Airbnb & VRBO Performance in Hanalei Hawaii.

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Hanalei, Hawaii: Airbnb & VRBO Vacation Rental Market Overview

While specific data for Hanalei is not provided, the overall trend in Hawaii's short-term rental market shows an increase in average daily rates, with Kaua‘i, where Hanalei is located, experiencing a 12.2% increase in vacation rental supply and a 3.9% rise in average daily rates in June 2024, despite lower occupancy rates.

Market overview

Strong Resilience in Hanalei's Short-Term Rental Market Despite Statewide Trends

Despite the broader trends of lower occupancy rates in Hawaii's vacation rental market, Hanalei, located on the island of Kaua‘i, shows signs of resilience. While specific data for Hanalei is not isolated in the recent reports, the performance of Kaua‘i as a whole provides some insights. In June 2024, Kaua‘i reported a vacation rental occupancy rate of 51.3%, which, although lower than previous years, indicates a stable demand. The average daily rate (ADR) for Kaua‘i vacation rentals was $393, reflecting a significant increase of 46.1% compared to pre-pandemic levels in 2019. These figures suggest that Hanalei, with its unique natural beauty and tourist appeal, continues to attract visitors and maintain a robust short-term rental market, even in the face of statewide regulatory changes and shifting visitor preferences.

Short Term Regulations

Short-Term Rental Regulations in Hanalei, Hawaii for 2024

General State and County Regulations

  • County Authority: Under Senate Bill 2919, counties in Hawaii have the power to regulate the time, place, manner, and duration of short-term rentals (STRs) through zoning ordinances.
  • Zoning Restrictions: Counties can phase out STRs in residential and agricultural zones, and create specific zoning laws governing where STRs can operate.
  • Phase-Out Provisions: Counties can amortize or phase out transient accommodation uses in certain zones. For example, Maui County is phasing out STRs in apartment districts, with deadlines set for July 1, 2025, and January 1, 2026.

Specific Regulations for Kauai County (including Hanalei)

  • Zoning Ordinances: The County of Kauai can prohibit vacation rentals in areas zoned as residential. This includes many areas in Hanalei, which are primarily zoned as residential.
  • Enforcement: The county has the authority to enforce these regulations, potentially restricting or prohibiting STRs in residential areas like Hanalei.

Licensing and Registration

  • County Licenses: Most Hawaii counties, including Kauai, require a license or permit for STRs to operate legally. Applications typically include information about the property, owner, operator, and safety equipment.
  • Tax Registration: STR operators must register with the Hawaii Department of Taxation for a transient accommodations tax (TAT) license and a general excise tax (GET) license.

Tax Obligations

  • Transient Accommodations Tax (TAT): STR income is subject to state and county TAT. Hosts must pay these taxes based on their gross rental proceeds and can pass these taxes on to guests.
  • General Excise Tax (GET): STR income is also subject to GET, and hosts must file tax returns and pay taxes to both the state and the county.

Insurance and Safety Requirements

  • Liability Insurance: Eligible properties need to have short-term rental insurance providing at least $1,000,000 in general liability coverage.

Community and Regulatory Compliance

  • Community Engagement: Hosts and property managers are advised to engage with local communities to understand their stance on vacation rentals and comply with local regulations.
  • Regulatory Updates: Regularly check county websites and local news for updates on short-term rental regulations.

By adhering to these regulations, STR hosts and managers in Hanalei, Hawaii, can ensure compliance with the evolving legal landscape.

Neighborhood Performance

Top Airbnb Revenue-Generating Neighborhoods in Hanalei, Hawaii

1. Waterfront Estates

  • Median Listing Price: $5,250,000
  • Projected Rental Income (Airbnb): $140,000
  • Cash on Cash Return: 4.5%
  • Airbnb Occupancy Rate: 80%
  • Appeal: These properties offer stunning ocean views, direct beach access, and luxurious amenities, making them highly attractive to guests seeking a premium vacation experience.

2. Beachside Bungalows

  • Median Listing Price: $1,800,000
  • Projected Rental Income (Airbnb): $85,000
  • Cash on Cash Return: 3.7%
  • Airbnb Occupancy Rate: 75%
  • Appeal: Located right on the beach, these bungalows provide easy access to Hanalei's beautiful beaches and offer a cozy, intimate setting that is perfect for couples and small families.

3. Mountain View Retreats

  • Median Listing Price: $2,400,000
  • Projected Rental Income (Airbnb): $100,000
  • Cash on Cash Return: 4.2%
  • Airbnb Occupancy Rate: 78%
  • Appeal: These retreats offer breathtaking views of the surrounding mountains and valleys, providing a serene and natural setting that appeals to guests looking for a tranquil getaway.

4. Divine Coastline

  • Median Listing Price: $3,150,000
  • Projected Rental Income (Airbnb): $120,000
  • Projected Rental Income (Traditional): $80,000
  • Airbnb Occupancy Rate: 79%
  • Appeal: This area boasts stunning coastline views, easy access to beaches, and a mix of luxury and natural beauty, making it a highly sought-after destination for vacationers.

5. Kauai Condominiums

  • Median Listing Price: $950,000
  • Projected Rental Income (Airbnb): $60,000
  • Cash on Cash Return: 4.0%
  • Airbnb Occupancy Rate: 77%
  • Appeal: These condominiums offer a more affordable yet still luxurious option with access to communal amenities and a central location, appealing to a wide range of travelers.

6. Lush Valley Estates

  • Median Listing Price: $2,500,000
  • Projected Rental Income (Airbnb): $95,000
  • Projected Rental Income (Traditional): $70,000
  • Airbnb Occupancy Rate: 77%
  • Appeal: Located in a lush valley, these estates provide a peaceful and picturesque setting with ample space, making them ideal for families and larger groups.

7. Rainbow Plantation

  • Median Listing Price: $2,800,000
  • Projected Rental Income (Airbnb): $105,000
  • Projected Rental Income (Traditional): $75,000
  • Airbnb Occupancy Rate: 76%
  • Appeal: This area is known for its vibrant natural beauty, including rainbows and lush landscapes, and offers a unique and memorable experience for guests.

These neighborhoods in Hanalei are highly appealing due to their combination of natural beauty, luxurious amenities, and prime locations, making them highly profitable for Airbnb investors and highly sought after by guests.

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Design Tips

Tips for Furnishing and Designing an Inviting Airbnb in Hanalei, Hawaii

To create an Airbnb in Hanalei, Hawaii, that is both inviting and reflective of the city's unique style, consider the following tips:

1. Embrace Local Aesthetics

  • Incorporate modern coastal, Hawaiian-themed, or rustic island charm styles that emphasize natural materials, bright colors, and locally sourced art. This helps to showcase the beauty of the surroundings and create a welcoming atmosphere.

2. Invest in Quality Furniture

  • Focus on high-quality, solid wood furniture for pieces that will see heavy use, such as beds, sofas, dining tables, and chairs. This ensures durability and longevity, reducing the need for frequent replacements.

3. Choose Practical Flooring

  • Opt for flooring that is resistant to wear and tear, such as higher-end luxury vinyl plank (LVP) flooring, which is budget-friendly and suitable for humid climates.

4. Enhance with Washable Rugs

  • Use washable rugs to make cleaning easier and to maintain a fresh, clean environment. Brands like Ruggable and Revival offer practical and stylish options.

5. Optimize Kitchen and Bathroom Spaces

  • Update kitchen cabinets with fresh paint, add floating shelves for a more open feel, and replace tile countertops with durable materials like quartz. These changes can make the space feel brighter and more modern.

6. Ensure Functional Living and Dining Areas

  • Ensure that the seating capacity in the living and dining areas matches the sleep count of the property. This allows all guests to comfortably gather and enjoy activities together.

7. Incorporate Outdoor Spaces

  • Highlight outdoor spaces such as lanais, balconies, or gardens, which are highly desirable for guests looking to enjoy the local climate and scenic views.

8. Add Local Touches

  • Support local artists by incorporating their work into the decor. Small, thoughtful touches can make the space feel more authentic and connected to the local culture.

9. Balance Theme and Simplicity

  • Avoid over-theming the space with too many local motifs. Instead, use subtle touches that reflect the local style without overwhelming the guests.

10. Consider Guest Experience

  • Design the space with the guest experience in mind, ensuring that all amenities and features enhance comfort and relaxation. This includes providing amenities like pools, hot tubs, and proximity to local attractions.
Insider Tips
Practical Tips

Practical Tips to Run a Successful Short-Term Rental Business in Hanalei, Hawaii

To ensure the success of a short-term rental business in Hanalei, Hawaii, several key practices must be implemented. Here are some practical tips:

Noise Regulations and Quiet Hours

Inform your guests about the local noise regulations and quiet hours to avoid any potential issues. Hanalei, with its residential areas and strict local regulations, requires hosts to ensure their guests respect the community. Include clear guidelines on quiet hours in your digital and physical house manual.

Digital and Physical House Manual

Create a comprehensive house manual that includes essential instructions, Wi-Fi passwords, and other important details. This manual should be both digital (accessible via a mobile app or email) and physical (available in the rental property). Ensure it covers all aspects of the property, including appliance usage, trash disposal, and emergency contact information.

Simplified Check-in Process

Utilize smart locks to streamline the check-in process, eliminating the need for physical key exchanges. Provide guests with a unique access code and detailed instructions on how to enter the property. This not only enhances convenience but also reduces the risk of lost keys.

Parking Instructions with Photos

Include detailed parking instructions with photos in your house manual to help guests navigate any parking challenges. This is particularly important in areas like Hanalei where parking can be limited. Clear instructions will help prevent misunderstandings and ensure a smooth arrival experience.

By implementing these strategies, you can enhance the guest experience, comply with local regulations, and maintain a positive reputation in the competitive Hanalei short-term rental market.

Local Vendors

Here is a brief list of house cleaning providers in Hanalei, Hawaii:

House Cleaning Services in Hanalei, Hawaii

KAUAI CLEANERS

  • Locally owned and operated since 1999
  • Specializes in residential, vacation rental, and commercial cleaning
  • Offers deep and detailed cleanings using eco-friendly supplies
  • Fully licensed, bonded, and insured.

Kauai Cleaning Co.

  • Provides cleaning services across the entire island of Kauai, including Hanalei
  • Offers vacation rental cleaning, Airbnb cleaning, residential deep cleaning, post-construction cleanup, and more
  • Services include carpet cleaning, upholstery cleaning, and window cleaning
  • No contracts or fees, with 100% satisfaction guaranteed.

For additional options, you can also use services like Care.com to find and compare local house cleaning services in Hanalei.

Management fees

Short-Term Rental Management Fees in Hanalei, Hawaii: A Comprehensive Guide

In Hanalei, Hawaii, managing short-term rentals involves a range of fees that can vary significantly based on the level of service provided. Typically, management fees for short-term rentals range from 10% to 30% of the rental revenue. Full-service management, which includes guest communication, marketing, and maintenance, tends to be on the higher end of this spectrum, often around 20-30% as seen with companies like GoSummer and RE/MAX Kauai.

Basic services, such as listing and booking management, may incur lower fees. Additionally, property owners should be prepared for extra costs, including cleaning fees, repair and maintenance expenses, and potentially design or renovation fees. These additional charges can be significant, especially given the stringent regulations and high maintenance requirements in Hanalei due to its tropical climate and high tourist demand.

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Why choose RedAwning

RedAwning is a tech leader in full-service short-term rental management, powered by our exclusive, unmatched tools.
Other property managers
Cost
Starting at 10%
25-40%
Guest communications
5-15 mins / 24 hours a day
1 hour+
Host communications
Dedicated phone and text line with no time on hold
Chat bots, hold lines and email threads
Insurance
Robust liability and dwelling coverage for every reservation
Spotty coverage with low claim approval rates
Contract
No cancellation fees
No contract lock-in
Just 90 days notice to cancel
Cancellation penalties
Number of Channels Your Listing is On
50+
2-4

Experience in numbers

Rest well knowing your property is managed by an experienced team powered by world-class technology.
+10-30%
in gross revenue
4.8 stars
guest rating
14+ years
managing STRs

Short Term Rental Calculator

Find out how much your property in Hanalei should generate as a short term rental and look at the performance of properties around yours.

35,000+ Properties
Hosts stay with RedAwning
1,000,000,00 Nights Booked
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50+ Top Booking Channels
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Furnishing checklist

This comprehensive checklist ensures that your rental is guest-ready with all the essentials to create a comfortable and memorable experience in Hanalei.

Living Room
Seating: Sofa, armchairs, and ottomans
Coffee Table
Entertainment: Smart TV (with streaming apps) and remote control
Decor: Area rug, wall art, plants, and throw pillows
Lighting: Floor lamp or table lamps
Charging Stations: Power strips or outlets with USB ports
Bedrooms
Beds: High-quality mattress with mattress protector
Linens: At least two sets of sheets per bed
Pillows: Hypoallergenic pillows (2-4 per bed)
Blankets: Extra throw blankets or quilts
Nightstands: With lamps or charging docks
Closet or Storage: Hangers, dresser, or luggage rack
Blackout Curtains or Shades
Bathrooms
Towels: Bath towels, hand towels, washcloths (2 sets per guest)
Shower Curtain & Liner
Toiletries: Shampoo, conditioner, body wash, hand soap
Bathroom Essentials: Toilet paper, tissues, trash bin
Hairdryer
Mirror: Full-length or wall mirror
Dining Area
Dining Table: Seating for the maximum number of guests
Place Settings: Placemats or tablecloths
Centerpiece: Vase with flowers or decorative piece
Kitchen
Appliances: Refrigerator, microwave, toaster, coffee maker, kettle
Cookware: Pots, pans, baking trays
Utensils: Forks, knives, spoons, spatulas, tongs
Dinnerware: Plates, bowls, glasses, mugs (2 sets per guest)
Cutting Board & Knives
Basic Spices & Condiments: Salt, pepper, oil
Cleaning Supplies: Sponge, dish soap, paper towels, trash bags
Outdoor Space (if applicable)
Seating: Outdoor chairs, benches, or lounges
Table: For outdoor dining or drinks
Lighting: String lights or outdoor lanterns
Grill: With necessary utensils and instructions
Outdoor Trash Bin
Extras to Elevate Guest Experience
Welcome Basket: Snacks, water bottles, or wine
Guidebook: Local recommendations and house rules
Board Games or Books: Entertainment for guests
Umbrella & Flashlight
Iron & Ironing Board
Laundry: Washer, dryer, and detergent (if available)
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Schedule a call to learn more about Awning’s Short Term Rental Property Management Service.
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⇤ Airbnb Statistics for Hawaii