Airbnb & VRBO Performance in Charlotte North Carolina.

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Charlotte, North Carolina: Airbnb & VRBO Vacation Rental Market Overview

Charlotte, North Carolina, is experiencing a robust short-term rental market in 2024, characterized by stable year-round occupancy rates, a diverse range of demand drivers including sports and cultural events, and a favorable regulatory environment that supports investment and growth.

Market overview

Thriving Short-Term Rental Market in Charlotte, North Carolina

Charlotte, North Carolina, is experiencing a robust and lucrative short-term rental market, making it an attractive destination for investors. The city boasts a median occupancy rate of 60%, indicating a strong and consistent demand for short-term rentals.

The average daily rate for these rentals stands at $135, with hosts typically generating an annual revenue of around $30,000 per property. This stability and profitability are further enhanced by the lenient regulatory environment in Charlotte, where short-term rentals remain largely unregulated, allowing for both owner-occupied and non-owner-occupied vacation rentals to operate freely.

The combination of high occupancy rates, favorable average daily rates, and a supportive regulatory climate makes Charlotte an ideal location for those looking to invest in the short-term rental market.

Short Term Regulations

Short-Term Rental Regulations in Charlotte, North Carolina for 2024

Zoning Permit

  • Apply for a zoning permit from the City of Charlotte, which must be renewed annually.
  • The permit application must include property owner information, STR property details, a signed owner's affidavit, and a floor plan for multi-unit properties.
  • The permit number must be displayed in all rental advertisements.
  • Fee for the zoning permit is $100 as of 2024.

Business License

  • Obtain a general business license from the City of Charlotte.
  • The application process involves providing detailed information about the property, the owner, and the intended use of the short-term rental.

Tax Compliance

  • Collect and remit both the Mecklenburg County room occupancy tax (6-8%) and the North Carolina sales tax (7-8%) on rental income.
  • Airbnb may collect and remit these taxes on behalf of hosts in Charlotte.

Health and Safety Regulations

  • Ensure the property meets local building codes, including the installation of smoke alarms, carbon dioxide detectors, and other safety equipment.

Property Registration

  • Register the property with the City of Charlotte, although as of 2022, Charlotte does not have specific short-term rental regulations beyond general registration and licensing.
  • Provide contact information for a local representative who can respond to issues or complaints during a guest's stay.

Maintenance and Construction Standards

  • Comply with construction and maintenance standards to ensure guest safety, habitability, and overall health standards.
  • Properties must adhere to local building codes, including regulations on egress, smoke detectors, and emergency exits.

Occupancy Limits

  • Ensure compliance with local maximum occupancy standards to maintain neighborhood harmony.

Parking Requirements

  • Provide the required number of parking spaces based on the number of bedrooms rented out.

Lodger List

  • Maintain a list of all lodgers for at least 3 years.

Voluntary Registry

  • The Charlotte-Mecklenburg Police Department maintains a voluntary registry for short-term rental properties that meet certain "disorder risk" thresholds.

Compliance with State Laws

  • Adhere to the North Carolina Vacation Rental Act, which requires written rental agreements with specific provisions and notices, and sets rules for handling rent payments, fees, security deposits, and the rights and obligations of landlords and tenants.
Neighborhood Performance

Top Airbnb Revenue-Generating Neighborhoods in Charlotte, North Carolina

1. Dilworth

  • Airbnb Annual Revenue: $46,328
  • Gross Rental Yield: 15.44%
  • Appeal: Dilworth is highly rated for its historic charm, walkability, and vibrant community. It features a mix of old and new architecture, numerous boutiques, restaurants, cafes, and bars, and is home to Freedom Park, a 98-acre greenspace. This neighborhood is ideal for young professionals and families due to its excellent schools and communal events.

2. Ashley Park

  • Airbnb Annual Revenue: $51,403
  • Gross Rental Yield: 20.60%
  • Appeal: Located in a desirable area, Ashley Park offers easy access to various amenities and attractions. The neighborhood is known for its two-bedroom properties, which are in high demand, making it an attractive option for guests looking for comfortable and convenient stays.

3. Barclay Downs

  • Airbnb Annual Revenue: $55,665
  • Gross Rental Yield: 20.25%
  • Appeal: Barclay Downs is another high-yielding neighborhood with a strong demand for two-bedroom properties. Its proximity to key amenities and the overall appeal of the area make it a favorite among Airbnb guests.

4. Madison Park

  • Airbnb Annual Revenue: $59,676
  • Gross Rental Yield: 15%
  • Appeal: Madison Park is known for its three-bedroom properties and offers a lucrative opportunity for Airbnb hosts. The neighborhood's appeal lies in its family-friendly environment and access to various local amenities.

5. Fourth Ward

  • Airbnb Annual Revenue: Varied, but high due to central location
  • Appeal: The Fourth Ward is centrally located in Uptown Charlotte, offering guests easy access to Bank of America Stadium, Spectrum Center, and a vibrant nightlife. The industrial style of the area, with high ceilings and exposed brick, adds to its charm. Guests appreciate the convenience and modern amenities available in this neighborhood.

These neighborhoods are appealing to guests due to their unique blend of historical charm, modern amenities, and convenient locations, making them ideal for various types of travelers, from young professionals to families and weekend explorers.

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Design Tips

Tips for Furnishing and Designing an Inviting Airbnb in Charlotte, North Carolina

General Tips

  • Stick to a Theme: Ensure your furniture and decor align with a cohesive theme that reflects Charlotte's unique style, such as incorporating local artwork and decorative accents specific to the region.

Furniture Selection

  • Choose Durable and Easy-to-Clean Furniture: Opt for furniture that is sturdy, easy to clean, and maintain. For example, select sofas with washable covers and avoid real or faux leather.
  • Multi-Functional Furniture: Use space-saving furniture with big functionality, such as sofa beds, folding tables, and ottomans with storage. This helps maximize space and enhance guest convenience.

Kitchen Essentials

  • Equip with Necessary Appliances: Ensure your kitchen is equipped with essentials like a coffee maker, microwave, toaster, kettle, and other necessary cookware and utensils.
  • Smart Storage: Incorporate smart storage solutions such as pegboards and stackable containers in the kitchen to keep it organized and functional.

Dining Area

  • Durable Dining Table and Chairs: Choose a dining table that is tough and resistant to wear and tear. Opt for comfy, lightweight chairs that are easy to move around.
  • Complete Tableware: Ensure you have enough tableware, including plates, bowls, serving dishes, and silverware, to accommodate your maximum number of guests.

Bedroom Comfort

  • Quality Bedding: Provide a comfortable mattress (at least 8 inches thick) and quality linens. Use mattress protectors and covers to ensure longevity.
  • Adequate Storage: Include storage beds or dressers with easy-to-open drawers to provide guests with ample space for their belongings.

Living Room Ambiance

  • Cozy Decor: Add throw blankets, throw pillows, and rugs to create a warm and cozy atmosphere. Use floor lamps, table lamps, and candles to enhance the ambiance.
  • Functional Seating: Provide additional seating options like convertible ottomans and compact bar stools to ensure every guest has a comfortable place to sit.

Local Touches

  • Local Art and Decor: Incorporate local artwork, signage, and novelty decor items that reflect Charlotte's unique culture and attractions.
  • Insider’s Guide: Provide an insider’s guide to visiting local landmarks and getting around the area to enhance the guest experience.

Budget-Friendly Tips

  • Set a Budget: Determine your budget before starting to furnish your Airbnb to ensure you stay within your financial limits.
  • Secondhand Shopping: Explore thrift stores, consignment shops, and local markets for affordable yet quality furniture.
  • DIY Decor: Consider DIY projects to upcycle old furniture or create unique decor, adding a personalized touch without breaking the bank.

Accessibility and Practicality

  • Accessibility Features: Consider making your Airbnb accessible to guests with disabilities by including ramps, wide doorways, and grab bars in bathrooms.
  • Convenient Amenities: Provide amenities like hair dryers, basic toiletries, and a first-aid kit to make your guests' stay more comfortable.
Insider Tips

Discover Charlotte: Top Attractions and Insider Tips for Your Guests

Top Local Attractions

Outdoor Adventures

  • U.S. National Whitewater Center: A 1,300-acre outdoor recreation destination offering whitewater rafting, kayaking, zip-lining, hiking, and mountain biking trails. It also hosts festivals and live music events.
  • Freedom Park: An urban oasis with a scenic lake, walking trails, gardens, sculptures, and recreational facilities like tennis and volleyball courts, baseball fields, and playgrounds.
  • Crowders Mountain State Park: Features breathtaking views, hiking trails, rock climbing, and opportunities for fishing and camping.

Cultural and Historical Sites

  • The NASCAR Hall of Fame: A must-visit for racing fans, with interactive exhibits, a racing simulator, and historic race cars.
  • The Billy Graham Library: Offers insights into the life and legacy of Billy Graham through exhibits, a prayer garden, and a replica of his childhood home.
  • Mint Museum of Art: A cultural institution featuring a diverse collection of art and cultural exhibitions.

Family-Friendly Attractions

  • Discovery Place Science: An interactive science museum with hands-on exhibits suitable for all ages.
  • Daniel Stowe Botanical Garden: A botanical garden with an indoor terrarium, water features, a children's area, and multiple trails.

Sports and Entertainment

  • Bank of America Stadium: Home of the Carolina Panthers and a venue for various events and concerts.
  • Hornets Nest Park: A park offering sports facilities, walking trails, and picnic areas.

Insider Tips

Dining

  • Kindred, Heirloom & Notable Dining: Recommend these local favorites for a taste of Charlotte's culinary scene.
  • Charlotte Craft Beer Week Events: Inform your guests about the city's vibrant craft beer culture and upcoming events.

Shopping

  • Hickory Furniture Mart: Suggest a visit to this furniture shopping destination for those interested in home decor.

Local Events

  • Charlotte’s Fall Festivals: Provide information on the various fall festivals and events happening in the city.
  • Festival in the Park: Mention this annual festival at Freedom Park, which features cultural events and activities.

Day Trips

  • Lake Norman: Recommend a day trip to this scenic lake for boating, fishing, or simply enjoying the views.
  • Davidson, NC: Suggest a visit to this charming town just outside Charlotte for its quaint shops and restaurants.

Getting Around

  • Public Transportation: Inform your guests about the public transportation options available in Charlotte, including buses and the light rail system.
  • Ride-Sharing Services: Let them know that ride-sharing services are widely available in the city.

By providing these recommendations, you can help your guests make the most of their visit to Charlotte and experience the best the city has to offer.

Practical Tips

Practical Tips to Run a Successful Short Term Rental Business in Charlotte, North Carolina

To ensure the success and smooth operation of a short-term rental business in Charlotte, North Carolina, several practical tips can be implemented:

Noise Regulations and Guest Communication

Inform guests about quiet hours and noise regulations to maintain a harmonious neighborhood environment. Include this information in both digital and physical house manuals to ensure clarity.

Comprehensive House Manual

Create a detailed house manual that includes essential instructions, Wi-Fi passwords, and other pertinent information. This manual should be available both digitally and in physical form to cater to different guest preferences.

Simplified Check-in Process

Utilize smart locks to streamline the check-in process, eliminating the need for physical key exchanges. This not only enhances guest convenience but also allows for remote property management.

Parking Instructions

Provide clear parking instructions accompanied by photos to help guests navigate the property easily. Ensure that the property meets the city's parking requirements, such as having one off-street parking space per bedroom, as outlined in the Charlotte Land Development Standards Manual.

By following these tips, you can enhance the guest experience, reduce potential issues, and maintain compliance with local regulations, ultimately contributing to a successful and lucrative short-term rental business in Charlotte.

Local Vendors

Here is a brief list of house cleaning providers in Charlotte, North Carolina:

House Cleaning Providers in Charlotte, NC

Beaver Maids

  • Offers regular, biweekly, monthly, deep, post-construction, and office cleaning services.
  • Uses Green Seal® Certified cleaning products and professional-grade equipment.
  • Serves Charlotte, Weddington, Indian Trail, Matthews, Waxhaw, and surrounding areas.

Fiv5 Star Cleaning

  • Provides deep cleaning services, recurring cleaning, and customizable cleaning plans.
  • Services include detailed cleaning of all rooms, appliances, and surfaces.
  • Serves Charlotte, Concord, Cornelius, Gastonia, and surrounding areas.

Two Maids

  • Offers recurring cleaning, one-time cleaning, and deep cleaning services.
  • Supplies all necessary cleaning products and equipment.
  • Fully licensed, bonded, and insured team.
  • Serves the Charlotte area.

Charlotte House Cleaners

  • Independently owned and operated, based in the Highland Creek area.
  • Uses organic cleaning products and emphasizes respect, professionalism, and attention to detail.
  • Services include home cleaning with a personal touch.

Queen City Cleaners

  • Provides standard cleaning, deep cleaning, move-in/out cleaning, and recurring cleaning services.
  • Offers personalized cleaning plans and is licensed and insured.
  • Serves Charlotte and nearby areas.
Management fees

Short-Term Rental Management Fees in Charlotte, North Carolina

In Charlotte, North Carolina, short-term rental management fees can vary significantly, typically ranging from 10% to 30% of the rental revenue, depending on the level of service provided. Full-service management, which includes comprehensive tasks such as guest communication, marketing, and maintenance, tends to be on the higher end of this spectrum. In contrast, basic services that may only cover essential management tasks can cost less. Additionally, property owners may incur extra fees for services like cleaning, repairs, or design enhancements, which can further impact the overall cost of managing their short-term rental properties.

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Why choose RedAwning

RedAwning is a tech leader in full-service short-term rental management, powered by our exclusive, unmatched tools.
Other property managers
Cost
Starting at 10%
25-40%
Guest communications
5-15 mins / 24 hours a day
1 hour+
Host communications
Dedicated phone and text line with no time on hold
Chat bots, hold lines and email threads
Insurance
Robust liability and dwelling coverage for every reservation
Spotty coverage with low claim approval rates
Contract
No cancellation fees
No contract lock-in
Just 90 days notice to cancel
Cancellation penalties
Number of Channels Your Listing is On
50+
2-4

Experience in numbers

Rest well knowing your property is managed by an experienced team powered by world-class technology.
+10-30%
in gross revenue
4.8 stars
guest rating
14+ years
managing STRs

Short Term Rental Calculator

Find out how much your property in Charlotte should generate as a short term rental and look at the performance of properties around yours.

35,000+ Properties
Hosts stay with RedAwning
1,000,000,00 Nights Booked
RedAwing knows how to get bookings
50+ Top Booking Channels
More than any other platform available

Furnishing checklist

This comprehensive checklist ensures that your rental is guest-ready with all the essentials to create a comfortable and memorable experience in Charlotte.

Living Room
Seating: Sofa, armchairs, and ottomans
Coffee Table
Entertainment: Smart TV (with streaming apps) and remote control
Decor: Area rug, wall art, plants, and throw pillows
Lighting: Floor lamp or table lamps
Charging Stations: Power strips or outlets with USB ports
Bedrooms
Beds: High-quality mattress with mattress protector
Linens: At least two sets of sheets per bed
Pillows: Hypoallergenic pillows (2-4 per bed)
Blankets: Extra throw blankets or quilts
Nightstands: With lamps or charging docks
Closet or Storage: Hangers, dresser, or luggage rack
Blackout Curtains or Shades
Bathrooms
Towels: Bath towels, hand towels, washcloths (2 sets per guest)
Shower Curtain & Liner
Toiletries: Shampoo, conditioner, body wash, hand soap
Bathroom Essentials: Toilet paper, tissues, trash bin
Hairdryer
Mirror: Full-length or wall mirror
Dining Area
Dining Table: Seating for the maximum number of guests
Place Settings: Placemats or tablecloths
Centerpiece: Vase with flowers or decorative piece
Kitchen
Appliances: Refrigerator, microwave, toaster, coffee maker, kettle
Cookware: Pots, pans, baking trays
Utensils: Forks, knives, spoons, spatulas, tongs
Dinnerware: Plates, bowls, glasses, mugs (2 sets per guest)
Cutting Board & Knives
Basic Spices & Condiments: Salt, pepper, oil
Cleaning Supplies: Sponge, dish soap, paper towels, trash bags
Outdoor Space (if applicable)
Seating: Outdoor chairs, benches, or lounges
Table: For outdoor dining or drinks
Lighting: String lights or outdoor lanterns
Grill: With necessary utensils and instructions
Outdoor Trash Bin
Extras to Elevate Guest Experience
Welcome Basket: Snacks, water bottles, or wine
Guidebook: Local recommendations and house rules
Board Games or Books: Entertainment for guests
Umbrella & Flashlight
Iron & Ironing Board
Laundry: Washer, dryer, and detergent (if available)
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⇤ Airbnb Statistics for North Carolina