Airbnb & VRBO Performance in El Prado New Mexico.

RedAwning offers vacation rental property management for busy vacation rental owners and Airbnb hosts. Starts at 10% of revenue.
Schedule a call
Call or text 415-941-5206

El Prado, New Mexico: Airbnb & VRBO Vacation Rental Market Overview

In El Prado, New Mexico, the short-term rental market is poised for stability and potential growth, with new regulations set to take effect in October 2024 to ensure effective management and accommodation of existing and future rentals.

Market overview

Thriving Short-Term Rentals in El Prado, New Mexico

El Prado, New Mexico, is experiencing a robust short-term rental market, driven by its appealing location and growing tourist attractions. While specific occupancy rates and average daily rates for El Prado are not readily available in the latest reports, the area's popularity is evident from the broader context. Taos County, where El Prado is located, has seen a significant number of short-term rentals, with over 300 listings on platforms like Airbnb and VRBO.

The recent approval of the Taos County Short-Term Rental Ordinance, effective October 19, 2024, aims to regulate and support the growth of this sector, ensuring that existing and new short-term rentals contribute positively to the community. This regulatory framework is expected to enhance the overall quality and consistency of short-term rentals, making El Prado an even more attractive destination for visitors. With its scenic beauty and increasing amenities, El Prado is poised to continue its strong performance in the short-term rental market.

Short Term Regulations

Short-Term Rental Regulations in Taos County, New Mexico for 2024

Effective Date and Application Process

  • The Taos County Short-Term Rental Ordinance (Ordinance 2024-4) is effective as of October 19, 2024. The County Planning Department will begin accepting applications on October 21, 2024.

Registration and Permits

  • Mandatory registration and permit requirements for all Short-Term Rental (STR) units in the unincorporated areas of Taos County.
  • Applications can be submitted by email to str.application@taoscountynm.gov or in person at the Taos County Planning Department.

Zoning and Location

  • STR units are subject to specific zoning regulations. They are prohibited in certain areas and may require conditional use permits in others.

Safety and Building Codes

  • Compliance with building and fire code requirements.
  • Each STR must have an operable smoke detector, carbon monoxide detector, fire extinguisher, and other applicable safety features as determined by the Fire Marshal.

Occupancy and Density

  • Limits on the number of renters that can occupy a short-term rental unit.
  • Regulations on the number and type of vehicles that must be parked onsite.
  • Prohibitions on gatherings such as parties or events without special approval.

Noise and Pet Regulations

  • Noise regulations setting allowable limits for STR-generated noise, including quiet hours.
  • Pet regulations including leash requirements, noise limits, and pet waste cleanup.

Cleaning and Trash Management

  • Standards for cleaning and maintenance of STR units.
  • Regulations for trash management.

Oversight and Enforcement

  • Requirement for 24/7 oversight by a responsible oversight agent who must register with the county and provide contact information.
  • Effective enforcement mechanisms including fines for violations and potential revocation of the STR permit for extreme violations.

Taxes and Fees

  • Mandatory payment of Lodger’s Tax (5.0% on reservations of fewer than 30 nights) and Gross Receipt Tax.
  • Registration fees and other applicable taxes associated with operating an STR.

Annual Renewal

  • STR permits will need to be renewed annually, with specific deadlines for renewal applications.

Community and Environmental Stewardship

  • Ordinance provisions that promote and encourage community and environmental stewardship for STR occupants.
Neighborhood Performance

High-Revenue Neighborhoods for Airbnb in El Prado, New Mexico

Why These Neighborhoods Are Appealing

El Prado, located near Taos, New Mexico, is a popular destination for Airbnb guests due to its natural beauty, outdoor recreation opportunities, and cultural attractions. Here are some of the top neighborhoods generating significant Airbnb revenue and their appealing features:

1. Neighborhoods Close to Taos

  • These areas are highly sought after due to their proximity to Taos, which offers easy access to the town's renowned art scene, restaurants, museums, shops, and galleries. Guests appreciate the short drive or walk to these amenities, making locations like the one described in the "Cozy Paradise - relax and walk to Plaza!" listing highly desirable.

2. Areas with Mountain Views

  • Neighborhoods that offer stunning mountain views are particularly appealing. Properties like "Enchanting Views, Calming Comfort, close to town" and "☀︎Off-The-Beaten-Path→15min to Town★Views☀︎" are favorites among guests due to their picturesque settings and serene environments.

3. Quiet and Peaceful Neighborhoods

  • Guests often look for peaceful and quiet neighborhoods, such as the one mentioned in "El Prado Casa Charm," which is described as "peaceful and beautiful" with a short drive north of Taos. These areas provide a tranquil retreat from the hustle and bustle of daily life.

4. Areas Near Outdoor Attractions

  • Neighborhoods close to hiking trails, the Rio Pueblo, and other outdoor attractions are highly appealing. These locations, similar to those in Vadito, NM, attract adventure-seeking guests who enjoy activities like hiking, fishing, and skiing.

5. Properties with Unique Amenities

  • Properties that offer unique amenities such as hot tubs, private balconies, and well-equipped kitchens are in high demand. For example, the "Rio Tiny Home W/ Senic Mountain View & Hot Tub" and "El Prado Casa Charm" with its hot tub and private balcony are highly rated by guests.

These neighborhoods in El Prado are attractive to guests due to their combination of natural beauty, proximity to cultural and outdoor attractions, and the availability of comfortable and well-equipped accommodations.

Meet with a revenue advisor
Design Tips

Creating an Inviting Airbnb in El Prado, New Mexico: Design and Furnishing Tips

Design and Furnishing Considerations

Reflect Local Culture and Style

  • Incorporate traditional adobe furnishings and Southwestern designs, which are characteristic of the El Prado and Taos area. Use earthy tones and natural materials like wood and stone to blend seamlessly with the natural landscape.

Emphasize Comfort and Cozy Ambiance

  • Install fireplaces to create a cozy atmosphere, especially appealing after a day of outdoor activities. Well-maintained fireplaces can significantly enhance the comfort and charm of the space.

Utilize Outdoor Spaces

  • Ensure outdoor spaces are well-furnished with seating areas, offering guests a place to enjoy the scenic mountain views. Hot tubs and private balconies are highly appreciated for relaxation and taking in the surroundings.

Fully Equipped Kitchens

  • Provide well-stocked and fully equipped kitchens to cater to guests who prefer to prepare their own meals. Modern kitchen appliances and a colorful, functional kitchen design can make a significant difference in guest satisfaction.

Rustic and Eclectic Decor

  • Incorporate rustic and eclectic decor that showcases local craftsmanship. Elements such as handmade pottery, regional art pieces, and cozy textiles can elevate the ambiance and provide guests with a taste of local culture.

Quality Bedding and Furniture

  • Invest in high-quality bedding and stylish furniture to ensure a comfortable and inviting living space. This can lead to higher guest satisfaction and repeat bookings.

Attention to Detail

  • Pay attention to details such as clean and tidy spaces, well-maintained inventory, and clear communication with guests. These aspects can significantly impact guest reviews and the overall appeal of the property.

Access to Natural Attractions

  • Choose properties in neighborhoods that offer easy access to natural attractions and cultural sites. Proximity to hiking trails, the Rio Grande Gorge, and local art galleries can boost the appeal of the rental.

Authentic and Local Touches

  • Add unique touches like local art installations or authentic artifacts that reflect the charm of the area. This helps in creating a memorable experience for guests and makes the space feel more connected to the local surroundings.
Insider Tips

Discover El Prado, New Mexico: Local Attractions and Insider Tips

Local Attractions

Cultural and Historical Sites

  • Millicent Rogers Museum: A must-visit for art and history enthusiasts, showcasing a diverse collection of Hispanic, Native American, and European American art.
  • Taos Pueblo: While not in El Prado itself, it is nearby and offers a rich cultural experience, being the oldest continuously inhabited community in the USA.

Entertainment and Arts

  • KTAO Studio Offices and Solar Center Music Venue: Enjoy live music and local radio broadcasts in this unique setting.
  • Metta Theatre and Metta Young Artists: Catch a performance or workshop by this nonprofit theatre group.

Natural Wonders

  • Rio Grande Gorge Bridge: A breathtaking viewpoint offering stunning views of the Rio Grande Gorge.

Food and Drink

  • Taos Mesa Brewing: A popular brewery with great beer and a lively atmosphere.

Shopping

  • Envision Gallery: Explore local art and crafts at this gallery.
  • Camino Real Imports: Find unique gifts and specialty items.

Insider Tips

Getting Around

  • U.S. Route 64 and New Mexico State Roads 150 and 522: These roads run through El Prado, making it easy to explore the area and surrounding attractions.

Healthcare

  • Holy Cross Hospital: For any medical emergencies, this acute care hospital is one of the only options in the area.
  • Taos Urgent Care: For urgent but non-emergency care, this is a convenient option.

Community Events

  • Check Local Listings: Keep an eye on local event calendars for performances at the Metta Theatre, live music at KTAO Solar Center, and other community events.

Outdoor Activities

  • Explore the Rio Grande Gorge: Hike, bike, or simply take in the views of this natural wonder.

Dining

  • Top-Notch Restaurants: El Prado is known for its romantic atmosphere and excellent dining options. Ask locals for recommendations on the best places to eat.

Additional Tips for Airbnb Hosts

  • Provide Maps and Guides: Offer guests maps and guides to the local attractions and trails to help them navigate the area.
  • Recommend Local Favorites: Share your favorite spots for dining, shopping, and entertainment to enhance your guests' experience.
  • Highlight Community Events: Inform your guests about any upcoming events or performances in the area to make their stay more engaging.
  • Include Health and Emergency Information: Make sure guests know where to go for medical care and other essential services.
Practical Tips

Practical Tips to Run a Successful Short Term Rental Business in El Prado, New Mexico

To ensure a smooth and enjoyable experience for both you and your guests, here are some practical tips for running a successful short term rental business in El Prado, New Mexico:

Noise Regulations and Quiet Hours

Inform your guests about noise regulations and quiet hours to maintain a respectful environment for the neighborhood. Include this information in your digital and physical house manual, and consider posting reminders in the rental property to avoid any potential issues.

Comprehensive House Manual

Create a detailed digital and physical house manual that includes essential instructions, such as Wi-Fi passwords, appliance usage, and safety information. This manual should also contain contact details for the host and a local responsible party, as well as relevant town rules and restrictions.

Simplified Check-in Process

Utilize smart locks to streamline the check-in process, eliminating the need for physical key exchanges. Provide clear instructions on how to use the smart locks and include photos to help guests navigate the property easily.

Parking Instructions

Ensure that parking instructions are clear and accompanied by photos. This helps guests understand where they can park and how to manage their vehicles, reducing the likelihood of parking-related issues.

By implementing these tips, you can enhance the guest experience, reduce potential conflicts, and maintain a positive reputation for your short term rental business in El Prado, New Mexico.

Local Vendors

Here is a brief list of house cleaning, repair, or maintenance providers in or serving El Prado, New Mexico:

House Cleaning Services

Enchanted Sunset Housekeeping

  • Provides thorough cleaning of residential and vacation rental homes.
  • Services include CDC-compliant cleaning and sanitizing, as well as checking locks, doors, windows, and other home maintenance tasks.
  • Serves Taos, Taos Ski Valley, El Prado, Ranchos de Taos, and Arroyo Seco.

Looks Like New LLC

  • Offers eco-friendly, non-toxic green cleaning services.
  • Provides vacation rental cleaning, hosting, and home care services, as well as commercial janitorial cleaning.
  • Serves Taos and Angel Fire, including areas around El Prado.

She Loves Too Clean LLC

  • Local cleaning business with over 8 years of experience.
  • Provides cleaning services to Taos and the surrounding communities, including El Prado.

Other Listings

Feng Shui Clean

  • Listed as a house cleaning service in El Prado, though no reviews are available.

Everest Restoration & Cleaning

  • Offers cleaning services, but specific details are limited.

Note that the list may not be exhaustive, as it is based on the provided sources.

Management fees

Short-Term Rental Management Fees in El Prado, New Mexico

In El Prado, New Mexico, the fees for managing short-term rentals can vary significantly, typically ranging from 10% to 30% of the rental revenue, depending on the level of service provided. Full-service management, which includes comprehensive tasks such as guest communication, marketing, and maintenance, tends to be on the higher end of this spectrum, often around 20% to 30% of the revenue.

In contrast, basic services that may only include minimal management tasks can cost less, usually around 10% to 15% of the revenue. Additionally, property owners may incur extra fees for services like cleaning, repairs, or design enhancements, which can further impact the overall cost of management. Understanding these fee structures is crucial for property owners to make informed decisions about how to manage their short-term rental properties effectively.

Meet with an advisor

Why choose RedAwning

RedAwning is a tech leader in full-service short-term rental management, powered by our exclusive, unmatched tools.
Other property managers
Cost
Starting at 10%
25-40%
Guest communications
5-15 mins / 24 hours a day
1 hour+
Host communications
Dedicated phone and text line with no time on hold
Chat bots, hold lines and email threads
Insurance
Robust liability and dwelling coverage for every reservation
Spotty coverage with low claim approval rates
Contract
No cancellation fees
No contract lock-in
Just 90 days notice to cancel
Cancellation penalties
Number of Channels Your Listing is On
50+
2-4

Experience in numbers

Rest well knowing your property is managed by an experienced team powered by world-class technology.
+10-30%
in gross revenue
4.8 stars
guest rating
14+ years
managing STRs

Short Term Rental Calculator

Find out how much your property in El Prado should generate as a short term rental and look at the performance of properties around yours.

35,000+ Properties
Hosts stay with RedAwning
1,000,000,00 Nights Booked
RedAwing knows how to get bookings
50+ Top Booking Channels
More than any other platform available

Furnishing checklist

This comprehensive checklist ensures that your rental is guest-ready with all the essentials to create a comfortable and memorable experience in El Prado.

Living Room
Seating: Sofa, armchairs, and ottomans
Coffee Table
Entertainment: Smart TV (with streaming apps) and remote control
Decor: Area rug, wall art, plants, and throw pillows
Lighting: Floor lamp or table lamps
Charging Stations: Power strips or outlets with USB ports
Bedrooms
Beds: High-quality mattress with mattress protector
Linens: At least two sets of sheets per bed
Pillows: Hypoallergenic pillows (2-4 per bed)
Blankets: Extra throw blankets or quilts
Nightstands: With lamps or charging docks
Closet or Storage: Hangers, dresser, or luggage rack
Blackout Curtains or Shades
Bathrooms
Towels: Bath towels, hand towels, washcloths (2 sets per guest)
Shower Curtain & Liner
Toiletries: Shampoo, conditioner, body wash, hand soap
Bathroom Essentials: Toilet paper, tissues, trash bin
Hairdryer
Mirror: Full-length or wall mirror
Dining Area
Dining Table: Seating for the maximum number of guests
Place Settings: Placemats or tablecloths
Centerpiece: Vase with flowers or decorative piece
Kitchen
Appliances: Refrigerator, microwave, toaster, coffee maker, kettle
Cookware: Pots, pans, baking trays
Utensils: Forks, knives, spoons, spatulas, tongs
Dinnerware: Plates, bowls, glasses, mugs (2 sets per guest)
Cutting Board & Knives
Basic Spices & Condiments: Salt, pepper, oil
Cleaning Supplies: Sponge, dish soap, paper towels, trash bags
Outdoor Space (if applicable)
Seating: Outdoor chairs, benches, or lounges
Table: For outdoor dining or drinks
Lighting: String lights or outdoor lanterns
Grill: With necessary utensils and instructions
Outdoor Trash Bin
Extras to Elevate Guest Experience
Welcome Basket: Snacks, water bottles, or wine
Guidebook: Local recommendations and house rules
Board Games or Books: Entertainment for guests
Umbrella & Flashlight
Iron & Ironing Board
Laundry: Washer, dryer, and detergent (if available)
Unlock your home’s potential
Schedule a call to learn more about Awning’s Short Term Rental Property Management Service.
Schedule a call

⇤ Airbnb Statistics for New Mexico