Airbnb & VRBO Performance in Ashland Ohio.

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Ashland, Ohio: Airbnb & VRBO Vacation Rental Market Overview

The short-term rental market in Ashland, Ohio is thriving, with a median occupancy rate of 63%, an average daily rate of $127, and an average annual host income of $29,000, indicating a stable and profitable investment opportunity.

Market overview

Thriving Short-Term Rental Market in Ashland, Ohio

Ashland, Ohio, is experiencing a robust short-term rental market, making it an attractive destination for investors and hosts. As of the latest data, typical short-term rental listings in Ashland are booked for an impressive 230 nights per year, boasting a median occupancy rate of 63%. This high occupancy rate is a strong indicator of the market's demand and stability. Additionally, the average daily rate stands at $127, contributing to an average annual host income of $29,000. With lenient regulations and a peak month in July, Ashland presents a highly profitable and stable environment for short-term rental investments.

Short Term Regulations

Short-Term Rental Regulations in Ashland, Ohio for 2024

While the regulations in Ashland, Ohio, are described as lenient, there are still several key requirements and guidelines that short-term rental operators need to be aware of:

General Requirements

  • Short-term rentals must meet all applicable building, fire, and related safety codes at all times.

Licensing and Registration

  • Although not strictly enforced, offering residential property for use as a short-term rental without a valid business license and transient occupancy tax registration is prohibited.

Location and Operation

  • The property must be located within specific areas as defined by the city's Comprehensive Plan, such as within 200 feet of a boulevard, avenue, or neighborhood collector.

Primary Residence

  • During the operation of a short-term rental, the property must be the primary residence of the business-owner, who must own the property outright or have a lease agreement allowing for the operation.

Age of Primary Residence

  • The primary residence on the site must be at least 20 years old, although it may be altered and adapted for short-term rental use.

Unit Limitations

  • The number of short-term rental units allowed is determined by dividing the total square footage of the lot by 1,800 square feet.

Guest and Parking Requirements

  • The total number of guests occupying a short-term rental must not exceed two people per bedroom. The property must have two off-street parking spaces, with no more than one guest vehicle associated with the rental.

Advertising and Signs

  • Advertising for the short-term rental must include the City planning action number assigned to the land use approval. Signs are not permitted in conjunction with the operation of a short-term rental.

Compliance and Enforcement

  • Properties must comply with all health, fire, safety, and building codes. Non-compliance can result in enforcement actions, including fines and the prohibition of advertising or renting out the property.

Local Ordinances

  • Operators should check local ordinances, as some Ohio cities, including Ashland, may have additional requirements or fees for short-term rentals.
Neighborhood Performance

Top Neighborhoods for Airbnb Revenue in Ashland, Ohio

1. Howard

  • Appeal: Howard is a popular area due to its scenic settings and convenient amenities. Rentals like the "Woodside Hideaway" offer access to facilities such as a gym, laundry unit, and proximity to the beach and the historic Kokosing Gap bike trail. The area's peaceful and scenic environment, along with its convenient commute for traveling nurses, makes it highly attractive.

2. Butler

  • Appeal: Butler stands out with its luxurious and rustic cabins. The "Cabin on a Hill with Pool and Hot Tub" is a prime example, featuring a swimming pool, hot tub, fire pit, and private fishing pond. Its close proximity to Mohican State Park, Snow Trails Ski Resort, and Malabar Farm adds to its appeal for guests seeking outdoor activities and natural beauty.

3. Brinkhaven

  • Appeal: Brinkhaven is favored for its luxurious lodges, such as the "Mohican Haven Lodge," which offers a swimming pool, indoor jacuzzi tub, massive hot tub, and a large basement with recreational activities. The area's peaceful setting and the nearby Bridge of Dreams, a 370-foot covered bridge, make it a guest favorite.

4. Apple Valley

  • Appeal: Apple Valley, located within Howard, is known for its Apple Valley Condos near the AV Golf Course. These condos are highly rated for their amenities and location, offering easy access to golfing and other local attractions. The area's combination of leisure activities and comfortable accommodations makes it appealing to a wide range of guests.

5. Ashland City

  • Appeal: The city of Ashland itself offers unique and stylish rentals, such as the "Loft in Ashland," which is highly rated for its location and cleanliness. Guests are drawn to the city's central amenities and the charm of staying in a loft-style accommodation within a vibrant neighborhood.

These neighborhoods are particularly appealing due to their combination of natural beauty, recreational activities, and convenient amenities, making them top generators of Airbnb revenue in Ashland, Ohio.

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Design Tips

Tips for Furnishing and Designing an Inviting Airbnb in Ashland, Ohio

Define Your Property's Aesthetic

  • Align your furniture and design choices with the unique style of Ashland, Ohio, which often includes elements of charm, comfort, and a touch of artistic flair, given the city's association with the Shakespeare Festival.

Focus on Functionality and Comfort

  • Ensure that each room is both functional and comfortable. This includes providing ample amenities such as fully equipped kitchens, cozy living rooms, and comfortable bedding.

Use a Mood Board

  • Create a mood board to visualize your design concept. This helps in maintaining a consistent aesthetic throughout the property and ensures that all elements work well together.

Choose Statement Pieces Wisely

  • Invest in statement pieces such as couches, coffee tables, and dining room tables that define the space. These pieces should reflect the local style and add a touch of elegance to the room.

Add Local Touches

  • Incorporate local artwork, handmade furniture, and other unique elements that reflect Ashland's culture and charm. This can include pieces inspired by the city's theatrical heritage.

Consider the Room by Room

  • Tailor the furniture and design for each room based on its purpose. For example, a living room should be inviting and cozy, while a kitchen should be functional and well-equipped.

Budgeting and Cost Management

  • Set a budget and prioritize spending on key areas. Understand that higher-end pieces may be more expensive but can significantly enhance the overall appeal of the space. Aim to spend around $10 to $15 per square foot for furnishing, depending on the property's size and luxury level.

Protect Your Furniture

  • Use durable and easy-to-clean materials to protect your furniture from wear and tear. Consider using rugs that are easy to maintain, such as those from ruggable.com, to keep the space clean and inviting.

Add Plants and Decor

  • Incorporate plants and decorative items to liven up the space. These can include mirrors, jars, and containers that add a personal touch to the rooms.

Ensure Cohesive Design

  • Maintain a cohesive design throughout the property by selecting furniture and decor that align with your defined aesthetic. Avoid mixing too many different styles, especially if they are overly generic or common.

Consider Guest Feedback

  • Pay attention to guest feedback and reviews to understand what aspects of the design and furnishing are appreciated and what areas need improvement. This can help in making informed decisions for future updates and changes.
Insider Tips
Practical Tips

Practical Tips to Run a Successful Short-Term Rental Business in Ashland, Ohio

To ensure a smooth and successful short-term rental business in Ashland, Ohio, several practical tips can be implemented:

Noise Regulations and Quiet Hours

Inform your guests about the local noise regulations and quiet hours to avoid any potential issues. Include this information in your listing and in a welcome message to set clear expectations. This helps maintain a positive relationship with neighbors and complies with local ordinances.

Digital and Physical House Manual

Create a comprehensive digital and physical house manual that includes essential instructions, such as Wi-Fi passwords, appliance usage, and emergency contact information. This manual should be easily accessible to guests, either in the rental property or through a digital link provided upon booking.

Simplified Check-in Process

Utilize smart locks to streamline the check-in process, eliminating the need for physical key exchanges. Provide clear instructions on how to use the smart locks and include photos to help guests navigate the property. Additionally, offer detailed parking instructions with photos to ensure guests know where to park and how to access the property.

By implementing these strategies, you can enhance the guest experience, reduce potential issues, and maintain a well-organized and efficient short-term rental business in Ashland, Ohio.

Local Vendors

Here is a brief list of house cleaning providers in Ashland, Ohio:

House Cleaning Services

Kate's Cleaning LLC

  • Serves Ashland, Richland Counties, and surrounding areas
  • Offers cleaning plans for homes, offices, or businesses
  • Contact: (419) 606-5855

Housekeeping by Heather & Company, LLC

  • Provides local, discreet, and trustworthy house cleaning services in Ashland and Richland County areas

Various Providers Listed on Care.com

  • Multiple affordable house cleaning options in Ashland, OH, starting at $15.25/hr
  • Searchable by rates, reviews, experience, and more
Management fees

Short-Term Rental Management Fees in Ashland, Ohio: A Comprehensive Guide

In Ashland, Ohio, the fees for managing short-term rentals, such as those on Airbnb, can vary significantly based on the level of service provided. Typically, these fees range from 10% to 30% of the rental revenue. Full-service management companies, which handle a broad spectrum of tasks including guest communication, marketing, and maintenance, tend to charge fees on the higher end of this range, often starting at 15% to 25% of the revenue.

On the other hand, basic or half-service management options, which may leave some responsibilities such as cleaning and guest communication to the property owner, can be more budget-friendly, starting as low as 10%. Additionally, property owners may incur extra fees for services like cleaning, repairs, or property design, which are usually billed separately or included in a consumables fee. Understanding these fee structures is crucial for property owners to make informed decisions and optimize their rental income.

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Why choose RedAwning

RedAwning is a tech leader in full-service short-term rental management, powered by our exclusive, unmatched tools.
Other property managers
Cost
Starting at 10%
25-40%
Guest communications
5-15 mins / 24 hours a day
1 hour+
Host communications
Dedicated phone and text line with no time on hold
Chat bots, hold lines and email threads
Insurance
Robust liability and dwelling coverage for every reservation
Spotty coverage with low claim approval rates
Contract
No cancellation fees
No contract lock-in
Just 90 days notice to cancel
Cancellation penalties
Number of Channels Your Listing is On
50+
2-4

Experience in numbers

Rest well knowing your property is managed by an experienced team powered by world-class technology.
+10-30%
in gross revenue
4.8 stars
guest rating
14+ years
managing STRs

Short Term Rental Calculator

Find out how much your property in Ashland should generate as a short term rental and look at the performance of properties around yours.

35,000+ Properties
Hosts stay with RedAwning
1,000,000,00 Nights Booked
RedAwing knows how to get bookings
50+ Top Booking Channels
More than any other platform available

Furnishing checklist

This comprehensive checklist ensures that your rental is guest-ready with all the essentials to create a comfortable and memorable experience in Ashland.

Living Room
Seating: Sofa, armchairs, and ottomans
Coffee Table
Entertainment: Smart TV (with streaming apps) and remote control
Decor: Area rug, wall art, plants, and throw pillows
Lighting: Floor lamp or table lamps
Charging Stations: Power strips or outlets with USB ports
Bedrooms
Beds: High-quality mattress with mattress protector
Linens: At least two sets of sheets per bed
Pillows: Hypoallergenic pillows (2-4 per bed)
Blankets: Extra throw blankets or quilts
Nightstands: With lamps or charging docks
Closet or Storage: Hangers, dresser, or luggage rack
Blackout Curtains or Shades
Bathrooms
Towels: Bath towels, hand towels, washcloths (2 sets per guest)
Shower Curtain & Liner
Toiletries: Shampoo, conditioner, body wash, hand soap
Bathroom Essentials: Toilet paper, tissues, trash bin
Hairdryer
Mirror: Full-length or wall mirror
Dining Area
Dining Table: Seating for the maximum number of guests
Place Settings: Placemats or tablecloths
Centerpiece: Vase with flowers or decorative piece
Kitchen
Appliances: Refrigerator, microwave, toaster, coffee maker, kettle
Cookware: Pots, pans, baking trays
Utensils: Forks, knives, spoons, spatulas, tongs
Dinnerware: Plates, bowls, glasses, mugs (2 sets per guest)
Cutting Board & Knives
Basic Spices & Condiments: Salt, pepper, oil
Cleaning Supplies: Sponge, dish soap, paper towels, trash bags
Outdoor Space (if applicable)
Seating: Outdoor chairs, benches, or lounges
Table: For outdoor dining or drinks
Lighting: String lights or outdoor lanterns
Grill: With necessary utensils and instructions
Outdoor Trash Bin
Extras to Elevate Guest Experience
Welcome Basket: Snacks, water bottles, or wine
Guidebook: Local recommendations and house rules
Board Games or Books: Entertainment for guests
Umbrella & Flashlight
Iron & Ironing Board
Laundry: Washer, dryer, and detergent (if available)
Unlock your home’s potential
Schedule a call to learn more about Awning’s Short Term Rental Property Management Service.
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⇤ Airbnb Statistics for Ohio