may need to provide off-street parking spots for each bedroom rented out.

Existing State and Local Compliance

  • North Carolina Vacation Rental Act: Hosts must comply with the North Carolina Vacation Rental Act, which includes requirements for written agreements, handling of rents and security deposits, property maintenance, and tenant obligations.
  • Occupancy Taxes: Hosts are responsible for collecting and remitting occupancy taxes, which vary by city and county.

Other Potential Regulations

  • Minimum Stay Requirement: A minimum stay requirement of one night may be enforced.
  • Prohibition on Events or Parties: Hosting events or parties in short-term rental properties may be prohibited to maintain peace and quiet in residential neighborhoods.
  • Local Contact Person: Hosts must provide guests with the contact information of a local representative available 24/7.
  • Posting of Permit Number and Contact Information: The zoning permit number and local contact information must be posted on all advertisements and the property.

Health and Safety

  • Fire and Safety Equipment: Installation of fire and safety equipment, including smoke alarms and carbon dioxide detectors, is likely to be required.

It is crucial for hosts to stay informed about any updates or changes in local ordinances or zoning codes that may impact their short-term rental operations. Consulting with the Jacksonville Planning and Development Department or the Duval County Tax Collector's Office is recommended for the most up-to-date information.

Neighborhood Performance

Top Airbnb Revenue-Generating Neighborhoods in Jacksonville, North Carolina

1. Downtown Jacksonville

  • Appeal: Downtown Jacksonville offers waterfront views, particularly of the New River and Wilson Bay, making it a favorite for guests. The area is minutes away from all military bases, local shopping, and malls. The Riverwalk downtown is a popular spot for morning walks and jogging, enhancing the guest experience.
  • Key Features: Waterfront studio apartments with outdoor balconies, proximity to military bases, shopping, and the Riverwalk.

2. Areas Near Camp Lejeune

  • Appeal: These neighborhoods are highly appealing due to their proximity to Camp Lejeune, making them ideal for military personnel and their families. The area offers cozy and clean apartments with full kitchens, washer and dryer facilities, and patios with grills.
  • Key Features: Spacious living areas, off-street parking, and amenities like front and back patios.

3. Emerald Isle and Surrounding Areas

  • Appeal: Located near beautiful beaches, these areas attract guests looking for a beach vacation. Properties often include private decks, outdoor showers, and access to beach activities like kayaking and fishing.
  • Key Features: Beachfront or soundfront homes, private docks, hot tubs, and proximity to beaches like Emerald Isle and North Topsail Beach.

4. North Topsail Beach

  • Appeal: This area is popular for its oceanfront condos and houses, offering stunning beach views and easy access to beach activities. Guests appreciate the quiet, family-friendly setting and the availability of amenities like pools and hot tubs.
  • Key Features: Oceanfront properties, private pools, hot tubs, and a less crowded beach environment.

5. Sneads Ferry and Surrounding Areas

  • Appeal: These areas are known for their charming townhouses and boutique suites, offering a mix of suburban tranquility and access to urban amenities. Guests enjoy the local shopping centers, dining options, and recreational areas like parks and lakes.
  • Key Features: Charming townhouses, boutique suites, proximity to shopping and dining, and access to natural attractions.

These neighborhoods are highly sought after due to their unique blend of location, cleanliness, and amenities that cater to a wide range of guest preferences, from military personnel to families and beachgoers.

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Design Tips

Furnishing and Design Tips for an Inviting Airbnb in Jacksonville, North Carolina

Aesthetics and Compatibility

  • Select furniture that visually enhances your property and aligns with its overall style. Jacksonville's mix of coastal and Southern charm can be reflected through light colors, wood accents, and nautical themes.
  • Ensure the furniture complements the local aesthetic, creating a cohesive and inviting atmosphere.

Comfort Factor

  • Prioritize the comfort of your guests by choosing furniture that ensures a home-like stay. A comfortable mattress, a well-selected sofa, and adequate lighting are essential.
  • Consider the needs of different types of guests, such as families, couples, and groups of friends, and furnish accordingly.

Budget Considerations

  • Balance aesthetic appeal with budget constraints. Furniture is an investment, so prudent spending is crucial to avoid potential losses.
  • Allocate budget effectively by identifying key areas to splurge on, such as statement pieces like sofas and coffee tables, while being frugal on less critical items.

Practicality and Functionality

  • Ensure each piece of furniture serves a purpose and is useful. Avoid unnecessary decor and focus on functional items like storage units and multi-purpose furniture.
  • Opt for easy-to-clean furniture, especially for items like sofas and dining chairs. Consider using materials like leather and wood, and apply protective measures like ScotchGuard.

Space Optimization

  • Measure your space carefully to select furniture that fits perfectly. Use taller pieces for high ceilings and mirrors to fill walls and create the illusion of more space.
  • Choose lightweight and easy-to-move furniture, especially for items that guests may need to relocate, such as coffee tables.

Seasonal Adjustments

  • Make seasonal adjustments to your furniture to enhance guest comfort. Add or remove items like rugs, throws, and cushions according to the local climate.

Safety and Security

  • Ensure safety by mounting TVs and securing large mirrors to the wall. This also adds to the cleanliness and aesthetic of the space.

Local Flavor

  • Incorporate local elements into your decor to add a unique touch. This can include beach-inspired decor or eco-friendly materials that resonate with the local environment.

Maintenance and Protection

  • Use protective measures like slipcovers for sofas and mattress protectors for beds to prolong the life of your furniture and make cleaning easier.
  • Regularly maintain and update your furniture to keep the space fresh and appealing to guests. Consider periodic updates to the decor to attract repeat bookings.
Insider Tips
Practical Tips

Practical Tips to Run a Successful Short Term Rental Business in Jacksonville, North Carolina

To ensure a smooth and profitable short-term rental business in Jacksonville, North Carolina, several practical tips can be implemented:

Noise Regulations and Guest Communication

Inform your guests about quiet hours and noise regulations to maintain a harmonious environment for both the guests and the neighbors. Including this information in your house manual or welcome message can help set clear expectations.

Comprehensive House Manual

Create both digital and physical house manuals that include essential instructions, such as Wi-Fi passwords, appliance usage, and emergency contact information. This manual should be easily accessible and updated regularly to reflect any changes.

Simplified Check-in Process

Utilize smart locks to streamline the check-in process, eliminating the need for physical key exchanges. Provide guests with clear instructions on how to access the property, along with photos and videos to guide them through the process.

Parking Instructions

Include detailed parking instructions with photos in your house manual or welcome packet. This helps guests understand where they can park and how to navigate any specific parking rules or restrictions, reducing potential issues and enhancing their overall experience.

By implementing these strategies, you can enhance guest satisfaction, reduce potential conflicts, and ensure a well-managed and successful short-term rental business in Jacksonville, North Carolina.

Local Vendors

Here is a brief list of house cleaning services in Jacksonville, North Carolina:

House Cleaning Services

Merry Maids of Jacksonville, NC

  • Offers comprehensive cleaning services with 40 years of experience, serving Jacksonville, Piney Green, Holly Ridge, and surrounding areas.

Rockstar Cleaners Carolinas

  • Provides high-quality cleaning services in Jacksonville, NC, committed to customer satisfaction.

Various Providers Listed on Care.com

  • Includes 57 affordable house cleaning options in Jacksonville, NC, with services starting at $16.11/hr and rated 5.0 out of 5 stars based on reviews.

Providers Listed on HomeAdvisor

  • Features 13 best maid services in Jacksonville, NC, with costs ranging from $112 to $250 on average.

Providers Listed on Angi

  • Includes top 10 best house cleaners in Jacksonville, NC, with average costs between $30 and $50 per hour depending on house size and other factors.

For repair or maintenance services, you may need to consult other resources as the provided links primarily focus on cleaning services.

Management fees

Short-Term Rental Management Fees in Jacksonville, North Carolina: A Guide to Service-Level Costs

In Jacksonville, North Carolina, short-term rental management fees can vary significantly, typically ranging from 10% to 30% of the rental revenue, depending on the level of service provided. Full-service management, which includes comprehensive tasks such as guest communication, marketing, and maintenance, tends to be on the higher end of this spectrum, often starting at around 20% of the rental income.

Basic services, which may include only the essential management tasks, can be less expensive. Additionally, hosts may incur extra fees for services like cleaning, repairs, or design enhancements. These fees can add to the overall cost but are often necessary to maintain the property's attractiveness and operational efficiency. Understanding these fee structures is crucial for hosts to manage their expenses effectively and ensure a profitable short-term rental operation.

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Why choose RedAwning

RedAwning is a tech leader in full-service short-term rental management, powered by our exclusive, unmatched tools.
Other property managers
Cost
Starting at 10%
25-40%
Guest communications
5-15 mins / 24 hours a day
1 hour+
Host communications
Dedicated phone and text line with no time on hold
Chat bots, hold lines and email threads
Insurance
Robust liability and dwelling coverage for every reservation
Spotty coverage with low claim approval rates
Contract
No cancellation fees
No contract lock-in
Just 90 days notice to cancel
Cancellation penalties
Number of Channels Your Listing is On
50+
2-4

Experience in numbers

Rest well knowing your property is managed by an experienced team powered by world-class technology.
+10-30%
in gross revenue
4.8 stars
guest rating
14+ years
managing STRs

Short Term Rental Calculator

Find out how much your property in Jacksonville should generate as a short term rental and look at the performance of properties around yours.

35,000+ Properties
Hosts stay with RedAwning
1,000,000,00 Nights Booked
RedAwing knows how to get bookings
50+ Top Booking Channels
More than any other platform available

Furnishing checklist

This comprehensive checklist ensures that your rental is guest-ready with all the essentials to create a comfortable and memorable experience in Jacksonville.

Living Room
Seating: Sofa, armchairs, and ottomans
Coffee Table
Entertainment: Smart TV (with streaming apps) and remote control
Decor: Area rug, wall art, plants, and throw pillows
Lighting: Floor lamp or table lamps
Charging Stations: Power strips or outlets with USB ports
Bedrooms
Beds: High-quality mattress with mattress protector
Linens: At least two sets of sheets per bed
Pillows: Hypoallergenic pillows (2-4 per bed)
Blankets: Extra throw blankets or quilts
Nightstands: With lamps or charging docks
Closet or Storage: Hangers, dresser, or luggage rack
Blackout Curtains or Shades
Bathrooms
Towels: Bath towels, hand towels, washcloths (2 sets per guest)
Shower Curtain & Liner
Toiletries: Shampoo, conditioner, body wash, hand soap
Bathroom Essentials: Toilet paper, tissues, trash bin
Hairdryer
Mirror: Full-length or wall mirror
Dining Area
Dining Table: Seating for the maximum number of guests
Place Settings: Placemats or tablecloths
Centerpiece: Vase with flowers or decorative piece
Kitchen
Appliances: Refrigerator, microwave, toaster, coffee maker, kettle
Cookware: Pots, pans, baking trays
Utensils: Forks, knives, spoons, spatulas, tongs
Dinnerware: Plates, bowls, glasses, mugs (2 sets per guest)
Cutting Board & Knives
Basic Spices & Condiments: Salt, pepper, oil
Cleaning Supplies: Sponge, dish soap, paper towels, trash bags
Outdoor Space (if applicable)
Seating: Outdoor chairs, benches, or lounges
Table: For outdoor dining or drinks
Lighting: String lights or outdoor lanterns
Grill: With necessary utensils and instructions
Outdoor Trash Bin
Extras to Elevate Guest Experience
Welcome Basket: Snacks, water bottles, or wine
Guidebook: Local recommendations and house rules
Board Games or Books: Entertainment for guests
Umbrella & Flashlight
Iron & Ironing Board
Laundry: Washer, dryer, and detergent (if available)
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⇤ Airbnb Statistics for North Carolina