Airbnb & VRBO Performance in Ellijay Georgia.

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Ellijay, Georgia: Airbnb & VRBO Vacation Rental Market Overview

The short-term rental market in Ellijay, Georgia, is thriving, with an average occupancy rate of 47%, a daily rate of $281, and annual revenue of $30,813, making it a lucrative and attractive destination for investors and tourists alike.

Market overview

Thriving Short-Term Rental Market in Ellijay, Georgia

Ellijay, Georgia, is experiencing a robust and vibrant short-term rental market, driven by its natural beauty, outdoor activities, and the allure of its annual Apple Festival. The city boasts an average occupancy rate of 47%, indicating a strong demand for short-term rentals throughout the year.

The average daily rate for these rentals stands at $281, with monthly revenues averaging $30,813. This performance is particularly impressive during the peak season, which spans from late September to November, coinciding with the Georgia Apple Festival and the stunning fall foliage. This period sees higher occupancy rates and the potential for higher pricing, making Ellijay an attractive and lucrative destination for short-term rental investors and hosts.

Short Term Regulations

Short-Term Rental Regulations in Ellijay, Georgia for 2024

Key Regulations

Location Restrictions

  • Short-term rentals are restricted to the Central Business District, although exceptions are noted.

Licensing and Permits

  • Property owners must obtain conditional use permits, and neighboring property owners have the right to object to these permits.

Fees

  • The ordinance initially included a $1000 fee, but this was adjusted to match similar fees in response to public feedback.

Transparency and Notifications

  • Property owners must inform neighboring residents about the operation of short-term rentals.

General Compliance

  • The city encourages residents to report any issues related to long-term rentals to the city's code enforcement, emphasizing that existing mechanisms can address problems associated with both short-term and long-term rentals.

Administrative Updates

  • The city has expressed interest in addressing website issues and improving transparency, including updates to the city’s website to reflect new regulations and procedures.

Enforcement and Community Standards

  • While specific details on noise ordinances, occupancy limits, and emergency management are not outlined in the Ellijay regulations, the general approach emphasizes finding a balance between the interests of those in favor of and those against short-term rentals.
Neighborhood Performance

Top Neighborhoods for Airbnb Revenue in Ellijay, Georgia

Why Ellijay is Appealing

Ellijay, Georgia, is a popular destination due to its vibrant apple orchards, the annual Apple Festival, and its stunning natural beauty, including outdoor activities like hiking, biking, and river tubing. Here are some of the top neighborhoods and areas that generate significant Airbnb revenue:

Key Neighborhoods and Areas

1. Downtown Ellijay

  • Appeal: Central location with easy access to local shops, restaurants, and the annual Apple Festival.
  • Revenue: High demand due to its proximity to main attractions, making it ideal for short-term rentals.

2. North Georgia Mountains

  • Appeal: Offers rustic cabins and luxurious mountain homes with amenities like fire pits, BBQ grills, hot tubs, and access to hiking trails.
  • Revenue: Peak season during fall attracts a significant influx of tourists, leading to higher occupancy rates and revenue.

3. Lake Chatuge Area

  • Appeal: Properties here offer beautiful lake views, hot tubs, pool tables, and outdoor fire pits, making them highly sought after by guests.
  • Revenue: The combination of scenic views and relaxing amenities ensures high occupancy rates and positive reviews.

4. Mineral Bluff

  • Appeal: Known for its secluded cabins with views, hot tubs, and modern conveniences like Wi-Fi and fully equipped kitchens.
  • Revenue: High ratings and repeat bookings due to the tranquil and well-equipped nature of the properties.

5. Blue Ridge and Surrounding Areas

  • Appeal: While not exclusively in Ellijay, properties in nearby Blue Ridge are often managed by Ellijay-based hosts and offer similar mountain retreat experiences.
  • Revenue: These areas benefit from the overall appeal of the North Georgia mountains and the Apple Festival, ensuring a steady stream of guests.

Seasonal Considerations

The peak season in Ellijay typically begins in late September and extends through November, coinciding with the Apple Festival and fall foliage. This period sees higher occupancy rates and potentially higher prices. However, the area remains a year-round destination for outdoor enthusiasts, ensuring a steady demand for Airbnb rentals throughout the year.

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Design Tips

Furnishing and Design Tips for an Inviting Airbnb in Ellijay, Georgia

Understanding the Local Style and Needs

  • Reflect the Natural Beauty: Incorporate elements that highlight Ellijay's natural surroundings, such as using earthy tones, natural materials, and decor that echoes the Appalachian Mountains and scenic countryside.

Catering to Diverse Guests

  • Functional and Versatile Spaces: Design spaces that can serve multiple purposes, such as a dining room that can also function as a workspace for business travelers or a buffet area for families.

Essential Amenities

  • Outdoor Amenities: Include amenities like hot tubs, fire pits, BBQ areas, and outdoor furniture to enhance the outdoor experience, which is a key attraction in Ellijay.
  • Modern Comforts: Ensure the property is equipped with modern luxuries such as Wi-Fi, large-screen TVs, and fully equipped kitchens to meet the expectations of various travelers.

Design Elements

  • Mountain-Inspired Decor: Use decor that complements the mountainous surroundings, such as rustic furniture, stone fireplaces, and wooden accents.
  • Cozy and Inviting Atmosphere: Create a cozy atmosphere with features like electric and gas fireplaces, wrap-around porches, and comfortable seating areas both indoors and outdoors.

Practical Considerations

  • Privacy and Social Spaces: Ensure there are both private and social spaces to cater to different guest preferences. This can include multiple bedrooms, a sun porch, and a bar/game room.
  • Maintenance and Durability: Choose furnishings and decor that are durable and easy to maintain, given the frequent use by guests.

Local Touches

  • Local Themes: Incorporate local themes and elements, such as winery-inspired decor or nods to the annual apple festival, to give guests a unique and authentic experience of Ellijay.

Guest Experience

  • Attention to Detail: Every aspect of the design should be crafted with the guest experience in mind. This includes ensuring cleanliness, providing fresh towels and accessories, and creating spaces that encourage relaxation and connection.

By following these tips, you can create an Airbnb in Ellijay, Georgia, that is not only inviting but also reflective of the city's unique charm and natural beauty.

Insider Tips

Discovering Ellijay, Georgia: Local Attractions and Insider Tips

Downtown Ellijay

  • Historic Charm: Stroll through the historic downtown area, which offers a nostalgic small-town feel with friendly locals, a slower pace, and fresh mountain air.
  • Shopping: Explore antiques, art, collectibles, and home furnishings in the various shops. Don't miss the unique pieces and local products.
  • Dining and Night Life: Enjoy local cuisine at restaurants, pubs, and pizza joints. Visit the two wineries with tasting rooms and take a stroll along the boardwalk.
  • Performing Arts: Check out the George Link, Jr. Gilmer Arts Playhouse for local theatrical plays, dance recitals, comedy shows, and concerts.

Apple Orchards and Festivals

  • Apple Picking: Visit local apple orchards like B.J. Reece Orchards, Hillcrest Orchards, and Red Apple Barn for U-Pick experiences, farm tours, and delicious apple treats. The best time is from August to November.
  • Georgia Apple Festival: Attend the festival in October, which features a parade, antique car show, live music, and a variety of vendors selling apples, handicrafts, and more.

Outdoor Activities

  • Hiking and Biking: Explore numerous hiking trails, including those at Amicalola Falls State Park, Fort Mountain State Park, and the Chattahoochee National Forest. Ellijay is known as the mountain biking capital of Georgia, with trails like Mulberry Gap Road.
  • Water Sports: Enjoy tubing, kayaking, or whitewater rafting on the Ellijay River, Cartecay River, or Coosawattee River. Local outfitters like Ellijay River Outfitters provide all the necessary gear.
  • Golfing: Visit the Whitepath golf course, just a 10-minute drive from downtown Ellijay.

Museums and History

  • Tabor House & Civil War Museum: Explore the oldest family home in Ellijay, featuring artifacts related to the Civil War, Cherokee Indians, and early pioneers. Self-guided tours are available.
  • Gilmer Arts Center: Discover local art, including paintings, textiles, jewelry, and sculptures. Participate in painting classes or catch a show at the Gilmer Playhouse Theater.

Wineries and Vineyards

  • Cartecay Vineyards and Engelheim Vineyards: Visit these wineries for wine tastings, live music, and family-friendly events. Engelheim Vineyards offers wine pairing classes and festivals.

Events and Markets

  • Downtown Ellijay Christmas Market: Enjoy holiday shopping, food, live music, and meet Mr. & Mrs. Santa Claus during the festive season.
  • Light Up Ellijay: Participate in the annual Christmas parade and festivities, including a pet-friendly Santa picture event.

Insider Tips

  • Seasonal Visits: The best time to visit Ellijay is from August to March, especially for apple picking and the Georgia Apple Festival.
  • Pet-Friendly: Many cabin rentals and activities are pet-friendly, making Ellijay a great destination for families with pets.
  • Local Events: Check the local event calendar for festivals, parades, and other activities that enhance the small-town charm of Ellijay.

By sharing these attractions and tips, you can ensure your Airbnb guests have a memorable and enjoyable stay in Ellijay, Georgia.

Practical Tips

Practical Tips to Run a Successful Short Term Rental Business in Ellijay, Georgia

To ensure a smooth and profitable short-term rental business in Ellijay, Georgia, several practical tips can be implemented. First, it is crucial to address noise regulations by informing guests about quiet hours through clear communication in the rental agreement and a digital or physical house manual. This manual should also include essential instructions, Wi-Fi passwords, and other pertinent details to enhance the guest experience.

A simplified check-in process can be achieved by utilizing smart locks, which eliminate the need for physical key exchanges and provide guests with immediate access upon arrival. Additionally, providing detailed parking instructions accompanied by photos can help avoid confusion and ensure a hassle-free arrival.

By maintaining a high standard of cleanliness, responding promptly to guest inquiries, and ensuring compliance with local regulations such as obtaining a business license and paying the 5% hotel/motel tax, you can maximize occupancy and revenue. Building a good relationship with the local community is also vital for resolving any potential issues and ensuring a smooth operation of your short-term rental business in Ellijay.

Local Vendors

Here is a brief list of house cleaning providers in Ellijay, Georgia:

House Cleaning Services

Ellijay House Cleaning

  • Provides top-notch house cleaning services for homes, cabins, and apartments in Ellijay, GA, and surrounding areas of Gilmer County.
  • Services include kitchen, bedroom, bathroom, and living area cleaning, as well as specialized cabin cleaning.

Buzy Bee Cleaning Services

  • Offers residential, commercial, turnkey, move-in/move-out, construction cleaning, and one-time or regular cleaning services.
  • 27 years of experience and quality inspections for each room.

Other Listed Providers

Various Providers Listed on Care.com

  • A list of 12 affordable house cleaning services and 30 individual cleaning ladies in Ellijay, GA, with average rates starting at $21/hr and an average experience of 6 years.

Providers Listed on Angie's List

  • A compilation of top-rated house cleaners in Ellijay, GA, with reviews and ratings to help in selecting the right service.
Management fees

Short-Term Rental Management Fees in Ellijay, Georgia: A Comprehensive Overview

In Ellijay, Georgia, short-term rental management fees can vary significantly, typically ranging from 10% to 30% of the rental revenue, depending on the level of service provided. Full-service management companies, such as those offered by Blue Sky Cabin Rentals and PMI North GA Mountains, often charge on the higher end of this spectrum. These services include comprehensive guest communication, robust marketing strategies, daily property maintenance, and thorough pre-stay and post-stay inspections.

Basic service packages, which may only include essential management tasks like booking coordination and accounting, tend to be less expensive. Additionally, property owners may incur extra fees for services such as cleaning, repairs, and home staging or design. For instance, companies like GoSummer charge a base fee starting at 20% of the booking revenue, excluding cleaning fees, and may also charge consumables fees for items like linens and toiletries.

Overall, the choice of management service level and associated fees depends on the owner's specific needs and the level of involvement they wish to maintain in the rental process.

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Why choose RedAwning

RedAwning is a tech leader in full-service short-term rental management, powered by our exclusive, unmatched tools.
Other property managers
Cost
Starting at 10%
25-40%
Guest communications
5-15 mins / 24 hours a day
1 hour+
Host communications
Dedicated phone and text line with no time on hold
Chat bots, hold lines and email threads
Insurance
Robust liability and dwelling coverage for every reservation
Spotty coverage with low claim approval rates
Contract
No cancellation fees
No contract lock-in
Just 90 days notice to cancel
Cancellation penalties
Number of Channels Your Listing is On
50+
2-4

Experience in numbers

Rest well knowing your property is managed by an experienced team powered by world-class technology.
+10-30%
in gross revenue
4.8 stars
guest rating
14+ years
managing STRs

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Furnishing checklist

This comprehensive checklist ensures that your rental is guest-ready with all the essentials to create a comfortable and memorable experience in Ellijay.

Living Room
Seating: Sofa, armchairs, and ottomans
Coffee Table
Entertainment: Smart TV (with streaming apps) and remote control
Decor: Area rug, wall art, plants, and throw pillows
Lighting: Floor lamp or table lamps
Charging Stations: Power strips or outlets with USB ports
Bedrooms
Beds: High-quality mattress with mattress protector
Linens: At least two sets of sheets per bed
Pillows: Hypoallergenic pillows (2-4 per bed)
Blankets: Extra throw blankets or quilts
Nightstands: With lamps or charging docks
Closet or Storage: Hangers, dresser, or luggage rack
Blackout Curtains or Shades
Bathrooms
Towels: Bath towels, hand towels, washcloths (2 sets per guest)
Shower Curtain & Liner
Toiletries: Shampoo, conditioner, body wash, hand soap
Bathroom Essentials: Toilet paper, tissues, trash bin
Hairdryer
Mirror: Full-length or wall mirror
Dining Area
Dining Table: Seating for the maximum number of guests
Place Settings: Placemats or tablecloths
Centerpiece: Vase with flowers or decorative piece
Kitchen
Appliances: Refrigerator, microwave, toaster, coffee maker, kettle
Cookware: Pots, pans, baking trays
Utensils: Forks, knives, spoons, spatulas, tongs
Dinnerware: Plates, bowls, glasses, mugs (2 sets per guest)
Cutting Board & Knives
Basic Spices & Condiments: Salt, pepper, oil
Cleaning Supplies: Sponge, dish soap, paper towels, trash bags
Outdoor Space (if applicable)
Seating: Outdoor chairs, benches, or lounges
Table: For outdoor dining or drinks
Lighting: String lights or outdoor lanterns
Grill: With necessary utensils and instructions
Outdoor Trash Bin
Extras to Elevate Guest Experience
Welcome Basket: Snacks, water bottles, or wine
Guidebook: Local recommendations and house rules
Board Games or Books: Entertainment for guests
Umbrella & Flashlight
Iron & Ironing Board
Laundry: Washer, dryer, and detergent (if available)
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⇤ Airbnb Statistics for Georgia