Airbnb & VRBO Performance in Homer Alaska.

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Homer, Alaska: Airbnb & VRBO Vacation Rental Market Overview

The short-term rental market in Homer, Alaska, is thriving, with a median occupancy rate of 62%, an average daily rate of $220, and an annual host income of $53,000, making it a highly profitable and stable investment opportunity.

Market overview

Thriving Short-Term Rental Market in Homer, Alaska

Homer, Alaska, is experiencing a robust and lucrative short-term rental market, driven by its unique blend of natural beauty, outdoor activities, and cultural attractions. With a median occupancy rate of 62%, indicating that typical listings are booked for 226 nights a year, the demand for Airbnb rentals in Homer remains strong.

The average daily rate for these rentals stands at $220, contributing to an average annual host income of $53,000. This high occupancy and revenue potential make Homer an attractive destination for investors in the short-term rental sector. The peak season, which runs from May to September, sees a significant surge in tourism, particularly for properties with scenic views and easy access to fishing, hiking, and wildlife viewing, further bolstering the market's profitability.

Short Term Regulations

Short-Term Rental Regulations in Homer, Alaska for 2024

Although the Homer City Council rejected the proposed ordinance to regulate short-term rentals in February 2024, here are some key points and considerations that were discussed and may influence future regulations:

Proposed but Rejected Regulations

Registration and Permits

  • The rejected ordinance required short-term rental operators to register their properties with the city.
  • This included obtaining a permit, which would have been similar to those required for food trucks.

Annual Fees and Compliance

  • An annual fee was proposed, along with the requirement to prove up-to-date payment of sales tax to the borough.
  • Operators would have needed to complete a safety inspection.

Permit Duration

  • Permits were suggested to be based on lots rather than individual units and would have lasted for two years.

State Alignment

  • The regulations were intended to align with state regulations for bed and breakfasts.

Community and Housing Considerations

Impact on Housing Availability

  • There were concerns that the original ordinance did not adequately address the impact of short-term rentals on housing availability. However, it was acknowledged that short-term rentals contribute to the housing challenges in Homer.

Neighborhood Integrity

  • Residents expressed concerns about the impact of short-term rentals on local neighborhoods, including issues of noise, parking, and the commercialization of residential areas.

Future Regulatory Directions

Public Safety and Health

  • Any future regulations aim to protect the general health and safety of the public, ensure lawful operation of short-term rentals, and address issues like noise and nuisances.

Zoning and Planning

  • A companion ordinance may be required to add short-term rentals to the city's zoning and planning codes, specifying where such rentals are allowed.

Sales Tax Collection

  • Ensuring the proper collection and remittance of sales tax from short-term rental transactions is a key consideration.

Community Outreach and Education

  • The city plans to engage in community outreach and education to better understand the impacts of short-term rentals and to develop regulations that meet the needs of the community.

While these specific regulations were not implemented, they reflect the ongoing discussions and concerns surrounding short-term rentals in Homer, Alaska.

Neighborhood Performance

Top Neighborhoods for Airbnb Revenue in Homer, Alaska

Why These Neighborhoods Are Appealing

Homer, Alaska, is a popular destination for tourists due to its stunning natural beauty, vibrant arts scene, and various outdoor activities. Here are the top neighborhoods that generate significant Airbnb revenue and why they are appealing to guests:

1. Homer Spit

  • Appeal: Located on a narrow strip of land jutting into Kachemak Bay, Homer Spit offers breathtaking views, easy access to the marina, and a variety of restaurants, shops, and fishing charters. Guests can enjoy waterfront activities, seafood, and a lively atmosphere.
  • Revenue Potential: Properties here benefit from high demand due to the area's central location and scenic views, leading to higher occupancy rates and revenue.

2. Kachemak Bay State Park Area

  • Appeal: This area is renowned for its stunning views of Kachemak Bay and the surrounding snow-capped mountains. Guests can enjoy hiking, wildlife viewing, and boat tours, making it a paradise for nature lovers.
  • Revenue Potential: The natural beauty and outdoor recreational opportunities attract a high volume of guests, resulting in strong occupancy rates and significant revenue for Airbnb hosts.

3. Downtown Homer

  • Appeal: Downtown Homer is known for its vibrant arts scene, local restaurants, and easy access to various activities such as fishing, kayaking, and shopping. Guests appreciate the convenience and cultural experiences available in this area.
  • Revenue Potential: The central location and variety of amenities make downtown Homer a highly sought-after area, contributing to higher occupancy rates and revenue for Airbnb listings.

4. Bishops Beach Park Area

  • Appeal: This area is popular for its beautiful beach, scenic walks, and proximity to town. Guests enjoy the tranquil atmosphere and easy access to local attractions.
  • Revenue Potential: The combination of natural beauty and convenience to town amenities makes this area attractive to guests, leading to consistent bookings and revenue for Airbnb hosts.

5. Bear Creek Winery and Lodging Area

  • Appeal: Located near the Bear Creek Winery, this area offers a unique blend of rural tranquility and access to local winery tours and tastings. Guests can enjoy the scenic views and a relaxed atmosphere.
  • Revenue Potential: The unique attractions and peaceful setting make this area appealing to guests looking for a more relaxed experience, contributing to steady revenue for Airbnb hosts.

These neighborhoods in Homer, Alaska, are highly appealing due to their unique blend of natural beauty, cultural experiences, and convenient access to various activities, making them lucrative locations for Airbnb investments.

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Design Tips

Furnishing and Design Tips for an Inviting Airbnb in Homer, Alaska

Reflecting Homer's Unique Style

To create an Airbnb in Homer, Alaska, that is both inviting and reflective of the city's unique style, consider the following tips:

Embrace Rustic and Nature-Inspired Designs

  • Opt for rustic, cozy styles that incorporate natural woods and warm color palettes to reflect Alaska's natural beauty.

Choose Functional and Durable Furniture

  • Select furniture that is easy to clean and maintain, such as sofas with washable covers. Avoid real and faux leather as they are tough to maintain.
  • Invest in sturdy, lightweight chairs that can bear the weight of various guests.

Enhance with Outdoor-Themed Art

  • Use outdoor-themed art to create a welcoming atmosphere that resonates with guests seeking an authentic Alaskan experience.

Incorporate Smart Storage

  • Utilize space-saving furniture like sofa beds, folding tables, and ottomans with hidden storage compartments to keep the space tidy and functional.

Provide Essential Amenities

  • Equip your kitchen with essentials like a coffee maker, microwave, toaster, kettle, and basic cookware. Consider adding a blender and sharp knives for extra convenience.
  • Ensure there is plenty of space for food storage, including a pantry or cupboards.

Cater to Outdoor Enthusiasts

  • Provide amenities that cater to guests who enjoy outdoor activities, such as kitchens for cooking fresh catches, barbecuing facilities, and outdoor spaces for relaxing.

Add Comforting Touches

  • Include high-quality, durable towels in neutral colors, a hairdryer, basic toiletries, and a first-aid kit to enhance guest comfort.
  • Ensure there are power sockets near mirrors for hair dryers and straighteners.

Utilize Mirrors and Lighting

  • Use mirrors to make your Airbnb feel bigger and brighter. Choose mirrors with cool frames for added style.
  • Ensure good lighting and easy access to power outlets, especially in work areas.

Consider Accessibility

  • Make your Airbnb accessible to guests with disabilities by incorporating features like ramps, wide doorways, and grab bars in bathrooms.

Integrate Modern Comforts

  • Combine rustic designs with modern comforts such as high-speed internet, smart TVs, and Wi-Fi boosters if necessary.

Timing of Updates

  • Plan furniture updates during the off-season or short gaps between bookings to minimize disruption to guests.

Local Vibe and Neighborhood

  • Choose locations close to the Kenai River or town center for easy access to fishing spots, local stores, and community events.

By following these tips, you can create an inviting and authentic Airbnb space in Homer, Alaska, that reflects the city's unique style and caters to the needs of your guests.

Insider Tips

Discovering Homer, Alaska: Local Attractions and Insider Tips for Your Guests

Outdoor Adventures

  • Kachemak Bay State Park:
  • Explore Alaska's first state park by booking a water taxi or tour to cross the bay. Hike to Grewingk Glacier Lake, a 6.4-mile hike rated easy to moderate.

  • Bear Viewing:

  • Take a scenic flight to Brooks Falls or Katmai National Park for an unforgettable bear-viewing experience. Ensure guests understand the need for "bear school" before the trip.

  • Homer Boat Harbor:

  • Stroll through the marina along the docks, especially during the golden hour just before sunset for stunning photos and reflections.

  • Water Activities:

  • Enjoy sea kayaking, paddleboarding, kite surfing, and spearfishing in Kachemak Bay. Mako's Water Taxi offers rides and kayak rentals for exploring the bay.

  • Hiking and Camping:

  • Hike to the Grewingk Glacier and camp in the remoteness of Kachemak Bay State Park. Recommend the Beluga Slough Trail loop at Bishop’s Beach.

Cultural and Artistic Experiences

  • Museums and Visitor Centers:
  • Visit the Islands & Oceans Visitor Center, the Center for Alaskan Coastal Studies, and the Pratt Museum for a deep dive into Homer's rich cultural and ecological landscape.

  • Gallery Row:

  • Explore the art galleries along Pioneer Avenue, including Ptarmigan Arts, Picture Alaska, Fireweed Gallery, and Bunnell Street Gallery.

  • Norman Lowell Studio and Gallery:

  • View the extensive artwork of Alaskan artist Norman Lowell, showcasing his 60-year career.

  • First Friday Gallery Walk:

  • Encourage guests to attend this monthly event to experience Homer's vibrant art scene.

Local Flavors and Shopping

  • Farmers' Market:
  • On Wednesdays and Saturdays during the summer, guests can visit the Farmers' Market to buy local produce, flowers, honey, and jam, and see local artists and crafters.

  • Homer Spit Boardwalk:

  • Window shop and explore the tiny gift shops, galleries, and cafes along the boardwalk. Recommend visiting the Salty Dawg Saloon for its local history and charm.

  • Local Wineries and Breweries:

  • Suggest tastings at local wineries and breweries, and dining at award-winning restaurants that showcase Homer's culinary delights.

  • Pioneer Avenue and Historic Old Town:

  • Shop and dine along Pioneer Avenue and explore the unique indoor market, Alaska’s Wild Market.

Insider Tips

  • Timing is Everything:
  • Advise guests to visit the Homer Boat Harbor during the golden hour for the best photos and to check the tide forecast before heading out to explore the beaches and tide pools.

  • Getting Around:

  • Inform guests about the availability of water taxis, ferries, and private boat tours to explore Kachemak Bay and visit places like Seldovia.

  • Local Events:

  • Encourage guests to check out local events such as the Kachemak Bay Writers' Conference, shows at the Mariner Theater or Pier One Theater, and the vibrant cultural scene.

By sharing these attractions and tips, your guests will be well-equipped to make the most of their visit to Homer, Alaska.

Practical Tips

Practical Tips to Run a Successful Short-Term Rental Business in Homer, Alaska

To ensure a smooth and enjoyable experience for both hosts and guests in Homer, Alaska, several practical tips can be implemented:

Noise Regulations and Guest Communication

Inform your guests about the city's strict noise regulations to maintain the peaceful environment of Homer. Include quiet hours in your house rules and communicate them clearly through your listing and a welcome message. This helps in avoiding any potential issues with neighbors and ensures compliance with local laws.

Comprehensive House Manual

Create both digital and physical house manuals that include essential instructions, such as Wi-Fi passwords, appliance usage, and emergency contact information. This manual should also cover local regulations, such as noise and parking rules, to keep guests informed and compliant.

Simplified Check-in Process

Utilize smart locks to streamline the check-in process, eliminating the need for physical key exchanges. Provide guests with detailed instructions on how to access the property, along with photos of the lock and any other relevant entry points. Additionally, include parking instructions with photos to help guests navigate the property easily.

By implementing these strategies, you can enhance guest satisfaction, reduce potential issues, and ensure your short-term rental business in Homer, Alaska, operates efficiently and successfully.

Local Vendors

Here is a brief list of house cleaning providers in Homer, Alaska:

House Cleaning Services in Homer, AK

1. Lori's Worker Bees Cleaning Services

  • Offers various house cleaning services.

2. Sunshine Cleaning Services

  • Provides house cleaning services in the Homer area.

3. Kelly's Custom Cleaning

  • Specializes in custom commercial cleaning, house cleaning, carpets & upholstery, and move-in/move-out cleaning.

4. Brite Shine Window Cleaning

  • While primarily a window cleaning service, they may offer additional house cleaning services.

General Listings

  • There are also general listings of house cleaning services available through platforms like Care.com and Angie's List, which include various local providers in Homer, AK.
Management fees

Short-Term Rental Management Fees in Homer, Alaska: A Comprehensive Guide

In Homer, Alaska, managing short-term rentals involves a range of fees that can vary significantly based on the level of service provided. Typically, short-term rental management fees range from 10% to 30% of the rental revenue. Full-service management companies, such as those offered by GoSummer and Awning, which include comprehensive services like guest communication, marketing, and maintenance, tend to be on the higher end of this spectrum, often starting at around 15% to 20% of the rental income.

In contrast, basic services or half-service management may incur lower fees, but the property owner will need to handle more of the day-to-day tasks themselves. Additional fees can also apply for services such as cleaning, repairs, and design, which may be billed separately or included in the overall management fee. Understanding these fee structures is crucial for property owners to ensure they are maximizing their rental income while complying with Homer's specific regulations and maintaining the quality of their properties.

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Why choose RedAwning

RedAwning is a tech leader in full-service short-term rental management, powered by our exclusive, unmatched tools.
Other property managers
Cost
Starting at 10%
25-40%
Guest communications
5-15 mins / 24 hours a day
1 hour+
Host communications
Dedicated phone and text line with no time on hold
Chat bots, hold lines and email threads
Insurance
Robust liability and dwelling coverage for every reservation
Spotty coverage with low claim approval rates
Contract
No cancellation fees
No contract lock-in
Just 90 days notice to cancel
Cancellation penalties
Number of Channels Your Listing is On
50+
2-4

Experience in numbers

Rest well knowing your property is managed by an experienced team powered by world-class technology.
+10-30%
in gross revenue
4.8 stars
guest rating
14+ years
managing STRs

Short Term Rental Calculator

Find out how much your property in Homer should generate as a short term rental and look at the performance of properties around yours.

35,000+ Properties
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Furnishing checklist

This comprehensive checklist ensures that your rental is guest-ready with all the essentials to create a comfortable and memorable experience in Homer.

Living Room
Seating: Sofa, armchairs, and ottomans
Coffee Table
Entertainment: Smart TV (with streaming apps) and remote control
Decor: Area rug, wall art, plants, and throw pillows
Lighting: Floor lamp or table lamps
Charging Stations: Power strips or outlets with USB ports
Bedrooms
Beds: High-quality mattress with mattress protector
Linens: At least two sets of sheets per bed
Pillows: Hypoallergenic pillows (2-4 per bed)
Blankets: Extra throw blankets or quilts
Nightstands: With lamps or charging docks
Closet or Storage: Hangers, dresser, or luggage rack
Blackout Curtains or Shades
Bathrooms
Towels: Bath towels, hand towels, washcloths (2 sets per guest)
Shower Curtain & Liner
Toiletries: Shampoo, conditioner, body wash, hand soap
Bathroom Essentials: Toilet paper, tissues, trash bin
Hairdryer
Mirror: Full-length or wall mirror
Dining Area
Dining Table: Seating for the maximum number of guests
Place Settings: Placemats or tablecloths
Centerpiece: Vase with flowers or decorative piece
Kitchen
Appliances: Refrigerator, microwave, toaster, coffee maker, kettle
Cookware: Pots, pans, baking trays
Utensils: Forks, knives, spoons, spatulas, tongs
Dinnerware: Plates, bowls, glasses, mugs (2 sets per guest)
Cutting Board & Knives
Basic Spices & Condiments: Salt, pepper, oil
Cleaning Supplies: Sponge, dish soap, paper towels, trash bags
Outdoor Space (if applicable)
Seating: Outdoor chairs, benches, or lounges
Table: For outdoor dining or drinks
Lighting: String lights or outdoor lanterns
Grill: With necessary utensils and instructions
Outdoor Trash Bin
Extras to Elevate Guest Experience
Welcome Basket: Snacks, water bottles, or wine
Guidebook: Local recommendations and house rules
Board Games or Books: Entertainment for guests
Umbrella & Flashlight
Iron & Ironing Board
Laundry: Washer, dryer, and detergent (if available)
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⇤ Airbnb Statistics for Alaska