Despite some national trends of declining occupancy, Fresno's short-term rental market is showing signs of stabilization and potential growth, with late fall bookings pacing ahead of previous years and offering opportunities for increased revenues.
Thriving Short-Term Rental Market in Fresno, California
Fresno, California, is experiencing a robust growth in its short-term rental market, driven by increasing demand for flexible and home-like accommodations. The city, known for its agricultural richness and proximity to national parks, has seen a significant surge in short-term rentals, particularly through platforms like Airbnb. With average daily rates ranging from $70 to $229 per night for various types of accommodations, including apartments, condos, and houses, the market is attracting a diverse range of travelers. The occupancy rates are also strong, reflecting the high demand, although specific occupancy rates are not provided. This growth not only benefits property owners with supplemental income but also contributes to local economic growth through increased tourism and local business patronage, making Fresno an appealing destination for both hosts and guests.
Short-Term Rental Regulations in Fresno, California for 2024
Permit Requirements
- A Short-Term Rental (STR) Permit is required before the home or room(s) can be rented or advertised for rent.
- The STR permit holder must be the property owner.
Application and Fees
- Completed STR Permit Application must be submitted.
- Proof of property ownership is required.
- Site plan showing parking and fire safety information must be provided.
- Application fee and permit fee total $50 ($25 each).
Renewal and Validity
- The STR permit expires annually and must be renewed for a $25 fee.
Tax Obligations
- STR permit holders are responsible for collecting and remitting a 12% Transient Occupancy Tax (TOT) and a 2% Tourism Business Improvement District Tax (TBID) to the city, unless renting for less than 31 days per year.
Zoning and Location Restrictions
- Zoning regulations dictate where STRs can operate, with permits potentially limited in some residential areas.
Safety and Nuisance Prevention
- STR permit holders must prevent nuisance activities like noise and parties at their rental property.
- Properties must meet safety and sanitation standards equivalent to those required for long-term rental housing.
Compliance and Penalties
- Operating a short-term rental without the required permit can result in fines starting at $100 for the first violation, $200 for the second, and $500 for the third, with each day considered a separate violation. Repeat offenders may have their STR permit revoked.
Additional Requirements
- Hosts must adhere to defined requirements such as registration, safety, and sanitation standards to avoid penalties and fines.
- Proof of liability insurance for the property may be required as part of the business license requirement.
Other Considerations
- Hosts must comply with other contracts or rules such as leases, condo board or co-op rules, HOA rules, or rules established by tenant organizations.
Top Neighborhoods for Airbnb Revenue in Fresno, California
1. Fig Garden
- Average Revenue: $23.5K per year
- Average Daily Rate: $121.9 per night
- Average Occupancy Rate: 66%
- Why it's appealing: Fig Garden offers a blend of suburban tranquility and urban convenience. The neighborhood is known for its tree-lined streets, well-maintained homes, and proximity to various amenities. It is home to several parks, including Fig Garden Loop Park, and is close to the vibrant Tower District with its nightlife, unique shops, and diverse dining options.
2. Tower District
- Average Revenue: $22.2K per year
- Average Daily Rate: $115.8 per night
- Average Occupancy Rate: 62%
- Why it's appealing: The Tower District is vibrant and eclectic, known for its diverse mix of restaurants, bars, and unique shops. It offers a lively atmosphere with a vibrant bar scene and live music venues. The area is also close to Fresno City College and major employers, making it convenient for both leisure and work-related travel.
3. West Fresno
- Average Revenue: $22.3K per year
- Average Daily Rate: $120.4 per night
- Average Occupancy Rate: 87%
- Why it's appealing: West Fresno offers affordable housing options and is undergoing revitalization efforts, making it an attractive choice. The neighborhood provides a blend of residential charm and urban convenience, with proximity to key attractions and a high occupancy rate, indicating strong demand.
These neighborhoods are highly appealing due to their unique blend of amenities, convenience, and vibrant community life, making them top choices for Airbnb guests in Fresno, California.
Tips for Furnishing and Design of an Airbnb in Fresno, California
Define Your Property's Aesthetic
- Align your property's aesthetic with the local style and market demands. Fresno's unique blend of rural and urban influences can be reflected in the choice of furniture, colors, and decor.
Focus on Functionality and Comfort
- Ensure that all furniture and amenities are both functional and comfortable. This includes high-quality beds, sofas, and kitchen appliances to make the stay enjoyable for guests.
Invest in Quality Furnishings and Linens
- Use quality furnishings, linens, and amenities to create a memorable experience for your guests. This includes providing luxury soaps, exquisite bedding, and well-maintained kitchen essentials.
Utilize Local and Unique Elements
- Incorporate local and unique elements such as vintage and local art to give your space a distinctive character that reflects Fresno's culture.
Ensure Safety and Compliance
- Install necessary safety equipment such as smoke detectors, carbon monoxide detectors, and fire extinguishers. Ensure the property meets all local building codes and safety standards.
Provide Essential Amenities
- Offer basic amenities like toiletries, linens, internet access, and smart TVs to enhance the guest experience. Consider adding a fully-equipped kitchen, in-house laundry, and free parking.
Maintain a Clean and Well-Maintained Property
- Hire a professional cleaning service between guest stays to maintain a high standard of cleanliness and hygiene. Regularly inspect and address any necessary repairs or maintenance issues.
Create a Welcoming Environment
- Design the space to be welcoming and comfortable. This includes setting up a cozy living area, a well-equipped kitchen, and comfortable bedrooms. Add touches like a private pool or a roofed patio with a BBQ grill if possible.
Pay Attention to Details
- Focus on the little things that make a stay memorable, such as charging stations on nightstands, surprise games, and streaming-ready televisions.
Ensure ADA Compliance
- If applicable, ensure your property meets the Americans with Disabilities Act (ADA) requirements to make it accessible to all guests.
Stay Updated with Local Regulations
- Keep up-to-date with changes in local regulations and platform policies to ensure ongoing compliance and avoid any legal issues.
Encourage Guest Feedback
- Encourage guests to leave reviews and provide feedback about their stay. Use this information to make improvements to your property and listing.
Discover Fresno: Local Attractions and Insider Tips for Your Stay
Top Attractions
1. Fresno Chaffee Zoo
- Located in Roeding Park, this zoo offers naturalistic enclosures, including the 13-acre African Adventure. Guests can pet a stingray, feed a giraffe, and participate in Behind-the-Scenes Encounters.
2. Forestiere Underground Gardens
- A unique subterranean wonder carved by Baldassare Forestiere over 40 years. Explore tunnels, grottoes, and gardens, and enjoy guided tours and workshops.
3. Fresno County Blossom Trail
- From mid-February to March, witness the vibrant bloom of apple, stone fruit, and nut trees. The trail passes through local farm towns and offers a scenic drive with fragrant orchards.
4. Simonian Farms
- A fifth-generation farm offering a wide array of locally grown nuts and dried fruits. Guests can walk through the big red barn, see antiques, and enjoy a vintage model steam train.
5. Woodward Park
- A serene escape from urban life with lush greenery, blooming flowers, and towering trees. Ideal for picnics, playgrounds, and an extensive trail network for jogging or hiking.
Cultural and Historical Sites
1. Meux Home Museum
- A Victorian-era museum offering a glimpse into Fresno's past. Guests can explore meticulously preserved rooms, try on period costumes, and enjoy interactive activities.
2. Tower Theater
- A historical landmark since the 1930s, this theater hosts live performances and classic movie screenings. It's a symbol of Fresno's rich cultural heritage.
3. Fresno Water Tower
- Built in 1894, this historical landmark provides a relaxing spot for picnics, romantic walks, and community events. It's a great place to learn about Fresno's history.
Family-Friendly Activities
1. United Skates Clovis
- A fun spot for family skating and other activities.
2. Riverpark Shopping Center
- Offers a mix of shopping, dining, and outdoor activities with serene waterways and tranquil trails. Perfect for picnics and family outings.
Dining and Nightlife
1. The Annex Kitchen
- A contemporary restaurant specializing in rustic, regional Italian dishes using local ingredients. Enjoy handcrafted pastas, pizzas, and wood-fired specialties.
2. Downtown Fresno
- Experience the vibrant nightlife with diverse culinary scenes, live performances, and unique shops. Visit the N Street Arts Complex and the bustling Farmers Market.
Insider Tips
- Farmers Markets: Visit the farmers markets in Visalia or Fresno for fresh produce and local goods. These markets are especially vibrant during summer and fall months.
- Day Trips: Consider day trips to nearby cities like Clovis, Oakhurst, or Morro Bay for a mix of mountain, beach, and desert experiences.
- Outdoor Activities: Take advantage of the extensive outdoor recreational opportunities in Fresno County, including hiking, fishing, and camping in places like Three Rivers and the Sierra Nevada mountains.
- Community Events: Check the local event calendar for community events, festivals, and cultural activities that make Fresno a lively and engaging place to visit.
By sharing these attractions and tips, you can help your guests have a memorable and enriching experience in Fresno, California.
Practical Tips to Run a Successful Short-Term Rental Business in Fresno, California
To ensure a smooth and enjoyable experience for both hosts and guests in Fresno, California, several practical tips can be implemented:
Noise Regulations and Quiet Hours
Inform your guests about the noise regulations and quiet hours to prevent nuisance activities. As mandated by Fresno's short-term rental regulations, hosts are responsible for preventing excessive noise and parties. Clearly communicate quiet hours in your house rules and listing to maintain neighborhood tranquility.
Digital and Physical House Manual
Create a comprehensive digital and physical house manual that includes essential instructions, Wi-Fi passwords, and other important details. This manual helps guests navigate the property easily and reduces the likelihood of misunderstandings or issues during their stay.
Simplified Check-in Process
Utilize smart locks to streamline the check-in process, eliminating the need for physical key exchanges. Provide guests with clear instructions on how to access the property, and consider including photos or videos to guide them through the process. This ensures a hassle-free arrival and enhances the overall guest experience.
Parking Instructions with Photos
Include detailed parking instructions along with photos to help guests find and use the designated parking areas. This is particularly important in areas where parking can be limited or confusing, and it helps prevent potential issues or fines.
By implementing these tips, you can create a welcoming, well-organized, and compliant short-term rental property that attracts positive reviews and repeat guests.
Here is a brief list of house cleaning providers in Fresno, California:
House Cleaning Providers in Fresno, CA
Merry Maids of Fresno
- Offers expert cleaning services with 40 years of experience.
- Provides standard, deep, and specialized cleaning services.
Peak Cleaning
- Offers residential and deep cleaning, maid service, and specialty cleaning services.
- Fully licensed and insured, with customizable cleaning plans.
Molly Maid of Fresno
- Provides exceptional cleaning solutions, including standard, move-out, and recurring cleaning services.
- Offers customized cleaning plans with no contracts and a satisfaction guarantee.
Kay's Housekeeping
- A local business providing regular cleanings, move-in and move-out cleaning, and deep cleaning services.
- Known for fair prices, superior quality, and trustworthy cleaners.
These providers offer a range of cleaning services to meet various needs and preferences in the Fresno area.
Fresno, California Short-Term Rental Management Fees: A Breakdown of Costs and Services
In Fresno, California, the fees for managing short-term rentals, such as those listed on Airbnb, can vary significantly depending on the level of service provided. Typically, these fees range from 10% to 30% of the rental revenue. Full-service management, which includes comprehensive services like guest communication, marketing, and property maintenance, tends to be on the higher end of this spectrum, often ranging from 12% to 30% per booking.
Basic service packages, which may include only the essentials such as listing creation and booking management, can be more affordable, starting at around 10% per booking. Additionally, property owners may incur extra fees for services like cleaning, repairs, and interior design, which can add to the overall cost of managing their short-term rental properties. Understanding these fee structures is crucial for property owners to make informed decisions and maximize their rental revenues.