Airbnb & VRBO Performance in Grover Beach California.

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Grover Beach, California: Airbnb & VRBO Vacation Rental Market Overview

Grover Beach, California, is experiencing a thriving short-term rental market, with over 100 rentals generating more than $1.5 million in tax revenue, high occupancy rates, and positive community feedback, contributing significantly to the local economy.

Market overview

Thriving Short-Term Rental Market in Grover Beach, California

Grover Beach, California, is experiencing a robust and thriving short-term rental market, driven by its appealing seaside location and favorable climate. The city's short-term rentals, predominantly listed on platforms like Airbnb and Vrbo, boast an average occupancy rate of 48%, indicating a strong demand for these accommodations. With an average daily rate of $311, these rentals are not only popular but also lucrative, generating significant revenue for property owners and the local community. In the past year, the city has seen a steady growth in active listings and revenue, with over $1.5 million in tax revenue generated from more than 100 short-term rentals. This success underscores the city's effective management and regulation of the short-term rental sector, ensuring a positive experience for both visitors and local residents.

Short Term Regulations

Short-Term Rental Regulations in Grover Beach, California for 2024

Overview

Grover Beach has recently amended its Short-Term Rental (STR) ordinance to improve program efficiency and clarity. Here are the key regulations and changes effective as of 2024:

Major Amendments

Waitlist Procedures

  • Limits STR waitlist properties to one “pass” when a permit becomes available, streamlining the waitlist process and establishing a more efficient methodology.

Accessory Dwelling Units (ADUs)

  • Prohibits the use of an Accessory Dwelling Unit (ADU) as a short-term rental in compliance with new state laws.

Response Time for Complaints

  • Extends the time required for a responsible party to be on-site following a complaint from 30 to 45 minutes. A local contact must still respond to a complaint within 30 minutes of receipt.

Compliance with New Requirements

  • Mandates all current STRs to comply with any new requirements upon permit renewal.

General Requirements

Types of STR Permits

  • Differentiates between Owner-Occupied and Non-Owner Occupied STR permits. Owner-Occupied STRs are those where the owner stays overnight with guests, while Non-Owner Occupied STRs are those where the owner resides elsewhere during the stay.

Permit Application Process

  • All applications for STR permits must be submitted online through the City’s short-term rental permit registration and tax collection system.

Required Information

  • Applicant (Property Owner or Property Manager) information (name, mailing address, email address, and phone number)
  • A current title report if the property has been purchased within one year of the application date
  • Site address, including unit number/letter, if applicable. No P.O. Boxes will be accepted.

Fees

  • Owner-Occupied STR permits: $210
  • Non-Owner Occupied STR permits: $322 (as of July 1, 2021).

Additional Regulations

Transient Occupancy Tax (TOT)

  • STR operators must collect and remit Transient Occupancy Tax (TOT). The City has collected approximately $1.77 million in TOT revenue since the adoption of the STR ordinance.

Good Neighbor Brochure

  • The City has a "Good Neighbor Brochure" to educate visitors on fostering harmonious relations with residents.

Approval Process

  • The amended ordinance will go before the California Coastal Commission for final approval.
Neighborhood Performance

High-Revenue Neighborhoods for Airbnb in Grover Beach, California

Why These Neighborhoods Are Appealing

Here are the top neighborhoods in and around Grover Beach that generate significant Airbnb revenue, along with reasons why they are attractive to guests:

1. Pismo Beach

  • Appeal: Pismo Beach is a popular destination due to its beachfront properties, the Pismo Beach Pier, and attractions like the Monarch Butterfly Grove and Dinosaur Caves Park. The high average daily rate of $317 and a median occupancy rate of 56% make it a lucrative area.

2. Avila Beach

  • Appeal: Known for its scenic beauty, Avila Beach offers a tranquil atmosphere, hot springs, and a picturesque beach. Its proximity to Grover Beach and other local attractions makes it a favorite among tourists.

3. Shell Beach

  • Appeal: Shell Beach is admired for its stunning ocean views, beach access, and the Shell Beach Bluff Trail. It is a quieter alternative to Pismo Beach but still offers easy access to local amenities and attractions.

4. Morro Bay

  • Appeal: Morro Bay is famous for its iconic 581-foot-tall rock formation and a charming waterfront. Guests are drawn to its natural beauty, bird-watching opportunities, and the Morro Bay State Park.

5. San Luis Obispo (SLO)

  • Appeal: While not directly on the beach, SLO is a nearby city that offers a rich cultural experience with its historic downtown, wine tasting, and access to nearby beaches. It serves as a convenient base for exploring the Central Coast.

6. Arroyo Grande

  • Appeal: Arroyo Grande is a charming town close to Grover Beach, known for its village atmosphere, the Arroyo Grande Village, and the nearby Oceano Dunes State Vehicular Recreation Area. It provides a mix of rural charm and easy access to coastal activities.

Key Factors

  • Proximity to Beaches and Local Attractions: Neighborhoods close to beaches, parks, and other tourist attractions tend to generate higher revenue due to their appeal to guests seeking a coastal vacation experience.
  • Scenic Views and Natural Beauty: Properties offering ocean views, proximity to natural preserves, and scenic trails are highly sought after.
  • Amenities and Activities: Areas with a range of amenities such as restaurants, shops, and outdoor recreational activities enhance the guest experience and attract more bookings.
  • Regulatory Environment: Lenient regulations in these areas make it easier for hosts to operate short-term rentals, contributing to higher revenue potential.
Meet with a revenue advisor
Design Tips

Creating an Inviting Airbnb in Grover Beach: Tips for Furnishing and Design

Embrace the Coastal Theme

  • Incorporate a color palette that reflects the ocean and sand dunes, such as blues, whites, and warm sandy tones.
  • Use natural materials like driftwood, wicker, and jute to add a coastal feel.

Highlight Local Elements

  • Decorate with items that reflect the local culture, such as surfboards, beach signs, or artwork featuring the Monarch Butterfly Grove.
  • Include local maps, guides, and brochures to help guests explore the area.

Comfortable and Casual

  • Choose furniture that is comfortable and laid-back, such as plush sofas and beach-style chairs.
  • Add throw blankets and pillows in light, airy fabrics to enhance the relaxed atmosphere.

Outdoor Integration

  • If your Airbnb has an outdoor space, furnish it with patio furniture that can withstand coastal weather.
  • Incorporate elements like fire pits or outdoor heaters for cozy evenings by the beach.

Thematic Rooms

  • Create themed rooms, such as a "Dune Buggy" room with adventurous decor or a "Butterfly Grove" room with nature-inspired elements.
  • Use wall art and accessories that reflect the unique activities and landscapes of Grover Beach.

Local Art and Crafts

  • Support local artisans by incorporating their work into your decor, such as handmade pottery, paintings, or sculptures.
  • Display local wines and winery information to encourage guests to explore the area's vineyards.

Practical and Family-Friendly

  • Ensure the space is family-friendly with amenities like high chairs, cribs, and storage for beach gear.
  • Provide practical items such as beach towels, sunscreen, and picnic baskets to make guests' stays more enjoyable.

Technology and Entertainment

  • Install smart TVs and streaming devices to keep guests entertained during downtime.
  • Offer board games, books, and other activities that align with the relaxed, family-oriented vibe of Grover Beach.

Eco-Friendly Touches

  • Incorporate eco-friendly elements such as recycled decor, energy-efficient appliances, and sustainable cleaning products.
  • Encourage guests to respect the local environment by providing recycling bins and information on local conservation efforts.

Personal Touches

  • Leave a welcome note with recommendations for local restaurants, events, and activities.
  • Provide a guest book or journal where guests can share their experiences and tips for future visitors.
Insider Tips

Discover Grover Beach: Local Attractions and Insider Tips

Outdoor Adventures

  • Oceano Dunes State Vehicular Recreation Area:
  • Explore the only drive-on beach south of San Francisco. Enjoy horseback riding, dune buggy adventures, or ATV rides over the rolling sand dunes.
  • Tip: Plan a beachside picnic or jog along the coast for a memorable day.

  • Beach Boardwalk:

  • Take a scenic stroll along the Beach Boardwalk, which starts near West Grand Avenue and meanders through the dunes to the Monarch Butterfly Grove.

  • Monarch Butterfly Grove:

  • Witness the migration of thousands of Monarch butterflies in their grove of Eucalyptus trees, located less than a mile from the train station.

Parks and Green Spaces

  • Grover Heights Park:
  • Enjoy beautiful sunsets and explore this family-friendly park with its lovely green spaces and top-notch restaurants nearby.

  • Ramona Garden Park:

  • Explore this green space, known for its beautiful sunsets and family-friendly atmosphere.

  • Exploration Discovery Center:

  • A great place for cultural, historical, and scientific hands-on experiences, perfect for expanding growing minds.

Cultural and Entertainment

  • Stone Soup Music Festival and Street Faire:
  • Attend this annual festival in August for a mix of music, food, and local culture.

  • South County Holiday Parade:

  • Join in the festive spirit with this annual parade in December.

  • Grover Beach Summer Concert Series:

  • Enjoy live music during the summer months in a relaxed and family-friendly setting.

  • The Locked Inn:

  • Test your mental powers with unique themed rooms offering challenges for all skills and ages.

Dining and Leisure

  • Central Coast Casino:
  • Roll the dice and enjoy some gaming fun, or simply relax and enjoy the nearby beaches and sunsets.

  • Local Eateries:

  • Grover Beach is known for its casual and laid-back dining options. Enjoy dinner downtown and soak in the local vibe.

Other Attractions

  • Pismo Beach Golf Course:
  • Located at the West End of Grover Beach, this golf course offers a coastal golfing experience with beautiful sunsets.

  • Avila Hot Springs and Avila Beach:

  • Just a short drive away, these offer additional opportunities for relaxation and scenic views.

Insider Tips

  • Transportation: The city is easily accessible by train, and many attractions are within walking distance.

  • Sunsets: Don’t miss the breathtaking sunsets at the beach or from various parks and green spaces.

  • Custom Itinerary: Plan a day at the dunes with a custom itinerary that includes beach activities, picnics, and exploring the local landscape.

  • Local Events: Check the local event calendar to catch festivals, concerts, and other community activities during your stay.

Practical Tips

Practical Tips to Run a Successful Short-Term Rental Business in Grover Beach, California

To ensure a smooth and successful short-term rental business in Grover Beach, California, several key practices can be implemented:

Noise Regulations and Guest Communication

Inform your guests about the quiet hours and noise regulations in the area to maintain good neighborly relations. Provide a clear section in your digital and physical house manual outlining the quiet hours and any other relevant community rules. This proactive approach can help prevent complaints and ensure a respectful environment for both guests and neighbors.

Comprehensive House Manual

Create a detailed digital and physical house manual that includes essential instructions, such as Wi-Fi passwords, appliance usage, and emergency contact information. This manual should be easily accessible to guests, either through a digital link or a printed copy left at the property. Including photos and step-by-step guides can enhance guest understanding and satisfaction.

Simplified Check-in Process

Utilize smart locks to streamline the check-in process, eliminating the need for physical key exchanges. Provide guests with clear instructions on how to access the property, along with photos of the lock and any other relevant entry points. Additionally, offer parking instructions with photos to help guests navigate the property's parking facilities efficiently.

By implementing these strategies, you can enhance guest satisfaction, reduce potential issues, and maintain a positive reputation for your short-term rental business in Grover Beach.

Local Vendors

Here is a brief list of house cleaning providers in Grover Beach, California:

House Cleaning Providers in Grover Beach, CA

Kare Teem Cleaning Service

  • Offers residential and commercial cleaning services.
  • Provides customized cleaning plans, including dusting, vacuuming, and deep cleans for kitchens and bathrooms.
  • Known for their award-winning, certified cleaning professionals and use of high-quality cleaning products.

Nancy's Housekeeping Service

  • Specializes in house cleaning services with unparalleled professionalism.
  • Offers customized cleaning plans and uses eco-friendly products.
  • Emphasizes reliability and trustworthiness.

Care.com Housekeepers

  • A platform listing various individual housekeepers in Grover Beach, CA.
  • Providers offer services starting at around $18.40/hr to $19/hr.
  • Users can search by rates, reviews, and experience.
Management fees

Short-Term Rental Management Fees in Grover Beach, California

In Grover Beach, California, the fees for managing short-term rentals can vary significantly based on the level of service provided. Full-service management, which includes comprehensive services such as guest communication, marketing, and maintenance, typically ranges from 20% to 30% of the rental revenue. For instance, companies like Summer charge a fee starting at 20% of the booking revenue, excluding cleaning fees, to manage all aspects of the rental property.

On the other hand, basic services may incur lower fees, although specific percentages for these services are not as commonly detailed. Additional costs can include cleaning fees, which are often passed on to guests, and other expenses such as consumables, repairs, or design enhancements. These extra fees help ensure the property remains guest-ready and well-maintained.

Meet with an advisor

Why choose RedAwning

RedAwning is a tech leader in full-service short-term rental management, powered by our exclusive, unmatched tools.
Other property managers
Cost
Starting at 10%
25-40%
Guest communications
5-15 mins / 24 hours a day
1 hour+
Host communications
Dedicated phone and text line with no time on hold
Chat bots, hold lines and email threads
Insurance
Robust liability and dwelling coverage for every reservation
Spotty coverage with low claim approval rates
Contract
No cancellation fees
No contract lock-in
Just 90 days notice to cancel
Cancellation penalties
Number of Channels Your Listing is On
50+
2-4

Experience in numbers

Rest well knowing your property is managed by an experienced team powered by world-class technology.
+10-30%
in gross revenue
4.8 stars
guest rating
14+ years
managing STRs

Short Term Rental Calculator

Find out how much your property in Grover Beach should generate as a short term rental and look at the performance of properties around yours.

35,000+ Properties
Hosts stay with RedAwning
1,000,000,00 Nights Booked
RedAwing knows how to get bookings
50+ Top Booking Channels
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Furnishing checklist

This comprehensive checklist ensures that your rental is guest-ready with all the essentials to create a comfortable and memorable experience in Grover Beach.

Living Room
Seating: Sofa, armchairs, and ottomans
Coffee Table
Entertainment: Smart TV (with streaming apps) and remote control
Decor: Area rug, wall art, plants, and throw pillows
Lighting: Floor lamp or table lamps
Charging Stations: Power strips or outlets with USB ports
Bedrooms
Beds: High-quality mattress with mattress protector
Linens: At least two sets of sheets per bed
Pillows: Hypoallergenic pillows (2-4 per bed)
Blankets: Extra throw blankets or quilts
Nightstands: With lamps or charging docks
Closet or Storage: Hangers, dresser, or luggage rack
Blackout Curtains or Shades
Bathrooms
Towels: Bath towels, hand towels, washcloths (2 sets per guest)
Shower Curtain & Liner
Toiletries: Shampoo, conditioner, body wash, hand soap
Bathroom Essentials: Toilet paper, tissues, trash bin
Hairdryer
Mirror: Full-length or wall mirror
Dining Area
Dining Table: Seating for the maximum number of guests
Place Settings: Placemats or tablecloths
Centerpiece: Vase with flowers or decorative piece
Kitchen
Appliances: Refrigerator, microwave, toaster, coffee maker, kettle
Cookware: Pots, pans, baking trays
Utensils: Forks, knives, spoons, spatulas, tongs
Dinnerware: Plates, bowls, glasses, mugs (2 sets per guest)
Cutting Board & Knives
Basic Spices & Condiments: Salt, pepper, oil
Cleaning Supplies: Sponge, dish soap, paper towels, trash bags
Outdoor Space (if applicable)
Seating: Outdoor chairs, benches, or lounges
Table: For outdoor dining or drinks
Lighting: String lights or outdoor lanterns
Grill: With necessary utensils and instructions
Outdoor Trash Bin
Extras to Elevate Guest Experience
Welcome Basket: Snacks, water bottles, or wine
Guidebook: Local recommendations and house rules
Board Games or Books: Entertainment for guests
Umbrella & Flashlight
Iron & Ironing Board
Laundry: Washer, dryer, and detergent (if available)
Unlock your home’s potential
Schedule a call to learn more about Awning’s Short Term Rental Property Management Service.
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⇤ Airbnb Statistics for California