Airbnb & VRBO Performance in Brunswick Maine.

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Brunswick, Maine: Airbnb & VRBO Vacation Rental Market Overview

Brunswick, Maine is experiencing robust short-term rental performance, with a 69% Airbnb occupancy rate, an average daily rate of $224, and a monthly revenue of $19,142, making it an attractive and lucrative market for investors.

Market overview

Thriving Short-Term Rental Market in Brunswick, Maine

Brunswick, Maine, is experiencing a robust and lucrative short-term rental market, making it an attractive destination for both tourists and investors. The town boasts an impressive 69% occupancy rate for Airbnb rentals, highlighting the strong demand for short-term accommodations.

On average, short-term rentals in Brunswick achieve a daily rate of $224 and generate a monthly revenue of $19,142. This performance is further enhanced by the high occupancy rates, with entire home rentals dominating the market at 90%.

The combination of high occupancy rates and significant daily rates underscores Brunswick's appeal as a vibrant and profitable location for short-term rental investments, making it a standout in Maine's real estate landscape.

Short Term Regulations

Short-Term Rental Regulations in Brunswick, Maine for 2024

While Brunswick, Maine, does not yet have specific ordinances in place for short-term rentals as of the latest information, here are some steps and potential regulations that the town is considering or may implement based on current discussions and state-level guidance:

Proposed Steps and Regulations

1. Establishment of a Registry

  • Create a statewide or local registry of short-term rentals to ensure safety and minimize impact on surrounding neighborhoods.

2. Identification of Short-Term Rental Properties

  • Identify and inventory short-term rental properties, including locations, property types, number of rooms available, and whether the properties are owner-occupied.

3. Review of Impacts

  • Review the impacts of short-term rentals on the community, including disruptions to supply and demand, displacement of long-term residents, and commercial property uses in residential zones.

4. Investigation of Regulation Models

  • Investigate regulation models from other municipalities in Maine to identify strengths and weaknesses.

5. Creation of a Short-Term Rental Ordinance

  • Develop a short-term rental ordinance, which may involve revisions to various chapters of the Town’s Ordinance/Charter.

6. Permitting Process

  • Establish a permitting process, including:
    • Determining the permitting authority.
    • Creating an application requiring annual renewal.
    • Setting a fee structure based on factors such as the number of rentable units and life/safety measures.

7. Enforcement

  • Determine how to enforce the regulations, including registration, life/safety compliance, and business personal property declarations.

8. State-Level Compliance

  • Ensure compliance with state-level regulations, such as collecting and paying the 9% vacation rental tax.

9. Safety Inspections

  • Require fire department inspections and compliance with safety standards, similar to other municipalities in Maine.

10. Registration and Fees

- Require annual registration and payment of fees, which may vary based on the type of property and whether it is owner-occupied.

These steps and potential regulations are part of the ongoing process to manage and regulate short-term rentals in Brunswick, Maine.

Neighborhood Performance

Top Neighborhoods Generating Airbnb Revenue in Brunswick, Maine

1. Downtown Brunswick

  • Appeal: Downtown Brunswick is highly appealing due to its central location, easy access to Bowdoin College, and proximity to Maine Street, which offers a variety of restaurants, shops, and cultural attractions. Rentals like the "Modern Brunswick Cottage near Bowdoin & Downtown" and "Downtown Hideaway-Loft HotTub Modern Clean Private" are favorites among guests for their modern amenities and convenient location.

2. East End/Munjoy Hill (Portland)

  • Although technically in Portland, this area is often considered in the broader Midcoast Maine region and attracts guests looking to explore both Portland and Brunswick.
  • Appeal: The East End is popular for its quiet and walkable neighborhood, close proximity to the Eastern Prom, beaches, trails, and a vibrant scene of restaurants, breweries, and markets. Rentals such as "Heart of East End/Munjoy Hill- quiet and central!" and "Sunset Retreat with off-street parking" are highly rated for their cleanliness, location, and amenities.

3. Harpswell

  • Appeal: Harpswell, just outside Brunswick, offers a serene waterfront experience. Guests love rentals like "Seal Ledge - water's edge cottage with kayaks" and "Harpswell Studio on Waterview Property Lobster!" for their stunning ocean views, private decks, and easy access to coastal trails and beaches.

4. Brunswick's Residential Neighborhoods (near Bowdoin College)

  • Appeal: Neighborhoods close to Bowdoin College, such as those around Whittier Field, are attractive for their historic charm, quiet atmosphere, and easy walking distance to downtown Brunswick. Rentals like "Garden view near Bowdoin College" and "Brunswick Bungalow Efficiency" are favored for their cleanliness, private entrances, and convenient locations.

5. Historic Village Areas (Wiscasset and Surrounding)

  • Appeal: Historic villages like Wiscasset, though slightly further from Brunswick, offer a charming and central base for exploring Midcoast Maine. Rentals such as "25 MIDDLE -Historic Village Apartment (Unit A)" are appreciated for their historic charm, renovated interiors, and proximity to waterfronts, restaurants, and antique shops.

These neighborhoods are appealing due to their unique blend of historical charm, modern amenities, and convenient access to local attractions, making them ideal for a wide range of guests, from families to solo travelers and those seeking a romantic getaway.

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Design Tips

Tips for Furnishing and Designing an Inviting Airbnb in Brunswick, Maine

1. Understand Your Audience

  • Tailor your furnishings to cater to the diverse range of guests, including solo travelers, couples, families, and potentially students or academics given Brunswick's proximity to Bowdoin College.

2. Choose Versatile and Functional Furniture

  • Opt for multi-functional pieces like sofa beds, folding tables, and ottomans with storage to maximize space and accommodate different guest needs.

3. Select Durable and Easy-to-Clean Materials

  • Use stain-resistant fabrics, performance leathers, and easy-to-clean surfaces. Prioritize solid wood over veneers and heavy-duty, commercial-grade upholstery for high-traffic areas.

4. Maintain a Neutral Color Palette

  • Use neutral colors for walls and large furniture pieces to create a relaxed and welcoming atmosphere. This helps guests feel at ease and not overwhelmed by bold colors.

5. Incorporate Local Touches

  • Reflect the local culture and history of Brunswick through artwork, decorative items, or a guidebook with local recommendations. This adds a unique and personal touch to the space.

6. Ensure Functional Spaces

  • Define each area of the property with a clear purpose, such as a well-defined reading nook, dining area, or relaxation spot. This enhances the guest’s overall experience.

7. Utilize Smart Storage Solutions

  • Incorporate smart storage options like beds with drawers, wall hooks, pegboards in the kitchen, and stackable containers to keep the space tidy and organized.

8. Enhance Natural Light and Space

  • Arrange furniture to maximize natural light and ensure there is plenty of space to move around. Avoid blocking natural light sources.

9. Provide Essential Amenities

  • Stock up on essential items like toiletries, basic cooking ingredients, a first aid kit, and quality bedding to ensure a comfortable stay for guests.

10. Add Local and Cozy Decor

  • Use posters and decorations that reflect the local place or provide a homey atmosphere. Consider natural wood finishes and earthy color palettes to align with Brunswick’s charm.

11. Consider Accessibility and Modern Conveniences

  • Make your Airbnb accessible to guests with disabilities by incorporating features like ramps and grab bars. Also, consider adding smart home features such as keyless entry and smart thermostats.

12. Pay Attention to Lighting and Smell

  • Use lighting fixtures that create a warm and inviting atmosphere, avoiding office-like lighting. Also, ensure the space smells welcoming by using quality shampoo and soap, and consider leaving scented candles for guests.
Insider Tips

Discovering Brunswick, Maine: Local Attractions and Insider Tips

Outdoor Attractions

  • Thomas Point Beach & Campground: Enjoy a beach day with a sandy shore on tidal water and amenities like picnic areas and live music.
  • Androscoggin River Bicycle Path: A 2.6-mile path along the scenic river, open to non-motorized bicycles and pedestrians.
  • Mere Point Bike Ride: A 15-mile scenic road ride on the peninsula of Mere Point.
  • Town Commons: A 71-acre woodland park perfect for hiking, picnicking, and bringing your leashed dog.
  • Kate Furbish Preserve: A must-visit for birdwatchers.
  • Crystal Spring Farm: Known for its organic blueberries and featuring a farmer’s market, snow trails, and a labyrinth for meditation.

Cultural and Historical Sites

  • Bowdoin College Museums:
  • Peary-MacMillan Arctic Museum: Dedicated to Arctic exploration.
  • Bowdoin College Museum of Art: Free to the public, with over 20,000 objects in its permanent collection.
  • Joshua L. Chamberlain Museum: Explore the home of the Civil War hero.
  • Skolfield-Whittier House: Guided tours offering a glimpse into 19th-century upper-middle-class life in Maine.
  • Harriet Beecher Stowe House: A National Historic Landmark and former home of the author of Uncle Tom’s Cabin.

Shopping and Dining

  • Maine Street: Lined with charming shops, antique stores, boutiques, and book shops like Gulf of Maine Books.
  • Fort Andross Mill: Features artist studios, an indoor flea market, and an antique mall. Hosts a Winter Market on Saturdays from November.
  • Brunswick Town Mall: A green oasis with a pavilion, seasonal ice rink, gardens, and a pathway for strolling. Home to festivals, concerts, and a twice-weekly Farmers’ Market (May-November).
  • Enoteca Athena: For freshly made pasta and Italian classics.
  • Bolos: Offers south-of-the-border options and games like corn hole and darts.
  • Moderation Brewing: Taproom on Maine Street with a variety of beers.
  • Gelato Fiasco: Flagship location on Maine Street for delicious gelato.

Entertainment

  • Maine State Music Theatre: Broadway-quality performances for all ages.
  • Eveningstar Cinemas: An independent movie theater.
  • Bowdoin International Music Festival: A summer music festival featuring international musicians.
  • Flight Deck Brewing: Known for its wood-fired pizza and often features food trucks.

Insider Tips

  • Seasonal Events: Check the Brunswick Downtown Association for seasonal events, including the Brunswick Winter Market and summer concerts at the Town Mall.
  • Farmers’ Markets: Visit the twice-weekly Farmers’ Market at the Brunswick Town Mall from May to November and the Winter Market at Fort Andross Mill from November.
  • Outdoor Activities Guide: Obtain the seasonal activity guide from the Brunswick Parks & Rec Department for information on biking trails, ice rinks, and waterfront parks.
  • Safety on Trails: Check the hunting season schedule and wear Hunter Orange when using trails like the Brunswick to the Ocean Trail.
  • Local Favorites: Don’t miss the Brunswick Diner for a quick bite and local news, and Blueberries in Topsham for a delicious breakfast or baked goods.

By sharing these attractions and tips, your guests will have a comprehensive and enjoyable experience in Brunswick, Maine.

Practical Tips

Practical Tips to Run a Successful Short-Term Rental Business in Brunswick, Maine

To ensure a successful and hassle-free short-term rental business in Brunswick, Maine, several practical tips can be implemented. First, it is crucial to adhere to local noise regulations by informing guests about quiet hours through clear communication in both digital and physical house manuals. These manuals should also include essential instructions, Wi-Fi passwords, and other vital information to enhance the guest experience.

A simplified check-in process can be achieved by utilizing smart locks, which eliminate the need for physical key exchanges and provide guests with immediate access to the property. Additionally, providing detailed parking instructions accompanied by photos can help reduce confusion and ensure a smooth arrival.

By addressing these aspects, you can significantly improve guest satisfaction, reduce potential issues, and maintain compliance with local regulations, ultimately leading to a more successful and profitable short-term rental business in Brunswick, Maine.

Local Vendors

Here is a brief list of house cleaning, repair, and maintenance providers in Brunswick, Maine:

House Cleaning Services

Green Maids of Maine

  • Locally owned family business with over 16 years of experience
  • Uses certified organic products
  • Offers daily, weekly, bi-weekly, monthly, and seasonal cleaning services
  • Fully insured and bonded.

Mainely Clean

  • Over 30 years of experience in house cleaning, pet sitting, and house sitting
  • Services include residential and small business cleaning, pet sitting, and house sitting
  • Customizable cleaning packages based on home size, layout, and other factors.

Coastline ME

  • Locally owned house cleaning service
  • Specializes in weekly, bi-weekly, and monthly recurring residential cleans
  • Includes detailed deep cleaning and maintenance services
  • Covers areas including Brunswick, Topsham, Harpswell, Bath, and Freeport.

Additional Resources

For more options, you can also refer to the list of house cleaning services on Care.com, which includes various providers in the Brunswick area, though specific details about each are not provided in the source.

Management fees

Short-Term Rental Management Fees in Brunswick, Maine

In Brunswick, Maine, managing a short-term rental property often involves fees that can vary significantly based on the level of service provided. Typically, these management fees range from 10% to 30% of the rental revenue. Full-service management, which includes comprehensive tasks such as guest communication, marketing, and maintenance, tends to be on the higher end of this spectrum. In contrast, basic services that cover only the essential aspects may incur lower fees. Additionally, property owners may need to account for extra costs associated with cleaning, repairs, or design services, which can be billed separately or included in the overall management fee structure.

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Why choose RedAwning

RedAwning is a tech leader in full-service short-term rental management, powered by our exclusive, unmatched tools.
Other property managers
Cost
Starting at 10%
25-40%
Guest communications
5-15 mins / 24 hours a day
1 hour+
Host communications
Dedicated phone and text line with no time on hold
Chat bots, hold lines and email threads
Insurance
Robust liability and dwelling coverage for every reservation
Spotty coverage with low claim approval rates
Contract
No cancellation fees
No contract lock-in
Just 90 days notice to cancel
Cancellation penalties
Number of Channels Your Listing is On
50+
2-4

Experience in numbers

Rest well knowing your property is managed by an experienced team powered by world-class technology.
+10-30%
in gross revenue
4.8 stars
guest rating
14+ years
managing STRs

Short Term Rental Calculator

Find out how much your property in Brunswick should generate as a short term rental and look at the performance of properties around yours.

35,000+ Properties
Hosts stay with RedAwning
1,000,000,00 Nights Booked
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Furnishing checklist

This comprehensive checklist ensures that your rental is guest-ready with all the essentials to create a comfortable and memorable experience in Brunswick.

Living Room
Seating: Sofa, armchairs, and ottomans
Coffee Table
Entertainment: Smart TV (with streaming apps) and remote control
Decor: Area rug, wall art, plants, and throw pillows
Lighting: Floor lamp or table lamps
Charging Stations: Power strips or outlets with USB ports
Bedrooms
Beds: High-quality mattress with mattress protector
Linens: At least two sets of sheets per bed
Pillows: Hypoallergenic pillows (2-4 per bed)
Blankets: Extra throw blankets or quilts
Nightstands: With lamps or charging docks
Closet or Storage: Hangers, dresser, or luggage rack
Blackout Curtains or Shades
Bathrooms
Towels: Bath towels, hand towels, washcloths (2 sets per guest)
Shower Curtain & Liner
Toiletries: Shampoo, conditioner, body wash, hand soap
Bathroom Essentials: Toilet paper, tissues, trash bin
Hairdryer
Mirror: Full-length or wall mirror
Dining Area
Dining Table: Seating for the maximum number of guests
Place Settings: Placemats or tablecloths
Centerpiece: Vase with flowers or decorative piece
Kitchen
Appliances: Refrigerator, microwave, toaster, coffee maker, kettle
Cookware: Pots, pans, baking trays
Utensils: Forks, knives, spoons, spatulas, tongs
Dinnerware: Plates, bowls, glasses, mugs (2 sets per guest)
Cutting Board & Knives
Basic Spices & Condiments: Salt, pepper, oil
Cleaning Supplies: Sponge, dish soap, paper towels, trash bags
Outdoor Space (if applicable)
Seating: Outdoor chairs, benches, or lounges
Table: For outdoor dining or drinks
Lighting: String lights or outdoor lanterns
Grill: With necessary utensils and instructions
Outdoor Trash Bin
Extras to Elevate Guest Experience
Welcome Basket: Snacks, water bottles, or wine
Guidebook: Local recommendations and house rules
Board Games or Books: Entertainment for guests
Umbrella & Flashlight
Iron & Ironing Board
Laundry: Washer, dryer, and detergent (if available)
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⇤ Airbnb Statistics for Maine